Chapter 388: What is Business War?

The holidays go by very quickly.

People say that a Friday afternoon is as long as a Saturday and a Sunday.

In the era of overtime, the rest days are even shorter.

If Qian Cai wants to write a "Summary of the Spring Festival Holiday in 2003" for himself, the content is just two words: eat and sleep.

Yes, and self-motivation.

1. I won't eat so much tomorrow

2. After the year, you must go to the gym without Mishu to exercise well

3. I'm going to work tomorrow, forget it, I'm too busy, I'll go the day after tomorrow, and I'll be a dog if I don't go the day after tomorrow

So after the busyness of the first day of work on the 5th, on the morning of February 6, Qian put his hand in his clothes, touched his gradually loose waistline, and remembered an allusion.

Uncle Liu Huang's "The Resurrection of the Hip".

That's right, Uncle Liu Huang has been eating, drinking, and having fun for five years, and only when he gets fat does he want to cry, but Lao Tzu has only been in five days, what are you panicking about?

I'll go back tomorrow.

Woof.

"Qian Dagou, we will be dog brothers and dog brothers in the future."

"Why didn't you starve to death during a holiday and gain weight?"

"Call Lao Tzu to listen, hurry up, Wang, call~"

Qian Ergou was fiddling with Qian Dagou, who was getting more and more fat on the desk, holding a stack of folders and carrying a bag of xiaolongbao Supervisor Hu stood at the door with a smile.

The legal counsel had to go to work two days late, and yesterday Hu Wei worked with him in the chairman's office all day, and Qian Cai suddenly felt that the efficiency of document processing had improved a lot, and when he got off work yesterday, Qian Cai smiled and gave her the position of "chairman supervisor".

"Supervisor Hu, please come in."

Hu Wei wore a black suit designed by a stylist today, like a changed person, mature and charming, the etiquette training she experienced since she was a child allowed her to quickly adapt to the state, and she can be retracted freely, the real aristocratic education is definitely not a day and night of tension, but what role should be entered, what role should be entered.

"Fool, I didn't eat breakfast again this morning."

Hu Wei said, walked around the desk and walked to him, and put the xiaolongbao in front of him.

Qian Cai sighed and frowned a little: "Mother Hu, is that because I don't want to eat?" The breakfast in Shanghai is not noodles, it is sweet, except for the fried xiaolongbao, there is not even a salty taste and meat, you say that if there is a bowl of hot mutton noodles, I have to get up before dawn to eat? Can I still eat this? ”

Qian Cai said, shaking the pocket in his hand.

Hu Wei smiled helplessly, and said with a look of affection: "Okay, what do you want to eat, I'll get up half an hour early to cook it for you, eat it quickly." ”

She watched him pick up the bag and untie it, put one in his mouth, and then turned to the couch.

Qian Cai looked at her charming back, grabbed her, slid the boss's chair back, patted her thigh, and said with a hippie smile on her face.

"Come, sit here, and get a new workstation for you."

Hu Wei is also naughty, she saw that there was no movement outside, so she sat down, Qian was just about to hug her, she immediately stood up again, touched his head, and said with a smile.

"I've sat down, it's not soft enough, it's a bad review."

Hu Wei has been scrolling through Weibo with him at home these days, and has also learned to play games with him, and has also learned some words that have unintentionally popped up in his mouth.

Qian only felt the warm fragrance of nephrite in her arms for two seconds, and her heart was already satisfied, and she stopped teasing her, and curiously picked up the document she put on the table and looked at it.

"What's this?"

Hu Wei saw that he was reading carefully, and he looked ready to help her solve the work, and quickly explained.

"It's just some past case records, I want to take a look, learn about it, I just came over, don't look at it, what I see is a small thing for you, waste your time and you will be busy, I'll accompany you here."

Qian Cai smiled: "It's okay, I'm not busy." ”

Hu Wei rolled his eyes helplessly and said with a smile: "How can you not be busy?" Didn't I hear Li Shuguang say yesterday, you have so many things? The integrity of the Shanghai event requires you to cooperate with an interview, Suguo Supermarket has changed its name to China Resources Suguo, Yonghui Supermarket in C City has opened five hypermarkets at a time, and the Weilai community construction site also has a big inspection today, and you have not replied to the research and development plan of the new beverage"

Hu Wei talked about more than a dozen things that he had not solved yesterday in one breath, from urgent to slow, and he heard that the money was a little big, and he quickly and helplessly "stopped" with his two hands.

"Daughter-in-law, there are some things that I definitely shouldn't solve, I have to leave the problem to them, or arrange it to other departments, work like you said, don't be tired to death."

Hu Wei stopped and thought about it, nodded thoughtfully, and then said with some doubts.

"Oh, it's like a supermarket competition or something, don't you have to give them a fight or something? I think Mr. Ma is back. ”

Qian Cai saw that she had some thoughts on learning, and also pulled her to the sofa to let her sit down, turned on the water, prepared to make tea, and then taught patiently with a smile.

"Do you know what a business war is?"

Hu Wei thought for a while and said, "Well, some of the more fierce commercial competition methods, right? I haven't been exposed to this yet, grabbing market share, acquisitions, stock market sniping and the like? ”

Qian Cai nodded and said with a smile: "Actually, it's almost the same, but this is an idealized state, or a business war in the middle, a business war in the version, a business war in the version, a broken capital chain, a realistic version of the business war, and a car cushion."

