Chapter 139: Earn less, please be spicy!

Here's the key point!

Now!

Gameplay and prospects, Shen Miaomiao is already relieved.

These two aspects, not to mention the project department, even Lao Gu himself is not sure!

She had almost never seen a time when Lao Gu was unsure!

Therefore, the APEX project is eighty percent more auspicious.

But!

That's not enough!

If you want to completely eliminate the possibility of making money, you also need to work the profit model.

Here we have to mention the judgment mode of the loss rebate system.

Because in theory, APEX is a game that's free.

After all, Gu Sheng personally sent invitations to many players during the game of Titanfall, providing a serial number that could unlock the game.

And now, Titanfall is in the art game x2, and the purchase proportion is more than 100%.

So this game is, in theory, a free-to-play game.

But the problem is!

A game that doesn't have any profit points can't create documents in the system!

This bug is too obvious, and the system is not stupid, of course it will not agree.

So!

Shen Miaomiao needed a profit model.

A profit model that can be profitable in theory, but is difficult to achieve in practice.

It's a bit harder.

Shen Miaomiao wanted to brainstorm ideas.

After thinking about it, Gu Sheng took the lead in speaking:

"For the profit model, I recommend splitting,"

"After all, although APEX is a derivative of TTF, it is also a relatively independent project,"

"Although now, we have more than 100% purchase on Yiyou X2, and all players who purchase Titanfall can play it for free,"

"But over time, our share will eventually return to the normal threshold,"

"When the time comes, there may be some players who 'want to play APEX but don't want to buy TTF,'"

"So I suggest that a game price be customized specifically for this group of players, and give them a way to buy it separately, priced at 98 or 108 like that."

With that, Gu Sheng looked at everyone in the conference room.

Jiang Shan raised her hand:

"Brother Sheng, I don't understand, since we are already going to be free, why not all of them are free?"

"Wouldn't it be more engaging for players to play for free for all players and grow their player base?"

Hear the words.

Gu Sheng first smiled, then shook his head:

"That's true, but you can't do that."

Jiang Shan is from the art group, and she has only been in the game circle for less than two years, so it is relatively simple to think about things.

All of the free things she proposed seem to be beautiful, and it seems to have effectively lowered the threshold for playing the game, focusing on a 'everyone has a skill'.

But Gu Sheng knows!

If they do, more than half of the players who buy Titanfall will explode!

Because one of the things that players hate the most is to be backstabbed in a short period of time!

I spent two hundred dollars to buy the game to experience a fantasy plot, through countless journeys, at the end of the game, by the designer himself played by the NPC sent me an invitation, solemnly to me, you are really awesome, in order to reward you I will give you an invitation, welcome to come to me to play.

Such a great idea! Such a heavy sense of ceremony! A delicate design that breaks through the dimensional wall!

I'm excited, I'm cheering, I'm applauding this episode, I'm moved by the intentions and conscience of game manufacturers!

Then I turned my head and told me that the invitation was a formality, and the invitation in my hand was a joke, and the so-called contest was actually open to everyone, completely free?

For whom does not explode?

So, this game is definitely not all free.

Otherwise, just wait to be scolded.

Gu Sheng considered the problem very comprehensively.

After all, in addition to his identity as a designer, he is also a player.

As a player, he doesn't want to see that happen, so he certainly wouldn't.

In this regard, Jiang Yun, the old fritter in the game circle, also agrees:

"What Mr. Gu said is very reasonable, rashly all of them are free, and it will indeed hurt the feelings of the ontology players to a large extent,"

"The point is that today, we have a huge number of Ontology players,"

"If it hurts this part of the player base, it will have a big negative impact on us."

Uh-huh–

Hearing this, Shen Miaomiao frowned slightly and groaned.

In fact, she quite likes Jiang Shan's opinion.

It's all free, which can curb the game's monetization to the greatest extent.

But Lao Gu has absolute opposition to this.

In this way, he can no longer interfere and forcibly let Lao Gu execute all for free.

But!

If you follow what Lao Gu said, all ontology players are free, and non-ontology players spend money to buy.

It will also bring certain hidden dangers to her money-losing plan.

What to do?

Shen Miaomiao pondered and meditated, and after a while, she turned her heart sideways:

"In that case, we might as well be more resolute in implementing the plot of the game,"

"APEX is free to play,"

"And it's only open to players who have purchased the base game and received an invitation."

I'm going to screen out the non-ontology customers directly!

If you want to play APEX, you have to buy Titanfall!

Set the bar and maximize the number of players!

This wave!

Shen Miaomiao really used her brain.

