October 10th.

Neon public opinion circles, Genie Entertainment discriminatory treatment of American consumers.

There was a sudden outbreak.

The day before, what the public saw in the media was that Genie Entertainment treated neon consumers differently.

As a result, in just one night, the news took a 180-degree reversal.

Look at the various newspaper reports, and look at the photos of the apology letter that Genie Entertainment has publicly published in America.

The neon public suddenly discovered that it turned out that Elf Entertainment did not treat neon consumers differently.

It turned out to be the American consumers who were high up in their minds.

In this era of neon companies settling low to curry favor with American consumers.

There are companies that discriminate against American consumers.

How dare Genie Entertainment do this?

The public was in disbelief at the same time.

But there is an inexplicable sense of pride, satisfaction, and pride in my heart.

It turns out that there are also companies that value neon consumers more heavily than American consumers.

Then find out because of the previous differential treatment of the incident.

Genie Entertainment was misunderstood, and sales fell off a cliff.

Everyone criticized and said that it was not good for Elf Entertainment to do this.

Although we neon consumers are important, how can we discriminate against American consumers.

America and Neon consumers should be treated equally.

But at the same time, he has a good impression of the products of Elf Entertainment.

After all, Genie Entertainment was wronged in America for the sake of neon consumers.

It is not understood that it can also be wronged in the neon market.

Anyway, electronic pets are not expensive, and it is not distressing to buy them for children.

And on the day that the news of the Genie Entertainment discrimination against American consumers broke out.

Nothing was done in the face of negative news before.,It's like a dumb elf entertainment headquarters.。

This time, the response was surprisingly swift.

In the afternoon, a press conference was held, and it was even broadcast live on Fuji TV.

Led by President Eri Kitahara, a group of high-level executives admitted the authenticity of America's discriminatory incident in the live broadcast screen.

For the impact caused by this incident, Elf Entertainment is deeply remorseful.

Then, together with all the higher-ups, bow ninety degrees and solemnly apologize.

The devil knows that it discriminated against American consumers, why apologize on Neon TV.

And in the end, Eri Kitahara said something that surprised everyone.

In order to take responsibility for this discriminatory treatment.

Eri Kitahara said she would step down as president of Genie Entertainment.

In an instant, the flash lights on the scene were connected.

Syllable!

The headquarters of Bandai, Yamashina Castle, who was watching the live broadcast, was so angry that he smashed the ashtray into the TV.

and couldn't help but angrily scold Eri Kitahara for acting.

Rebuke the media and the neon public for being stupid!

Originally, because of the discriminatory treatment incident, there is no news of the Digital Tyrannosaurus machine in the media today.

Genie Entertainment is now playing such a game again, and the Digital Tyrannosaurus machine will only be more unpopular.

And then, another message sent by the assistant made Yamashina City angry again.

TV Tokyo inserted a teaser, the electronic Poké Poké Ball, which caused a discriminatory incident, the original "Pokémon" TV anime, will be officially broadcast at 7 pm this Wednesday.

It's exactly the same as the broadcast time of Digimon Rex.

In the face of the serial counterattack of Elf Entertainment, a Chinese idiom appeared in Shankecheng's mind at this time, that is.

Make a clean sweep of!

But how did Yamashina City know that Hideki Hanyu would either not do it, or he would have to do a full set.

With such a little movement, of course Hideki Hanyu will not be satisfied.

The day after the news appeared.

On top of the Yomiuri Shimbun, an editorial published by "Mr. Sakurasai" titled "Why are Americaka's children so self-disciplined" has just been released.

The editorial uses the discriminatory incident of Poké Ball as an introduction.

But the whole article aimed at neon education.

Various doubts and reflections were made.

Eventually, a "neon conscience" question was issued.

What happened to Neon Education?

Neon children grow up in such an educational environment, what future does neon have!

Mr. Sakurasai is an opinion leader because of his "extreme" remarks in the past.

As soon as this "heartfelt words" for neon education came out, followers immediately gathered.

In just a few days, the discrimination incident of Elf Entertainment immediately escalated to a big discussion that affected the country's education system.

In the face of public condemnation, public opinion is surging.

The chief minister of the Ministry of Education, Culture, Sports, and Culture, who is in charge of education, once again came forward to apologize.

