358 Diwang Auction (2) with Hooked Land
As the biggest news in Hong Kong, the Central Land King will naturally be the finale of this auction, that is, in the last auction, before the auction, the order of the entire auction and the list of plots for each auction have been announced, after all, these lands are as little as hundreds of millions of Hong Kong dollars or more than one billion Hong Kong dollars, any company or consortium, for whether to buy or which piece of land to buy, are required to prepare in advance, however, the pre-sale price will be kept secret.
The first to be auctioned is a 60,000-square-foot commercial site in Tsim Sha Tsui, where the Hong Kong government requires the construction of a commercial office building with a plot ratio of no more than 5, half of which must be held by the bidder for five years before it can be sold.
The Hong Kong government generally has some restrictions on the land it bids for, such as the maximum development period, plot ratio, what kind of house to build, height, number of parking spaces, public building requirements, etc., which is also a planning requirement for urban development.
Of course, the mainland government actually has a lot of restrictions on the land after the auction, and the average domestic real estate developer does not dare to fool around, but some real estate developers from Hong Kong often play like this, and many local governments are also afraid that it will be too stiff and not good to get into trouble with Hong Kong businessmen, and it may eventually be over, such as Li.
However, these are the things that the government needs to consider when the real estate market is more profitable and the appreciation potential is greater, and now, on the contrary, the Hong Kong government is restricting the speed at which bidders can sell properties, which is actually a way to avoid a large number of new listings when housing prices are not very good.
Of course, the land value of Tsim Sha Tsui is not as good as Central, but it is also one of the few commercial bustling areas in Hong Kong, and the location of this land in Tsim Sha Tsui is not bad, which immediately aroused the interest of some consortiums.
It's just that for large companies like Hongkong Land, Cheung Kong Industrial, and Swire, this land is not a must-win place, and if they can buy this land on weekdays, they will also work hard to get it, but at the auction, there must be a trade-off, because there are too many good lands, and if everyone wants it, they will only fight to the death, and the auctioneer will make a profit in the end.
Soon, several slightly smaller real estate companies got involved, and in the end, Great Eagle Industrial won the land for a transaction price of HK$980 million.
Chen Zhiwen glanced at the boss of Eagle Monarch Industrial Luo Yingshi, this Luo boss can be said to be one of the people of the year in Hong Kong, started a business in the 40s, specializing in real estate, to this day, Eagle Monarch Industry has become one of the top ten real estate companies in Hong Kong, the root of its great rise, is to hoard a large number of industrial real estate in 73/74, and the same as Chen Zhiwen, in 78 years to sell a sale to make hundreds of millions, and then through the real estate bull market, so that the market value of Eagle Industrial more than 3 billion Hong Kong dollars.
The investment of close to 1 billion Hong Kong dollars is already the limit of Eagle King, which also determines that the follow-up land is basically out of his favor.
Next, there are several more plots of land for sale, although the transaction price is not as high as before, but the atmosphere of the scene has been enlivened, many media reporters, are aimed at the scene of the real estate developers, intending to catch the most suitable for reporting or news pictures.
After an hour, the last piece of land was finally played.
"Now to be auctioned is a seafront land located on the west side of Connaught Plaza in Central, between Conduit Road and Harbour View Road, with a total area of 144,000 square feet, this piece of land was originally the terminus of China Bus and Minibus in Central, according to the requirements of the Hong Kong government, this piece of land will be built into three buildings, of which the space on the first and second floors will still be used by China Bus Company as a new terminus.
At the same time, the trading hall of the Hong Kong Stock Exchange will also be relocated here, and it is hoped that the winning bidders will consider all this before bidding, and the above two factors must be considered in the design of the future building.
Because of the seaside, the plot ratio of this plot is required to be less than 15, and a building with higher floors can be built.
The auction has officially begun, with a starting price of HK$5.5 billion, and each increase in the price shall not be less than HK$50 million. ”
Just the starting price, it exceeded the sum of all the previous transaction amounts, 5.5 billion Hong Kong dollars, at the current exchange rate, is 1.2 billion US dollars, a piece of land sold at this price, not to mention the later quotations, this data alone, can become the world's most, in the future, it may be in the late 80s in Tokyo, Japan Ginza can break this record.
"HK$5.5 billion!" Although the media has long released rumors, when he heard this number, Zhao Lilin couldn't help but gasp, this number is higher than the market value of Wharf.
At the scene, in addition to the Hong Kong consortium, there were also some representatives of the Japanese consortium, who were also interested in the land, and were the first to quote their own price: "5.6 billion Hong Kong dollars." ”
"5.7 billion." Zheng Yutong's second offer from New World couldn't help but make many people look at him in surprise, you must know that although New World is also one of the real estate giants today, but 5.7 billion Hong Kong dollars, even if New World can rely on loans, it will also lead to the entire New World company in debt, and if you can follow like this, you must be optimistic about the future of Hong Kong's real estate.
