"If it's just a direct purchase of property, then there should be no problem, and the Japanese real estate company will only welcome us." Zhou Jiayang nodded and said.

Not to mention that Japan, which is currently the strongest in Asia, is just a city of Hong Kong, and the real estate market is basically controlled by local consortia, and if foreign capital participates in shares or borrows from banks to make profits from it, it is almost impossible to operate directly, even if there are a few exceptions, it is basically impossible to make any money.

Hong Kong capital to Japan is the same, people are welcome to buy things, but to make money from other people's internal interest groups, it is almost impossible, Midea's electronic products can sell well in the Japanese market, but also because its products are new, there is no conflict with traditional interest groups, and there is a distribution interest relationship with local consortiums, it can be regarded as a stable foothold.

"Then I'll leave this matter to you, Hutchison won't have much to do in the mainland and Hong Kong recently, you can make a few more trips to Japan, not only the yen in Hutchison's hands, but also Midea and Red Bull have a lot of yen in their hands, they also bought properties in Japan according to my orders before, but they are not professional after all, you can cooperate with them to buy some properties in big cities like Tokyo and Nagoya." Chen Zhiwen said again.

Red Bull's drinks, not very popular in Japan, but also won a certain market, profits are OK, but most of them are still invested in the advertising industry, but the United States is different, arcades, handhelds, red and white machines and cassettes, etc., are very popular in Japan, and because of the decline in arcade costs, Japan has also derived a new industry that Europe and the United States do not have - arcade game halls.

In the past few years, Midea has earned a lot of yen in Japan, and Chen Zhiwen, who knows the future of Japan, has not converted funds into US dollars or Hong Kong dollars, and he is not short of both.

"Can you use leverage?" Zhou Jiayang asked suddenly.

"Yes, you can find a way to get in touch with some banks in Japan, to see if you can get more preferential interest and amount, just like in 74 years, we invested in property in Hong Kong, I am more optimistic about the real estate market in Japan, and so on in the future, I will have more funds in hand, I will invest more, you go this time, just as food and grass first." Chen Zhiwen also said that in 85 years, he will inevitably invest in Japan on a large scale, and the amount of funds involved must be very large, such an investment, if it suddenly enters the Japanese market, it will be very strange, but if you start to test the water this year and slowly increase investment, it will be very natural.

"Okay, I see." Zhou Jiayang nodded and said, as a veteran who started with his boss, Zhou Jiayang naturally knew that in the early days, Chen Zhiwen was desperately leveraged.

Hong Kong's economy, this period of time has been up and down, but the overall is in a state of decline, however, when Hisense Bank announced that it will give Hongkong Group a loan of 3 billion Hong Kong dollars, it still caused a lot of public opinion, financial newspapers, on this matter is a variety of in-depth analysis, some of which made Chen Zhiwen stunned, just like Lu Xun if he saw a hundred years later in the Chinese textbook after the analysis of his every sentence.

However, with only 3 billion Hong Kong dollars and a loan, it basically does not have much impact on the real estate market, even if Chen Zhiwen, the richest man, is famous, he can't resist the market trend.

However, because of this incident, there are many local real estate companies that have also found Hisense, intending to borrow, while Huo Jianning started his own job, analyzed each one, and finally rejected most of them, only a few of them obtained loans of hundreds of millions of Hong Kong dollars, and the collateral is also some properties, and there are guarantees from other companies or wealthy people.

The only exception is Jianing Group, the information they provided really made Huo Jianning and a group of Hisense executives think it's okay, but Chen Zhiwen directly vetoed it. This giant fraud, the ability to make fake accounts, is estimated to be rare in the world, and there is no problem with the accounting data, that is, Chen Zhiwen knows history, otherwise he may also be pitted.

In the original history of 1983, the real estate crisis has broken out, Jianing Group's public accounts are sustainable profits, although the Hong Kong government suspects, but there is no evidence, can only refuse Jianing's application for raising 500 million Hong Kong dollars in the stock market from the risk level, but turned around and went to HSBC, from Shen Bi got 200 million Hong Kong dollars, and HSBC borrowed, other banks naturally believed in HSBC, plus there were more people who deposited at that time and few people who borrowed, so they also lent money.

