Chapter 161: An epoch-making new game

Many visitors to the Genie Entertainment booth originally came to see the celebrity Hideki Hanyu.

As a result, when they received the brochure, they were surprised to find that the three cartoons in it were also very good.

The manga "GoGo Takuma Utako" of 'Takuma Utako' tells the interesting daily story of the cute "Sweetheart Yoshi", "Melody Yoshi", and the protagonist "Mameiyoshi", who has a very low sense of presence, and gets along with each other in school life.

The manga of the same name of "Kung Fu" tells the story of the main character, Lee, who learns kung fu and grows up with opponents with different personalities.

"Mario Brothers" tells the witty story of how the Mario brothers destroy monsters when they help each other and tear each other down.

It turned out to be a game booth, but a large number of tourists were reading comics.

After they finish the story, of course, they have to experience the only Mario Bros. that can be played.

It turned out that although this game is simple, it is extremely interesting, and you can't stop playing it.

As a result, there was an argument between tourists at the scene over the game console, and the staff of Genie Entertainment had to temporarily maintain order.

Faced with this situation, Hideki Hanyu could only temporarily apply to the organizers and add a few more arcade machines to come in.

And visitors who end the game, as long as they participate in the questionnaire of Genie Entertainment, will randomly get a cute game doll.

In the beginning, there may have been tourists who came for the celebrity Hideki Hanyu.

But later, everyone came to the booth of Elf Entertainment for the comics in the brochure, for the game, and for the dolls after the investigation.

There are even many people who do not participate in the game experience survey and want to buy dolls directly.

Helplessly, Elf Entertainment had limited stock, and it was not for the purpose of selling dolls at the exhibition, so it was all politely rejected by the staff.

Genie Entertainment did not agree to sell, and those who wanted dolls could only experience the game.

In this way, after a series of combination punches, the booth of Elf Entertainment was obviously in the corner, but its popularity remained high.

Soon, the fiery popularity of the Elf Entertainment booth attracted the attention of industry insiders.

The first thing to come, of course, is the neon everywhere 'ask the house'.

The so-called Wenwu is another name for Neon's first-class agent wholesaler.

They take the goods directly from the source and then wholesale them to neon everywhere.

Attracting the attention of these asking houses is also the main purpose of those small factories with imperfect sales channels to participate in the exhibition.

Even though Elf Entertainment has been working hard to build sales channels, it can cover major cities, and those small places still need the help of asking for help.

The person in charge of contacting these people is the head of the sales department, Maeyuan Zhensheng.

Judging from the feedback, everyone still recognizes this arcade game of Elf Entertainment, and many people have already started to inquire about the house.

The popularity of the elf entertainment booth not only attracted the house, but also naturally attracted the attention of major manufacturers in the industry.

The first person to visit was Sega Games, and their person in charge was keenly aware of the game's selling point.

They approached Yuji Horii, who was in charge of the survey at Shinhwa Studios, and asked if he had ported the arcade game to Sega's SG-1000 console.

Yuji Horii refused without thinking about it.

In fact, after the in-game beta ended, he chatted with Hanyu about other versions of Mario Bros.

The first thing to be excluded was Sega's SG-1000, which was a complete waste of energy due to poor configuration, sparse sales, and a lot of effort to port the version.

Originally, it was recommended to get on Atari's console and try to break into the North American market.

can know that Atari is about to collapse, and the North American market will follow Hanyu Hideki, who is about to finish playing, where will he agree.

Genie Entertainment has entered the North American market, he has other killer features, and the time he has been waiting for has not yet come.

In the previous life, Nintendo rose from the ashes of Atari, and elf entertainment was not unavoidable.

However, he promised Yuji Horii before that "Mario Bros. " would be available on PC.

Of course, after the development of Mario Bros. is over and Mythic Studios takes a break for a few days, the new work continues.

The sequel version of Mario Bros. is sure to keep up.

The content of the sequel version is naturally a version that was planned before, adding monsters and buff items.

