Time flies, and in the blink of an eye it is another year (1963).

In early January, members of Lin Zhichao's family returned to Hong Kong from the United States one after another to end their vacations.

Cheung Kong Industries Group, Conference Room.

Lin Zhichao listened to the annual work reports of the general managers of each subsidiary, and the expression on his face was not abnormal, so that his subordinates could not see joy and sorrow.

Last year (1962), the performance of Cheung Kong Industrial Group was not good.

First of all, it is Changjiang Plastic and Changjiang Wig, the performance of the two subsidiaries has dropped greatly, with profits of 20 million Hong Kong dollars and 3.5 million Hong Kong dollars respectively; Compared with the profit of the previous year, they decreased by 5 million and 1 million respectively, a decrease of 20%.

secondly, the profits of Changjiang Toy Factory have not grown, and they still maintain 30 million Hong Kong dollars; The reason is that after Audrey Toy Company went public, the OEM profit margin of Changjiang Toy Factory plummeted, and Barbie showed a slight growth, which seems to have reached a bottleneck.

Finally, the Yangtze River zipper factory also had a profit bottleneck, and even decreased slightly, ending up with only 40 million Hong Kong dollars this year.

In other aspects, the profit of the steel mill is only 12 million Hong Kong dollars, and the profit of Midea Electric is only 1 million Hong Kong dollars.

Cheung Kong Industrial Group's total profit last year was only 106.5 million Hong Kong dollars, about 15 million less than the previous year.

"Well, it's all in my expectation, I talked about it a few years ago - plastic flowers and wigs, there is a certain timeliness. In two or three years, there will be no money to be made on these two products, and the two general managers should be ready for a 'smooth landing' and adopt the agency model step by step. ”

Tao Derong and Chen Linyuan immediately replied in unison: "Yes, boss!" ”

In the conference room, everyone admired Lin Zhichao's open-mindedness and self-confidence, if he was a different boss, without such two golden eggs, I am afraid that he would not even be able to sleep well; On the contrary, it is his own boss, who talks about it every year, and these two industries are afraid that they are about to fail.

The more he talks about it, the more Tao Derong and Chen Linyuan are doing well, except for the influence of the general environment, they can be said to be determined to develop the enterprise.

Of course, who calls their salaries are also linked to performance, and the annual salary of several early subsidiary general managers is already more than 200,000 Hong Kong dollars. If you don't work hard, Lin Zhichao doesn't change talents, and more importantly, without them, the boss can be as stable as the group, and the talents of the group are waiting to be promoted!

"I am very clear about the long-term goal of Cheung Kong Industrial Group, and in short, it will not really go downhill. Zippers, toys, electrical appliances, and steel are all long-term industries, especially zippers and toys, which will hardly become obsolete; In terms of electrical appliances, we will first accumulate experience and technology in cameras and fans, and we will definitely be able to break through to higher products in the future, such as TV parts and TV sets. Needless to say, there has always been a big demand for steel. ”

"Over the years, we have invested heavily in scientific research and technology, and the technology of zippers has been keeping up with the world's giants, and our reputation and reputation are very good. It turns out that only by continuously investing in R&D will always pay off. ”

"Therefore, we must take a long-term view and do a good job in the present."

Everyone's spirits were shocked, and they should be.

Part-time workers are most afraid of following an incompetent boss, who can neither increase their wages nor have a promotion channel.

However, the development of Changjiang Industrial Group has been advancing by leaps and bounds.

Of course, it is true that it has encountered growth bottlenecks at present, but as long as there are stable industries, there is no need to worry about enterprises encountering risks; What's more, Lin Zhichao is also planning for follow-up industrial development, but the time is not yet yet.

The capital of Changjiang Industry is undoubtedly very rich, and the funds for overseas stock speculation have reached more than 90 million US dollars, and the 80 million US dollars for the bottom has increased by 15%, which can be described as a big profit; In addition, there is still 170 million Hong Kong dollars lying on the current account of Changjiang Industrial Group.

Even if Lin Zhichao has the intention to divide the funds of overseas stocks into his investment company, then the funds accumulated by Changjiang Industry can still ensure the subsequent development.

Changhe Plastic Factory.

Li Jiacheng is also thinking about the harvest of the year, and the answer he finally got made his face change, and last year's profit could reach 1.5 million Hong Kong dollars; Moreover, this is still a rental profit of 500,000 yuan, including the industrial building.