"5.8 billion." Lee Shau Kee quickly followed, which made the scene even more "buzzing" of discussion.
Lee Shau Kee's Henderson Land ranks among the top five real estate properties in Hong Kong, but his development model is completely different from others. That is to say, he proposed that after the new building is built, the transaction method will obtain the new property according to the area of the old property of the original owner according to the proportion.
Before this, it was basically the real estate company to give money to buy, but in this way, the requirements for funds are too high, Li Shau Kee's method, although the saleable area of the new building is about half smaller, but the cost of demolition has been reduced to the original 3 percent, which greatly increases the efficiency, and also makes Henderson one of the earliest real estate five tigers, has been strong until now.
And this demolition boss can't help but come to bid for land, which can stimulate the property market in Hong Kong.
"6 billion." Li Jiacheng raised his finger and said, while the people around him held up their cards, which was his favorite bidding mode.
increased the bidding price by 300 million at one time, which shocked everyone's hearts, and the price rushed to 6 billion, how many people dare to continue at this moment?
Lee Shau Kee glanced at Li Jiacheng, and then raised his sign and said, "6.2 billion." ”
Another number, stimulated everyone on the scene, even the cameramen who were shooting around them, began to be unable to concentrate, although this amount has nothing to do with them, but this is also the only time in their lives that they may have come into contact with such a big deal.
"HK$6.3 billion." Sun Hung Kai's Kwok Desheng raised his card.
Among the five real estate tigers, except for Hu Yingxiang, who has obviously made large-scale investments in the mainland, the other four have appeared.
A cameraman not far away was also watching everything in front of him, and his heart couldn't help but beat faster.
"Master?" The apprentice beside him looked at the master who was in a daze and reminded.
"Oh, I'm fine, you stare at the camera, don't miss the highlights." The master came back to his senses and said.
"Okay, there won't be a problem here, it's just, master, more than 6 billion, just to buy a piece of land?" The apprentice asked incredulously.
"You think it's incredible, but it's too normal for the big guys." The master said softly: "This land, after the house is built in the future, at least 2 million square feet of area, now the housing price of a Grade A office building in Central, Hong Kong, 10,000 Hong Kong dollars a foot is normal, that is, the rent, a foot of area, more than 300 Hong Kong dollars a year, what do you say 6 billion to buy land?" ”
"That's right." The land suddenly understood, the building in Central, Hong Kong, every inch of land is expensive, the number of transactions in recent years is only a handful, basically the big consortium is waiting for rent collection after holding, because it is by collecting rent, you can also make money, just say that after the building is built on this land, according to the current rent, you can collect 600 million Hong Kong dollars in rent a year, no wonder so many bigwigs are crazy about it.
"HK$6.5 billion." At Chen Zhiwen's suggestion, Zhao Lilin raised the sign.
Seeing Chen Zhiwen's move, the scene was even more hotly discussed, and the participation of the Hong Kong God of Wealth was enough to make this auction reach a climax.
"6.5 billion Hong Kong dollars for the first time, I don't know if there is a higher price." The bidder was also very happy to see Chen Zhiwen sell, although he didn't have any commission, but such a big transaction was completed in his hands, which was enough to become the highest achievement in life.
Everyone's eyes were on the few people sitting on the right side of the middle, a few representatives of Hongkong Land and Swire Properties.
Bao Fuda glanced at Niu Bijian, and after the latter nodded, Bao Fuda raised his card and said, "6.6 billion Hong Kong dollars." ”
"6.7 billion." Chen Zhiwen said without hesitation.
"6.8 billion."
"6.9 billion."
"7.15 billion." Chen Zhiwen reported a number, and the people at the scene were shocked, not that the amount was too big, 7.15 billion and the previous 7.1 billion of the land was only 50 million Hong Kong dollars, but before everyone reported at least 100 million Hong Kong dollars, this time, it was the minimum amount of 50 million, which seems to have dropped a lot in confidence.
Bao Fuda glanced at Chen Zhiwen not far away, and then quickly said a few words to Niu Bijian, and then raised the sign and said: 7.3 billion Hong Kong dollars.
A one-time increase of 150 million Hong Kong dollars, the meaning of oppression is obvious.
Many people set their eyes on Chen Zhiwen again, but obviously, Chen Zhiwen did not move and had no intention of following again.
"7.3 billion, for the first time." The auctioneer looked at Chen Zhiwen, and it was obvious that the other people present no longer had the ability to compete with Hongkong Land.