When the time comes, it will not be sold independently after it is developed, and it will be upgraded directly to the game store at a higher price.

This is what they had planned before.

And with the development experience of the first part, as well as the ready-made code template, the sequel production naturally does not require the whole studio to go into battle.

So Hideki Hanyu decided to let Mythic Studios develop another game at the same time.

The game that was first released by Nintendo in 1985 on the FC Red and White console, "Knock on the Ice".

The game is also called Eskimos domestically.

Uncle and Nana, two siblings, in order to regain the food taken by the pterodactyl, smashed the ice with a wooden hammer and climbed to the top of the snowy mountain layer by layer.

This game can be played alone, or you can choose a brother and sister role, and two people can complete the level together.

The most interesting thing about playing in two is that you not only have to dodge monsters, smash ice cubes and jump up, but you also have to worry about being pitted by your teammates.

When the game was released, the interesting mechanics were immediately sought after by players.

"Knocking on Ice" was not only a big hit on the FC red and white platform, but also a big hit on the arcade platform.

It is also one of the few games that Nintendo has released a PC version.

When Hideki Hanyu decided to develop the game, he didn't intend to create a standalone manga story, but planned to link it with Mario Bros.

He is going to let the Eskimo brothers and sisters join the Mario brothers in the comic universe, and the fashionable point is to share the same comic universe.

In the comics, the Mario brothers, on their way to the North Pole, meet Eskimo brothers and sisters and help them reclaim their food.

Later, with this story, you can also engage in the Mario Bros. linkage version of "Knocking on Ice".

The two brothers work together to knock on ice cubes and pit each other in the game, which is interesting to think about.

And as long as this model can be successful, then the popularity of "Mario Bros. " can be used in the later stage to drive the sales of other games.

This is not how Marvel Dafa will be played in later generations, and Hideki Hanyu will certainly learn from it.

And just after Sega left, two unexpected people came to the station of Elf Entertainment.

Gunhei Yokoi, director of Nintendo's first R&D department, and Shigeru Miyamoto, the designer of Nintendo's headquarters, came to the booth of Genie Entertainment together.

The two also heard that the booth layout of a small factory here is very interesting, not only the game is fun, but also the comic of the same name of the game is presented, so they came to check it out out of curiosity.

As a result, the hot popularity of the elf entertainment booth still surprised the two.

After receiving the brochure distributed by the staff of Elf Entertainment for the first time, the two immediately flipped through it.

When Gunpei Yokoi saw the image of the Mario brothers, he couldn't help but ask Shigeru Miyamoto, "This image is a bit similar to the protagonist in our Donkey Kong." ”

Shigeru Miyamoto nodded, "It's kind of similar." ”

"Does it constitute an infringement of our image?"

Gunpei Yokoi's mouth is the tone of Nintendo's legal department.

"It's just similar, the whole is still very different, and the character settings are clearer, which is completely different from ours, and it is impossible to determine infringement."

"That's it, but the way they linked comics and games from the beginning is very interesting, can we learn from it."

Shigeru Miyamoto shook his head.

"Synchronous comics are not as easy as they seem, not only do you have to set a complete world view in advance, but you have to have the same story style as the game, comics need to be created at a cost, the cost of promoting comics is higher, you need strong support from the top, and the benefits are uncertain."

After listening to Shigeru Miyamoto's words, Junhei Yokoi shook his head helplessly.

According to the character of Nintendo President Pu Yamauchi, he would never agree to this kind of thing that costs money upfront but does not necessarily create profits.

After reading the comics, the two entered the exhibition area, passed through the large and small dolls, and finally came to the game trial area.

The two lined up to watch for a while, and then tried it out in person, and also accepted a questionnaire, and one of them got a doll.

And what Shigeru Miyamoto got was a puppet of "Takuma Geko".

What Junhei Yokoi got was a cute mushroom monster puppet.

Leaving the starting position, Junhei Yokoi looked at the cute image of Takuma Singer in his hand, and sighed thinking that Takuma Singer was also preparing to develop into a game.

