The meeting room of Cheung Kong Group.

Lin Zhichao asked: "How is the sales preparation of Saixi Lake?" ”

The Saixi Lake site covers an area of 864,000 square feet, and Cheung Kong Asset Group has allocated less than 100,000 square feet of land to build 10 24-storey residential towers. Saisai Sai Sai West is a 925 residential units, each of which is a large residential unit of 1260~1640 square feet.

And the remaining land will be built into a large-scale activity venue integrating entertainment, sports and leisure, which is connected with the beautiful Saixi Lake Scenic Area. In addition, shopping malls and parking garages have been built, among which the 'Saisai Sai Mall' will be used for long-term rent.

Hu Zhaoxu said: "I have obtained the pre-sale permit, and I plan to open the sale in early May, with a unit price of 288~356 Hong Kong dollars per square foot, with an average price of more than 300 Hong Kong dollars per square foot, and each household will give a parking space." ”

Lin Zhichao calculated that the total floor area is 1.3 million square feet, which is 400 million Hong Kong dollars in sales; All the land is only 85 million Hong Kong dollars, plus construction costs and miscellaneous expenses, the investment is less than 250 million Hong Kong dollars.

Therefore, the profit of residential buildings alone has reached 150 million Hong Kong dollars, and Cheung Kong Group and Canadian Imperial Bank each share 75 million Hong Kong dollars.

The Canadian Imperial Bank's low-interest loan (7%) in this project is also the reason for the lower cost of this project.

"This project will be sold all this year, so it can be early!"

"No problem, we're going to sell it out in two phases."

In this way, the profit of 75 million yuan is calculated in the middle of this year, and the annual profit of Cheung Kong Group in 1977 can definitely exceed 300 million Hong Kong dollars.

Different partners and Lin Zhichao have also formulated different strategies. For example, the Saixi Lake site, the partner is the Canadian Imperial Bank of Commerce, and he does not need to think about making more money, what he needs to consider is to quickly withdraw funds, which is something that the bank is happy to see.

For example, 'Oriental New Estate', 'Elizabeth Building' and 'Locke Building' are all real estate developers, so it is natural to adopt installment sales to maximize profits; of course, there is also a hierarchical system of staging, with 'Elizabeth Building' and 'Locke Building' being sold in two years, and Oriental New Estate being sold in three years.

Next, Huang Changhong reported: "Chairman, Rogers of Qingzhou British Cement wants us to buy 9.6% of his shares at a premium and give you the chairman of the board of directors of Qingzhou British Cement. ”

Lin Zhichao is not surprised, this year's Hang Seng Index opened at 465 points, and after only 470 points on the market, it fell rapidly, and as of early April, it has fallen to 430 points.

In this environment, Rogers considered that the stock of Qingzhou British Cement was still rising, and he understood that Cheung Kong was still increasing its holdings; Once Cheung Kong holds more than 35% of the shares, it can move into Qingzhou British Cement through the board of directors.

At that point, the value of his stock will become uncertain.

So in the face of this form, Rogers felt that his arms couldn't twist his thighs, and it was the best advantage to take the initiative to cash out.

Lin Zhichao said: "How much do we already hold shares? What is the market value of Qingzhou British Cement Corporation? ”

Huang Changhong said: "We have 35% of the shares, and the market value of Qingzhou British Cement is 110 million Hong Kong dollars, an increase of more than 20% against the market. ”

No matter how you take advantage of the general environment and how you buy it in installments, but in the case of such a large number of purchases, the stock will definitely rise. The same is true for the Wharf Group, in his previous life, Li Jiacheng only bought 13~14 Hong Kong dollars, but when he held 20%, it was already more than 35 Hong Kong dollars per share.

Now that the Global Group has secretly purchased the shares of Wharf Group, the shares themselves will fall to 13~14 Hong Kong dollars per share, but under the secret purchase of the Global Group, it will definitely not be less than 16 Hong Kong dollars per share.

Of course, the net value per share of the Wharf Group should be above HK$50.

