"This is a cliché, and I'll tell you something dry today."

Qian waited for everyone to be silent for a while, and looked at Li Shuguang.

"Shuguang, Lao Ma is not here today, and Mr. Chu is not here, about the supermarket, you convey it to him."

Li Shuguang nodded and took out a notebook.

Qian Cai smiled: "Each person is a sentence, there is no need to remember."

Supermarket, service quality, embarrassing service quality for guests, from entering the store, to leaving the store, meticulous and thoughtful, this year, the core of the development of the supermarket, lies in this, the cooperation of other departments, but also around this point, how not only through a large number of manpower to achieve, let Mr. Ma within a month, give me an answer. ”

"Okay."

Qian Cai nodded and looked at Nie Zexuan: "You." ”

Nie Zexuan nodded, ready to be instructed.

Qian Cai waved his chopsticks lightly and nodded at Nie Zehui: "The problem of the drinking water company is not big, the sales will gradually expand the market, I will refer to you alone, this year's time, learn to think about how to bring forth the new, and constantly introduce products that satisfy the market, you must learn to sit in the office to solve problems, and stand at the strategic level to think about problems, which is very important." ”

"Got it, boss." After Nie Zexuan finished speaking, thinking of the first warning that Qian Cai told him last time, he was a little more solemn, and stood up again.

"The three months you gave me, now there are two months and 17 days left, I remember! As soon as the three months come, when I return to the company, I must pay attention to management, and there are some ideas generated by the market during this period of investigation, I will try them one by one, and use the thinking of market elimination to make a batch of popular new drinks! ”

"Oh?" Qian Cai was also a little curious when he heard it.

Nie Zeyi is usually silent, but every time Qian Cai trains him, he tells his thoughts, making Qian irrefutable, I have to say that Nie Boss is still a little talented, and he has a good grasp of the rhythm of doing things.

"What did you think? Let's listen to it, I'll give you a reference, sit down and say, other people eat yours, it's good to be interested in listening. ”

"Yes, let's talk about it, I'll also listen to see what progress my apprentice has made." Yu Yuanxiao said with a smile.

Nie Zexuan entered the company or he brought it, and he knew very well that he was about to enter the logistics business, and Yu Yuanxiao was a practical all-rounder that the company could withstand anywhere.

Nie Zexuan said modestly: "Master, if your management level is passed on to me, I will not be criticized by the chairman today." ”

Yu Yuanxiao didn't eat this set, and said with a smile.

"I don't have any outstanding management experience, the chairman is just embarrassed to scold me, just leave me an old face, do you want to be scolded, it's very simple, just mix the age, when do you see when Lao Liao was scolded by the chairman?"

Liao Siyi hurriedly laughed and said: "That's the chairman's love, I'm an old guy, I can do whatever the chairman arranges, and I don't have much ability." ”

Qian Cai was noncommittal, just laughed out loud and said.

"See? The old guy of our group, you are not only poor in management level, but also in the level of life and speech! ”

"Okay, okay, all of them are big masters, and the level of management and life can't keep up, let me tell me what I think about the product, okay?"

Nie Zehui usually looks serious in front of the third child and Sun Xiaohui, but at this time, he is a little embarrassed to be squeezed in front of them.

"Say yours." Qian Cai raised his head and said.

Nie Zexuan nodded his hand and snapped his fingers.

"I'm going to aim at the current unified several high-sales drinks to try, green tea and black tea, the sweetness is relatively high, we now have too few sweet drinks, the main is fruit oranges, sugar substitute drinks are very popular with white-collar workers, but the frequency of their purchase of drinks is still relatively low.

I found that the student market with the highest frequency of beverage consumption is still fond of highly sweet drinks, black tea, green tea, fresh oranges, especially in a few months, summer is coming, we should aim for chilled sweet soda with better taste, now engage in research and development, and when I return to the group to start selling, it is just right. ”

Qian Cai listened, and was also a little helpless.

He really wants to promote a low-sugar life in advance, but the current market is still dominated by minors, and they don't care whether they are healthy or not, just whether they are good or not, and what health ideas are completely dismissive.

Bottled beverages have entered the Chinese mass consumer market for only 20 years, and Coca-Cola should have donated a bottling production line to COFCO in 1980, and reached the Coca-Cola trademark authorization as the real starting point, we are still in a period of acceptance by the general public, and even now, most adults do not drink drinks, thinking that it is not nutritious and unhygienic.

Most of the consumer audience is still in the hands of minors with stronger acceptance capabilities.

Some things still have to conform to the times, they are too ahead of their time, and the masses don't buy them.

Qian Cai had to wave his hand, sighed and said: "You can do it, but don't take high sugar as the only standard, to make our own taste, promotion, nothing more than two channels, one is sales sinking, the other is TV advertising, brain platinum is an example, advertising too much, it will naturally form an effect, as long as customers in need can see our products, it is enough, you are also an expert now, I don't need to say too much." ”

Nie Zexuan nodded, but seeing that Qian Cai was a little depressed, he was also a little hesitant in his heart, and said tentatively: "Chairman, have I not figured out what I have thought through?" You're giving me pointers? ”

Yu Yuanxiao has been observing from the side, and she already knows it in her heart, and said with a smile at this time.

"Don't you see it yet? It's not that the chairman doesn't understand these things, he just doesn't want to do them!