"This club is very ambitious and confident."

As soon as one game was released, the other two were already being advertised.

If you don't have confidence in your game, you can't do this kind of thing.

"I heard that the founder is a very famous young writer, and I guess people don't care about losing this money." Shigeru Miyamoto said.

"It's not a little money, but with the other party's worth, you can still lose it."

When Junhei Yokoi used to make toys, he worked with best-selling authors in the industry.

The deposits in the accounts of those top best-selling authors are probably more than the cash flow of some small and medium-sized clubs.

"It's no wonder that they have confidence, the game is really well done and the playability is very high."

After Shigeru Miyamoto finished his evaluation, he tried to ask Junhei Yokoi.

"The model is somewhat similar to our Donkey Kong, but the details are better handled, and we can let the business department talk about whether they can cooperate with us."

Shigeru Miyamoto thought about Nintendo's development of a new console, which was already in its final stages, and felt that this game was a good fit for the new platform.

However, Yokoi Junhei vetoed Shigeru Miyamoto's idea, "I don't think so, President Yamauchi has no idea of cooperating with a third party right now." ”

But not yet, but once the console is successful, it will definitely accept third-party games.

With this in mind, Yokoi Junhei still decided to contact this elf entertainment in advance.

Although President Yamauchi is domineering at Nintendo, he has always been willing to support powerful software development companies.

And Hideki Hanyu, who was about to speak at the main booth, happened to be not at the booth.

I didn't know that there were two big names from Nintendo who came to the booth of Genie Entertainment.

Although it was just a game to promote to players, Hideki Hanyu was also very prepared.

Jeans, a T-shirt, and a pair of flat glasses, except for a little thicker hair, it is already very close to a programmer's look.

Of course, in addition to the modeling, he was known as the little prince of PPT in his previous life, and promotional materials are also indispensable.

Now in this era, there is no large LED screen, and there is no PPT for him to use, so he can only make his own display board.

After taking the stage, he spoke in the front, talked about one page, and the employees in the back turned the page.

Celebrity status, eye-catching appearance, clear and interesting introduction, and the visual effect of pictures and text on the display board made the promotion of Genie Entertainment at the main booth quite successful.

And then attracted many tourists to the stage to try the game.

Among these people are the most important targets of Genie Entertainment, those who ask about the wholesalers of houses, and the buyers of arcade game halls.

After all, in this day and age, SNK has not yet come up with an MVS modular arcade system.

Arcade basket replacement games are a hassle-eating process.

The staff of the game hall need to take out all the internal hardware of the basket, including the picture tube, and then put in the hardware of the new game.

Replacing the game, which is already troublesome and a headache for arcade operators, is the price of the game board.

The minimum is 200,000 yen, and the high can even reach 450,000.

Take Genie Entertainment's "Mario Bros." for example, it costs 250,000 yen to buy the substrate alone.

This also makes arcade operators extremely cautious and conservative when buying game boards.

After all, the cost of trial and error to buy an unpopular game is too huge.

However, this is a good thing for manufacturers who make games with heart.

Because as long as the game is good enough, once it is popular with players, it will get a large number of orders from the game hall owner.

Today, the highest-selling Neon arcade games are Pac-Man and Space Invaders, both of which have sold a staggering 400,000 games.

Even at a minimum unit price of 200,000 yen, the sales of a single game are a terrifying 80 billion yen.

That's why even when Nintendo swept the console market, Neon and other game makers were able to survive.

Because the arcade market for neon has always been huge.

Even though the arcade game market around the world has almost disappeared in the future, Neon still has a market size of hundreds of billions of yen a year.

What's more, it's still the golden age of arcade games.

Hideki Hanyu never thought he would be able to sell Pac-Man's record sales.

As long as the sales of "Mario Bros. can offset the costs", and then earn back the operating expenses of Elf Entertainment.

Two days after Hideki Hanyu finished his presentation at the main booth, Maesi Maemoto, head of the sales department, reported to him on the number of substrate reservations made during the show.