Of course, there is also a rumor that Jianing and HSBC are playing the routine of "the gentry's money is returned to the people's money in three-to-seven", first using the name of HSBC to provide credit to Jianing, and then other banks blindly borrow money, but there is no evidence.

When the Hong Kong government seized Jianing's senior management, a professional team of hundreds of people tossed for two or three years, but they did not catch any important evidence, and finally could only be sentenced to a few years of criminal responsibility.

For such a person, Chen Zhiwen also has to admire his ability in this kind of thing, but unfortunately it is useless on the right path, what he can do is to avoid it as much as possible.

The time was fast approaching July.

In the past six months, Midea Group's red and white machines and handheld machines are still in high demand for best-selling.

The first batch of released markets in the United States and Japan, gradually entered a state of flattening, people with very high demand for games basically bought it, and there will never be a queue like last year's Christmas season, but this market gap is still very large, in the original history of Atari's peak achievement, is that every third family in the United States has a game console, that is to say, the total market in the United States is between 50 million and 80 million, considering that their games are more playable, this number can be improved, but it will take a few years.

And the cartridge of the red and white machine, the demand is greater, after all, a family or even several families with a good relationship can share a red and white machine, but it is impossible to play only one game, as long as the economy allows, the sales of the cassette are almost not capped, the old game is tired of playing, there will be new ones.

In the case of handheld machines, the price is much cheaper than red and white machines, and the market is larger in terms of quantity.

The second batch of released markets, mainly in Europe, is also entering the initial rising period, because the production capacity is not enough, even the publicity is saved, after all, the production capacity is not enough, the brain will be sick to advertise.

The huge market of Europe, the United States and Japan, so that the entire Hong Kong electronics industry, busy take-off, huge order volume, a United States industrial city is far from enough, even if Lei Shengli has long been prepared, in advance in Hong Kong and Taiwan to inspect dozens of electronic assembly plants, but still can not catch up with the market demand. In the end, I went to South Korea to find new suppliers, and gradually stabilized the market demand.

In this regard, Chen Zhiwen did not blame his subordinates, the characteristics of electronic products, that is, when it is hot, the demand will grow exponentially, and it is impossible to make any preparations in the early stage, so it can only rely on a few years to increase production capacity, and the original history of Apple's mobile phone is the same, until 15 years to solve the lack of production capacity.

Finally, the earliest arcade machines in the United States, although there are arcade game halls in Japan, but they are far less than the market reduction caused by the shrinking market in the United States, no way, when the red and white machines begin to enter the home, the arcade will definitely die, unless it is like later generations, develop a variety of dynamic games that cannot be experienced at home, but the current semiconductor technology, has not reached this level.

However, it's not completely impossible, for example, to come up with a great game.

On July 6, Chan Chi Man convened Midea's top management for a meeting at Midea's temporary headquarters in Yuen Long.

"Ladies and gentlemen, first of all, I would like to thank everyone very much for their efforts, so that several of our Midea Group's products have further increased their share in the global market." As soon as the meeting began, Chen Zhiwen said with a smile.

Although the development of the United States to today's scale, most of the credit is his prophet golden finger, but with a strong idea, it also requires a certain degree of execution to transform the idea into a product, in recent years, the entire Midea electronics industry capacity expansion and stability, these people still have some credit.

"We are just carrying out Chen Sheng's various orders, and the real credit is Chen Sheng's." Lei Shengli said with a smile.

"Just do your job." Chen Zhiwen said with a smile and said: "But we still need to be cautious, although in the field of games, we can basically say that we are the first in the world, but we must not only rely on games, home appliances, although the acquisition of RCA, but the competitiveness of Japanese home appliances is obviously much stronger than ours, personal computers, we are not ranked in the world, these two markets, in the future, we must spend more effort to expand."

Once we don't have the heart to move forward, we will be defeated by others sooner or later, even if it is a game. ”

"We understand, Mr. Chen." Lei Shengli nodded and said: "Regarding home appliances, several of our engineers went to RCA's factory in Wanwan and found a problem, that is, many of RCA's parts and components were not localized in Wanwan, but bought back from the United States, and then assembled in Wanwan, and they also need to pay various patent licensing fees to the RCA factory in the United States, which is why the cost of the picture tube made by the Wanwan factory is higher than that of Japan." ”

"I see, it's normal." Chen Zhiwen nodded and said.

