Chapter 374 [Competitiveness]
Time flies, and it's mid-October in a blink of an eye.
In the conference room of Cheung Kong Asset Group, Lin Zhichao was having a meeting with the members of the listing preparation working group, who were actually heads of departments; In addition, Tang Caiyun and Lin Ruihuan were approved to attend.
Lin Zhichao made the final plan: "'Cheung Kong Group' will officially replace 'Cheung Kong Industrial' from January 1 next year, with a net debt of 50 million Hong Kong dollars. Its 20 properties are expected to be sold in two years, and the proceeds will be used to acquire the land rents of Victoria Harbour Properties, including Walden Building, Xintiandi Building, Miramar Shopping Centre, Miramar Hotel, Lok Fu Building, Raffles City (Singapore, Christmas opening), and if it is listed, it will also need to develop the 'Raffles City' on the site of the former Navy Yard."
Huang Changhong then said: "According to estimates, 'Cheung Kong Group' will still have a profit of 100 million Hong Kong dollars next year, and the listing will not raise less than 200 million Hong Kong dollars."
He is still too conservative, Lin Zhichao feels that the profit is at least about 150 million, and the fundraising will not be less than 500 million Hong Kong dollars (25% public shares). This is because real estate will be hotter next year, and more importantly, the stock market will be hot, and the fundraising will be greatly overvalued.
Although the assets of Cheung Kong Asset Group are not rich, they are definitely considered giants compared to other real estate companies.
In the previous life, Dachang Real Estate (Chen Detai) raised 300 million yuan, and Hang Lung raised 200 million yuan, which was the largest amount raised by the two companies; But their assets are naturally small compared to the 'Cheung Kong Industrial Group' in this life.
Today's 'Cheung Kong Asset Group's Miramar hotels and shopping malls can be listed separately as the 'Five Tigers of Real Estate', not to mention commercial assets such as Raffles City in Singapore, which has an investment of about 200 million.
Even if it is 'developing real estate projects', Lin Zhichao has taken out 20, which is no lower than Sun Hung Kai Properties, and the scale is about the same.
Finally, there are other projects, including: Poly Construction, Anderson Daya Quarry, Yangtze River Finance, 7~11 Convenience, Café de Coral 50% Equity, Doll Noodles, Red Bull. All are high-quality assets.
Lin Zhichao said: "Okay, let's finally sort out the separation of Cheung Kong Industrial Group and Victoria Harbour Real Estate, and the details must be in place. After listing, all aspects of the enterprise must be subject to public scrutiny, and everyone must also adapt to being a senior executive of a listed company, and not follow the example of a Chinese-funded bank in Hong Kong."
There is no distinction between public and private, which is a common problem of Chinese-funded banks in Hong Kong.
"Yes, boss!"
Everyone was also surprised that the boss would emphasize this.
You must know that although Changjiang Industrial Group said that it was ready to go public, it was actually not a business of the Lin family, and the boss said his word.
In fact, Lin Zhichao is just talking, after the listing, the company is not up to him.
After the adjournment of the meeting.
Lin Zhichao returned to the office and looked at the newspaper on his desk, and a news in the morning made him think a little.
Next Monday, the United Nations will meet and vote on China's entry into the United Nations.
This news is the question that Lin Zhichao is thinking about.
Of course, he is not a politician, and he is not concerned with the matter itself, but its influence.
At the same time, Hong Kong's stock market has soared since August, with the Hang Seng Index approaching 400 points.
"In this era, Huaxia's entry into the United Nations is not good news for the Hong Kong stock market; In addition, the Hang Seng Index is now approaching 400 points, which is obviously too high, after all, next year and the beginning of the next year are the most prosperous times for the stock market. ”
After a simple analysis, Lin Zhichao decided to 'do a wave of high selling and low buying' of some stocks.
Not for a while.
Chen Zhiyuan, the new deputy general manager of Victoria Harbour Real Estate, came to the office.
Chen Zhiyuan has been working in Cheung Kong for 15 years, and he can be regarded as an old retainer, and now he controls the private property of the Lin family, which shows that Lin Zhichao trusts him very much.
"Has the work of Victoria Harbour Real Estate been straightened out?"
Chen Zhiyuan immediately said: "Straighten it out, we will divide the assets into two parts: real estate and securities, to ensure that every penny will not be missed. The staff of the leasing department has a large proportion of senior staff, and they are responsible for all contracts exceeding 10,000 Hong Kong dollars."