After apologizing, the head of the Ministry of Education, Culture, Sports, and Culture said that he would listen carefully to the opinions of the people, strengthen the quality education of students, and reduce the burden on students.

Let neon students spend a more "happy" childhood.

A public apology letter that didn't even make a splash in Amerika.

But it has caused a major impact in neon that will go down in history.

Even Hideki Hanyu, who was pushing for this, didn't expect it.

But regardless of the outcome.

Genie Entertainment is the biggest beneficiary.

During the outbreak of public opinion, a very strange phenomenon appeared in the neon society.

From the media to experts to ordinary people, they are all criticizing Elf Entertainment.

But they are all supporting elf entertainment.

October 10, the first day of public opinion.

The daily sales of Poké Balls are like riding on a rocket.

From 4,000 units a day, it has skyrocketed to more than 50,000 units.

October 11, the day when the editorial review of "Mr. Sakurasai" was released.

Poké Ball's daily sales skyrocketed again, returning to above 100,000 units.

On October 12, the first episode of the "Pokémon" TV anime was broadcast.

The highest ratings of the first episode broke 19%.

TV Tokyo, who had complained about Hideki Hanyu before, was eager to give Hideki Hanyu up.

On this day, the daily sales of Poké Ball skyrocketed again, exceeding 180,000 units.

On October 13, an editorial article following Hideki Hanyu appeared, and public opinion began to turn.

The daily sales of Poké Ball exceeded the 200,000 mark.

On October 14, criticism of the education system began to brew.

Poké Ball sells 220,000 units a day.

On the same day, it was affected by the hot sales of Poké Balls and the "Pokémon" TV anime.

The circulation of Elf Cute, the manga magazine of Elf Press, skyrocketed, surpassing one million copies for the first time!

Editor-in-chief Odaka Ichiji is looking forward to it, and the popularity of the "Pokémon" manga has finally arrived.

On October 15, the discriminatory incident turned into a neon education system debate.

Poké Ball's daily sales rose to 250,000 units.

On 16 October, the debate on the education for all system reached a climax.

The daily sales of Poké Ball exceeded 280,000, and it was only one step away from returning to 300,000 units.

Monday, October 17.

The head of the Ministry of Education, Culture, Sports, and Culture publicly apologized and gave the final assist.

Poké Ball's daily sales returned to 300,000 units.

From the door to the crowd, the sales were bleak, to the long queue, back to the peak.

From the spurning of thousands of people, to the invisible support of the whole society.

It only took eight days.

In these eight days, Poké Ball has achieved total sales of more than 1.6 million units.

Sales exceeded 4.7 billion yen.

Not only did it empty the previous inventory, but it also turned the day and night of several factories upside down.

And in addition to the sales of Poké Balls. Genie Entertainment's games, electronic pets, peripheral toys, copyright licensing, and all other revenues have skyrocketed in this incident.

According to the estimation of the sales department, it is expected that in October alone, Elf Entertainment may record sales of 100 billion yen in Neon alone.

Compared with the overall harvest of Elf Entertainment, the sales of Poké Balls can only be regarded as minutiae.

The most important thing is that after this incident, Elf Entertainment's favorability in the hearts of the neon people has soared.

This intangible benefit is even more important than real money.

If anyone looks back on this history in the future.

can analyze the truth in the fog, and the serial means of elf entertainment can definitely be classified as a classic marketing case in history.

As for the Digital Tyrannosaurus machine, which shouted the slogan eight days ago and wanted to compete with Poké Ball for the boys' electronic pet market, it has been completely forgotten and has been completely silent in the media.

The elf entertainment discrimination incident, the neon education system discussion continues.

But Hideki Hanyu couldn't continue to pay attention.

What the follow-up income of Elf Entertainment will be, we can only wait for Eri Kitahara's report.

Eri Kitahara resigned as president.

But it's just for outsiders to see, change the title, what to do or do the same.

As for why he can't manage it, the reason is very simple.

Michael Katz made several phone calls across the ocean to ask when he would arrive in America.

Hideki Hanyu understood that America's trip could not be delayed any longer.

With Best Buy's exclusive contract ending in October, the Amerika division of Genie Entertainment faces a series of important decisions.