A number that surprised him.

"Four thousand seven hundred."

After the report, the former Yuan Zhensheng jokingly said, "It seems that the production department is going to work overtime." ”

"yes, I'm definitely going to have to work overtime." Hideki Hanyu also said happily.

Before being acquired, Genie Entertainment could sell hundreds of units only by relying on copycat game substrates, which was considered a hot sale.

The order of thousands of units is estimated to be enough for the production department to be busy for a period of time.

Don't look at the figure of 4,700 units, it doesn't seem to be much, and it can't compare to the shipments of tens of thousands of new games from major manufacturers.

But for a new club like Elf Entertainment, it is already a great achievement.

After all, the price of a single substrate is 250,000 yen, and the sales of 4,700 units are more than 1.1 billion yen.

Of course, although the sales are high, the cost is not cheap, and the cost of hardware alone is more than 50,000 yen, not counting the cost of developing the game.

Therefore, developing a game is gambling, and if it fails, the loss will be quite heavy.

It's no wonder why the people of Nintendo would be so surprised to see Genie Entertainment launch the manga at the same time.

And this is where the greatest value of Hideki Hanyu comes in.

Not only can you directly come up with the successful games of later generations, but you can also design mature game versions in detail.

With a clear goal, there are huge cost savings in both software and hardware development.

However, while Hanyu Hideki was glad that sales were good, he was also considering the reorganization of the production department.

4,700 units is just the beginning, and as long as the game feedback is good enough, there will definitely be a steady stream of orders in the future.

And Genie Entertainment is now on the right track, and the follow-up games will continue to go on sale.

There is also the most critical electronic pet "Tuoma Gezi", which is not hundreds of thousands, millions of sales, but tens of millions of sales.

With this production capacity of the headquarters, it will definitely not be able to meet the production demand.

Expanding production is imperative, and Genie Entertainment must think about it in advance.

However, it takes time and costs to build your own factory.

For the time being, you can only find a partner manufacturer first.

Of course, self-built production plants must be done.

If nothing else, build more factories, take out more loans, and buy more land.

Then wait for the price to skyrocket, sell the land, and then pull the production line to the west to invest and build a factory.

Others may be uneasy about the investment environment there, but he has no scruples at all.

Thinking of this, he handed over the work of the exhibition to the former Yuan Zhensheng.

He returned to Elf Entertainment and held a work meeting.

The meeting room of Genie Entertainment.

President Eri Kitahara, head of hardware development Tetsuya Aragaki, and head of production department Juntada Kusamura came one after another.

Hanyu Hideki saw a few people and seemed to think of something, and said to Masako Sadaira, the little secretary in charge of the meeting minutes.

"Go and call Satoshi Iwata."

"Okay."

After Masako Sadaira left, Eri Kitahara asked Hideki Hanyu in a whisper.

"Hanyu-san is very optimistic about this Iwata-san?"

"I think he's very talented in management."

"No wonder Aragaki-san has thrown everything to him lately."

"Tetsuya Aragaki prefers to work on the technical side of things, and he doesn't have much interest in management."

"If it's appropriate, let this Iwata be in charge of elf entertainment, and I'll be a little busy alone."

As the president of the entire cloud culture, Eri Kitahara's responsibilities are gradually moving closer to Asako Hirohashi, and it is impossible to take on all the work all the time.

Hanyu Hideki hurriedly advised, "Let's take a look first, don't pull the seedlings to help them grow." ”

"Of course I do."

While the two were talking, Satoshi Iwata had already been brought by Masako Sadaira.

Finding that in addition to the two leaders in the conference room, that is, the head of the hardware and production departments, he was the only one from the software development department, and Satoshi Iwata seemed to guess something.

Although I was happy in my heart, I was still very calm on the surface, and I sat on the side and did not express my opinion, quietly listening to everyone's discussion.

At the meeting, it was decided to reorganize the production department.

While continuing to maintain production, the former person in charge, Junzhong Kusamura, led people to set up a quality control department.