Lin Zhichao nodded, after all, they are all from Changjiang Industrial, and there are no mediocre talents.
The lease department has always been very important to Lin Zhichao, because it involves some factors such as 'bargaining', 'important customers', 'not renting to blacklisted/non-credit customers', so it is very important for senior staff to personally undertake contracts of more than 10,000 yuan.
"In this way, I plan to sell half of the stock market value of the two cooperative brokerage companies, and look for two more securities companies with good credit later. You arrange to sell half of our shares in two weeks, that is, ten working days. ”
Lin Zhichao used the increase in cooperative securities companies as an excuse to 'sell high and buy low'.
And after every high toss and low suck, he will not find the partner in front of him to 'suck in again'.
The reason is very simple, so as not to let people see his 'divine operation'!
For example, the first time to 'sell high and buy low' was after March 1970, when he predicted that the United States would send troops to Cambodia to affect the stock price; and then sure enough, the Hang Seng Index fell from 190 points to more than 160 points, and Lin Zhichao handed over all the funds withdrawn (only half of the high selling) to his new partner, Feng Jingxi.
And this time, Lin Zhichao's confidence is very high (the growth rate is too fast, it has risen by about 90% this year; China's entry into the United Nations is not good news for the Hong Kong stock market at present); Therefore, the two partners withdrew half and found two more to take over the half.
Chen Zhiyuan didn't think much about it, but said: "At present, the total market value of our shares is 260 million, and half of it will be withdrawn within ten days, which is equivalent to selling 13 million Hong Kong dollars a day." At present, the daily trading volume is about 7000~90 million, which will have a certain impact. ”
This year's total trading volume is expected to exceed 15 billion, which is actually more bullish than next year's trading volume of 45 billion (which will be higher).
This is because there are still very few listed companies in Hong Kong, about 100 or so. Next year, the number of listed companies in Hong Kong will exceed 200.
There are few stocks this year, but there is a lot of money in Hong Kong, showing the degree of 'money looking for stocks'.
Lin Zhichao said: "It doesn't matter, the impact won't be too big, now the market is hot!" ”
Chen Zhiyuan said: "Okay, I'll arrange it right away." ”
The original investment of 30 million to buy the bottom has now become 260 million, which has increased more than eight times;
The Hang Seng Index has only increased by more than 6 times (60~390 points).
It is still very profitable to sell high and buy low, and Lin Zhichao's stock selection is very good.
"Boss, Jardine Matheson has opened a convenience store called 'OK' in Central, which is also the regional agency of the American convenience store brand." Lin Shaodong, manager of the retail department, reported a news.
Lin Zhichao was a little surprised, in his previous life, the earliest convenience store in Asia was the 7-Eleven convenience store that Japan joined in 1973, and Hong Kong only had Jardine Matheson operate the 7-Eleven convenience store in the early 80s, and this OK convenience store seems to be represented by the 'Li & Fung Group'.
In this life, Cheung Kong Group opened four convenience stores in 1969, and then opened four ~ five stores every year, and now has 13 7-Eleven convenience stores, each of which has a very good business because the location is very good.
"This is Jardine Matheson's eyes!"
Lin Shaodong nodded, and then said: "Jardine Matheson is in the field of wholesale and retail, trade. and other fields, with rich experience, and now they are jealous of our convenience store business, which has become our biggest competitor, and we have to pay attention to it! ”
Jardine Matheson has extensive experience in the retail sector; In the supply chain of goods, there are certain advantages; Indeed, the toughest opponent.
Of course, 7-Eleven convenience stores are not without advantages, after all, the brand effect established first is a very huge advantage; What's more, 7-Eleven convenience stores integrate a lot of Lin Zhichao's experience, and they are extremely excellent in all aspects.
Why there are only 13 stores in three years, it is not that Lin Zhichao does not dare to take risks, but his pursuit of 'excellence', so as to achieve the ultimate in the location, goods, and services of each store.
Because of this, the turnover of the thirteen stores is very high today, and none of the stores are so-so.
Of course, due to the level of development of Hong Kong's economy, Lin Zhichao also deliberately wanted to consider the impact of the economic level through the slow speed of opening stores. After all, convenience stores can only be opened in cities with good economic development, just like Beijing, Shanghai, Guangzhou and Shenzhen in the previous life, which is the 'battleground for soldiers' of convenience stores.