Expanded the sales scope of Poké Balls, and the sale of peripheral toys was officially launched.

In addition, the Teenage Mutant Ninja Turtles continue to be popular, and it is necessary to consider the production of peripheral toys and TV animations.

Especially for the toy series of two IPs, Hideki Hanyu wanted to find a collaborator in America.

After all, as the trade conflict between America and Neon intensifies, he wants to find a partner to share the pressure.

Although the conflict will not involve the entertainment industry, it is not afraid of 10,000 in case.

Elf Entertainment has a small body, and this kind of national-level conflict, with a casual sweep of the storm tail, is enough to break the tendon and fracture.

Kawada Town, Shinjuku Ward.

Twin sisters in their apartment.

Hideki Hanyu has lived here for the last few days.

At this time, he was talking on the phone with Eri Kitahara, taking advantage of the time to explain some work arrangements before departure.

The twin sisters help him pack his bags for Amerika.

It is said that it is luggage, but in fact, there is nothing superfluous except for passports and work documents.

After making the call, Hideki Hanyu glanced at the two sisters who were busy before and after.

Although the two have not followed him for a long time, the change in temperament is quite obvious.

The traces of an ordinary girl from a small family in Tokyo are almost gone.

As the saying goes, people rely on clothes, horses and saddles.

Nowadays, whether it is cosmetics or jewelry, whether it is underwear or clothes, the two sisters are all famous brands with a lot of price.

When good things are used on the body, the temperament will naturally come out.

Coupled with the superior life, the original abundant figure is now more and more round and smooth.

It's not just tempting to look at.

He has tried it himself in the past few days, and it is safe to say that the feel is also very good.

"Oh, Hanyu-sensei, I'm really tired."

Emi Sekimoto, her younger sister, who obviously didn't do much work, saw Hanyu Hideki looking at her, so she deliberately pretended to be hard and drilled into Hanyu Hideki's arms.

After so many days of getting along, Hideki Hanyu gradually figured out the personalities of these two sisters.

The younger sister is enthusiastic and bold, and likes to take the initiative to please him.

The elder sister is timid and gentle, seemingly passive, but can stimulate the most primitive impulses in his heart.

He likes to see the other party being "roughly treated", that kind of soft, weak, and tactful look.

"I think it's Natsumi who is busy, and you're just lazy."

Hideki Hanyu pinched Emmi's nose.

"Who said now, I was tired last night, my sister only knows how to lie down and enjoy, how can I ......"

Before Emi Sekimoto finished speaking, she was covered by her blushing sister, "What are you crazy girl talking about?" ”

"Where did I talk nonsense, my sister asks me to help ...... every time"

"Still talking nonsense."

Halfway through speaking, Emi Sekimoto was covered by her sister again.

At this time, Sekimoto Natsumi's face was already flushed to the root of her ears.

"If you don't say it, you won't say it."

Emi Sekimoto complained, then hugged Hideki Hanyu's arm and coquettishly.

"Hanyu-sensei went to America this time, can't he take me and my sister with him?"

Hanyu Hideki shook his head, "No, I'm here to talk about business, and I should be back soon." ”

"But I really want to go." Emi Sekimoto continues to be coquettish.

Although Natsumi Sekimoto didn't speak, she sat on the other side of Hideki Hanyu.

Wrap your arms around Hideki Hanyu's other arm and let him sink into the mountain.

Ideas proven with real actions.

"I'll go to America for at least half a month, you guys follow me, you don't want a job at the TV station?"

As soon as Hideki Hanyu said this, the two sisters were immediately shaken.

really went out for so long, and when the two of them came back, the position of the host would be replaced by someone else.

Although compared to the living expenses given by Hideki Hanyu, the salary paid for a job at Fuji TV is nothing.

But less is less, after all, it is their own career, and in their hearts it is always more reliable than that given by Hanyu Hideki.

At this time, Hanyu Hideki said again, "Recently, you have to pay attention to body management, but Koichusan called and said that it was about to affect the camera." ”

When Emi Sekimoto heard this, she deliberately straightened her chest and said in a charming voice, "Doesn't Hanyu-sensei like it very much?" ”

Seeing this, Hanyu Hideki immediately pretended to be serious and said, "It seems that this matter still needs to be communicated with Haoyi-san." ”

After speaking, he looked at the time, and he didn't plan to continue joking with the two sisters.