Because according to the system's judging criteria, even if a player really buys Titanfall because they want to play APEX, the profit will not be counted on APEX!

That is, if it is carried out according to her advice.

Then APEX is back to square one and is a pure free-to-play game!

I'm awesome!

Shen Miaomiao applauded her quick thinking.

But this is obviously not in line with Gu Sheng's expectations of 'expanding the player base'.

I saw him groan: "This ......"

"Old Gu,"

Seeing this, Shen Miaomiao hurriedly took the lead and blocked Gu Sheng's mouth:

"I want the fish, and I want the bear's paw, and you can't have both,"

"We can't stand on the point of view of art and want to keep the work in style,"

"I want to stand in a commercial perspective and attract as many customers as possible,"

"There is a contradiction between the two, just like the dilemma you just said about the catastrophe of the gods,"

"In my opinion, word of mouth is far more important than a momentary profit,"

"Let's make less."

Count me Shen Miaomiao, please beg you to be spicy!!

The last sentence was said by Shen Miaomiao in her heart.

Gu Sheng opened his mouth and turned his head to look at everyone.

Seeing that everyone also had a tangled expression, after thinking for a while, they nodded one after another.

Shen Miaomiao's wave of persuasion is indeed very exciting.

There is little room for rebuttal.

There is no doubt that if you follow what Little Nezha said, then the combination of Titan Fall + APEX will be directly filled!

Players will have a stronger sense of substitution and belonging!

The only downside is that light players are screened out.

Weigh it left and right.

Gu Sheng finally made a compromise, anyway, judging from the current sales of Titanfall, even if some light players are screened out, the number will not be too much.

So he nodded:

"Okay, Mr. Shen's pursuit of artistry is admirable, so let's implement the immersion and compulsion of the game to the end, and only open the game to users who receive the invitation letter and play it for free."

Yeeeeeeeeees!!!

Seeing Gu Sheng's approval of his proposal, Shen Miaomiao almost jumped up from her seat excitedly!

But on the surface, you still have to pretend to be relieved!

"Very well, then it's decided,"

Quietly relieved, Shen Miaomiao continued:

"Now, the problem comes back to you,"

"The cost of this game is 50 million, and it's not a charity game,"

"So, what is our profit point?"

Shen Miaomiao said it in a high-sounding manner, as if she was taking into account the problem of return on investment.

But in fact, if it weren't for the system's mandatory requirements, she would have wished that APEX was completely free, and there was no way to make a profit!

The task of the system.

Hearing this, everyone looked at each other, and Jiang Yun spoke:

"If it's completely free, then you can only start at the in-app purchase level."

"True, but what about the form of in-app purchases?"

Lu Bian bit the pen and thought:

"At present, in China, the best domestic purchase revenue is our old enemy Xun Teng,"

"Fireline shuttle, free games, purely based on in-app sales, last year's sales were about 9 billion."

Hiss –

A little fire unicorn was shocked, which made Shen Miaomiao tremble!

This special in-app purchase is too scary!

9 billion a year! That's 750 million a month!

And this!

It's just an average!

If it is really calculated by month, then in the months when it conducts activities and lotteries, the sales will definitely easily exceed one billion!

It's horrible.

Shen Miaomiao shivered, and refused on the spot:

"No, that kind of profit model is not in line with our golden wind,"

"All along, we have focused on high-quality game content, friendly game pricing, and a conscientious game profit model,"

"Xunteng's lottery wheel and krypton gold mode, of course, make money,"

"But the money came at the expense of the game, and even the company's reputation,"

"It's more than worth it for us,"

"I don't believe it fits Director Gu's game philosophy, right?"

Shen Miaomiao looked at Gu Sheng.

Looking at Xiao Nezha's solemn expression, Gu Sheng smiled with relief.

That's why he likes the boss of Xiao Nezha and the company Golden Wind.

It is true that games, as a business, are destined to be profitable as the ultimate goal.

But Gu Sheng is unwilling to focus only on the word "interests".

He didn't want to be Swift, to be a rotten Blizzard, and he didn't want to be the infamous Vivendi.

Otherwise, the system would not have befallen him.

He was like a bard from a past life.

Bring the wonderful game world and harvest the laughter and cheers of players in this parallel world.

Now, the Bard has found a Valkyrie to protect him, as well as a large group of companions who share a passion for the game.

The bard loved the Valkyries and preferred the songs and laughter along the way.

"I agree with Mr. Shen's statement,"

Gu Sheng threw an approving look at Xiao Nezha:

"I'm sure everybody agrees."

When I turned my head to look, I saw that everyone in the meeting did not hesitate and nodded one after another.

