Chapter 144: You Have a Misunderstanding About Advertising
Outside the store of the pharmaceutical company, the people who eat melons enjoy the Western scenery.
Hanok and Li Xiaochuan stood on the second floor of the store, and lowered two hemp ropes from the roof.
Li Shun, Li Toyota, and Zhou Xiang tied a one-meter-high iron character with a rope.
The iron characters are fixed on the angle iron frame, the front is sprayed with white paint, and the height of the font is about one meter.
Li Shun raised his head and shouted to the guy on the roof:
"Pull the words up, pull slowly, and stay safe!"
Li Xiaochuan and Hanok pulled the rope at the same time, and the huge word "medicine" rose.
After a while, the iron script was pulled to the top of the second floor, and everyone put it on the roof to untie the rope, and then threw the rope head downstairs.
Li Shun climbed into the three-wheeled car and moved the word "medicine" in the iron sheet, and Zhou Xiang and Li Toyota carried the word to the root of the wall.
It didn't take long for all the four big characters of the pharmaceutical company to go upstairs, and Li Fengtian and Zhou Xiang went up the roof from the stairs.
"Brother Shun, is this position okay?" Li Toyota asked loudly.
They helped the word "doctor" up and asked Li Shun downstairs to determine the installation location.
"Five centimeters further north."
"Okay."
Four people are upstairs and one person is downstairs, and communication basically relies on roaring.
Zhou Xiang and Li Fengfeng held the iron characters, and the hanok used a percussion drill to punch holes in the wall and fixed them with expansion screws.
Upstairs, the cutting machine was buzzing, and Li Xiaochuan was cutting the angle iron
Reinforcement of the iron sheet with angle iron, and then reinforcement of angle iron with cement.
The rooftop is ventilated on all sides, and the word is big and windy, if you don't use cement pouring, a gust of wind can blow the word down.
If he stoned an individual to death, Li Shun would not be able to escape the blame, and the consequence would be to return to the pre-liberation period overnight.
So Li Shun doesn't really want to do advertising business, he is not afraid of 10,000 yuan, he is afraid of what if, and if he happens once, he will have to go bankrupt.
"Brother Shun, go get a bucket of water." Li Xiaochuan lowered the hemp rope from the roof of the building, and the bucket was tied to the rope.
Water is needed to prepare concrete, and Li Shun walked into the pharmacy with a bucket.
The fragrance of medicine comes to the nose, and there are a variety of Chinese and Western medicines, bottled, boxed, and bulk.
There were several salesmen sitting at the counter, wearing white coats.
"Excuse me, young lady, where is the faucet?" Lee Shun Yang raised the bucket.
"Over here, come here." The saleswoman opened the counter and found that Li Shun looked energetic, so she laughed and teased:
"Oh, how can the big boss do the manual work himself?"
"I'm not a big boss, I'm a senior worker." Li Shun said.
"Hehe, who do you work for?"
"Work for my daughter-in-law and son, work for my son."
The four young ladies were amused, and the uncle who sold Chinese medicine also gave a thumbs up.
Now it is not fashionable to be responsible, and the older generation is willing to use their own blood and sweat to help children fight for a future.
The faucet was in the bathroom, Li Shun took a bucket of water, lifted it up and walked out of the big pharmacy.
Tie the bucket to the rope and let the guy on the rooftop pull it up.
"Brother Shun, send a bag of cement." Li Xiaochuan shouted upstairs.
"Okay." Li Shun carried cement from the three-wheeled car, tied it firmly with rope, and asked him to pull it up.
A young man passed downstairs, and Li Shun hurriedly stopped him:
"Big brother, stop for a moment, please go this way."
The cement swayed in the air, and if it fell on his head, Li Shun would immediately return to the pre-liberation period.
The stoned person is a short-term pain, and a certain amount of compensation is compensated. Smashing and injuring people is a long-term pain, and medical expenses are a bottomless pit.
The young brother was a little embarrassed and walked a few steps outside to bypass the construction site.
Li Shun is guarding downstairs, and if he needs anything upstairs, he will prepare something.