"It's almost time, I'm going to catch a plane."

After saying that, he got up and picked up his packed luggage and prepared to leave.

Emi Sekimoto took Hideki Hanyu's hand and coquettishly, "Isn't there still a few hours, stay with us again." ”

Hanyu Hideki was unmoved, "No, I still have to meet with an important guest before I leave." ”

Hearing that Hideki Hanyu was going to do something serious, the two sisters didn't dare to entangle anymore, and reluctantly sent Hideki Hanyu to the door.

Two hours later, inside a tea house in Shinjuku Ward.

Hideki Hanyu's appointment with the important guests came to an end.

The guest was none other than Shunichi Tokura, who had previously invited him to join the Neon Composers Guild.

Shunichi Tsukura, who was smiling at this time, said to Hideki Hanyu, "I knew that President Hanyu was going to America, so I should have made an appointment to meet again." ”

Shunichi Tsukura suddenly asked Hanyu Hideki to meet, and what he did was very simple, that is, to make sure that he could participate in this year's awards season in the music industry.

According to Shunichi Tsukura, the seniors in the circle are very optimistic about the songs written by Hideki Hanyu.

is not only "Sunset Song", but also several singles that have been produced by Genki Girl and incorporated elements of electronic dance music.

Toshiichi Tsukura said that there is a high probability that Hideki Hanyu will win the award.

Therefore, I hope that Hideki Hanyu can be present to receive the award and give face to major organizations and associations.

If this matter had been put before, Shunichi Tsukura would definitely not have been so polite to Hanyu Hideki.

After all, in addition to his worth, whether it is his qualifications in the industry or his identity background, Hideki Hanyu is far from him.

But in a short period of time, Hideki Hanyu first won international awards, and then became involved with a bunch of political families.

Qualifications and backgrounds have changed dramatically from the last time we met.

Now even Tokura Shunichi doesn't dare to be too harsh in the face of Hanyu Hideki, and he needs to be kind and discuss.

Shunichi Tsukura personally invited, and it was naturally impossible for Hideki Hanyu to refuse.

After all, it is not only Shunichi Tsukura who wants him to attend, but also most of the forces in the neon music circle.

Even if he doesn't care, the artists of cloud entertainment still have to mix in the circle.

Therefore, Hideki Hanyu also said polite words with a smirk.

"If you don't want to go to America, you must find a place to have a drink with Tsukura-san."

"If you're drinking, my office has just signed a few promising girls, and I'll bring them for President Hanyu to guide me personally."

Toshichi Tsukura said, revealing a lewd smile that all men understand.

Hanyu Hideki remembered Tokura Shunichi's style of acting in the circle, treating the contracted artists with no scruples about oppression and coercion, so he politely refused.

"Then it doesn't have to be, what do men drink and ask women to do."

I don't know how many partners want to use a woman to pull a relationship with him on weekdays.

But what can really make him agree, at least the relationship should be like Hong Kong Haoyi.

And even the woman brought by Hong Kong Haoyi is just to accompany the wine.

If you want to go further, you must be willing to do it, and you must never force it.

Shunichi Tsukura seemed to think that Hideki Hanyu was worried, and hurriedly emphasized.

"President Hanyu, please rest assured, I promise those children will not dare to say anything."

When Toshiichi Tsukura spoke, his eyes revealed the unscrupulousness, ruthlessness and ruthlessness of the superiors.

With such a look, Hideki Hanyu was quite uncomfortable to look at.

He calls himself a scumbag on weekdays, but he can only say that he is a little more attentive, but he never does anything to force women.

Look at the girls who have had a relationship with him.

If a formal relationship is confirmed, then there will be no chaos during the establishment of the relationship.

If it's just a lover, such as the girls he is raising now.

That will also explain the relationship, it is good for the other party to agree, and it will not be forced if you do not agree.

And as long as she becomes his woman, she asks for money for money, and for resources for resources, and she never skimps on half a cent.

He doesn't think he's a good man.

But it's always better than those real scumbags who cheat money and sex, and even let their women sell their bodies.

is like this for his own women, and he gives the greatest respect to the contracted artists or trainees of Cloud Entertainment.