After thinking about it, Lin Zhichao said, "What strategies and coping plans do you have?" ”
He had some ideas in his heart, but he was now used to being a certain level of enterprise development, and he gradually delegated power to his subordinates. Lin Zhichao was very involved in the early preparation of the 7-Eleven convenience store, and has reduced his intervention in the past year or so.
Lin Shaodong said seriously: "Our 7-11 convenience store already has a certain popularity, and OK convenience store has just started, so I suggest increasing the speed of opening stores." Every year, the speed of opening stores is at least doubled, and the speed of development is 8~10. ”
Lin Zhichao said: "It's just that in this way, you have to consider the level of the surrounding economy, after all, convenience stores are suitable for opening in metropolises, cities that never sleep, etc." 8~10 stores are opened every year, and there is a high chance of loss-making stores. ”
"It's possible to lose money, and if that happens, my advice is to close it after a year, indicating that there is a problem with the site," Lin said. ”
Lin Zhichao nodded, he agreed with this, if the convenience store does not make money, then the one that does not make money should end as soon as possible, indicating that the consumption level around it is not high.
"In this way, the speed of opening 6~8 stores every year, try this first, this speed Jardine Matheson will definitely not be able to reach. In addition, I want to link up with 7-Eleven convenience stores in Japan, so I'll communicate with Momofuku Ando later. ”
With Japan's 7-11 linkage, at least there can be a channel for goods, and some Japanese products are still very good. At the same time, both parties can also sit together and learn from each other.
"Okay"
Lin Shaodong was suddenly high-spirited, and his competitor was Jardine Matheson, which couldn't help but make people excited.
In Hong Kong, the only Chinese capital that can compete with foreign banks is the boss.
Then, Lin Zhichao said: "While competing with Circle K convenience stores, your retail department needs to prepare a supermarket, RT-Mart Supermarket, to increase our retail base and compete with Wellcome, a dairy company. At the same time of development, don't forget to recruit retail talents to join, and establish deep cooperative relations with trading companies such as Hengchang and Li & Fung. ”
Lin Shaodong showed joy, the boss is a big attack!
"Okay, we have no problem with the two-front operation, I will come up with the preparation plan of 'RT-Mart Supermarket' for you later!"
"Well, don't be afraid, we also have many years of retail experience, so there is no need to worry about funds."
"Yes, boss!"
When other Chinese-funded enterprises are still staring at real estate, Lin Zhichao has made Cheung Kong Industrial Group develop towards a 'comprehensive enterprise', which is a symbol of his vision, experience and strength.
With experience and vision in the retail field such as supermarkets and convenience stores, Lin Zhichao himself can be regarded as a talent, and he will naturally not be afraid of British-funded foreign companies.
Take convenience stores as an example, the 7-11 convenience store led by Lin Zhichao must be the absolute king in the field of convenience stores in Hong Kong; What's more, 7-Eleven convenience stores in Hong Kong are the best managed convenience stores in Japan.
The reason why he did not enter Japan, but let Nissin do it, is because Lin Zhichao knows that this plan is the simplest and most practical.
As for supermarkets, even Wellcome, which is behind Dairy Farm, will merge Hutchison's PARKnSHOP supermarket in the future, and RT-Mart will still be the boss in Hong Kong.
"How's the situation with Everybody's fast food?" Lin Zhichao asked again.
Lin Shaodong immediately reported: "The development is going well, and the imitator is not an opponent at all. Today, Café de Corals has 12 stores, while its biggest rival, Happywood, has only 4 stores, and its business is not as good as that of Café de Corals in the same area. ”
Lin Zhichao thought for a while and said, "You know the fire at Jumbo Seafood Square this month, right?" ”
Lin Shaodong nodded and said, "It's so tragic to have so many people died!" ”
Lin Zhichao said: "You send a message to Zhihao, let him inspect it, and see if Wang Laoji has any intention of putting it on the market, it is time to make everyone's assets more profitable, otherwise there will be some problems with the listing next year." ”
12 Café de Coral fast food and 1 high-end Cantonese restaurant (Fu Lin), this asset listing is a bit enough.
Taibai Seafood Square, a 150-foot-long new sea painting boat with a capacity of 800 people, is a boat built by Wang Laoji in the early sixties; Jumbo Seafood Restaurant, a larger vessel raised funds by Wang Laoji to build in the late 60s, was originally opened this month, but it was burned down this month, and so many people died.
