Coming out of the store, Shen Xinghe and Su Qingyue walked to the side of the road and got into a blue business car, driven by Xiaochun.

Su Qingyue put aside the cheongsam in the package and looked at Shen Xinghe.

Su Qingyue: Mr. Shen, is it true or fake that you just said that you bought a cheongsam for 50,000 yuan? Isn't it true that you won't lose money by doing so?

Shen Xinghe: Of course it's true. And we can make a lot of money.

Su Qingyue: Really?

Shen Xinghe: Why do you think rich people buy luxury goods? Is it for use?

Su Qingyue: Of course not, the premium of luxury goods is very high, and I bought these because the brand effect can set off the identity.

Shen Xinghe: That's right, "I have you or not" is the psychology of buying luxury goods, and what I want to do now is to make the Suzhou embroidered cheongsam into a luxury product!

Su Qingyue: Create luxury!?

Shen Xinghe: That's right! Koharu! Go to the company!

……

Xingyue Media Conference Room.

"To create a luxury product, you must first start with the external packaging, so that customers feel expensive at a glance! And to have an eye-catching LOGO, our cheongsam brand name is tentatively set as Xingyue, as for the LOGO design scheme...... Personnel! Hurry up and recruit designers and set up a design department as soon as possible! ”

"Understood!"

"Marketing Department! You need to recruit some programmers and build a brand website as soon as possible, which can not only increase our network channels, but also show the professionalism of the brand! ”

"Yes!"

"Sales! You should contact these factories now at the address I gave and establish contact with them as soon as possible. ”

"Okay, Mr. Shen!"

"Hurry, hurry! Take action! ”

After the meeting, Su Qingyue was left alone in the entire conference room.

Su Qingyue clapped her hands and said, "Wonderful!" is worthy of Mr. Shen, your combination punch is so beautiful! ”

Shen Xinghe said with a smile: "Everything is ready, only the east wind is owed!" Whether the Su embroidered cheongsam can go further depends on you next! ”

"Rely on me?"

"That's right! You are now the free spokesperson of our company, as long as you wear the Suzhou embroidered cheongsam in the show, I believe that it will soon become popular. ”

……

Three days later.

Xingyue Media.

Shen Xinghe looked at the built website and nodded slightly.

"It's a good job, but the text about the product needs to be revised a little. We want to highlight our handmade as a feature! For example, in today's era of machine automation, this hand-sewn cheongsam adopts traditional craftsmanship, which is the inheritance of Chinese intangible cultural heritage...... It's like this, you know? ”

"Understood!"

Shen Xinghe continued to look at the designed LOGO and frowned.

"It always feels like something is missing."

When he looked up and saw the calligraphy works hanging on the wall, he suddenly realized, and excitedly pointed to the calligraphy works and said: "Abandon the previous LOGO and make the LOGO into a thin gold body!" ”

"Yes!"

At ten o'clock in the evening, after all the preparations were completed, Shen Xinghe finally hung the pre-sale link of the Su embroidered cheongsam on the built website, and set the price at 300,000!

……

A social platform.

@星月传媒: Xingyue cheongsam has been opened for pre-sale, I hope you will pay more attention. Link.

@沈星河: Forwarding.

@主持人苏青月: Forwarding.

……

With a hint of curiosity, fans clicked into the link.

The exquisite website immediately attracted everyone's attention, but when they saw the price of the cheongsam, they were stunned all of a sudden.

"This is a joke, a cheongsam sells for 300,000?"

"I admit that the Suzhou embroidered cheongsam production process is very good, but this price is still too outrageous, why don't I buy luxury goods when I have this money?"

"That's it, who's going to buy it at this price?"

……

#最贵的苏绣旗袍是多少钱#

#星月传媒疯了#

@喵喵喵: Crazy, a piece of "Suzhou Female Red" is more than 10,000 at most, and selling 300,000 is to grab money!

@啧啧啧: No one will buy it!!

@喵喵喵: How expensive is this cheongsam, so expensive to sell?

……

Xingyue Media.

Su Qingyue looked at the comments on the Internet with mixed feelings.

"Shen Xinghe, isn't this price a little too high?"

"Rest assured, this price right now is a good opportunity to add to the gimmick."

"So...... Will you cut the price then? ”

"Wrong! I will raise the price! ”

"Raise the price? Why? ”

Shen Xinghe laughed and said, "If you buy something, how do you feel if he lowers the price the next day?" ”

"Hmm...... I should be very angry, feel that I have suffered a loss, and be a little angry! ”

"What if it's a price increase?"

"Then I feel like I'm taking advantage! It will be a lot of fun! ”

"That's right!"

Shen Xinghe nodded and said: "This is the psychology of customers, if you want to make luxury goods, you can't be like ordinary goods, luxury goods can only increase in price, even if they can't be sold, they can't be lowered!" ”

After speaking, Shen Xinghe picked up the phone and dialed a call.

"Hey. Mr. Zhang, I would like to ask how many cheongsams you left for Miss Su. ”

"30 pieces! Good! Please don't make this cheongsam again. ”

"No, no, don't get me wrong, I mean, just change the style a little, don't be exactly the same as Su Qingyue."

"Okay, bye-bye!"

Hanging up the phone, the corners of Shen Xinghe's mouth curved into an arc.

"Next, it's hunger marketing!"

……

A social platform.

"Just now I went to the website of Xingyue cheongsam again, and found that the pre-sale of the cheongsam has changed, and it has become a global limited edition of 30 sets! And there's no shipping time yet! ”

"It's so expensive and it's limited to 30 sets? Where did you get the courage? ”

"If someone buys it, I'll live broadcast a handstand and eat Xiang!"

"Don't cheat on eating and drinking!"

……

In a villa in the magic capital.

Two gorgeously dressed women were drinking coffee.

One is the daughter of the Huang Group, called Huang Luoluo, and the other is her best friend, the famous anchor Zhou Yi.

Zhou Yi took a sip of coffee and said, "Luoluo, do you know the Xingyue cheongsam?" ”

"I know, I was scolded on the hot search just now, I really laughed to death, isn't it a Su embroidered cheongsam, and it's so expensive?" Huang Luoluo was noncommittal.

"I just went to their website and found that this cheongsam seems to be a limited edition, and there are only 30 sets in the world!"

"Limited edition?"

"I want to buy a set to see? When the time comes, I can also show it to the sailors during the live broadcast to increase the popularity of my live broadcast. ”

"Hahaha, you don't want to do anything again!"

"Now this live broadcast, no one will watch it if you don't work hard!"

"Okay, okay, then I'll give up my life to accompany the gentleman, I'll buy a set too, let's just get a pair!"

"Thank you, Luoluo! You're so nice! ”