Their next task, the first is to find a suitable cooperative foundry.

The second is to find a suitable site for the construction of the factory and prepare for the construction of its own production plant.

When the meeting was over and everyone left work, Hideki Hanyu left Satoshi Iwata alone.

"President Hanyu."

Satoshi Iwata didn't know what Hideki Hanyu left him for.

"Iwata-san, do you have anything to say about today's meeting?"

Hideki Hanyu asked, he wanted to hear the opinion of the future head of Nintendo.

"Not yet."

Satoshi Iwata has only been focusing on the software development of Takuma Utako recently, and he has not paid much attention to the development of the entire club.

Hanyu Hideki was slightly disappointed, understanding that the current Brother Satoshi had not grown up yet.

However, thinking of the other party's potential, he still said patiently.

"Aragaki-san has told me more than once that Iwata-san has good management skills, and I hope you don't waste your talent and try to consider all aspects when you work, and President Kitahara and I are very optimistic about you."

"Yes, I won't disappoint President Hanyu."

Satoshi Iwata replied neither humbly nor arrogantly.

Hanyu Hideki liked Iwata's attitude very much, and said a few words to the other party before sending the other party away.

……

Genie Entertainment's debut at the show was quite successful, and after nearly a week of exhibiting, the number of orders reached more than 6,400 units.

For a while, the production department, which was originally "leisurely", immediately became busy, working overtime to produce substrates day and night.

At the same time, the magazine "Genie Game" went on sale.

Eri Kitahara's nine 'Genie Show' stores opened by Neon also began to open.

Due to the fact that Elite Entertainment has too few products today, the "Elf Show" is still mainly engaged in arcade games, and by the way, it sells peripheral products of Elf Entertainment.

At the beginning of the store, the futuristic decoration style designed by Hideki Hanyu himself attracted the attention of customers.

In today's era, all major game manufacturers basically have their own directly-operated stores.

The biggest advantage of directly managed stores is that as long as a game is popular at a directly managed store, other game halls will immediately follow up and buy it.

At the peak of SNK, there were more than 10,000 arcade machines of their own.

As soon as a new game is released, it can immediately form a scale, causing other game halls to follow suit.

It's a pity that the current games of Elf Entertainment have not yet formed a scale, the hardware development cost is too high, and the technological development is not enough, otherwise Hanyu Hideki will definitely engage in his own modular arcade substrate.

After all, developing games can only be done downstream, and only when you master the platform can you make rules.

And when it comes to the platform, you can't escape the FC console that Nintendo will release next year.

But it doesn't matter, Genie Entertainment is developing step by step according to his plan, and it is not without opportunities.

The Atari crash is about to begin, and the North American gaming market will begin to enter a depression next year.

During this time, even Nintendo was kept out.

And this is the opportunity he needs.

Now, he's going to keep waiting, waiting for everything to start.

Before that, what Genie Entertainment needs to do is to make itself better.

After the arcade game show, Genie Entertainment took the first step.

Next, in addition to seeing whether this first step is successful, it is also necessary to stabilize the follow-up steps.

So even though Eri Kitahara returned, Hideki Hanyu was still resident at the club.

It is necessary to decide on the selection of co-foundries and to guide the studio's game development.

After all, almost all of the current games are designed by him.

The first was the development of the game Kung Fu.

Even the Sacred Studio is now led by a futuristic god like Toshihiko Nakago.

But after all, it was a fighting game that he didn't have before, so many questions still needed to be answered by him.

And "Knocking on the Ice", which was handed over to Mythology Studios for development, is even more troublesome.

This game may seem simple, but it is actually very difficult to make, far surpassing the previous Mario Bros.

It can even be said that it surpasses all the games on the market.

Because this seemingly simple game is actually a multi-screen reeling game.

That is, the characters are not fixed in a single layout, but can move freely around the background of the game.

In the 1978 game Space Invaders, the player can only move along a line at the bottom of the screen.