Not only would he not force the girls to accompany them for drinks or other social interactions.

It is strictly forbidden for subordinate employees to do this, even voluntarily.

As long as this kind of thing is found in the training base, whether it is a trainee or a staff, he must get out of the way.

Therefore, he is also a self-proclaimed scumbag, and he has a face that "harms" women.

In fact, in the eyes of outsiders, compared to those big names in the circle, it is like Tokura Shunichi in front of him.

He is still 108,000 miles away from the scumbag.

Otherwise, the women who followed him would not be so desperate.

But that's all he can ask of himself.

What others do, or the smoky miasma of the entire neon entertainment world, he doesn't want to care, and he doesn't have the ability to care.

Therefore, in the face of Tokura Shunichi's repeated invitations, he could only say vaguely.

"Guidance or something, Okura-san should wait for me to come back from America, it's too early to say."

By the time he returns, the awards season has already begun.

At that time, Toshiki Tsukura was busy everywhere, and he probably couldn't remember it.

Although he is no longer afraid of Shunichi Tokura.

But after all, this person is a senior in the industry, with huge energy in the neon music scene, and a good background.

There is really no need to be unhappy with the other party for a trivial matter.

"President Hanyu is right, I'm too anxious."

Shunichi Tsukura hurriedly said again, "I'm sorry that I accidentally talked to Chairman Hanyu for so long and delayed President Hanyu to catch the plane." ”

"Du Cang-san, then I'll take my leave first."

Hanyu said goodbye to Tokura Shunichi and went to Haneda Airport.

The last time he went to America, there were several people with him.

But this time, only three bodyguards followed.

More than a dozen hours of flight without mentioning.

Hanyu Hideki departed in the afternoon, but when he arrived at San Jose International Airport, it was still afternoon.

At immigration inspection, even though he had a standard Asian face.

Americalika's always arrogant inspectors did not make any difficult moves, and they were extremely obedient.

After all, this is America, the stronghold of capitalism.

Anyone with a brain knows that discriminating against ordinary Asians and discriminating against rich Asians are completely different things.

Even if the rich don't use any off-the-counter means.

Just finding a reason and constantly fighting lawsuits with ordinary people is enough to consume ordinary people to bankruptcy.

Hanyu Hideki's outfit, plus the three bodyguards with a cold temperament behind him.

At first glance, he is not an ordinary rich man.

As soon as he walked out of the exit, Hideki Hanyu saw someone who had come to pick him up.

It's not someone else, it's Satoshi Iwata.

"Why did Iwata-san come to pick me up in person, it's really troublesome Iwata-san."

After Hanyu Hideki got into the car, he said politely.

After all, Satoshi Iwata is no longer an ordinary employee, almost equivalent to the second-in-command of the Amerika branch.

Even if he is the boss, the respect that should be given is also to be given.

And this kind of style can also win people's hearts.

"Everyone has already left work, and I am idle at the hotel, so I took the initiative to apply to pick up President Hanyu."

Looking at Satoshi Iwata dressed in an American programmer's standard plaid shirt and jeans, not like he was always wearing a black suit when he was neon.

Hideki Hanyu quipped, "Looking at Iwata-san's appearance, Iwata-san is already very suitable for America's life." ”

"The working atmosphere here is indeed more relaxed than that of Neon."

After Satoshi Iwata finished speaking, he seemed to be afraid that Hideki Hanyu would misunderstand.

hurriedly emphasized, "In fact, the atmosphere of the Neon headquarters of Elf Entertainment is much better than that of other neon clubs, mainly due to cultural differences. ”

"Iwata-san doesn't need to explain, I'm not a fifty or sixty-year-old president like Neon, so I don't have to be so careful in front of me."

When Satoshi Iwata heard this, he couldn't help but glance at Hideki Hanyu's young face from the central rearview mirror.

Only then did I realize that their president was several years younger than him.

And judging from the previous style of acting, it is indeed completely different from the neon old-school entrepreneurs.

Emphasis on hard work, but light on formalism.

Never put on a big show, and treat employees as approachable.

He is not stingy with money.

It's just outstanding, and the wrist is flexible, as can be seen from the previous negative press about Poké Balls in Neon.

So no matter what the other colleagues of Genie Entertainment think.