Wang Laoji does not sell herbal tea, after all, the Wang family of 'Wang Laoji' herbal tea is not called Wang Laoji; Wang Laoji, who runs the Taibai Seafood Restaurant, is a Chaoshan businessman and the godfather of the Ma brothers.
Wang Laoji had a certain status in the Chaoshan Chamber of Commerce in his early years, but his financial resources were not abundant, and the lost ships were still built by him with funds, and now so many people have died, his financial resources no longer allow him to continue to operate.
"Okay, I'll talk to him."
Lin Zhichao nodded and said, "Let's sit down later and discuss the listing of Café de Coral Group next year." ”
Lin Shaodong said: "Okay, boss! ”
He is glad that the business he manages is also so powerful, from the beginning of the convenience store, to now there are more and more businesses, which is his motivation.
Jardine Matheson.
In John Sr.'s office, Henry Keswick and Niu Bijian, two Jardine executives, walked in.
John Keswick has decided to pass on the throne to his eldest son Henry Keswick next year (1972), while Niubijian is his son's most powerful assistant at Jardine Matheson and currently serves as managing director.
"What's the situation at OK convenience stores?" Old John asked.
"It's doing well, and it's doing well!" Henry Keswick replied.
Old John nodded and said: "For a long time, Chinese capital has been developing in the fields of industry, real estate, and shipping. I have to say that he is our biggest competitor in the UK. It's a pity that HSBC not only does not stand on the side of the British, but cooperates very much with this Lin Zhichao. Don't they know that it is not our Jardine Matheson who threatens HSBC as the largest consortium in Hong Kong, but this Lin Zhichao? ”
Henry Keswick and Niu Bijian were shocked, and they felt for the first time that Lin Zhichao could be compared with Jardine Matheson and HSBC.
HSBC should not think so, after all, Lin Zhichao's shipping, industry, and real estate are not competing with HSBC. Shipping and industry are both overseas businesses, and it is impossible for HSBC to stop them; As for real estate, HSBC doesn't do that either. What's more, HSBC is now cooperating with the Global Group, making a lot of money, and has long forgotten the difference between British and Chinese. Henry Keswick said.
In fact, HSBC Group is more concerned about one thing - the status of Hong Kong's No. 1 consortium. In the past, Jardine Matheson had hoped to acquire the Wheelock Group in the mid-to-late 70s (the Madden family intended to sell the company), and once the acquisition was successful, Jardine Matheson would overtake HSBC and become the largest consortium in Hong Kong.
Therefore, HSBC at that time stepped in to stop it and sent Joyce to analyze that the two businesses overlapped a lot, and once acquired, it would lose the interests of Wheelock shareholders. In the end, of course, the acquisition was not successful.
In this life, the global group does far exceed the HSBC group, in terms of profit, the global group is almost 13~1.4 billion a year (including HSBC 13~15%); The annual profitability of HSBC is only 2.2~250 million Hong Kong dollars (excluding the dividends of Universal Shipping, because it has not yet started).
The profit of the global group is six times that of HSBC.
In fact, if Lin Zhichao hadn't made a fortune with HSBC, he might have been suppressed by HSBC; Of course, there is also a point, the global group is an overseas business, and HSBC does not have too many suppression methods, it is nothing more than not giving loans.
Of course, HSBC has no means to suppress Lin Zhichao's local business.
Changjiang Industrial Group is an export enterprise, Changjiang Industrial Group does not rely on banks, and Lin Zhichao's industry is impeccable. What's more, Lin Zhichao has always had a very large influence, and small means are useless.
Finally, Lin Zhichao's company has not been listed, and everyone has no way of knowing the specific situation, only part of it.
Old John sighed and said: "The key is that Lin Zhichao has a lot of ambitions, and he will be involved in more and more industries in the future, and he is good at management and operation. ”
Henry Keswick said: "Father rest assured, our Jardine Matheson Department has three listed companies, which is more convenient for development than Lin Zhichao. I plan to let Wharf acquire the Star Ferry, Hong Kong Tramway, etc., and then develop Harbour City. On Hongkong Land's side, I also have the potential for planned development, and our Jardine Matheson system is far greater than the company led by Lin Zhichao. ”
Seeing that his son was full of confidence, Old John said happily: "Okay, wait two months, and you will officially take over the senior class of the three companies." We hope that you will assist Henry in continuing to develop Jardine Matheson into a world-class enterprise. ”
He nodded, "Yes, Chairman John!" ”
(End of chapter)