"If it's a 10% premium, we'll take it, not even a single point. After all, we only need 5% of the equity to enter the leading authority of Qingzhou British Cement through the board of directors. ”

"Well, I'm sure Rogers can understand that too."

Lin Zhichao then said: "After Qingzhou British Cement is led by us, the first thing is to relocate the main factory to Tuen Mun, followed by the upgrading of technical equipment. ”

He made a request, and his subordinates naturally had to perfect the details.

In the field of building materials, Cheung Kong Industrial Group has been deeply engaged for more than 20 years, from the earliest stone mines, to later steel bars, cement (agents), etc., there are almost 50 or 60 such building materials companies. This kind of development is also called horizontal development, internal development.

"Yes, boss!"

After the meeting, everyone was busy again.

Today's Cheung Kong Group, compared with the Cheung Kong Group in the same period in the previous life, has more than three times the huge profits. Of course, logically speaking, it should be more than five times larger.

But too many commercial projects invested and too many land banks are one reason that restricts the ratio between assets and profits.

For example, in the previous life, the asset value of Cheung Kong Group may be 6~800 million Hong Kong dollars in this period, but the annual profit can reach 90 million Hong Kong dollars; Today, the asset value of Cheung Kong Group is about 4 billion Hong Kong dollars, but the profit can only be 300 million Hong Kong dollars.

Because of the Cheung Kong Group in the previous life, the profit from rent collection was less, and it all relied on Li Jiacheng to 'feed the war with war', and immediately went to invest in the development of land after making money.

But.

In this life, Lin Zhichao does this, there is no way to do it, the total profit of developing real estate is so much, if he eats alone, other real estate developers will not have to eat, and it is also possible to quickly reach the 'imbalance between supply and demand'.

Therefore, Cheung Kong Group's commercial project profits account for more than half of the proportion. For example, last year's profit of 200 million yuan, the profit of rent collection and other businesses was as high as 120 million, and the development of real estate (residential) accounted for only 80 million, which is more than 10 million Hong Kong dollars more than Sun Hung Kai.

This year, Cheung Kong Asset Group expects a profit of 300 million yuan, commercial projects will reach 1.6~170 million yuan, and development projects will only reach 1.3~140 million Hong Kong dollars.

The chairman's office of Qingzhou British Mud, Rogers looked at this office with a memory.

After a while, Karen, the general manager of Qingzhou British Mud, came to the office.

"Chairman"

Karen is just a part-time job and is a good executive.

"Karen, I'm already planning to sell my shares to Cheung Kong and step down from the board," Rogers said. They have promised that they will continue to make you the general manager. ”

What can be done if he doesn't sell, in the face of Cheung Kong Group, he is powerless to fight back.

Fortunately, the stock in his hand is in the same Hang Seng Index range, and the market value has increased by more than 50%, once he sells, it is equivalent to making a profit.

Karen was surprised, he only knew about it now, but he quickly said: "I don't know if Cheung Kong Group will make drastic changes when it becomes the owner of Qingzhou British Mud?" ”

Rogerston suddenly felt sad when he realized that Karen was only concerned about his future, not his mood.

"Yes, we will move the cement factory to Tuen Mun and increase its production capacity, and it is said that we also plan to bring in foreign investment and improve technology. In addition, they value the land of Crane Park the most. If you want to establish yourself in the company, you can only cooperate with the work of Cheung Kong Group, otherwise they will not allow you to work in the company. ”

"Thank you for telling the chairman that he intends to return to the UK?"

Rogers nodded and said, "Take the money and go back to China for retirement." After saying that, I was a little lonely.

Who wants to retire?

I'm afraid that's what capable men are most afraid of.

A week later.

Cheung Kong Industrial Group and Qingzhou British Cement jointly announced that Cheung Kong Group has acquired 46% of Qingzhou British Cement Corporation's shares, Mr. Lin Zhichao will be the chairman of the board of directors of Qingzhou British Cement Corporation, and Karen will remain as general manager, and the new Qingzhou British Cement will seek to relocate the main plant, introduce advanced technology and increase cement production.