In the 1980 game Pac-Man, the player was free to move around the layout.

In the 1981 game Donkey Kong, the concept of platforming and jumping appeared for the first time in the game.

Move a position in the game and jump from the ground to a platform.

This kind of operation could not be simpler in the eyes of future players.

In this day and age, it is a major change in the history of gaming.

The machine combat game "Defender" is the first time that the designers have shown a multi-screen scrolling effect in the game.

With its appearance, the player's game world is no longer limited by the width of the screen.

However, Defender's multi-screen scrolling effect is limited by machine performance, and it is achieved through tricks.

The game sets the background to be completely black, which saves the all-important process of erasing the old background and presenting the new one.

The "Ice Cube Knock" that Elf Entertainment wants to develop is not a more complex side-scrolling game, but a simpler vertical scrolling game.

And when the first stage and the second stage were converted, the layout was secretly changed.

But in any case, this game is an epoch-making multi-screen scrolling game with a background.

Not to mention the difficulty of development, it also has high requirements for hardware.

With the baseboard configuration of Mario Bros., it is impossible to run this game at all.

So from the very beginning, this game needed the cooperation of the hardware department in addition to Mythology Studios to develop a better baseboard.

Such a high development difficulty requires hardware cooperation.

Hideki Hanyu chose this game to gain experience in the future development of more mature multi-screen scrolling games.

It is also accumulating experience for the hardware department of Genie Entertainment.

In addition to directing game development, Hideki Hanyu also spends his time in the office to set up a sketchpad and continue to create picture books.

After all, he couldn't really watch the Elementary School Hall run out of stock.

Under such a busy situation, even Hiroshi Hong Kong proudly informed him that the ratings of the first episode of "Genki Canteen" had surpassed TV Asahi's "Genki 100%", and he didn't pay too much attention to it.

The Genki Girl is now on the right track, and as long as she doesn't make a big mistake, it's hard to go wrong.

Coupled with the program mode of "Genki Canteen", which has been proven successful by later generations, it is more interesting than a simple interview.

What's more, as a guest, he directly took out his debut song that year, and re-engaged in a DJ version of the arrangement and live singing and dancing.

Coupled with the energetic girl as a backup dancer, and a variety of disco lighting, the recording scene was very exciting.

He's worked so hard that if the ratings weren't high, Fuji TV would simply close down.

Time was in a hurry, and before I knew it, it was the middle of November.

At the Elementary School Hall, he took the time to send three picture book manuscripts.

At least for this year, the sales department does not have to worry about running out of stock.

As for the more than 30 million yuan in the account, he just entered the account of Cloud Culture, and he used it to repay the loan.

It used to be a lot of money for him, but now even the interest on the loan is not enough.

On this day, when Hideki Hanyu and Yuji Horii were discussing game development, the little secretary Masako Sadaira suddenly came to him.

"President Hanyu, President Kitahara, please come over."

"Kitahara-san didn't go out today, and the patent matter was solved?" Hideki Hanyu asked.

"President Kitahara didn't say." Masako Sadaira replied.

The patent that Hanyu Hideki asked about had to start a few days ago.

With the substrate of Mario Bros. began to be shipped to arcade game halls, and it was further liked by players.

The problems that game companies almost always encounter, Genie Entertainment also encounters.

That's the issue of patents.

An Osaka game club claimed that Mario Bros. used their game patents and sent a lawyer's letter directly.

They said that if Genie Entertainment did not pay compensation and pay royalties, it would take Genie Entertainment to court.

Hideki Hanyu urgently summoned the developers, and after studying it overnight, it was discovered that the Mario brothers did not use each other's patents at all.

That little game club is basically touching porcelain.

For this matter, Hanyu Hideki asked Eiri Kitahara to contact Kiyojiro Miyadaira to deal with this matter specifically.

Then in the past few days, Eri Kitahara, in addition to dealing with the work of the club, has spent most of his time on this matter.

With the previous events in mind, Hideki Hanyu soon arrived at Eri Kitahara's office.