This made the glory of Changhe Plastic Factory, which lasted only two years, began to plummet, from more than 1.8 million Hong Kong dollars in profits the year before to 1.5 million Hong Kong dollars today.

He suddenly became a little bitter, although he also learned that European and American plastic flowers are no longer so popular, and there are thousands of plastic flower factories in Hong Kong, and the competition is particularly fierce.

However, he didn't expect that the glory would be so short-lived, what would he take to marry his cousin!

It was only in early 1961 that he paid off his debts for the construction of the industrial building; Now, although he has earned 3.3 million in two years, he has spent 700,000 yuan on investment in plastic flower equipment and the like, and the remaining 2.6 million yuan is not owned by him alone, and he only has more than 60% of the shares.

In other words, he only took out 1.5 million Hong Kong dollars.

Now their family still lives in a thousand-foot house, which is naturally a very good environment for ordinary people; But the daughter of the Zhuang family he wants to marry is a family with a net worth of tens of millions and a famous family.

This bit of asset is obviously not enough!

Moreover, the Li family still wants to invest in an industrial building, but now there is no chance, because the industrial land has also risen to 130 Hong Kong dollars per square foot, and only one piece of land is 3 million; The construction cost has also risen a lot, and the total investment is almost nearly 5 million Hong Kong dollars.

This made Li Jiacheng's idea fall through!

After a while, Li Shulin and Li Yunsong walked in.

In fact, Li Jiacheng's real nobleman is not his uncle Zhuang Jing'an, but his uncle Li Shulin and cousin Li Yunsong. Because he raised enough 50,000 Hong Kong dollars of entrepreneurial capital that year, his uncle became a shareholder, accounting for about 25%, and became the biggest supporter among all relatives.

"Jiacheng, wasn't the situation very good last year?" Li Shulin said seriously.

Li Ka-shing nodded and said: "The profit of plastic flowers can reach 1 million Hong Kong dollars, a decline of about 25%; In terms of rent, it has risen a bit, reaching 500,000 Hong Kong dollars. ”

In the Changhe Industrial Building, one floor is leased to himself, and the remaining 11 floors are leased to other factories. Even so, the profit reached 500,000 Hong Kong dollars, which is a very good investment.

Li Shulin said: "What is the situation? It's that the competition in Hong Kong is too fierce, but it won't be so fast that profits will drop so fast! ”

Li Jiacheng said: "It is the weakening of the fashion trend in Europe and the United States, and many people have begun to use cloth curtains and give up plastic flower products. According to this trend, plastic flowers may not have many years of glory, and there will be no money to make in three or five years at the latest. He was determined.

He can make an annual profit of one million and also sell his products to Europe and the United States, and he will also go abroad for inspection once or twice a year.

Li Shulin said: "Then what should I do? ”

Li Jiacheng said: "Uncle don't worry, there are still a few years to make money, and we will slowly find a way to transform." Plastic products are ever-changing, and our equipment can not only produce plastic flowers, but also plastic toys and the like, such as the head of a doll, so that there will be no business to do. What's more, we have also invested in an industrial building, which is already much better than other plastic factories. ”

Li Shulin immediately nodded and said, "Thanks to your efforts to invest in this industrial building, we still listened!" ”

Li Jiacheng was immediately moved, and his uncle supported him as always, not only asking his cousin to help him take care of the factory, but also never proposing to split the family.

But he was just moved, and Li Shulin's next words made him stunned.

"Jiacheng, you are not too old now, it's time to consider marriage with Miss Zhuang. Although your career is not as good as that of the banker, at least you have achieved an annual income of nearly one million. Very good! ”

Li Jiacheng is almost 35 years old this year, and Miss Zhuang is almost 31 years old, a typical late marriage. All of this is not only due to the status gap between the two families, but also to Li Jiacheng's self-esteem.

He wants to marry his cousin in a beautiful way, but now he is a little reluctant to buy a garden house with hundreds of thousands of dollars. However, for the sake of face, he still decided to buy a garden house in the middle of the mountain.

Thinking that he would have to spend half of his savings to get married, he was a little reluctant, but he was helpless. Originally, he took a fancy to Deep Water Bay, but the housing prices there have been speculated, and he can't buy it without 1 million.

"The second uncle is right, I recently went to buy a house, and then proposed to my uncle!" Li Jiacheng gritted his teeth and said.

