War Horse brand motorcycles, priced at only 12,000 yuan, can be said to be very cheap at the moment, and can even be said to be the price of cabbage, the main focus is a small profit but quick turnover.

The shape of the War Horse motorcycle is directly copied from the BMW motorcycle R1200GS, so it is still very cool.

Tiangong Technology's motorcycle brand is named after a horse, and many people will definitely compare Tiangong Technology's motorcycle with BMW motorcycles, and the two will be the biggest competitors.

Therefore, Zhao Ye doesn't mind using some classic models of BMW motorcycles, and R1200GS happens to be BMW's best-selling motorcycle.

Sure enough, when the "War Horse Motorcycle" appeared on the stage and announced its price, the audience erupted in tsunami-like cheers.

The millions of viewers in front of the TV were also thrilled.

Obviously, they love the "War Horse Motorcycle" very much, and they are eager to buy one now.

A few minutes later, at the end of the press conference, Zhou Huicheng announced loudly: "Tiangong Technology Company has established motorcycle stores all over the country, and users who want to buy motorcycles can go to Tiangong Technology motorcycle stores." Well, that's the end of today's press conference, goodbye everyone!! ”

Zhou Huicheng waved his hand, bowed again, and then walked towards the audience.

……

However, it is said that at this moment, a total of more than 3,600 Tiangong technology motorcycle stores across the country are open for business at the same time.

This scale is unprecedented in the motorcycle industry.

It is also because of the full support of Wujiang Group that motorcycle stores can be set up all over the country.

Of course, the area of a motorcycle shop is not too large, a hundred square meters is enough.

For Wujiang Group, the cost of opening a motorcycle specialty store is not high.

Not long after, the users who came to the Tiangong Technology motorcycle store were in an endless stream, and soon blocked the door of the store, causing passers-by to look sideways.

"The "War Horse Motorcycle" is so beautiful, and the price is so cheap, I don't want to buy it~"

"War Horse Motorcycle" is the most cost-effective motorcycle I have ever seen, it is really too affordable, other motorcycles that are not as good as it are priced at more than 20,000, but "War Horse Motorcycle" is only 12,000, it is hard not to be excited!"

"War Horse Motorcycles also cooperates with major banks, so that we can pay in installments when we buy cars. The down payment is only 3,000 yuan, and then 200 yuan is repaid to the bank every month, which can be paid off in 5 years, and the total amount is only 15,000 yuan! ”

"At present, everyone's salary is generally more than 800 yuan per month, and many people's income is as high as more than 1,000 yuan, and 200 yuan per month, so the pressure is really not too much."

Tiangong Technology Company's pricing for user installment payment has been carefully calculated, as we all know, Chinese prefer to save money, so many families have a certain amount of savings, gritting their teeth or can easily come up with a down payment of 3,000 yuan.

As a result, the sales of "War Horse Motorcycles" exploded.

Countless families who want to buy motorcycles have flocked to Tiangong Technology motorcycle stores.

In just one week, Tiangong Technology sold 280,000 "War Horse Motorcycles".

In addition, the sales of "Red Rabbit Horse Motorcycle" and "Black Horse Motorcycle" are also very good, with 1,943 units and 2,632 units respectively.

……

"When motorcycles are selling well, you must strike while the iron is hot and advertise on TV and the Internet!" At the meeting, Zhao Ye looked at Zhou Huicheng and more than a dozen other executives of Tiangong Technology and said loudly.

"There are still many people in China who don't know about the "War Horse Motorcycle"...... We must spread the word, and if necessary, we can even win the 1995 Central TV bid king! ”

"Isn't Jet Li very popular now, ask him to endorse."

"In addition, while developing the domestic motorcycle market, we must also find ways to open up foreign markets, and our product quality and design are not worse than other motorcycle brands, and we will definitely sell well abroad."

Zhao Ye felt that just making money from his own country was nothing to do, and if he could make money from foreigners, that would be amazing!

Zhao Ye has always pursued the principle of "making up for the deficiency after the loss", China is very poor now, and Europe, the United States and Japan are very rich, so bring the money to the foreigner......

Zhou Huicheng said: "Zhao Dong, our company has sent a large number of people to attack foreign markets, mainly looking for agents to cooperate in the early stage, and then gradually turned to direct sales. ”

Foreigners still read too little, don't understand Chinese history, and don't know the meaning of red rabbit and black horse, so they can't get the feeling.

If Tiangong Technology Company wants to rely on the brand name to do marketing, then the effect will definitely not be good.