In the 80-90s, the lack of foreign exchange in China, and the need to develop the local parts industry, so the joint venture car companies were required to carry out the localization of parts production, but after joining the WTO, plus foreign exchange is not tight, the control of many joint venture car companies is much less.

As a result, the overseas headquarters of these car companies began to charge high licensing fees, as well as a large number of simple parts, which were also produced locally and then shipped to China, which also contributed to the high price of domestic joint venture cars.

In this way, a large amount of domestic property was taken away from overseas, and it was not until the rise of domestic brands that these joint venture car companies had no choice but to go all out to localize their parts.

"If the licensing fee is removed and various parts are produced locally in Asia, I am sure that the cost of RCA's color TVs will be lower than that of Japanese brands, so that at least in terms of price, we will have more advantages." Lei Shengli said.

"Okay, then promote this matter as soon as possible, try to produce in Hong Kong, Wanwan, and the mainland, and if you can't do it, you can also choose South Korea." Chen Zhiwen nodded and said. Most of the factories in Europe and the United States are efficient and low-cost, and only by moving these to Asia can they succeed in the field of color television.

"Chen Sheng, in terms of white goods, since we have RCA channels, orders have increased by 3-5 times, at present, our factories in Shekou, Shenhai City and Yanjing have been in full production, but also in the expansion of new factories, plus the localization of some parts, we have also calculated, the manufacturing cost in the mainland is much lower than that in Hong Kong, which is enough to make our white goods, also have a strong competitiveness in the international market." He Guoyuan, who is in charge of domestic household appliances, continued.

"OK, keep it up, although it is a little low, but we are in a mature market to grab business, relying on low prices is the easiest way, and when the market is in hand and the fame is gained, we can increase the value by erecting a new image or new product." Chen Zhiwen said.

Everyone wants to make high-end products, but the market is obviously not friendly to latecomers, no brand positioning, historical heritage, consumers generally do not accept expensive new brands casually, only low prices, in order to open the market, and then hit the high-end, just like the future of Xiaomi mobile phones, first low and then high, although in the end did not succeed, but if the reverse is high, then there is no brand.

"Understood, Mr. Chen." He Guoyuan said that the entire Midea, only the exclusive electrical business is not profitable, and even many are not profitable, and the profits of the game market are often subsidized to the home appliance business for various research and development or advertising, which is enough to see that the boss attaches great importance to the home appliance business.

"In the game business, I know that we are developing very well, but with the development of semiconductor technology, the picture quality interface is becoming clearer and clearer, which will definitely allow more game companies to join this market in the future, and our pressure is also not small." Chen Zhiwen paused and said, "So we need to prepare to develop another game, its name, I plan to call it Super Mario." ”

"Super Mario?" Lei Shengli and the others looked at each other a few times, and when they heard the name, it was just like a human name.

Chen Zhiwen continued: "There is a big problem with our current games, that is, the interface is limited, no matter how fun it is, the background world is only the size of a screen, and after a long time, players will feel bored.

The most fundamental reason why our [Tank Wars] can be super popular in the arcade and red and white machine markets is because it can have countless possibilities, that is, countless new interfaces, and even on red and white machines, players can design their own interfaces.

This can indeed meet the needs of many people, and it is also the most popular reason for [Tank Wars], but after a long time, this model will still be disliked, our customers, they need a more complex interface, but no matter how complex it is, they can't get rid of the previous interface, so my idea is that similar to scrolls, we can design a very long interface, and as the game character moves, the interface will go to different positions, so that our interface can be rich will have an exponential growth. ”

Super Mario, why can it be so famous in the world, in addition to its playability, the most special thing is that it created a precedent for horizontal axis games, allowing characters to go from the left end to the right, and at the same time, the internal interface has also changed, compared to the games before the early 80s, this innovation is against the sky, and it was instantly popular when it was just born.

"Reel design? Good idea. Lei Shengli couldn't help but exclaim, this idea is easy for people to understand, but if no one proposes it, then they can't think of it.

"The content of the game is very old-fashioned, that is, the warrior saves the princess who was captured by the evil dragon, and there will be various rewards on the way to the rescue." Subsequently, Chen Zhiwen took out a few sheets of A4 paper, on which there were some simple paintings, which were connected to a very long world.

(End of chapter)