"Got the patent thing done?" Hideki Hanyu asked.

"Their conditions are too much, and we can't agree to them."

Eri Kitahara sighed, "That Iwahashi lawyer suggested that we give up negotiations and respond to the lawsuit directly, and no matter how long the lawsuit lasts, we can't settle it." ”

"Kill the chicken and wait, tell the others that we are not easy to mess with?"

Hanyu Hideki didn't expect that lawyer Iwahashi, who seemed to be quiet and quiet, would handle the case so toughly.

"That's right, lawyer Iwahashi said, as long as there is one settlement, there will be countless times."

Eri Kitahara also admires that Iwahashi Asako.

"It seems that this kind of thing will be indispensable in the future."

"Yes, so I'm going to sign a long-term cooperation agreement with Mr. Kiyojiro Miyadaira's law firm and recruit people to form a legal department, what does Hanyu-san think?"

Eri Kitahara asked.

"I think Kitahara-san's idea is very good, we have a lot of patents when we developed the game recently, and if this kind of thing happens in the future, we can't let the president handle it himself, there should be a legal department in charge of these things."

Hideki Hanyu finally understood at this time why Nintendo wanted to form a strong legal department.

"Mario Bros. Brothers" has just become a little popular, and as a result, there are people who are not afraid to jump out and touch porcelain.

If more popular games appear in the future, there may be many ghosts, snakes, and gods.

There's definitely going to be a special department to deal with these guys.

"Kitahara-san came to me just to talk about this?" Hideki Hanyu asked.

"No, the recent business situation of Cloud Culture has been summarized, and I want to report to Hanyu-san."

"It's too late to talk about it at the end of the month."

"In the past, Cloud Culture was always working on Hanyu-san's works, but now that we have finally taken the first step towards becoming independent, we always have to report on the results."

Eri Kitahara said this and asked, "And isn't Hideki Hanyu going to North America next?" Are you sure you'll be back at the end of the month? ”

Hideki Hanyu shook his head at the thought of going to North America to do something.

"I can't come back, since that's the case, then Kitahara-san will say it, let me hear what results have been achieved in the past half a month."

Eri Kitahara took out a document and began to report back to Hideki Hanyu.

"Let's talk about the situation of Elf Entertainment first, the first batch of Mario Brothers substrates has been shipped, and from the feedback from the sales department, the customer evaluation is still very good."

Hideki Hanyu asked, "What about the follow-up orders?" ”

Eiri Kitahara replied, "The cumulative order volume has reached 9,700 units, and it should not be a problem to break 10,000 this week." ”

"Is there a quality problem?" This is what Hideki Hanyu is more concerned about.

"The big problem has not appeared for the time being, and if there is a small problem, our nine elf show direct stores can carry out simple after-sales service, and there is no need to deal with it at the headquarters."

"At that time, I asked the staff of the directly managed store to receive maintenance training, and Kitahara-san didn't think it was necessary, but now I know it's useful."

"Hanyu-sensei has a long-term vision, how can I compare." Eri Kitahara sent a sycophant.

"Okay, the two of us have known each other for so long, so don't pretend to be Kitahara-san."

Hideki Hanyu said and asked, "Since you talked about the elf show, how are the stores doing?" ”

"The arcade game business accounts for the majority of the revenue, and the sales of the surrounding area are still very limited, and because we have to repay the loan to buy real estate, we are basically losing money."

Eri Kitahara asked with some incomprehension when he said this.

"Hanyu-san, why do all the shops of the elf show have to buy real estate, and the rent is not high now, so if we rent a house, our revenue pressure will be much less."

"It's going to be a lot of pressure at first, but when the turnover continues to increase, it'll be easy."

Hideki Hanyu did not directly say that in the next few years, rents in neon big cities will basically skyrocket.

Renting an apartment seems easy now, but then you have to wait for the landlord to work.

And if you buy the property directly, it seems to be a little more difficult now.

But if the real estate and rents skyrocket later, it will not be possible to make a profit from the directly operated store, and it will not be as profitable as the real estate rise.