At least Satoshi Iwata admires Hideki Hanyu from the bottom of his heart.

I also feel that it is a very lucky thing to meet such a boss.

Thinking of this, Iwata's attitude relaxed.

Directly asked Hideki Hanyu, "Does Chairman Hanyu want to eat next or go back to the hotel to rest." ”

"After sleeping for seven or eight hours on the plane, it won't be tiring at all, find a restaurant to eat, and it just so happens that I also have something to ask Iwata-san."

Hideki Hanyu said.

If you want to know the latest situation of the America branch of Elf Entertainment, it is not enough to just read the work report.

It's more true to listen to Satoshi Iwata himself.

"I recently found a very good Chinese restaurant, how about President Hanyu try it?" Satoshi Iwata asked.

"Yes." Hideki Hanyu said.

……

Inside a Chinese restaurant in San Jose.

Hideki Hanyu eats authentic Chinese food.

By the way, I chatted with Satoshi Iwata.

"So, when the neon makes such a big noise, no one actually cares about América." Hideki Hanyu said.

"That's how it looks now." Satoshi Iwata replied.

The movement that Hanyu Hideki said in his mouth was, of course, a discriminatory treatment incident that had not subsided at this time.

and the neon education system debate triggered by this incident.

From Iwata Satoshi's mouth, he learned that don't look at the neon side of the trouble, the Ministry of Education, Culture, Sports, and Culture has come forward.

But América, which is the birthplace of the incident, has not even been mixed up with a single report.

Even the apology letter released by Genie Entertainment before was not only cared about by consumers.

On the contrary, it has caused many consumer complaints.

Many consumers thought that Genie Entertainment was planning to add an anti-addiction system, and they called and wrote to Genie Entertainment America to dispel the idea.

There are even consumer threats that Genie Entertainment will install an anti-addiction system on the follow-up Poké Ball.

They would then take Genie Entertainment to federal court and sue Genie Entertainment for violating their right to enjoy the game freely.

This kind of feedback is actually expected by Hideki Hanyu.

People who don't know about America may think that America is very international.

Anyone who knows knows that this is actually a very closed country.

The people of América don't care what the outside world is like.

If you go to the street and do a casual interview, it is estimated that few people know where the neon capital is.

Not to mention a little news about what happened in neon.

"Mr. Katz told me on the phone that he has been negotiating with several toy dealers lately, which one does he prefer?"

Hideki Hanyu asked.

With the end of Best Buy exclusivity, sales expansion is actually easy to talk about.

After all, there is a cooperation model of Best Buy in front, and negotiating with other retailers is nothing more than a fluctuating condition.

As long as the core content, such as the payment cycle, remains unchanged, it is only a matter of time before the negotiation is completed.

So Hideki Hanyu is more concerned about the affairs of toy dealers.

"Mattel, Hasbro, Disney have contacts, and there is a toy company called Playmates, which is very interested in the Teenage Mutant Ninja Turtles, and the conditions are the best."

After listening to Satoshi Iwata's answer, Hideki Hanyu said without thinking about it, "Caixing doesn't have to think about it." ”

Colorstar is the toy company that made the IP of "Teenage Mutant Ninja Turtles" bigger in the previous life.

But even so, it is impossible for Hideki Hanyu to cooperate with him.

The reason is simple, this is a Hong Kong toy company.

He was looking for an American partner, and using the sales channel was only one aspect.

The main purpose is to use the relationship of interest to survive the period of trade competition between Neon and America in the 80s.

Find a Xiangjiang toy company, then it is better to have elf entertainment yourself.

It's a big deal to slow down.

What Nintendo could do in the previous life, there is no reason why Genie Entertainment can't do it.

Then he asked Iwata about the attitudes of several other partners.

Unsurprisingly, the conditions were unacceptably harsh.

Needless to say, Mattel, an America toy giant, has a lot of money with Barbie dolls.

Hasbro also killed all sides with Transformers.

The two toy manufacturers had no fear and offered conditions that bordered on a buyout.

Even Disney, which has had poor performance in the past two years, is also a lion's mouth.

Not only to win all the franchises.

It is even more necessary to use a mere one million dollars to win the film and television animation license, as well as the image authorization of Disneyland.

