Chapter 262: From Behind the Scenes to the Front
The press conference continued.
"Chairman Qian, what is the current market value of NIO? Also, in this year's Forbes Report, you are not on the list, but now you have exposed such huge assets, is there a problem with Forbes' statistics? β
It's tricky, it's tricky.
Qian Cai pondered for a while and said with a smile: "I'm afraid you still want me to declare war with Forbes, right?" β
The audience laughed.
"Impossible, I can only say that we are an unlisted group, I don't know the statistical channels of Forbes, the market capitalization, I can't tell you now, because I don't know either, I can only wait for the evaluation of professional institutions.
But I think next year, you should see my name on the list, of course, if our group doesn't go bankrupt this year. β
Another reporter in the audience laughed, this young boss is really cold when he speaks.
In just a short period of speech, there have been reporters who keep putting some personalized labels on Qian Cai, which is not only the content of their reports, but also partially determines the scale of their reporting and questioning.
"Hello, Chairman Qian, I am Hu Xiao, a reporter from "Shanghai One Week", I would like to ask, as far as we know, at least you have always been a relatively low-key person, and we have rarely seen your reports from all sides, why are you willing to stand in front of the stage from behind the scenes this time?"
"I pay more attention to personal privacy and don't want to be a public figure, so I am reluctant to leave my personal name on the group's official website and the publicity of some companies.
But a boss who always lives behind the scenes, inevitably has less responsibility, I can frankly say today that I am the actual controller of NIO Group, and I am also the chairman of the board, and all questions related to NIO Group can be approached by me.
But I am also a human being, I hope you still try not to disturb my personal life, let alone chase and block, our group will launch an online social platform next month.
I will register an account on the platform, and if you have any questions, you can send me a message directly from the Internet, and I will arrange for someone to screen some meaningful information to reply. β
"Next."
Qian Cai said, ordered a TV station, most of these reporters were found by Lao Hu, and the questions were all questions that the official needed to explain, and they should be taken care of.
"Hello, I would like to ask why NIO chose to come to Shanghai to develop because it was originally a company in Province G?"
Lost Lei Lou plotted to fight on the street... That's special.
Qian Cai suddenly regretted a little, this question is a bit unconscionable.
"Ahem, this reporter obviously still hasn't understood the facts, we are not only the original, but still a G province enterprise, the relevant migration procedures are still being handled, I am also a G province person, G province is an innate label that I can never erase and will not erase.
We chose to come to Shanghai for development, not only my personal preferences, but also the comprehensive consideration of the development of the group, of course, there are some business plans that are confidential, I can't disclose them here, I can only say that there is no better, only where is more suitable for us.
And in G Province, and even the current business in the whole south, we will make careful planning, and strive for better benefit to consumers wherever we go! β
"The group's is confidential, so what is Chairman Qian's personal preferences?"
Qian Cai was stunned, and looked at the reporter below, it is indeed from the market!
This thing was sent by Hu Daoyuan to make me take a stand?
"Hmm... I prefer the rhythm of life and the four seasons in Shanghai, of course, there are reasons for the greater urbanization, and most importantly, my sweetheart is here. β
One stone stirs up a thousand waves.
"Is it easy to disclose your sweetheart's information?" The reporters in the audience immediately asked.
If this person's worth is true, it is the new wealthy Kuotai! It's still from the mainland!
"Wait, I'm young, so is my sweetheart, I can sacrifice some personal privacy for NIO, but she still has her own things to do, so it's better not to be disturbed too much about her life.
Regarding my personal information, I still say the same thing, if I can reveal, I will post it on the social platform that will be launched next month, and if you are interested, you can pay attention to the online information of Weilai Weibo.
The following is mainly to answer some questions about this incident, please don't keep asking me about my personal situation, I understand your feelings, but I really can't bear it. β
Qian Cai's admitting words made the reporters below chuckle kindly.
β¦β¦
The time for answering reporters' questions dragged on to an hour, and it was inevitable that reporters would ask some questions about the office environment of NIO employees, but today there was lawyer Li Tianfu in the town, and there were obviously some discordant voices.
With a legal team of 103 lawyers, how big of a battle is this chairman going to do?
Ready to sue the national media?
But soon, Qian solved their last puzzle.
β¦β¦
The next day, NIO's headquarters issued a total of 43 lawyers' letters, and at the same time sued the media that reported the false information.
Of course, there are still 6 that Chu Liao and the others are looking for, and the legal department of Weilai can only pretend not to see it.
This is perhaps the most terrifying day in the history of NIO's rise in fame.
Six Shanghai TV stations and more than 40 media outlets reported on the Q&A content of the press conference, mainly answering the question of "whether supermarkets sell fakes".
The answer, of course, is no, and the sky-high compensation promise made by the young CEO of NIO on the spot simply caused an uproar in the society.
What year is this?
A simple Sprite, there are several versions of Thunder, Ebi, and Yunbi that are commonly circulated on the market.
Hahawa writes this backwards.