Maybe it's a bit hypocritical to say this, but everyone feels that adding the Swift Teng-style kryptonite system to their game is a stain on their game.

But if they don't do Swift Teng-style kryptonite, how should they design in-app purchases?

For a while, everyone stared and pondered.

And at this moment, Wang Xiaoming, who had newly joined the project establishment meeting, raised his hand:

"Director Gu, I have a not-so-mature idea."

Gu Sheng raised his eyebrows and nodded: "Just say it, the purpose of our meeting today is to turn immature ideas into mature and bold." ”

"Hehe, thank you, Mr. Gu, I was a little nervous about attending the meeting for the first time."

Wang Xiaoming grinned.

I have to admit that Director Gu's personality charm is really too strong.

He can always use a simple sentence or two to make the scene easy and draw the person he has his eye on.

Wang Xiaoming sorted out his thoughts and said:

"I think the reason why players have been criticizing the Swift Teng-style krypton gold mode is that the key point is the attribute of the props,"

"Shorten the flash time, improve the visibility range of smoke, increase the penetration of firearms, and even make adjustments directly on weapon damage,"

"It's not so much that their game is selling guns and props, it's more about selling attributes,"

"This is the involution of props, and it is a coercive move that is weak without krypton."

Wang Xiaoming does have something.

In a few words, it summarizes the kryptonite core of most of the in-app games on the market today-

Forcing Krypton, cheating Krypton.

"Players are not resistant to in-app purchases of krypton, but to attribute sales,"

Wang Xiaoming said:

"In that case......

Speaking of which!

Wang Xiaoming paused and looked at Gu Sheng a little apprehensively.

Seeing Gu Sheng looking at him with a smile on his face, his heart was a little more steady, he took a deep breath, and stabilized his mind:

"In that case, we don't sell attributes, we just make more beautiful gun skins and suits."

This is Wang Xiaoming's old business!

To know!

The reason why Wang Xiaoming got the attention of the golden wind and the favor of Gu Sheng was because he was the maker of the most sophisticated mod for "The Road to Survival"!

And now!

Wang Xiaoming is going back to his old business!

As soon as this statement came out!

Hiss –

Except for Gu Sheng, everyone couldn't help but gasp!

Only skins, no attributes!!

Such an avant-garde in-app purchase design concept can't help but make everyone here worry!

True!

Wang Xiaoming used to be famous in the mod circle of the road to survival, with countless player supporters, and he has long occupied the top of the mod subscription list.

But don't forget!

The mod is free!

And the idea of internal purchase that he is proposing now is to collect money!

Asking players to buy a skin that doesn't have any stat bonuses, but just makes the model gun more beautiful?

Who the is going to pay for this!

Everybody knows that!

Although the players scolded Xunteng for cheating Krypton and forcing Krypton.

But it is precisely because of this that in order to ensure their own gaming experience, as long as players who play Fireline Shuttle, they will more or less carry out some krypton.

At the very least, Smokehead Goggles and a hero-level main battle gun are definitely there!

Otherwise, you won't be able to fight at all.

It belongs to the krypton while scolding.

But now!

The idea of internal purchase proposed by Wang Xiaoming directly subverts this tradition!

Whether you are kryptonite or not, we guarantee that all players have an absolutely fair gaming atmosphere.

Everyone talks about technology!

Krypton can't make you stronger, it can only make you go from a mediocre rookie to a rookie with bells and whistles!

This......

For a moment, a hesitant voice sounded in the conference room.

There is no doubt that this move will definitely win the reputation of players.

The four big words of "conscientious manufacturer" will be firmly hung on the head of the golden wind!

But the problem is!

Since krypton gold is dispensable, and it can't let me enjoy preferential treatment, then why do I need krypton?

And in this piece of questioning!

Only the two of them were happy and their eyes were shining!

One of them is Gu Sheng.

He really didn't misunderstand Wang Xiaoming, this 'ordinary' genius!

Through his previous experience and analysis of the market, this guy has opened up a brand-new, green, and free kryptonite model of fame and fortune!

Albeit!

This is not surprising in Gu Sheng's previous life.

But for the world, it's a creative feat that can change the free-to-play in-game purchase model!

Its awesomeness is no less than that of the "second-generation FPS" in the shooting game market!

He really deserves to be the man I fancied!

The reason why I am so determined to include you in the Golden Wind is that this day has been waiting!

Gu Sheng was radiant, and the approval in his eyes was undisguised!

And like him, his eyes are bright, and the corners of his mouth are crazy up, there is another person-

Shen Miaomiao!

(End of chapter)