In fact, he and his cousin have already done the courtesy of Zhou Gong, after all, they are young and frivolous, how can they not touch women for thirty-five years. The main reason is that his uncle's opinion of him has been hindered, so the wedding of the two has not been officially decided.

Li Shulin took the opportunity to say: "Therefore, the funds of Changhe Plastics should also be distributed to the shareholders." For so many years, everyone only takes wages and does not receive dividends because they think you can lead us to become bigger and bigger, but now that the industry is going downhill, it is time to pay dividends. ”

Li Jiacheng suddenly had mixed feelings, once the dividend was divided, it meant that his career had a lot less hope of going further; However, dividends are also inevitable, and he also has to consider marriage.

"Okay, the funds in the account, we will distribute dividends according to the shares as soon as possible, and only reserve a small part of the funds in the account in case of emergency."

"That's right! Then you are busy, and gather everyone later to discuss the matter of dividends. ”

"Second Uncle Walks Slowly"

After the second uncle and cousin left, Li Jiacheng calculated that he would take out half of his wealth to get married, but he could only barely satisfy his uncle. And the remaining seven or eight hundred thousand Hong Kong dollars, there is nothing to invest in at all.

Doing real estate, dreaming is almost the same!

Li Jiacheng really wants to do real estate, but what he wants is to invest in industrial plants and stabilize rent. And now his funds can only buy ten residential units, and that's it.

It's too far away!

Two days passed.

Li Jiacheng and his mother came to his uncle's house to prepare for the proposal.

After Zhuang Jing'an heard the intention, she said in a somewhat unkind tone: "At this time, when I think of proposing, I am afraid that I know that my career has stagnated, and I can't give me the prestige of an old man!" ”

In fact, he deliberately provoked this nephew back then, making him angry and making a career; Otherwise, his wife would take the money and lend it to his nephew, how could he not know the reason.

And by 1960, his nephew had barely satisfied him, and if he proposed marriage at that time, he would have reluctantly agreed. Unexpectedly, my nephew suffered for another two or three years, and he didn't propose until today.

Even a child is so close, how can he not be worried. Later, he also understood that his nephew was high-spirited and wanted to marry his daughter in front of him.

So, he just said it on purpose!

Li Jiacheng's face flushed, as if his heart was being said.

Zhuang Yueming hurriedly pushed his father, meaning to say, you should give Ah Cheng a little face!

"I don't dare to be majestic in front of my uncle! However, my uncle was right just now, the plastic industry has reached the time of decline, and I came to propose marriage at this time because my cousin and I are too old to drag it out any longer. So I beg my uncle to agree, and I can promise that I will always be faithful to my cousin, loyal to my family, and continue to work hard! Li Jiacheng plucked up his courage and said

Zhuang Jing'an didn't agree at the first time, deliberately kept silent, and cooled his nephew for a while, until his wife pushed him, he said:

"What's the situation with that plastic flower?"

"Europe and the United States are not so popular, and it is expected that they will not be able to make money in three or five years, but I have already thought about it, I can produce toys, and OEM dolls for Europe and the United States can still make stable profits!"

Seeing this, Zhuang Jingan also knew that it was not easy to do business, so he found a step down and said: "You are indeed very visionary when you invested in that factory building, and now the appreciation is estimated to be nearly doubled." As for opening a factory, after going through hardships, it has finally achieved a small success. Well, the way you are now, you can support your family, so I agreed to your marriage. Remember that after getting married, you must continue to work hard to make money! ”

Li Jiacheng was overjoyed, and hurriedly said: "Uncle Xie! ”

The matter was finally successful, and then everyone discussed the specific steps - buying a house, picking a time, etc.!

At this time, Li Jiacheng was also lucky to think that he was fortunate to invest in an industrial building, otherwise it would be even more unbearable in the eyes of his uncle. And that industrial building, he knew that it was thanks to Lin Zhichao's support back then.

At the auction that year, Lin Zhichao looked at him several times, and chose to give up several times when he wanted to bid; After that, he directly took care of the design and architecture.

If it weren't for the mercy of others, he probably wouldn't have had the opportunity to appreciate his wealth at all. What's more, plastic flowers were also invented by others, which is something that changed his fate, otherwise, even after so many years, he may not be able to become a millionaire.

For this marriage, the invitation must be presented, and he must be presented whether he comes or not.

In Cheung Kong's office, Lin Zhichao flipped through last year's financial statements, and the overall performance was very good.