There is also a Zhou Zhupai, which together is missing a horizontal "carving", the brain hole of the copycat, you can't imagine.
Zhou Zhu... If you let the carved brand side catch it, your head will be crooked.
In the previous life, there was actually the kind of place name that was changed and could not be recognized by ordinary people, such as L'Oreal in France.
Normal people don't think there's a problem at all.
Because the authentic product is called L'OrΓ©al Paris, why is it from Paris to the whole of France, isn't it more authentic?
This part needs to be sued for infringement, and there are also those that can be directly reported to the police, such as recycling brand beverage bottles, and mineral water bottles are directly mixed with things and repackaged.
It's hard to prevent.
Only supermarket chains like Weilai, with unified suppliers, and even direct contact with manufacturers, dare to play this kind of guarantee, and some wholesalers dare to give fake goods directly to ordinary small shops.
It was this promise that sparked another wave of discussion.
Of course, along with it, there is also this NIO group and their young chairman.
There were so many stories that the reporters who went that day basically divided the material that might become a hit evenly and reported it.
There are even those who can't find a hot spot in the near future and plan to open a special topic.
For example, NIO's assets, decoration, NIO's No. 29787 employee Qian Dagou, tips in the coffee bar, and half a bottle of water to reoccupy the heat.
And, of course, the mysterious proprietress of the city.
Once these things are combined with a giant enterprise, it will be too explosive!
Day 2, Day 3.
This is a wave of progressive craze, gradually taking the word "NIO" with its story to advance the hearts of everyone who participates in the discussion of this topic.
With the report, the rhetoric of "supermarkets selling fakes" is also gradually fading.
However, the retail industry peers have been squeezed by this wave of NIO's operations.
On the second day of the press conference, someone in Shanghai went to a small convenience store with two copycat products to ask for compensation, and the place of the incident happened to be near a square, at six or seven o'clock in the afternoon.
After verification, the boss found that the thing was indeed fake, but immediately denied that the thing was sold by his family, and the person who returned the goods immediately found two more products of the same model from the shelves of his house, and began to scold, asking him to pay 20 for a fake one.
Later, the two quarreled more and more onlookers, and called the police, but the shopkeeper saw that there were a lot of neighbors nearby, and he was afraid that people would not buy things from him in the future, so the police also came, so he could only pinch his nose and return the goods, but he resolutely refused to give additional compensation, and said that he was blackmailing.
The consumer protection law has not yet been promulgated, which fool will compensate you?
It's good to be able to give you a refund!
Of course, the return is not satisfied, didn't it say that the good one would pay 20 times? If you buy something for more than 30 yuan, you have to lose 700!
When I came, I was ready to get half a month's salary this month, and when I went out, I even made an appointment with someone to play mahjong, so you would return the goods?
Of course the convenience store owner disagreed, who said you should go to whom, who agreed to pay twenty for one, the brain is watt?
Of course, it's NIO's brain.
But people like to play with fools, so a nearby NIO store suffered, and everyone ran to the NIO store to make a fortune.
Of course, it will not be a direct purchase, but a treasure hunt on the shelves.
On the same day, many people were on the shelves of NIO, eager to find fakes with magnifying glasses.
There are really people who have won the prize, and they found a bag of expired milk that they forgot to take off the shelves on the shelves of NIO.
The lucky one got to the counter and wanted to return it immediately after buying it, and people looked at it for a long time and said that the expired one was also counted, and a bag of milk was eight yuan, and immediately returned 39 yuan six.
This time, less than 40 yuan has achieved an effect that cannot be achieved by 400,000 advertising expenses, and many residents are on the bar with Weilai's stores.
Of course, there are also people who go in with fakes and want to fish in troubled waters, but fortunately, NIO has a scanner.
Something that hasn't been registered on the shelves, you say it's mine?
When you encounter one, call the police immediately.
In the whole of Shanghai, at the end of the day, Weilai paid less than 10,000 yuan, and all of it was caused by expired milk, because some fresh milk has a shelf life of 7 days, and some have half a month, which is very easy to make mistakes and omissions.
This is on fire, and the reporter is also here.
Who dares to take on this challenge? γ
An article pushed NIO to a climax, pointing out that the entire Shanghai population of more than 17 million, more than 17 million pairs of eyes and a chain retail store with nearly 200 stores in Shanghai challenged, and at the end of the day, it lost less than 10,000 yuan.
This game, I will ask you, who dares to play?
Peers all feel that NIO is asking for trouble, and some think that NIO is PUA for those peers who have not bought scanners.
There is no scanning device, and you play like this, isn't that waiting to die?
As a result, NIO took the lead, and the scanner gun also caught fire, and retail stores throughout Shanghai and even the surrounding areas were updating their equipment.
No one dares to take the game, but there are too many customers who have been picky recently, and the equipment will be updated first, so as not to suffer from unwarranted disasters.
The entire goods scanning equipment industry is grateful for the kindness of Boss Qian.
(End of chapter)