Chapter 620 - Want to Live Stream? (10,200) Good night

Many people in the crowd under the stage were discussing this issue just now, and when they heard Cao Jianlong take the initiative to build a venue, they couldn't get used to it.

Cao Shujie listened to Cao Jianlong say that he wanted to build a venue, and he was also a little confused.

I didn't tell him about this in advance, and I hid a hand together.

He was thinking just now that Cao Jianlong's eyes were a little strange when he looked at him, it turned out that this was what he meant.

As for why he didn't tell him in advance, Cao Shujie suspected that they were sure that he would not agree to this plan?

But at this time and at that time, the village committee had no money last year, and I would definitely not agree.

But the village committee has money this year, and I won't object to it.

And Cao Zhenghu, Cao Jianguo, Cao Jianlin, Wang Yuelan, and Cheng Xiaolin in the crowd heard Cao Jianlong say that they would build a large venue, usually as a sports training ground, and use it as a large conference room for time, and install air conditioning, they were a little proud in their hearts.

Someone next to him was still telling Cao Zhenghu how powerful Cao Shujie was.

"Uncle Tiger, it's still your best scholar." Cao Jianhe said with a thumbs up.

Cao Zhenghu has heard too many of these praises, and he is a little immune: "Jianhe, don't praise him again, you have to be proud if you praise him again." ”

"Uncle Tiger, what are you laughing at, Shujie has done a really good job, thanks to Shujie for leading our village to develop in the past two years, otherwise how could there be a good life today." Cao Jianhe wants to say two words for Cao Shujie.

……

Unconsciously, the general meeting of all the villagers in Caojiazhuang ended.

When I came out of the compound of the Caojiazhuang Village Committee and walked home, many people were discussing the new standard for welfare that Cao Jianlong just said.

The slaughter standard of three cows is generally about 1400 catties, and the meat of each cow is more than 600 catties.

The sum of the three cows is about 1,900 catties, Caojiazhuang after several years of breeding and development, plus the sub-household and so on, the actual number of households has almost exceeded 400.

But even so, each family can get nearly 5 catties of beef, and according to the market price, this piece is also more than 150 yuan, plus the welfare standard has been raised to 500 yuan.

It is more than double the standard of 300 yuan in previous years.

This is not the most important thing, for all the elderly and veterans in Caojiazhuang, the subsidy of 1,000 yuan is not a small amount.

The money is not much, but because of the existence of these benefits, the people of Caojiazhuang can really see that there is an essential difference between Caojiazhuang and other surrounding villages.

It also let them see that Caojiazhuang and some wealthy villages reported in the news are gradually integrating with each other in terms of development concepts.

These ordinary people really saw that Caojiazhuang might be able to develop into the village mentioned in the news in the future, which filled their hearts with a bit of reverie for a better future.

The content of the meeting of all the villagers that Caojiazhuang had just finished was quickly spread around Caojiazhuang.

Within a few hours, the village party secretaries of other villages called Cao Jianlong and scolded them for doing so much in the village.

If you have money, you will spend it slowly, why do you have to show it?

It made the villagers in their village also red-eyed, and some of them were bold enough to make irresponsible remarks in the group, insinuating that they were village cadres who did not act.

These people told Cao Jianlong that it was difficult for them to do it, and they wanted to say hello to Cao Jianlong and ask them to restrain themselves a little.

But who knew that Cao Jianlong didn't care about them at all, some people were in a hurry, and Cao Jianlong directly threw them a sentence: "This matter is not in my charge, let's go to Director Cao Shujie Cao." ”

Hearing Director Cao's name, no one spoke immediately.

All of them are counting on Cao Shujie to take them to make money, how dare they block Cao Shujie's heart and make him unhappy?

Eventually, the matter was settled.

But openly and secretly thinking about asking Caojiazhuang if it accepts people, there are more and more rumors.

There's no way, don't say anything else, Caojiazhuang's benefits are all given out with real money to those in their village who meet the standards, and people don't play false.

In addition, Cao Shujie is the village of Caojiazhuang, and the director must be the first to think that Caojiazhuang has such convenient conditions, who doesn't want to become a member of Caojiazhuang?

But Cao Shujie, who made the villagers of other villages greedy, was busy with his own business at this time.

He hadn't been to the factory for a few days, and after the village meeting, Cao Shujie went to the factory first, and the operation of the factory was as usual.

The second and third phases of the project are also progressing relatively smoothly, which is of extraordinary significance to Xuemeng Food Factory.

In addition, we have been working on the matter of contacting advertising.

Xuemeng Food Factory is considering finding a variety show that is popular out of the circle to advertise.

But after looking around, I found that the advertisements of several popular variety shows this year had already been set last year.

Not to mention that they can't smash the quota with money, even if they really want to do this, the hundreds of millions of advertising costs also discourage Xuemeng Food Factory.