When listening to Satoshi Iwata talk about this, Hideki Hanyu thought to himself that Michael Eisner, the "tyrant" of Disney, turned out to be so domineering in this period.

He would definitely not agree to such conditions.

By the way, I want to silently "bless" Disney in my heart, and the project "Legend of the Black God Cauldron" that is being promoted will lose a little worse.

Several large companies are reluctant to work together on an equal footing.

There is no need for small companies to cooperate with overseas companies.

It seems that his idea is not very easy to realize.

I can only wait until tomorrow to communicate with Michael Katz.

It's really not good, the elf entertainment will be on its own.

In this way, he and Satoshi Iwata chatted for a long time in the restaurant.

Finally figured out the current situation of Elf Entertainment in America.

With all these thoughts in mind, Hideki Hanyu returned to the hotel he had booked.

He thought about it for a long time at night, and because of the jet lag, it was early in the morning when he fell asleep.

This directly caused him to oversleep, and when he arrived at the Silicon Valley Elf Entertainment office, it was already afternoon work.

Arriving at Michael Katz's office, Hideki Hanyu saw Michael Katz seeing a tall, lanky middle-aged white man leaving.

Hanyu didn't bother, but waited for Michael Katz to return.

"Sorry, I woke up a little late because of jet lag." Hideki Hanyu said.

"I came back from Neon too, it felt terrible." Michael Katz said with a smile.

"Mr. Katz seems to be in a good mood, and I thought those toymakers were bothering you."

Hideki Hanyu joked.

"It seems that Mr. Hanyu already knows the trouble we are in, but this is work, there are troubles and surprises, we have to worry about the troubles, and we have to be happy because of the surprises."

Michael Katz said.

"Surprise, Mr. Katz said it unexpectedly, and it made me happy." Hideki Hanyu came to be interested.

"I sent that person away just now, Mr. Hanyu should have seen it." Michael Katz said.

"See, is there anything special?" Hideki Hanyu asked.

"Before introducing him, I have to say another thing, after completing the first generation of Elf graphics processing chip, Elf Vision took it to a graphics technology exhibition, which was appreciated by the person just now."

Michael Katz said.

Hanyu Hideki didn't expect the elf vision that went out independently in order to avoid taxes.

I thought it would take a long time to produce results, but it turned out that the first generation of chips was made so quickly.

However, he was still curious about who that person was just now, so he continued to ask, "So, who is that person?" ”

"His name is Edwin Catem, and he's the head of the computational graphics division at ILM at Lucasfilm."

Michael Katz continued after he was the person.

"Edwin Catum hopes that Elf Vision can help them develop a special version of the Elf graphics processing chip according to the requirements of Industrial Light and Magic."

Michael Katz finished speaking.

Hideki Hanyu's eyes lit up suddenly.

Although he was unfamiliar with the name Edwin Catem, he knew about Lucasfilm's computational graphics department.

Because two years later, Steve Jobs, who was swept away by Apple, will spend a huge amount of money to buy this department.

and renamed it 'Pixar Studios'.

"Toy Story", "The Incredibles", "Robot Story", "Ratatouille" ......

Thinking of Pixar's best-selling 3D animated movies and superb production capabilities, Hideki Hanyu is inevitably excited.

But he didn't show any abnormality on the surface, but questioned according to normal logic.

"With just one department of Industrial Light & Magic, I'm afraid there won't be too many orders, and if you develop it alone, it's hard to recover the cost."

Faced with Hanyu's questioning, Michael Katz began to explain.

"Mr. Hanyu's concern is correct, but I think it can be done.

What Mr. Hanyu may not know is that in recent years, Hollywood has begun to pay attention to the use of digital technology in special effects and graphics production.

ILM is undoubtedly at the forefront, and if our chips can help Lucasfilm, it is very likely that it will help Genie Vision open up the market in Hollywood. ”

"If you can win the Hollywood market, it's really worth investing in, just do what Mr. Katz thinks."

Hideki Hanyu looked convinced.

Although he was interested in Pixar, he knew not to rush.

Anyway, it's still early, so let's use the elf chip to get in touch with the other party.

Originally, the research and development of the Genie graphics processing chip was intended to prepare for the future game console.

Unexpectedly, he was first favored by Hollywood people.