"7.3 billion, the second time."
"7.3 billion, the third time, deal." With the fall of the mallet, Hongkong Land got the most expensive land in human history.
7.3 billion Hong Kong dollars, equivalent to 1.6 billion US dollars, is an astronomical amount in any country.
In the hinterland next door, the current foreign exchange reserves only fluctuate between $2 billion and $4 billion, and the annual import and export volume is only $4 or $50 billion, that is to say, the value of a piece of land is equivalent to half a month's import and export quota of the entire hinterland, which is a country with a population of one billion plus a large amount of mineral imports and exports.
In the most powerful United States, General Electric, as an industrial giant in the United States, has a net profit of just over $1 billion a year, which is not as good as this piece of land, and the net profit of the entire United States can exceed this land, which is estimated to be no more than 20.
However, according to the current housing prices in Hong Kong, the price of this land is not outrageous, after all, after the house is built, there will be hundreds of millions of income in a year just by collecting rent, and Chen Zhiwen, who knows the history, also knows that after the land price re-enters the bull market in 85 years, the housing price in Central will reach a new high.
Although he did not get this land, Chen Zhiwen is still very happy, because Hongkong Land has gotten, the price is too high, and Hongkong Land will inevitably pay a huge debt for this in the future, and next year's real estate price collapse is the best time for him to buy it.
Although the future Exchange Building is very valuable, this location is also unique, but compared with the century-old accumulation of Land, the dozen or so buildings in Central are nothing, and besides, when the Land is in hand, this land will not be able to run away.
After the auction, Niu Bijian took Bao Fuda and a few people from Swire to Chen Zhiwen and said with a smile: "Chen Sheng, I haven't seen you for a long time, you are a rare guest at the Hong Kong government auction." ”
"Just come and see, I still want to congratulate Jardine Matheson Group for obtaining such a treasure in Central, with this land, Hongkong Land's title as the king of Central can be described as indestructible." ran to find himself after winning the film, Chen Zhiwen naturally knew what these people thought, probably because he was worried about the previous contact, in case there was any contradiction, and the competition would be more fierce in the end, it would not be good.
"Thank you Chen Sheng for wanting to." Newbijian said with a smile that after the completion of Yizhi's mutual control, Newbijian believes that this holding model must be unbreakable, so he has nothing to fear in the face of Chen Zhiwen, who has stronger financial resources, which is also the confidence of Hongkong Land's large-scale expansion in the past two years, as long as it is not forcibly acquired, it is not afraid of any risks.
"Haha, it's still not as rich as Hongkong Land, this land will be built into a building in the future, and you have to leave me a good place." Chen Zhiwen smiled and said.
"No problem." Niu Bijian nodded and said.
Although Wharf was snatched away by Chen Zhiwen, the mall only has interests and no friends or enemies, and what has been lost has been lost, what else can be done? If there is cooperation, it will still cooperate, before Jardine Matheson was the first consortium in Hong Kong, now it is obviously not, if you want to mix well in Hong Kong, you can't do it with Chen Zhiwen, so it is better to cooperate or cooperate.
"Then I'm waiting for another landmark building in Hong Kong." Chen Zhiwen nodded and said that the future Exchange Building will indeed be a landmark after completion, but it will not work after the 21st century, and Hong Kong's top buildings will basically be replaced by new ones in three or five years.
After returning home, the father Chen Tianfu saw his son sitting on the sofa and came over and asked, "What's wrong?" The auction was unsuccessful and you feel uncomfortable? ”
"How is it possible, I'm happy." Chen Zhiwen smiled and said: "Hongkong Land has entered the pit, and the current housing prices in Hong Kong are estimated to be unbearable in Central soon. ”
Don't say that when the real estate crisis broke out in September last year, that is, at the beginning of next year, the land price in Central could not bear it, and the original historical land king only sold 4.755 billion, because the land price had fallen sharply at that time, and in this half a year, Hongkong Land had to lose nearly 3 billion Hong Kong dollars, which was enough for Hongkong Land to eat a pot.
However, this kind of loss is not a pain in the muscles and bones of Hongkong Land, at most the loss of a finger.
"How do you plan to solve the mutual control between Hongkong Land and Jardine?" Chen Tianfu asked.
"Mutual control means living and dying together, once you win any one, the other can't run away." Chen Zhiwen said.
"So, you're going to make a move on Jardine?" Chen Tianfu said.
"Pretty much." Chen Zhiwen nodded and said.
"It's still a bit of a hassle, but if you succeed and you have so many Central buildings, you have to sell me one, and I want to experience what it's like to own a Central building." Chen Tianfu said with a smile.
"No problem." Chen Zhiwen readily agreed.
(End of chapter)