At the same time, you also have to play the role of a human tripod to dissuade passers-by from downstairs.
Some passers-by listened to the persuasion, and some passers-by did not listen to the persuasion, and walked forward with a hard head, so angry that Li Shun wanted to use bricks to open the scoop for them.
At this time, a middle-aged uncle walked over slowly and looked up at the construction on the rooftop.
The guys have already installed the word "medicine" and are installing the word "company".
Li Shun smelled a smell of medicine and determined that he might be a pharmacy worker, so he took out a Hongtashan cigarette.
"Thank you, little brother, are you the owner of the advertising store?"
"Yes, my name is Li Shun, hello big brother."
"Hello Brother Li, my name is Liu Huazhong."
The two shook hands with each other, and Li Shun smiled, it turned out that this was the big boss of the Huazhong Medicine Bureau.
There are two largest pharmaceutical wholesalers in the county, one is a pharmaceutical company and the other is the Huazhong Medicine Bureau.
The two companies are on the same street, and from here, 200 meters to the north is the Huazhong Pharmacy.
Maybe the movement of installing the iron script is too big, and Liu Huazhong's boss also came over to join in the fun.
"Brother Li, listen to your accent like a Nanxiang person."
"Yes, my hometown is in Lijia Village, Corner Township."
"Oh, then you must know Lao Cai, who runs the clinic."
"Yes, she is my mother-in-law."
Liu Huazhong couldn't help laughing, of course he knew Cai Lian.
The main customers of pharmaceutical wholesalers are not hospitals, as hospitals buy goods directly from provincial capitals.
The main customers are rural clinics, but Cai Lian is a customer of a pharmaceutical company.
Cai Lian's medical skills are high, she has been working for a long time, her medicines are not expensive, and her business is very good.
There are also clinics around Lijia Village, and the surrounding villagers like to come to Lijia Village for medical treatment.
Liu Huazhong specially visited Cai Lian and wanted to ask her to cooperate with the Huazhong Medicine Bureau, but she has not succeeded.
"My brother told your mother-in-law that if you let her buy Huazhong medicine, the price is definitely not more expensive than that of a pharmaceutical company."
Liu Huazhong took out his business card from his pocket and said with a smile:
"Please say a few kind words from my brother, I will never treat you badly."
"The pharmaceutical company asked me to advertise, and the total cost was 20,000 yuan." Li Shun smiled in confusion.
The implication is that the pharmaceutical company makes me earn advertising fees, what money can you make me, and why can I help you with good words.
Liu Huazhong was stunned for a moment, and also showed a mysterious smile:
"Brother, we have the possibility of cooperation in the future."
Li Shun immediately responded:
"I know the possibility, and there's a good chance it's going to happen."
After the billboard is done, if the turnover of Huazhong is significantly reduced, Huazhong will increase advertising investment.
"Is there a high probability that it will happen?" Liu Huazhong shook his head with a smile.
"Yes, the billboard is the face of the store, like the face of a person. When we ride in the car, we always like to sit next to beautiful women. ”
"Not necessarily, I don't like to sit next to women. Beauty lies, data doesn't lie. ”
"Boss Liu, you may have any misunderstandings about advertising, let's let the data speak."
The two looked at each other and smiled, Liu Huazhong did not believe that billboards could determine the quality of business.
Li Shun no longer talks nonsense, the most boring thing in the world is to try to persuade others.
If the advertisement of the pharmaceutical company affects the business of Huazhong, Huazhong will take the initiative to come to the door to ask for a billboard.
If you can't influence it, you will be foolish, and Huazhong will not spend a huge amount of money to make billboards.
At this time, there was water on the roof again, Liu Huazhong took the opportunity to say goodbye, turned around and left slowly.
Li Shun went to the pharmacy to fetch water and heard strange voices.
Speaking in a leaky voice, like losing two front teeth.
A woman was outside the counter, she knew the salesperson well, and was complaining about something.
At first, Li Shun didn't care, and when he came out of the pharmacy with a bucket, he suddenly heard the fertilizer factory.