Seeing that Hideki Hanyu didn't want to say more, Eri Kitahara didn't ask any more questions and continued to report.

"The elf GAME in charge of cloud culture has been released to the second issue, and the sales of the first phase are only 60,000 copies, and the sales of the second phase have increased a lot, and it has exceeded 90,000 copies."

"What about reader feedback?" Hideki Hanyu asked,

"In the first issue, Takida's editor-in-chief only analyzed and rated the games at the arcade game show, and the second issue included all the games that have been released recently."

"THIS SEEMS TO BE THE SAME AS THE SCORE OF COMPUTER COMMUNICATION."

Hideki Hanyu thought that the reader's favorite should be the manga behind, but he didn't expect it to be the same game rating as "COMPUTER Communication".

"My grading system has been redesigned by Takida, and Takita will add some interesting comments, but Takida wants to continue to improve the rating, and I hope to get your support."

"How?" Hideki Hanyu asked curiously.

"The editor-in-chief of Takita feels that simply rating the games that have recently been released is not only unstable in number, but also he believes that the reputation of a game will change over time, so he wants to make a comprehensive ranking according to the game's sales, occupancy, and ratings."

"Very good idea."

"But if you want to achieve it, you need data support, which needs to arrange special people to collect and investigate."

The meaning of Eri Kitahara's words is obvious, and this is all financially supported.

"I agree, let the editor-in-chief Takida do it."

A hot-selling game magazine, the support for Genie Entertainment is definitely strategic.

Koji Takida's idea of a comprehensive list is very good, and it can definitely help increase the popularity of "Elf GAME".

However, when he thought of the comics at the back of the magazine, he couldn't help but ask, "How about the comics without readers' feedback?" ”

"Yes, and readers who like comics are second only to ratings, but we are not a comic magazine after all, and the comics arranged are too short, and it will take time to attract attention."

"It's okay, anyway, it's to help promote the game, I'm just thinking about it, once there is more feedback about liking comics, we'll have to consider stripping out the comics."

"I guess it's going to take a while."

"It's always right to think ahead."

"If you want to spin off, you still have to consider a partner in the early stage."

"I know, I'm still thinking about ......"

Bang bang bang!

Just as Hideki Hanyu was speaking, a hurried knock on the door interrupted his words.

"I'm Reiko Uemura."

Hearing that it was Reiko Uemura's somewhat flustered voice, Eri Kitahara hurriedly said, "Come in." ”

Then I saw Reiko Uemura walking quickly to Hideki Hanyu with a panicked expression, and whispered a few words in Hideki Hanyu's ear.

Hanyu Hideki's face suddenly changed greatly, "Kitahara-san, I have taken a step in advance." ”

With that, he got up and walked out of the office.

"Is something wrong?" Seeing that Hideki Hanyu's face was wrong, Eri Kitahara asked with concern.

"I'll explain it to you when I get back." By the time Hanyu spoke, the man had already left the office.

He took Reiko Uemura in a hurry, got in the car, and went straight to the cloud to screen the painting.

When he got on the way, he had time to ask Reiko Uemura, "When did this happen?" ”

"I don't know, but President Hirohashi called me and told me that Minister Yoshioka's wife went to the cloud in the morning to screen the picture, saying that Minister Yoshioka didn't come home last night, and then Matsui-san's family also came and said that Matsui-san didn't come home either, and then someone called President Hirohashi and said that both of them were there."

After listening to Reiko Uemura's words, Hideki Hanyu still didn't figure out what was going on.

But what is certain is that something must have happened to Shota Yoshioka and Motoki Matsui.

And it was detained by someone last night.

As for whether it was a simple kidnapping or something else, we can only know when I meet Asako Hirohashi.

Thanks to the slow travel to the sea of books, Mei Yu Youli recommended the reward of Lianyu Baa's father, and thank An for the reward of 1,000 book coins.

It's too time-consuming to look up information.

(End of chapter)