Chapter 25: Please Call Me Meow Zetian (25)
After returning from work, the two of them had a casual meal and began to discuss and investigate the people who privately messaged them.
The main discussion is that I contacted by private message half a month ago, or even a month ago, and wanted to advertise, but then I didn't continue to send private messages, do you want to contact?
The survey mainly investigates the credibility of the brand.
How is the product evaluation and so on!
After all, they also have to be responsible for their own reputation, the so-called advertising, in fact, is essentially to use their own reputation and reputation to guarantee other products, good things are naturally a win-win situation, but if things are not good, it is purely to consume their reputation, Chi Xia They don't want to be shouted and killed by fans after two advertisements.
That's not worth the cost.
So naturally, you have to investigate the product in detail.
"Those who sent private messages too long ago, and didn't continue to send private messages after that, let's ignore them, otherwise there will be a feeling of being in a hurry, I'm really embarrassed."
"I think so too."
"Well, that's it, you can go back and mark the email address under your account name, just say it's a work email, and if there is an advertising invitation to send to that email, if they contact again, then talk about it.
By the way, you'd better mark a little bit about which ads are not accepted, such as ads for health supplements. ”
"You think too much, whose health care products will find pet cats to advertise in the media, is it possible that after eating their health care products, the cat can live a long life?"
"There aren't too many cross-industries these days, yesterday I also saw a novel explainer, doing acne mask advertising, the two of us are not particularly short of money at present, so we still have to be a little ethical."
"I know, I know, I will add it."
After discussing the content of the discussion, the two quickly investigated the brands that had privately messaged them in the past half month, and then started the discussion with the same headache.
"The cat food cat toy brand sent us a private message, I think it's normal, but what are we doing with the private message that sells mattresses?
Is it possible to buy a mattress for the cat to play with? ”
"There is also this fresh food seller, some people see that the fresh food from a certain store is taken to feed the cat, it is likely that they will feel uncomfortable, and even a little disgusted.
I don't think cats eat healthier things.
So people should also hurry up and buy it? ”
"Do you say we should be conservative and only accept brand advertisements related to cats, or should we simply be bold and accept advertisements as long as they do not violate our principles?"
"No, I have something else in mind.
That is, is it possible that most of our fans don't have cats, just because they don't have cats and want to raise cats, so they will pay attention to us, and those who have cats may not pay so much attention to us, or in other words, the number of cats among our fans is very small, so we only do cat-related ads, and I always feel that the effect will not be very good. ”
"Ah, the more you discuss, the more tangled you become."
"Also, just looking at the reviews, I don't feel like I can tell whether a brand is good or not, but there are good and bad reviews under any product that sells a little more.
It's completely unclear whether something is good or bad. ”
"Why don't you buy a copy first, and try to use it yourself to comment on something more objectively."
"But forget about the mattress, that thing is quite expensive, and it is estimated that there should be no sales for advertising."
"Yes, I think so too, just started advertising, let's be steady, it's better to find something inexpensive, make it too expensive, don't look back at millions of fans, and then look at the sales of zero, how embarrassing."
"If you want to make money, you have to spend money first, let's buy a copy of the products we are interested in, and try it!"
"I'm going to place an order."
After another discussion, the two finally reached an agreement, and began to place separate orders to buy things, buy products that they are also interested in, and a few private messages they want to find them to advertise, of course, the price is not expensive, and the unit price is basically within 100 yuan, which is acceptable.
As for the mattress with a unit price of more than 8,000, they were reluctant to buy it themselves, and they didn't dare to expect how much they could sell, so they simply gave up.
The next few days are mainly waiting for the courier.
And after the express arrives, open the package, try the things you bought, and even take some things for testing to see if there are any toxic and harmful substances.
It took almost a week to toss.
They finally settled on the three products and began to contact the three companies that had previously sent them private messages.
However, two have already found someone, and the centralized publicity period has passed in the first two days, and there is no need to continue publicity recently, so in the end, only one has reached an agreement with Chi Xia and them, and finalized the specific day to place the advertisement, counting the expenses before and after and the time spent on it, and it didn't actually make much money.
Chi Xia only hopes to open a show and get off to a good start.
It should be much better after getting acquainted with it.
And then he racked his brains, not only hoping that the effect of the advertisement would be good, but also hoping that the advertisement would not be so blunt, and that it could be integrated into the video, etc., in short, he was really attentive to his first advertisement.
There were six or seven schemes alone.
Not to mention the amount of copywriting and videos taken.
In the end, it was picked and chosen, and it was chosen, and finally a plan that he and Gao Ting both thought was very good, and integrated it into the original video to be edited, followed by uploading the video, and hanging the product link below the video, waiting for the result.
In the process, the two of them are constantly refreshing the review page and wanting to see the comments of fans, while constantly refreshing the product page and paying attention to the specific sales volume.
At this moment, they don't want to see bad fan reviews, and they want to see sales grow rapidly.
As for the result, it's okay.
Although some fans commented below, I didn't expect the anchors with thick eyebrows and big eyes to also defect and start advertising, taking off customs and so on, but most of them are just joking.
The specific number of followers has not decreased.
It has even grown a little.
Although the sales volume of the product is not as good as the tens of thousands of orders per minute of some big anchors, it is also rising in hundreds, hundreds, thousands, and thousands, and it will exceed 10,000 after more than an hour.
This sales volume has already reached the contract standard.
Chi Xia was finally completely relieved, after all, he had collected tens of thousands of people, and if he sold hundreds of orders, the owner was unhappy, not to mention, he felt that the money was not at ease.
With this income completely in the pocket.
and then negotiate with other merchants, while maintaining the excitement of the video, but also to make the advertisement interesting and not too abrupt, Chi Xia is really difficult to balance work and private work, so I have to start thinking about whether to resign and concentrate on self-media.
He didn't dare to discuss this with his parents.
In the end, I could only discuss with Gao Ting.
Hope to get some advice from her.