As for the 900,000 square feet of land in Hung Hom Crane Park, no proposal was made.

Shangri-La Hotel.

Lin Zhichao invited Guan Shan to have dinner together, and Guan Jiahui sat next to him.

This scene made Guan Shan both helpless and had to accept it, he once regretted taking Lin Zhichao 1 million, but soon forgot his troubles.

Lin Zhichao felt very comfortable, what is the purpose of making money, isn't it just enjoyment!

"Guan Sheng, I heard that you are doing some business?"

"Well, it's all small businesses, done with friends."

Lin Zhichao said with a smile: "It's generally difficult to make money in this kind of business, right?" ”

He said from a professional point of view, partnering with friends to start a small business, nine times out of ten, it will be a loss; Regardless of how the business is, even the contradictions between each other will arise, which will affect the business.

Guan Shan didn't think so, he said: "It's okay, we are doing trade between Taiwan Island and Hong Kong, and everyone is more compatible and work together." ”

Lin Zhichao no longer talked nonsense, but said: "I want to entrust you to act as an agent for Jiahui, set up a real estate investment company, pay you a salary of 5,000 Hong Kong dollars every month, and then transfer it to Jiahui when Jiahui meets the conditions." ”

He is not worried about Guan Shan running away with the money, after all, a long-term meal ticket is obviously more important, not to mention that Guan Shan still likes Guan Jiahui very much, otherwise he would not have forced Guan Jiahui not to marry in his previous life.

As for not being forced to die in this life, it may be that he is still in love with his lover, and he did not expect that his daughter could become his cash cow; And because Lin Zhichao is so good, it is not unacceptable for his daughter to follow; What's more, Zhang Bingqian made the decision at the beginning, he knew that it was too late, and his daughter already had a heart.

Guan Shan and Guan Jiahui were dumbfounded, they didn't expect Lin Zhichao to be so generous.

"Real estate investment companies?" The father and daughter said in unison.

Lin Zhichao said with a smile: "It's a house speculation company, although I don't like this kind of business, and it is impossible to participate in house speculation in person." But Jiahui will definitely start from a small business and go into a big business in the future. Therefore, I plan to give her 3 million Hong Kong dollars to buy our company's Saixi Lake real estate. ”

For him, a few million is nothing. It is naturally very cost-effective to please women. Moreover, such an investment method can actually save a lot of money in the future.

As for buying one's own home, it is not illegal at all, nor is it against the regulation of listed companies; As long as you don't buy your own company's shares and are noticed, it's no problem.

Guan Shan immediately said: "Will the house go up?" ”

Lin Zhichao said with a smile: "Of course it has to go up, otherwise why would I want to do real estate." ”

The average price of Saixi Lake was 300 Hong Kong dollars per square meter, and it rose to 1,200 Hong Kong dollars per square foot in 1981, and there was a fourfold increase!

At that time, Guan Jiahui became the youngest millionaire!

Subsequently, Guan Shan readily agreed, and according to Lin Zhichao's arrangement, he set up a company.

After dinner, Guan Shan left first, he knew that his daughter could not be saved, so he simply made up his mind. In fact, he still has an idea in his heart, that is, his daughter will definitely be rich and wealthy if she follows Lin Zhichao, because Lin Zhichao is a man who is 'super willing to spend money on women'.

Lin Zhichao took Guan Jiahui to the hotel suite and immediately turned into the legend of a hungry wolf.

"Brother Chao, I believe in you!" Guan Jiahui said intermittently.

Lin Zhichao held her beautiful face and said seriously: "Well, believe me!" ”

With that, start again.

When the time comes.

White towels are served.

The girl snorted.

A woman is born.

At the beginning of May, Cheung Kong Group released 400 Saisai West Lake residential units, each priced at 360,000~480,000 Hong Kong dollars.

Since buyers and speculators queued up 48 hours in advance, Cheung Kong Group needed to send staff from Party J to maintain order. This is because the Saisai Lake site is a high-end residential community, with many public facilities, plus free parking spaces, etc., which is very popular in the market.

