In the villa in Los Angeles, USA, Audrey Hepburn is reporting to Lin Zhichao, the eldest son Lin Ruidong is reporting to Audrey Company, and the younger son Lin Ruinan is reporting to the Swiss Red Bull Company that he started.

Lin Ruinan is a dual national, born in the United States, and has obtained Swiss citizenship in the past two years, of course, this layout is more for the cause.

"Audrey's profit this year is expected to exceed $900 million, and Sega's profit alone is as high as nearly $500 million." Sega Entertainment Systems 'fully replaces the 'Atari 2600 Console' and Atari Video Games becomes the software division for development. Disney's side has achieved initial results, and the establishment of the touchstone film department and creative department is the biggest contribution At present, Audrey's company has a market value of 16 billion US dollars, which has become the seventh largest market value in the United States, second only to Toyota (18 billion) listed in the United States, and surpasses the oil refining company Schlumberger Disney's market value has also increased to 2.6 billion US dollars, an increase of about 35% compared with our acquisition."

Lin Zhichao couldn't help but be proud, Audrey's company is the seventh listed company in the United States in terms of market capitalization, and there are more achievements than this!

In the previous life, Nintendo's market value once surpassed Panasonic, and its annual profit has been above $500 million since 1985.

Now, the $500 million annual profit has been won by Audrey Company; With a variety of its toy IPs, Audrey firmly occupies the reputation of the world's No. 1 toy company; In addition, Audrey Company is also an excellent real estate company, and in 1975~1977, it bought hundreds of millions of dollars worth of properties.

"What about the ABC radio and television in the United States that I asked you to investigate?"

Lin Ruidong is 29 years old this year and is about to enter his 30s, although he is still very young in the American business world, but with Audrey Hepburn's son status, as well as his own efforts, he has a great reputation, and he is currently the vice president of Audrey Company and a director of Disney Company.

The chairman of the board of directors of the Disney Company is Audrey Hepburn, and Edward Disney is only the executive director.

Lin Ruidong said: "After all, I don't have a business in running a TV business, so I can only discuss with Disney President Michael Eisner and go to ABC for inspection; Therefore, once we acquire ABC Broadcasting in the United States, we must control the cost and remove many of the benefits that ABC is accustomed to one by one, including: a stretch car waiting for executives at the door of the company, first class, no upper limit on the reimbursement amount, etc."

Cutting costs, that's what businessmen do, but it's really effective, and it's about weeding out unmotivated management.

As for the breakthrough in content, it all depends on 'luck', not what the business operator can do.

After the acquisition of ABC in the United States by Met, the two founders of MetBroadcast were originally industry professionals, and in addition to controlling costs, they also made a series of adjustments to the top management and achieved certain success.

Of course, ABC itself does not have much of a problem with its operation, in addition to the difference in news response speed, and the current annual profit is 180 million ~ 200 million US dollars.

Lin Zhichao frowned and said: "What you said, it is true that after the acquisition, changes will be made." But due to the lack of experience in the industry, I was worried that the acquisition would not work out very well. ”

Lin Ruidong did not flinch, but said preparedly: "Father, my idea is to let Disney acquire, and Michael Eisner has a good management level and experience. What's more, we can use this acquisition to increase our presence and equity in Disney! ”

Lin Zhichao became interested and said, "Tell me about it!" ”

No matter what the suggestion is, Lin Zhichao thinks highly of this son, after all, he can clearly see his shortcomings and can calmly learn from each other's strengths.

Lin Ruidong immediately said: "In the past two years, I have had a very good relationship with Disney President Michael Eisner, better than Edward Disney and him. My idea is that for Disney to buy ABC, it will inevitably require a huge amount of cash, which is expected to be more than $3 billion. As long as Michael and we work together to convince the other directors to agree to the deal, then Disney can issue 1 billion new shares in exchange for Audrey's cash, and the rest will be settled through loans and own funds. At the same time, Michael is a very good manager, and with his management, ABC can achieve very good development results."

After listening to this, Lin Zhichao quickly said with satisfaction: "Ling's idea is very good, originally my idea was to let our family hide behind the media group, as long as it can affect it." ”

The current Audrey Hepburn family has too much influence in the West!