Therefore, Tiangong Technology Co., Ltd. chooses to work steadily and steadily, take the lead in cooperating with agents, and wait for the brand awareness to be slowly launched, so that you can do direct sales without middlemen to make the difference. Or, direct sales and consignment sales are carried out at the same time.

"Well, that's good! Then let's focus on the development of automobiles! ”

After Zhao Ye finished speaking, he nodded to Li Aojun, motioned for her to distribute the information, and said, "These are the materials related to the Volvo Group that I asked people to collect...... I mean, let Tiangong Technology acquire the Volvo Group!! ”

Acquisition of Volvo Group??? When everyone heard this, they couldn't help but be shocked.

Zhou Huicheng and others hurriedly flipped through the information, and then knew why Zhao Ye wanted Tiangong Technology Company to acquire Volvo Group at this time.

It turned out that Volvo's development was not all smooth sailing, and in the 90s, Volvo encountered a great economic crisis, and now is the best time to acquire Volvo Group!

"Dong Zhao, judging from the information, now is indeed a good opportunity to acquire Volvo Group!" Zhou Huicheng said excitedly.

Zhao Ye smiled and nodded.

In the past, the Volvo Group survived the crisis by selling its Volvo Car Company to the Ford Group.

But now, it is not known whether the Volvo Group has been in contact with Ford.

But in any case, the Borderless Group can use money to smash it, and it will definitely bring the shareholders of the Volvo Group to their knees.

However, the most critical question is whether the acquisition of the Volvo Group can be approved in Europe......

However, the opportunity is rare, Zhao Ye still decided to try to acquire Volvo Group, if the acquisition is successful, it will be able to sublimate the automotive industry of Tiangong Technology Company.

In addition to the automotive division of the Volvo Group, Zhao Ye also takes a fancy to Volvo's trucks, buses and Volvo Construction Equipment division.

China is now in a high-speed period of economic construction, and the truck and construction equipment sector is quite critical.

"Zhao Dong, the market value of Volvo Group is about $15 billion, and if we want to buy it, we will inevitably pay a premium, maybe $20 billion to $25 billion." Zhou Huicheng said in a deep voice, "And the West is not very friendly to us, and it may not pass our acquisition plan!" ”

"Do your best!" Zhao Ye thought for a while and continued, "You can promise Europe that if Tiangong Technology Co., Ltd. is approved to acquire Volvo Group, then Wujiang Group will increase its investment in Europe!" ”

Borderless has a lot of investments in Europe, and its influence itself is huge.

If investment is used as bait, many European countries should vote on the side of the borderless bloc.

In two or three years, it will be 1997, when the Asian financial crisis will break out, in Zhao Ye's view, this financial crisis is almost unavoidable, the main reason is that the financial systems of Asian countries are too fragile and the balance of payments is imbalanced.

Take, for example, the credit boom that lacks regulation. Indonesia, Malaysia, the Philippines, and Vietnam all experienced a credit boom in the 1990s, which had the advantage of promoting short-term economic growth, but the disadvantage was that it increased the "sensitivity" of economic growth to credit. At that time, both asset prices and exchange rate depreciation will hit its banking system hard.

And when Indonesia and the Thai baht were forced to declare free floats when they were forced to declare free floats on the verge of depleting their foreign exchange reserves, the scramble of companies and financial institutions to buy hedges for their exchange rate exposures further exacerbated the depreciation of national exchange rates.

It is imperative that the Borderless Group run away before the Asian financial crisis erupts.

The excess funds can be fully invested in the European market.

At present, the UK is implementing a privatization policy at this time, which undoubtedly gives the Borderless Group a chance to devour British companies!

Zhou Huicheng showed a hint of joy on his face, hearing Zhao Ye say this, he knew that Zhao Ye was very determined to acquire Volvo Group, and he himself hoped to acquire Volvo Group, so as to expand the automobile business of Tiangong Technology Company.

"Okay, Dong Zhao, I will arrange for the acquisition team to go to Europe as soon as possible!"

……

A week later, Zhou Huicheng assembled a professional acquisition team to represent Tiangong Technology to Sweden.

After coming to Sweden, he directly told the Volvo Group that he wanted to acquire the other party.

Fan Boming, head of the acquisition team, said: "In recent years, the Volvo Group has suffered setbacks and encountered a big economic crisis, and it is difficult to get through it. We Tiangong Technology Company is willing to spend a huge amount of money to acquire Volvo Group, I hope you can think about it! ”

When the Volvo Group heard this, they looked at each other.

The Volvo Group is indeed having problems now, but it is still some way from selling.

Moreover, Volvo Trucks' business is second only to Mercedes-Benz Trucks in Europe, and has great potential for development.