Although 400 Saisai West Lake residential units were put up for sale, some of them were sold in-house, and the targets were some of the agents of Cheung Kong Group.

As a large-scale real estate developer in Hong Kong, Cheung Kong Asset Group naturally needs the cooperation of many agency companies (speculators), so this is a problem that Lin Zhichao cannot avoid.

No one cheered you on, and it was obviously yourself who was affected.

Cheung Kong Group.

Huang Changhong and Hu Zhaoxu came to Lin Zhichao's office together.

"Boss, all 400 residential units in Saisai Lake are sold out, and the market is very hot!" Hu Zhaoxu said happily.

Housing prices have risen so fast that the average residential price in Hong Kong and Kowloon, which was HK$176 per square foot at the trough in late 1974, has risen to HK$300 per square foot in less than two and a half years. Of course, since the beginning of 1976, it has risen the fastest, with an annual increase of more than 30%.

Lin Zhichao said: "The 525 Saixi Lake residences in the second half of the year seem to be able to sell at a higher price!" ”

Subsequently, Huang Changhong reported: "Boss, there is an official land auction this month, and there is a coastal plot in Tsim Sha Tsui East. With an area of 41,000 square feet, it can be used as a hotel site and a commercial complex. ”

According to Huang Changhong's description, Lin Zhichao knew that it should belong to the territory of the Shangri-La Hotel in his previous life, and he naturally wanted to take it. At present, the commercial land in Central is more than 10,000 Hong Kong dollars, and the land in Tsim Sha Tsui is also more than 6,000 Hong Kong dollars.

However, Tsim Sha Tsui East is a newly reclaimed area, and the entire area has not been developed, so there is no comparison with the land in Tsim Sha Tsui, even if it is two or three thousand Hong Kong dollars per square foot, it is already very high.

As a forward-looking businessman, Lin Zhichao can naturally see the prospects of Tsim Sha Tsui East, and this area will be a commercial and entertainment mecca in the future, and the prospects are very good.

"This piece of land is really good, I plan to take pictures and build a hotel! Later, I asked Huai'an and Ruihuan to participate, so that the opponent was caught off guard. ”

"Good"

According to the pattern of the previous life, although there is an additional Shangri-La hotel on Hong Kong Island, Lin Zhichao plans to end the contract with the Hilton Hotel during the negotiations in the 80s and build a first-class office building at 1 Queen's Road. As a result, the Hilton Central ended more than a decade ahead of schedule.

It's not that I'm worried about the congestion of the hotel business, after all, Hong Kong's tourism industry in this life must be more developed than in previous lives. Moreover, there will be a lot of five-star hotels in Hong Kong in the future, but the rate of return is very high.

After auctioning the 41,000-square-foot plot of land in Tsim Sha Tsui East, Lin Zhichao plans to introduce other hotel brands, after all, according to his idea that only one Shangri-La hotel in a city is the best expansion model.

After a while, Zhou Huai'an and Lin Ruihuan came to Lin Zhichao's office, and Lin Zhichao asked them to separate the auction and conduct the auction.

"Huai'an, you are our Changshi spokesman, and many people must know you; Ruihuan, you have always been behind the scenes, this time it happens to be the main auction, Huai'an, you also bid the price, but the deputy auction. Lin Zhichao arranged.

It's true that he is not short of money, but that doesn't mean he doesn't want to save money.

In the past two years, Huang Changhong and Zhou Huaian have often replaced Lin Zhichao to participate, and now if Lin Ruihuan suddenly participates, he will definitely be caught off guard.

Zhou Huai'an and Lin Ruihuan said at the same time: "Okay! ”

They don't know what Lin Zhichao's highest price is, as the people around Lin Zhichao, they must know the real estate trend in the next few years. So, they can make their own decisions.

What's more, Lin Ruihuan, as the eldest son, heard his father's real estate analysis more than once, and he was convinced.

Cheung Kong's cash flow will peak next year, because the land fee paid to the MTR company will actually be returned to Cheung Kong next year.

So now you don't need to think too much about investing in commercial projects. (End of chapter)