Including his two sons, they are already rookies in the American business community, especially Lin Ruidong's performance, which is a strong force in the American business community.

Sega's success was reported by the American media, and everyone used the term 'American pride' to describe Lin Ruidong, because defeating the Japanese was the proudest thing for Americans. Especially in recent years, the Americans who have been beaten by Japan's electrical and electronic products have been embarrassed.

Of course, in addition to these, it is inevitable that there will be a network of relations between President Reagan and the Rockefeller family, so there are almost no external forces in this acquisition of the ABC of the United States.

Next, it was Lin Ruinan's turn to report on his work.

"After two years of preparatory work, we have obtained sales licenses in more than 10 European countries in Switzerland, Belgium, the Netherlands, the United Kingdom and Ireland, and it is expected that the 'Blue Can Red Bull' will be officially launched next year, and the publicity plan has also been perfected in terms of production base, our first base (Switzerland) has produced the first can. Secondly, we are also looking for a second production site in Austria."

To sum up, you can pull it out next year.

As for the U.S. market, it will be the conquest of the European market and then the return to the U.S. market, which is expected to be in the late eighties.

In Asia, Red Bull has entered many countries and become a cash cow, of course, the largest market is the mainland, and it is still early to enter.

After talking about work, Lin Zhichao interacted with his two grandsons for a while, although only a quarter of the Chinese blood, but the two were very close to Lin Zhichao and also received Chinese education.

Late at night.

Lin Zhichao hugged the richest woman in the United States and danced to the sound of music, not because Lin Zhichao likes ballroom dancing, but because he likes this way of communicating with women.

Audrey Hepburn, as the richest woman in the United States and the only woman in the top 10 richest list, is full of temptation tonight. Sometimes it's not that Lin Zhichao has a lot of fun, but these women are indeed really twenty years younger, which is completely very tempting.

If he doesn't play, wouldn't it be ruining the relationship between husband and wife, and Audrey Hepburn's suitors, I don't know how many celebrities and aristocrats there are, and they can queue for several kilometers.

"Husband, I'm getting more and more eye-catching!" Audrey Hepburn said coquettishly.

is not inconsistent at all, even every inch of skin of these women is the same as a young woman in her thirties, and she is also a well-maintained young woman.

Lin Zhichao teased: "A beautiful lady like you, it's no wonder that the group of hillbillies in the United States don't come together!" ”

Audrey Hepburn said coquettishly: "I'm not talking about this, I'm talking about being on the wealth list!" Although she used to be the richest woman, there was still a gap between her and the men on the rich list. It's different now, I'm already in the top 10, which makes me a little uncomfortable! ”

With the success of the red and white machine, the share price of Audrey Company has more than doubled in two years. And Audrey Hepburn holds 44% of Audrey's shares, and her worth is more than $6 billion.

This is also the result of Lin Zhichao letting her reduce her holdings in advance, with Cheung Kong Industrial Group, Harbour Centre, and Lin Zhichao's family office each holding 2% of the shares, plus Lin Ruidong holding 5%.

In this way, the Lin family holds a total of 55% of the shares of Audrey Company, and still maintains sufficient equity.

Of course, even if Hepburn owns about 30% of Audrey's company, no one can challenge her influence, after all, the company is called Audrey's company.

"I got used to it! Besides, we are all grandparents, what wind and waves have not been seen, don't have any scruples! ”

Audrey Hepburn immediately retorted: "I don't want to be a grandmother, I still want to be your Royal Highness the princess, look here, whiter and more tender than Meghan!" ”

Lin Zhichao suddenly sighed, this Western woman still didn't pay attention to these details in her bones, and said: "Don't mention Meghan, that's our daughter-in-law"

Audrey Hepburn hurriedly said: "I'm sorry husband!" ”

"It's okay, you're just a normal comparison! Of course, in my heart, you are much prettier than Megan! ”

Soon, the woman got lost in Lin Zhichao's rhetoric and took the initiative to please Lin Zhichao.

Disney's president's office, Ruidong Lin and Michael Eisner are talking.

Michael Eisner was the 'founder' of the true meaning of Disney Kingdom in his previous life, and he was also the longest-serving president, with 21 years. During his tenure, he increased Disney's market value from $2 billion to $40 billion, but it also had its drawbacks - that is, it was extremely individualistic.