I have read a foreign report that long-term intake of large amounts of sugar will cause children to not eat well, which will lead to a lack of nutrients, increase the burden on the body and kidneys, lead to fatty liver, diabetes, and carbonated drinks will also have some damage to teeth.

Foreign countries are already advocating a low-sugar life, but they have a longer habit of high sugar intake, and the people are more dependent, so they can't change it. ”

As soon as these words fell, everyone looked at the chairman in front of them with some strange eyes.

"Oh!" Nie Zexuan suddenly realized, clapped his hands, and said.

"I said, the chairman has so many ideas, the drink ideas given to me last time are seven or eight kinds as soon as I open my mouth, how could I not think of a unified front, it turns out that this is the case! Chairman, the great man, worried about the country and the people! ”

"The chairman's thinking height, I admire Lao Liao!" Liao Siyi hugged his fist.

"Yes!" Everyone responded.

Even Hu Wei looked at Qian Cai with some emotion and admiration, and some of the sense of justice in his bones that he occasionally broke out made her feel at ease.

Thousands of clothes, sycophants are not worn, several people are a little embarrassed to get money, what he thinks in his heart is true, and he doesn't want to refute, so he has to raise his hand.

"Okay, well, since you want to talk about this, I will blow a few words, the sense of social responsibility of the enterprise, not only donate some money, say two empty words, but also from the quality of our products, the promotion of positive values, which is also part of the corporate image.

In the future, when facing the same problem, you have to think about whether you will be scolded if you earn some money, 20 or 30 years later, if we face a broader public opinion environment.

Regarding beverages, I can clearly say that there is a standard, sugar, you can add, but how much you add to ensure the taste, we only add how much, and the other part is still to be solved through marketing, which should be considered by the general manager.

Again, the public is not aware of the harm of high sugar now, so let's make the public aware of it, there is no need to be afraid of offending people, science is science, and it is not something that can be changed by chewing a few words of tongue. ”

Nie Zexuan immediately stood up again and said loudly.

"Chairman, I see! Then when we shoot commercials, let's add an advertising slogan, we don't make high-sugar drinks! ”

Qian Cai listened to the brain.

That's an idea.

He thought about it seriously and said: "That's it, the four words of high-sugar drinks are too general, a bit of a map cannon, and in the future, we will put ourselves into it, and replace it with a drink with no more than 8 grams of sugar per 100 milliliters, the standard is clear, and it is more appropriate." ”

Hearing this standard, Nie Zexuan scratched his head and said: "450 ml of fresh orange has an extra sugar content of 47.7 grams, and it is close to 10.5 grams of sugar per 100 ml, and we are less than 8 grams, will it be lighter?" ”

Qian Cai smiled: "8 grams of sugar is already a lot, he makes 10.5, I make 10, so what else is there to advertise?" 0 sugar drink advertising still has to be played, and, the banlan root added last time, and the bottle logo, has it been implemented? ”

Nie Zexuan stretched out his hand and said "OK".

"That's it! Already on the market! ”

Qian Cai nodded and looked at Liu Sen: "Liu Sen, let me tell you over there." ”

Liu Sen was looking down at his mobile phone, and when he heard this, he immediately raised his head.

Qian Cai put his hand on the table, touched the back of his head, and said slowly.

"I won't talk about the progress, according to the plan, in terms of corporate image, your task is to put our NIO logo as much as possible into the entire NIO community, find a professional team to plan it, avoid aesthetic fatigue, and to be deeply rooted in the hearts of the people, if the corporate logo of NIO is not suitable for high-end communities, I can allow you to design a more commercial logo for real estate projects."

When Liu Sen heard this, he immediately nodded and answered.

"Chairman, I have wanted to tell you this for a long time, the cartoon tiger head logo must not be used for real estate projects, in fact, I have consulted a friend, he made me a combination of WL and future silver-gray logo, with an umbrella pattern on it, and after the holiday, I will take it to the office to show you."

"Well, that sounds good, yes."

Qian Cai said, looking at Chen Yunwei, Chen Yunwei also realized that he was going to talk about him, staring at Qian Cai, a little nervous.

He is the one with the least sense of presence in the senior management of NIO, and he is the only one who can't complete the task for a long time.

Qian Cai looked at him like this, and he was a little funny.

"That's your side, the words I gave you are very simple and very useful, just ten words: if you have a problem, ask it, don't hold it!"

Chen Yunwei's face twitched, and he said leisurely: "Chairman, the core of your sentence is only five words, why bother adding the second half of the sentence." ”

"Hahahahaha." When Nie Zexuan saw that there was someone more disgraced than him, he burst out laughing on the spot, and everyone laughed.

Qian Cai immediately glared and patted the table several times: "I'm here to remind you!" Okay, when will I go to the gym at the fitness company and then say, when is it over, eat well. ”

When the third child heard that he had escaped today, he had no criticism and no task, and his face was suddenly relaxed, and he began to greet Sun Xiaohui to eat meat again.

Everyone began to move their chopsticks, but Jiang Youwei was a little stunned, and after a while, she said with an aggrieved face.

"What about me, chairman? As you just said, our network company has a good score! ”

Qian Cai turned his head, seemed to be smiling, and said a little speechlessly: "I have one request for you, give me more popular words, create some content, promote and promote, don't wait for me to roll up my sleeves and be a troll on the Internet in person every day, with rhythm!" ”

"Hahaha"

(End of chapter)