Divorce and pry the cabinet to grab information, don't have an official seal on the waistband of your trousers, no matter how high your martial arts are, you are also afraid of kitchen knives, in fact, many realistic business wars are solved in a strange way, how can there be so many confrontations between the two armies before the Spring and Autumn Period and the Warring States Period, everyone has given enough time to confront the gentleman, since the grandson and grandson appeared, everyone has begun to use thirty-six tricks for everything, and there are all kinds of tricks. ”

Hu Wei's eyes widened when he heard this, and he was surprised and amused.

"Huh? They. Don't you spend your mind on business? This should only be a minority, right? ”

Qian Cai smiled: "It's really not a few, you can't even think of some people's brain circuits, and even I heard that there are people in Guangdong Province who pretend to be cleaners and sneak into the opponent's office to water the dead people's fortune trees with boiling water, they believe in this very much, and they can really make people cry to the boss for a long time." ”

"Goose, goose, goose." Hu Wei listened with great joy.

"That's how you usually solve problems?"

Qian Cai waved his hand: "Of course it can't be, behavior without a bottom line is the first stage, and there is a second stage up to the top." ”

Hu Wei gradually stopped laughing, sat down seriously, like a studious doll.

"Teacher Qian, please advise."

"The second stage, it is much more elegant, the boss rolls up his sleeves and goes into battle, holds meetings, sets strategies, supervises the implementation, and even goes on the field in person, encourages employees, take the express company as an example, the boss takes the brothers to get up early in the morning and pedal the tricycle to deliver goods, stimulate the motivation of employees, engage in large-scale logistics, commodity distribution, and household appliances are also contracted to install the whole chain of after-sales integrated services, and compete from customer experience, which is the only way for the company to enter a new field of entrepreneurship: seize the market stage."

"Hmm" Hu Wei nodded approvingly.

"That sounds commercial, but what about the third phase?"

"The third stage is to stabilize the market stage, to prevent others from grabbing the cake, or to grab other people's existing cakes, and do not want to carry out complicated business operations, or in the business means are not sure that they will be able to win, it is necessary to use the connections, strategies, social influence, funds, joint use, and even have to play a trick, over the wall into the house to open the door, this must be operated according to the actual situation of the other party, I can not tell you in detail, this year, you follow me, slowly experience it."

As he was talking, Ma Jialiang stood at the door and knocked on the door with a worried face.

"Old Ma, come in and talk about you." Qian Cai said with a smile on his face.

"The chairman is still a step late, they are moving very fast, and they have begun to change the brand after the year, and China Resources should have injected a lot of money into them, and now they are planning to open stores in Zhejiang and Jiangsu provinces, I have to review with you."

As soon as Ma Jialiang entered the office, he was a little careless and lost the appearance of Jingzhou.

"Review what?" Qian Cai pointed to the small sofa diagonally opposite.

"It's not your problem, sit down."

Ma Jialiang sat down with some hesitation, Qian Cai thought about it and asked.

"Now that we want to fight them in Zhejiang Province, how much money do we need?"

Ma Jialiang had already calculated, and simply replied at this moment: "The cost of our stores is much higher than theirs, but Suguo has a very strong brand influence in the local area, and most of their direct sales and franchise models and management models, as well as the proportion of fresh food in department stores, are still set by me."

And in terms of store opening planning, cost control is much better than ours, because it was aimed at the countryside to surround the city, and hypermarkets will definitely not be able to open so extensively, and if you use the small supermarket plan you formulated at the beginning to counterattack, you may also suffer, it is better to stick to it.

According to your plan, to improve the quality of service, but also to ensure the market share of the store in the city, to cut off their blood supply line to the countryside, is completely unsuitable.

We now have an absolute advantage in Zhejiang Province, no need to open a store, they are a civilian supermarket, we are a boutique supermarket, relying on us to cross them, absolutely unrealistic, but also should take care of the Suzhou provincial market.

The wolf is coming, China Resources, RT-Mart, Bailian, Carrefour, Wal-Mart, will go to the layout of Suzhou Province, we must take the lead in occupying the advantages of the city, there are not many hypermarkets at present, most of them are small and medium-sized supermarkets, I think, we will do hypermarkets.

My plan is for NIO to intensively attack Nanjing, Wuxi, Changzhou, Zhenjiang, and take the cities of southern Jiangsu, and each city will roll out more than 8-15 hypermarkets in the future, and expand with the current urban planning, we will only do high-end, and Suguo's current competition may be handed over to Yue Lihua's Furong Xingsheng. ”

Qian Cai listened, captured some of the information he wanted, nodded, and only said five words.

"Let's fight the enemy together."

Ma Jialiang was taken aback, and quickly understood his thoughts: "Merge stores? ”

Qian Cai stood up and said: "Not only that, but also you and Yue Lihua's hand-in-hand, I think he opened a store more economical than yours, and the franchise model is adopted, not only to guide, but also to directly participate in store management, which can maximize our brand advantages."

I'm afraid that he, a Hunan Yankee, will not adapt to the soil and water in southern Jiangsu, and will not adapt to the consumption habits of Zhejiang and Suzhou, you are familiar with this piece, you will provide guidance, they will make China Resources Suguo, and use Suguo to open the market for China Resources, and we will do Weilai Furong to compete with them! You are all the general and deputy general managers of NIO Supermarket, so it is more convenient than their new couple, right? ”

Ma Jialiang immediately laughed: "Mr. Yue and I often call, and I will also learn from some of his ideas, and I have long wanted to cooperate!" ”

"Good! So I'll talk about another step. ”

"Another step?"

"There has to be another step."

(End of chapter)