550 Expansion of Mandarin Oriental
Five-star hotels, in later generations, especially in the mainland after 2000, basically do not make much money, can only say, can guarantee capital or small profits, but also because of the needs of local governments, in the planning will negotiate with large real estate companies, and then package a project to sell together, otherwise, no real estate will be willing to build a five-star hotel, unless those who have assets but do not know how to invest, but also out of the perspective of stability, will consider it.
In today's Hong Kong, in fact, the same is true, five-star hotels, not as good as the same area of office buildings, the former still need to work hard, the latter refers to the need to lie down to collect rent, this is also the reason why Chen Zhiwen decided to demolish the Hilton Hotel, otherwise, Midea Group to build a headquarters building, it is not difficult to find a piece of land.
But the mainland is not the same at present, in the early stage of reopening, especially in cities with a higher degree of opening to the outside world, they often have to receive foreign guests, and the number of hotels is small, so basically there is no business, such as the White Swan Hotel invested by Huo Yingdong, which will completely return to its original cost in 8 years, and the hotels invested by his old man Chen Tianfu in Yanjing and Shenhai are very good in terms of income, and the yield is far more than that of hotels in Hong Kong.
Now, the negotiations on Hong Kong have come to an end, and the mainland has opened up more than a dozen cities this year, and it is most cost-effective to invest in hotels when it is not convenient to invest in real estate in the 80s.
Hongkong Land is now also a wholly-owned subsidiary of its own, and the only one with a chain hotel business, although it currently has only three hotels.
"The hotel business in the mainland, I also know one thing, the income is indeed very high." Dong Youwei paused and said with some embarrassment: "It's just that there are still some problems with the funds of Hongkong Land, and several projects in Hong Kong are still under construction, and there is not much money to invest in China." ”
If it's just a hotel, then there's no problem, with the scale of Landmark, even if it's extremely debted, you can make up a little bit, but what is the identity of the big boss, if it's just a hotel, he won't specifically mention it, but if more than ten or twenty cities are built together, it is indeed very stressful.
"In terms of funds, you can try to cooperate with banks in the mainland, they can actually take out loans, if it involves the need to buy things overseas, you can find Standard Chartered Bank, but it should not be much, mainly the mainland RMB is enough." Chen Zhiwen said: "In the future, we will invest more and more in the mainland, it is impossible to count on overseas banks, and cooperation with mainland banks can also bring them benefits, which can be regarded as mutual benefit, if there is any trouble, you can also ask them to come forward to solve it, just find the local Industrial and Commercial Bank of China, if there is no local area, then find the provincial level, each province should have a branch of the Industrial and Commercial Bank of China." ”
If it's just a few hundred million, then Hong Kong can borrow a little bit at will, but Chen Zhiwen's goal is to build his own five-star hotels in major cities in the mainland, at present, there are at least 20 cities that can be invested, although the land is not valuable, but since you want to invest, then invest a little bigger, anyway, the current demand for hotels in the mainland is also very high.
A large five-star hotel, the cost is still a lot, 20 combined, the need for more funds, and it is still a number of local projects, then in this case, to find a local bank cooperation is the best, the current mainland banks have also begun to reform since the beginning of last year, the Industrial and Commercial Bank of China was also established on January 1 this year.
As a commercial bank, it is certainly not difficult to absorb savings, but with the current situation of countless projects in the mainland losing money, it is estimated that it is not very high-quality, and a foreign enterprise with strong funds can also be regarded as having stable returns on the projects invested, which is a high-quality target in the eyes of banks overseas.
"ICBC? Okay, I'll go to the mainland. Dong Youwei nodded and said, this is also the task given to him by Chen Zhiwen.
At present, Hongkong Land is very large in Hong Kong, but there are not many things that need to be operated, just build the Exchange Square and a few other projects step by step, and the rest is to maintain rent collection, and then wait for the Hong Kong real estate market to pick up.