A total of 1,200 residential units were sold, with a profit of HK$39 million, with an average profit of more than HK$30,000 per residence. Nearly 15 million Hong Kong dollars were returned to the land, mainly from the land in Telford Gardens. In fact, there are still 2,200 homes left unsold at Telford Gardens.

In terms of commercial real estate, the total profit was as high as 30 million Hong Kong dollars, a surge of about 25%.

The profit for the year reached 76 million Hong Kong dollars, including the income of Poly Construction, doll noodles, etc., but not counting Anderson Daya Enterprises.

Cheung Kong's account has a full HK$128 million in liquidity.

Very nice look!

If it is not for the purchase of a commercial land plot that cost more than 33 million, and the purchase of three plots of land for more than 15 million, the total cost is 39 million; Otherwise, Cheung Kong's capital flow will be even more.

"Boss, the site at No. 141~143 Des Voeux Road Central can start construction in March!" Huang Changhong walked in and reported.

This is the sixth building of the Lam family in Central, and the fifth Central Building of Cheung Kong Asset, named 'International Building', is a 32-storey building that will replace Midea Building's reputation as 'Hong Kong's tallest building' when completed.

In fact, since 1955, when high-rise buildings were allowed, the tallest building in Hong Kong has been replaced by Lam.

"Well, just pick a good day! By the way, how is the leasing situation of Midea Building? Lin Zhichao said with concern.

Midea Tower is 320,000 square feet, which began to be leased in September last year and opened in March this year.

Huang Changhong immediately said: "The leasing rate of 90% is 90%, that is, the office building is still being rented, and it is not a big problem, it should be able to reach more than 95%." ”

At this time, overlooking Hong Kong's Central from Victoria Peak, there are already many high-rise buildings, so there is no longer a shortage of office buildings in Central, and there are relatively abundant; Of course, for example, Cheung Kong's Central office building is a first-class Grade A office building and is very popular in the market.

Whether it is a foreign company or a local company, it has always been the case that they can work in Central as a guarantee of the credibility of the company.

Lin Zhichao nodded, and then said: "Now the company's projects are fewer, but we can't relax, and horizontal development is also very important. Poly Construction, Anderson Daya, Changjiang Finance, etc., all need energy management, and you, the deputy general manager, should assist me in managing the company. ”

Huang Changhong immediately sat up straight and said, "Boss, don't worry, I will do my best to grasp the affairs of the entire group." ”

Development of real estate, retail real estate, commercial real estate, doll noodles, Poly Construction, Anderson Daya, Changjiang Finance, real estate agency, property management. Cheung Kong has more than 30 subsidiaries, large and small.

With so many enterprises, Lin Zhichao can't manage them at all, so he can only rely on these management, and he is more of a leader.

And Huang Changhong is the 'prime minister', Lin Zhichao's assistant, or the big housekeeper, etc., in short, the power is very heavy.

Although it is said that 'three carriages' and 'four carriages', the other management is still half of the management after all, and it can only be said that they are directly responsible to Lin Zhichao.

If it is listed, the organizational structure will naturally change!

Subsequently, Huang Changhong said: "In fact, although we have few real estate, in fact, one building has more than ten others. On the other side of Fude Garden, it was enough for Poly Architecture to get it until 1964. The construction of an international building is about to begin, so everyone's work is well arranged. ”

Lin Zhichao nodded and said: "It will not be wrong to maintain this rhythm, although we have funds, it is not a risk to develop more; But developing real estate is a long-term business, and there is no need to eat too much in one go. Although the plot ratio is reduced by 20%, if the unit price is higher in the future, won't you earn more! ”

Huang Changhong said: "Indeed, now that everyone is rushing to start construction and develop before 1966, I am afraid that the supply of this house may exceed demand again and fluctuate again." ”

He follows the boss to do things, and naturally he can find some signs, such as the boss rarely takes land at official land auctions now, which is undoubtedly disgusted that the price is a little high.

"Who knows! Anyway, it's not a good thing, the market only needs 15,000 a year, but if it exceeds 20,000 a year, or even 30,000, it's no wonder. ”

"Makes sense!"

After chatting for a while, Huang Changhong left, and he felt that as soon as he chatted with the boss, he felt that everything was under control.

With sufficient land reserves, huge assets and sufficient cash flow, as long as there is no risk in Hong Kong, there is no risk in CK Asset. (End of chapter)