However, at this time, his shortcomings have naturally not yet appeared, after all, he does not have such a high prestige at Disney.

Of course, the majority shareholder, Audrey Company, and the executive director, Edward Disney, now trust him; And Michael brought a talent to Disney from Paramount Pictures - Jeffrey Katember.

"You want Disney to buy ABC Broadcasting?" Michael Eisner said in surprise.

He didn't expect that the eldest son of the young Hepburn family was so ambitious.

Of course, Audrey is indeed a giant in the United States, and its Sega entertainment system has become the fastest popular product, not one of them; In addition, the company has several world-class toy IPs.

Lin Ruidong said: "Not bad! The future of Disney should be a group enterprise with a full entertainment and cultural system, including production. ”

Michael agrees with this, but he thinks it's developing too fast!

Although Audrey's company is rich, it doesn't mean that Disney is also rich.

So he said: "Disney's acquisition of the same size ABC radio in the United States is very difficult, and it is almost unrealistic financially!" ”

Lin Ruidong was overjoyed, and then said: "I already have a very good plan: first, Disney will raise $1 billion from Audrey; Second, Disney received a $2.2 billion loan; In the end, Disney came up with about $300 million. ”

Michael Eisner frowned: "How much does ABC make in a year?" The loan is $2.2 billion, and the annual interest is $250 million, right? ”

In the field of finance, Michael is certainly not as proficient as Lin Ruidong.

Lin Ruidong immediately said: "There is no need for so much! The annual interest of $2.2 billion is about a little more than $220 million. The annual profit of ABC in the United States is about 180 million ~ 200 million US dollars. Of course, in this case, we will definitely lose money on the acquisition, but if we reduce the cost of ABC in the United States, cancel the extended cars waiting for executives at the door, first class, and the reimbursement amount is not capped, etc., and finally I expect that the net profit of ABC in the United States can return to 3~350 million US dollars."

Michael asked again: "Can it be a little later, this is still a big risk for Disney!" ”

He was referring to financial risk, after all, Disney only makes so much profit in a year, which is equivalent to eating a company as big as Disney.

Lin Ruidong made a killer move: "As far as I know, Metropolitan Broadcasting is also interested in ABC in the United States, and if it is acquired, Disney will hardly have a better choice in ten years, and it is more likely that after ten years, our price can be so great that we regret it." Last but not least, after the acquisition of ABC in the United States, Michael, you still have the sole power! ”

He behaved modestly, and although he thought he was capable of running Disney well, he didn't compete with Michael for the right. Of course, there are also reasons why he is still young.

Michael Eisner's heart suddenly moved, compared to Ryan Hepburn, but Edward Disney always likes to take power. And Ryan Hepburn is more like a b-berber, hoping to be a professional manager.

"Are you sure there are no financial problems?"

Lin Ruidong immediately said: "There is no problem at all!" Disney only needs to come up with $300 million, and it doesn't need to pay another penny in the future. The debt of $2.2 billion can be fully transferred to the ABC of the United States. ”

The value of ABC in the United States is 3.5 billion US dollars, and the price-earnings ratio is 18~20 times, which seems to be a bit risky for this acquisition. However, Lin Ruidong has already thought about some of the costs of transforming the American ABC, and the price-earnings ratio of the transformed American ABC will be as low as 10~15 times.

"Okay, we'll join forces on the board later! Before I do that, I need to investigate the ABC situation in the United States! ”

"Hmm"

Lin Ruidong's attitude made Michael Eisner very happy, and this major shareholder trusted him very much.

In fact, Michael was invited to Disney by Lin Ruidong to be the president, he was originally one of the Paramount Three, the other two giants one is his boss and the other is his colleague Jeffrey Katember. Together, the three of them will bring Paramount back to its peak for more than ten years.

However, with Michael Eisner's power and influence, more and more in Paramount, its boss also began to crowd out Michael.

For this reason, at the invitation of Lin Ruidong, Michael Eisner chose Disney and poached another giant of Paramount to serve as the head of Disney's creative department.

Of course, Lin Zhichao knows these people very well, so what he told his son is that before he has the ability to manage them well, he must fully trust these subordinates; However, be sure to work hard to learn their strengths and skills, because there will be a time of falling out in the future.

(End of chapter)