Other companies within the group have also made a lot of investment in China in the past two years, and Hongkong Land naturally needs to invest, and even Hongkong Land's investment risk is the lowest, because as early as a few years ago, there were many Hong Kong capital into China to build hotels, and from the current data, they are all very profitable.
"Okay, go for a trip, know a little more, all hotels, need to build a little bigger, the number of rooms to be a little more, in addition, Yanjing, Shanghai, Guangdong and other big cities, you don't need to think about building only one, if suitable, build a few more, what you have to do is to find the most suitable and high-quality city center location, don't worry about funds." Chen Zhiwen thought about it and said.
The chain of five-star hotels across the country is not in the previous life, because it is very difficult to do this, first of all, the overseas hotel giants are all using the asset-light model, that is, to find the local snake, and then work together, the local people pay for it, they manage it, and then make money together, but now in the mainland, the funds for building roads and bridges are not enough, how can it be possible to build a hotel with you? As for the general Hong Kong capital, it means to build a few buildings in the mainland, no one can build everywhere, and they don't have the strength, from the perspective of profit, this is also not cost-effective, and the return on investment in Hong Kong is definitely higher, if it weren't for Chen Zhiwen's interests in Hong Kong, which has accounted for too high, he would not invest in this.
After the 21st century, there is no shortage of various hotels in China, and the real estate market is more profitable, so no one will do this.
The only opportunity, in fact, was in the 80s and 90s, with a certain amount of capital in hand, and absolute courage and confidence, it could be done.
Imagine that in the future, Mandarin Oriental will have its own large hotels in first, second and third-tier cities across the country, and because the cost is recovered very early, the rest will be in vain. And the most important thing is to be able to win the best quality land in each city at this time, which is much more valuable than the hotels above, and if the hotel is old after 30 years, you can also choose to demolish the shopping mall or build a large office building.
"Okay, I understand, the geographical location, I will analyze the specific situation in the local area before deciding." Dong Youwei nodded and said, this can be said to be the first large-scale investment plan in the name of Hongkong Land after Chen Zhiwen acquired Hongkong Land.
"Well, that's it, this matter is very time-consuming, you don't have to go first, arrange for your subordinates to go, you just sit in Hong Kong, in addition, I will also ask He Huang to find someone to cooperate with you, their people have been in the mainland for a long time, and they know more." Chen Zhiwen said again.
"Thank you, Mr. Chen." Dong Youwei said with a smile.
"Cultural Oriental Hotel also had a plan to do asset-light before? Is there any progress in this business? Chen Zhiwen asked again, after the previous acquisition of Hongkong Land, the entire internal large-scale business, Chen Zhiwen, Zhou Jiayang, Dong Youwei and several people have also sat together to negotiate, its Chinese China Oriental Hotel is to take the self-sustaining route in China, and take the asset-light model similar to that of international hotel giants abroad.
"Our hotel brand is too famous, and the investment in a hotel is often hundreds of millions of Hong Kong dollars, at present, there is a local real estate tycoon on the Wanwan side who has the intention of cooperation, and there is no progress in other Southeast Asian regions." Dong Youwei replied.
"It is also expected that this kind of industry itself is the most difficult in the early stage, just continue to work hard, and the one that wins Wanwan will be successful, and it will be convenient in the future." Chen Zhiwen didn't care too much.
The mainland's self-owned hotels are what he values the most, and overseas, this market has long been occupied by counterparts in developed countries such as Europe, the United States and Japan, Hilton and Intercontinental have been operating globally for decades, with hundreds of successful examples, and it is not easy to compete with them, that is, Guo Henian, who established the Shangri-La hotel brand more than 10 years ago, and after so many years, it can only be built by itself, and it is difficult to make it the kind of model in Europe and the United States.
If you really want to do an international chain hotel, in fact, the acquisition is the easiest, more than a dozen multinational hotels, there is always a chance to be able to acquire one, but at present, it is certainly not cost-effective, it is better to invest in Japan with this money.
Wait until the day when the capital is too sufficient, and then consider this problem.
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