At this time, without waiting for everyone to speak, Fan Boming continued: "Our company is willing to bid $20 billion to acquire the Volvo Group!! ”

Hearing this offer, everyone in the Volvo Group was shocked.

"The other party is really rich, and he will pay a premium of $5 billion on the market value of the Volvo Group!"

"Is the Volvo Group worth so much money?" Many Volvo Group executives are actually not very optimistic about Volvo themselves. Gain's Volvo Group's largest business, Volvo Cars, has been developing very poorly, causing the market value of Volvo Group to fall again and again.

In their view, the group company's lack of funds has made it difficult to revive Volvo's car business.

In order not to affect the rest of the group's business, they even thought of selling the Volvo car business to revitalize the group's other businesses.

"Mr. Fan, I will report the quotation of Tiangong Technology Company to the board of directors, and we will notify you as soon as there is news!" Volvo President Gary Matilda said.

"Okay, Mr. Matilda, then we'll take our leave, and you can contact me again if you have news." Fan Boming said with a smile, then got up and shook hands with Gary Matilda and the others to say goodbye.

Gary Matilda immediately reported to the board of directors that Tiangong Technology wanted to acquire Volvo Group after Fan Boming and others left.

In the evening of the same day, the Volvo Group held a board meeting to discuss whether to accept the acquisition of Tiangong Technology.

Derek Max, chairman of the Volvo Group, looked at the crowd and asked, "What do you think?" ”

A director named Benson Sander said in a deep voice: "I don't recommend selling the Volvo Group, in addition to Volvo Cars' serious losses, we have done a great job in trucks, buses, construction equipment and other businesses!" So, if you want to sell, you can sell the hot potato of Volvo cars, and if you continue to keep Volvo cars, then it is very likely that our entire Volvo Group will be dragged down by it! ”

The rest of the board members nodded in agreement.

"Tiangong Technology is a subsidiary of Wujiang Group, and with money, we can sell Volvo cars at a good price!!"

"China's auto industry is very backward, Tiangong Technology Co., Ltd. wants to enhance China's car-making technology through the acquisition of Volvo Group, then we can open our mouth and make a lot of money!"

Derek Marks, the chairman, thinks the same way.

So he immediately made a decision and said: "Since everyone agrees, then we will send someone to have a showdown with Tiangong Technology and only sell Volvo cars!" ”

……

Fan Boming was in the hotel at this time and had a video connection with Zhao Ye.

Fan Boming said: "Zhao Dong, according to my experience, Volvo Group will not accept the overall acquisition easily, and the biggest possibility is that they choose to sell Volvo Cars, which has a bad business......"

Zhao Ye frowned slightly when he heard this.

Volvo Cars alone can't satisfy itself.

"Money can be channeled, I don't trust money to smash, and the shareholders of the Volvo Group are not moved! When you negotiate, you must be tough, and you must insist that the Volvo Group be packaged and sold to Tiangong Technology Company as a whole. ”

Ford spent more than $6 billion on Volvo Cars and then lost money.

Zhao Ye also did not dare to guarantee that after the acquisition of Tiangong Technology, it would be able to reverse the profit and loss immediately, which would take time to develop new models. Moreover, Zhao Ye attaches great importance to business such as car trucks, buses, and construction equipment.

Wujiang Group has invested heavily in the logistics industry and construction industry, and if it wins the Volvo Group, it will be able to produce and sell its own products and save a lot of costs.

So, he would now rather buy the entire Volvo Group at a high price than buy a single Volvo car.

"Okay, Zhao Dong, I understand what you mean, please rest assured, I will do my best to persuade the Volvo Group to agree to our acquisition plan!" Fan Boming said.

"Well, then that's it, you guys rest early, I'll hang up the phone!"

"Okay, goodbye Dong Zhao!"

……

The next morning, Volvo Group took the initiative to contact Fan Boming.

Fan Boming and the negotiation team came to the headquarters of the Volvo Group again.

At the negotiating table, as soon as the two sides were seated, Gary Matilda, president of the Volvo Group, said: "Mr. Fan, before the negotiation, I would like to convey to you the decision of the board of directors of the Volvo Group. ”

Fan Boming nodded and motioned for the other party to continue.

Gary Matilda said: "After discussion by the board of directors, it was unanimously decided that the Volvo Cars business of the Volvo Group could be sold to Tiangong Technology Company......

At this point, before Gary Matilda could finish.

Fan Boming suddenly interrupted: "Wait, Mr. Matilda, our Tiangong Technology Company is buying the entire Volvo Group, not the Volvo car business, if you are not satisfied with our offer, then we can continue to talk, the price is not a problem, how about 21 billion US dollars?" ”

(End of chapter)