Looking for those variety shows that are not very popular, it makes Xuemeng Food Factory very unwilling.

These programs are watched by fewer people, the ratings are naturally low, and the advertising effect is unsatisfactory.

Cao Shujie also found someone to understand the advertising cost of CCTV, the prime time advertising cost at night is 370,000 times, and the cheapest advertising fee is 180,000 times in other non-prime time hours.

According to this, if Cao Shujie only chooses one of the time periods and places it once at a time, according to the highest price, he needs to invest 135 million in advertising expenses this year.

Even the cheapest advertising costs are more than 70 million.

With the current amount of funds of Xuemeng Food Factory, it can't afford to play at all.

asked him to take out a loan to advertise, Cao Shujie wanted to do so, but the problem is that Xuemeng Food Factory is now in debt of more than 60 million.

Even if the bank approves it, is the advertising effect of CCTV really good now?

Moreover, the company also has a comprehensive consideration to place advertisements on multiple Internet social platforms, which has been done, and the cost of this piece has been invested more than 8 million, and the follow-up investment will continue, which also means that the funds in the factory are very tight.

In addition, it is about to be the season of kiwifruit harvest, considering that the factory will make preserved kiwifruit next, Cao Shujie will definitely go all out and collect as much as he can.

It's all money, money to be spent.

In such a situation, Cao Shujie is thinking in his heart that he should adjust the sales plan, and adjust the online sales and retail and wholesale that do not need to be pressed as the next top priority.

Back in the office, Cao Shujie was still thinking about advertising.

This year's more popular variety shows, advertisements can't line up.

The advertising cost on CCTV's side is also too high, and Cao Shujie wants to buy a non-prime time advertising space for 70 or 80 million, is it worth the investment?

Or invest this money in another way to get the best advertising effect at the least cost.

Thinking of this, Cao Shujie called his wife.

Cheng Xiaolin was still wondering, and after answering the phone, she asked her husband what was wrong.

"Wife, what did you think about what you told you last time?" Cao Shujie asked her.

Cheng Xiaolin was a little confused: "Shujie, what are you talking about?" ”

"It's just about you shooting an online video." Cao Shujie said.

As soon as he said this, Cheng Xiaolin understood.

"I'm wondering, why are you asking this?" Cheng Xiaolin was a little puzzled.

Cao Shujie told his wife about the need for advertising resources in their factory.

After finishing speaking, Cheng Xiaolin understood for the first time: "Shujie, you mean to let me advertise your factory?" ”

"Ah, can't you?" Cao Shujie asked her.

Cheng Xiaolin nodded again and again: "I have no problem, but can you guarantee that the video I shot must be very popular, and bring up the products of your factory?" ”

Cao Shujie opened his mouth, and he couldn't guarantee it.

But this is the most cost-effective method at present.

"I'll try." Cheng Xiaolin said.

……

With the passage of time, Xuemeng Food Factory's Aimeng preserved fruit appears more and more frequently in the market, and with the distribution of Jiajiayue supermarket and Wal-Mart supermarket in more and more of its stores, Aimeng preserved fruit itself has brought a certain amount of heat.

It's just that they found that this kind of preserved fruit has not fully opened up sales in the market, and many local supermarkets have not put it on the shelves, so they can only find channels from the Internet.

In this way, developing more new markets and improving online sales channels has also become one of the most important tasks of Xuemeng Food Factory.

……

After determining the new development direction, even the sales department and the online sales side have readjusted their work priorities.

Retail and wholesale that can be settled in cash has become the focus of the sales department in the next market development.

Chen Hong is responsible for online sales, in addition to opening several other online stores with different names on Taobao, they also opened their own online stores on JD.com.

It's just that the sales volume on Jingdong's side don't need to be considered for the time being.

For now, Taobao is still the focus.

In addition, this year's Momo live broadcast is also very popular, and Cao Shujie is considering whether there will be a miracle in the online sales live broadcast after a few years of copying Momo live broadcast?

Regarding this point, Cao Shujie can't say well now.

And Momo is at the moment, in addition to being an artifact for men and women to date each other, it has also started the way of online live broadcasting.

Like talent streamers, game streamers, and all kinds of weird streamers.

But at this time, it is only not involved in live broadcasting.

Cao Shujie was thinking, could he copy this model in advance?

Don't underestimate live streaming.

In another 10 years, there will be a grand situation of national live broadcast or live broadcast with goods in China.

It can last for a long time, and the market share and inclusion of more and more categories of goods, and even some big brands have finally compromised and joined the ranks, which also means its importance.

"Cultivate your own anchor and boost her popularity in a short period of time, and the follow-up problems are not a big problem." Cao Shujie thought in his heart.

(End of chapter)