Chapter 55: Build Your Own Propaganda Front

Everyone is admonishing them to stop thinking twice.

Now the Chinese market is a foregone conclusion, Weibo is dominant, no matter how big a star, how strong the capital, we must have a good relationship with Weibo, of course, Weibo also depends on them to stabilize their own market, so everyone is basically a cooperative relationship.

This is also why Weibo and Dingsheng Entertainment will wear a pair of pants and take Xu Zhi's hot search down so quickly.

At this time, Xu Zhi wanted to make his own platform and grab the market share of Weibo, which was tantamount to grabbing food from the tiger's mouth, and it was extremely difficult and dangerous to succeed.

Now Weibo is just cooperating with Dingsheng Entertainment and giving Xu Zhi a few hot searches, but they also want popularity and topics, so they won't really do it, and they will still let netizens quarrel and fight with each other on Weibo, and even after Xu Zhi's popularity goes up, he can stay in the hot search for a while.

After Dingsheng Entertainment's public relations finds the official dot of Weibo, Weibo will withdraw Xu Zhi's hot search.

But if Xu Zhi one day became Weibo's own enemy, then they would not be so merciful.

So after listening to Xu Zhi's words about wanting to be his own platform, everyone didn't agree with it.

"I know what you're worried about, but I'd rather die in battle than grovel to others and be a human slave, so this platform must be done......"

Seeing that Xu Zhi was so resolute, everyone was silent for a while.

Li Yao took the lead and said: "Xu Zhi, if you want to do it, I support you, but what kind of platform do you want to get?" If it's the same as Weibo, I think it's too difficult. ”

The reason why Xu Zhi said that he wanted to run a platform was of course already considered.

"To get their own propaganda platform, the most important thing is users, there are more users, the platform is big enough, and there are more people to publicize, if you want me to say, Weibo is only used by some teenagers, in remote areas and the elderly, they have not done it at all, we either don't do it, we want to do it as a platform covering the whole people."

Lin Yin shook her head and said: "Each platform has its own audience, it is impossible to cover everyone, you can't chew it out, if you want to do it, you can catch a certain group first, and then develop slowly." ”

Lin Yin's words were also agreed by several other people, and they all nodded.

How can any platform cover all people, and it is quite successful to capture some people like Weibo.

But Xu Zhi has seen the "world" of another world.

"That's too slow." Xu Zhi denied.

Li Yao asked Xu Zhi: "What type of platform do you want to cover the whole people?" ”

"Short video."

According to Xu Zhi's understanding, there is no short video platform in the world, and the short video platform has been proven on the earth, and the huge user group, as long as it is done, whether it is a user group or influence, it is far beyond Weibo.

I want to get my own platform now, but I have to seize the opportunity and enter the game as soon as possible.

This is a once-in-a-lifetime opportunity!

Xu Zhi then told them about the general situation of the short video.

After listening to it, everyone felt that it was quite reliable, although they still felt that it might not be able to surpass Weibo, but they felt that according to what Xu Zhi said, if this platform was done, there should be no fewer users.

After Xu Zhi finished speaking, he looked at Lin Yin: "Lin Yin, if you want, we can cooperate, if you don't want to, I can do it alone." ”

After listening to Xu Zhi's words, Lin Yin was very moved, and she also felt that the vision of the short video was very feasible.

Regardless of the outcome, this wind direction is certainly fine.

Lin Yin is a business-minded person, she didn't expect the world of short videos, but after Xu Zhi mentioned it, of course she could tell that this world was promising.

Xu Zhi is really an amazing man, not only with a talent for creation, but also for playing games and chess, as well as a sense of humor.

Now she's found that there's another thing she's particularly concerned about personally – business acumen and investment vision!

With such a man to start a business, what else do you have to worry about?

"Of course I do, I'll listen to you." Lin Yin said, "However, we have to do a good job of the live broadcast website first, and use the live broadcast website as a foothold, at least have a base in the future, even if it fails, we are not afraid, right?" ”

"Well, of course." Xu Zhi said, "I happen to have some ideas about the development of live broadcast websites. ”

"A few anchors I connected with tonight were not bad, in the past, it was only because we had few users on our website, and the type of live broadcast of a few people was relatively unpopular, so they were not popular, but now after I connected with them, I brought them a lot of attention, and they should stabilize many users."

Wei Zhiqing said: "Yes, don't talk about users, it's me, I like them all after watching those anchors who are connected to you." ”

Wu Zhihui said: "These may be excellent anchors buried in our website before, and Mr. Xu Zhi has discovered them this time, and it is their Bole." ”

Lin Yin said: "I really made a lot of money by cooperating with Xu Zhi, although I only have 40% of the shares, but now 40%, I don't know how many times more than the previous 100%, if there is no Xu Zhi, this website is afraid that it will not be able to pass the New Year." ”

Xu Zhi said: "It is undeniable that there were some buried Maxima in our website before, but there should not be too many, some of the anchors I connected with today are very good, but many of them are also average, and the exposure has not improved." ”

"So, I'm still saying that, if our website wants to surpass the bullfighting live network, it's not enough to rely on me, it's not enough to rely on a few excellent anchors found at this stage, we need to create more excellent Internet celebrity anchors."

"When there are more and better anchors on our website than the bullfighting live broadcast network, it is the time when our website surpasses the bullfighting live broadcast network and sits firmly in the position of the boss in the live broadcast industry."

Xu Zhi spoke impassionedly, and everyone listened with fascination.

But they also know that it is much more difficult to create excellent anchors than to spend money on signing contracts with excellent anchors on the whole network.

It's like the national team selects people, goes to various provincial teams to find those good seedlings, and it is very simple to recruit them directly.

But if you have to find someone yourself and make him a player of the national team, it will be much more difficult.

"How are you going to build it?" Everyone looked at Xu Zhi.

Xu Zhi pretended to smile mysteriously: "Actually, it's very simple, it is to stimulate the potential of those potential anchors." ”

Everyone looked at Xu Zhi, obviously not understanding how to do such a thing as stimulating potential.

Xu Zhi saw that they didn't seem to understand very well, and said with a smile: "You'll know in two days." ”

When everyone saw that Xu stopped selling Guanzi, they didn't say anything anymore.

After eating one by one, they went back to rest.