This is also a big market in the future, and even if there is no Pixar, it will not hurt to try to invest in it.

After talking about the elf vision, Hideki Hanyu talked to Michael Katz about the purpose of the trip.

About cooperation with toy manufacturers.

As a result, Michael Katz suggested that if he had to choose a partner, he would choose Colorstar Toys.

The reason is simple, the conditions given by the lottery stars are the best.

As for the other American toymakers, because of all the harsh conditions, Michael Katz didn't think about it at all.

Listening to Michael Katz's advice, Hideki Hanyu said helplessly.

"Mr. Katz, they are also outsiders, if I choose Color Star, I might as well let Elf Entertainment develop the market by itself."

Who would have thought Michael Katz nodded and said.

"Actually, I think the same way, Elf Entertainment has a lot of image copyrights, and it also has a mature toy production capacity in Neon.

There may be some benefits to be lost in the early stage of market development, but it is certainly much less than sharing it with partners.

I don't understand why Mr. Hanyu had to find a local partner. ”

When Hideki Hanyu heard this, he simply expressed his worries about the future.

Michael Katz shook his head.

"Mr. Hanyu was right to think about the future, but he was too cautious.

Aren't those dealers, as well as large chain stores, our partners?

Besides, we're just selling toys, not cars. ”

Hideki Hanyu thinks maybe Michael Katz is right.

In my memory, Color Star, Konami, Bandai, and Nintendo are not American companies, but they are all prosperous in America.

He was so jealous, but he was still affected by the memories before the time-travel.

Thinking of this, he made a decision and said directly to Michael Katz.

"Then don't cooperate, we'll do it ourselves!"

"Okay, time is tight, we have to get in touch with the retailer and place an order with Neon based on demand."

Speaking of which, Michael Katz asked, "If the Teenage Mutant Ninja Turtles want to launch a toy, do they have to consider animation and continue to be produced by Neon's company?" ”

"No, Neon's animation style is not suitable for the Teenage Mutant Ninja Turtles, and the Amerika division hires its own team of editors and animators."

After all, in the previous life, the Teenage Mutant Ninja Turtles were made by the Amerika team hired by the color stars, and they were extremely successful.

The Teenage Mutant Ninja Turtles' personality pattern like an American high school student is really hard for neon people to understand.

So although Cloud Animation is his company, he doesn't want to risk failure and hand over the animation to Cloud Animation.

But you can ask Asako Hirohashi when you go back, if you want, you can come here to set up a branch.

When the time comes, you can put on a name, and the production will still be handed over to the American team.

When the animation succeeds in America, cloud entertainment can also mix up international popularity.

After deciding on the sale of toys, Hanyu and Michael Katz discussed other work.

For example, the company's PC game business, such as arcade sales.

Or Poké Balls negotiating with other retailers.

Overall, there are no big problems, and everything is moving forward according to the established plan.

The two of them waited until they got off work.

Although the work of the Elf Entertainment branch is almost the same, Hanyu Hideki did not rush to end the trip to America.

From the third day.

He's not working at the Elf Entertainment America Research Center.

It's soaked in the elven vision.

While dealing with new problems that arise during the development of handheld and consoles.

While chatting with the R&D personnel of graphics processing chips about future development.

During this time, Michael Katz began to work with ILM.

This led Hideki Hanyu to meet Edwin Catem, the head of ILM's computer graphics department, more than once when he was in Genie Vision.

For this avid seeker of computer 3D animation.

Under the deliberate approach of Hanyu Hideki, with the memory of the future, he quickly won the favor of the other party.

In the end, because of the same optimism about 3D animation, he was even cited as a confidant by the other party

This also made Hanyu Hideki feel that he didn't need to talk to ILM about acquisitions in the future.

As long as Lucasfilm does not pay attention to 3D animation, it is estimated that Edwin Catem will take the team to start a business with him.

In this life, Hideki Hanyu stayed in Silicon Valley until early November, when he was ready to return to Neon.

The reason why I stayed so long.

First, the technicians of the R&D center were reluctant to let him go.

Although he doesn't understand technology, he understands the future, and can always provide some very constructive guidance for the research center and Genie Vision.

Second, the new campus of Genie Entertainment in Silicon Valley has been built.

Although some of the buildings are still unfinished, the office space that has been built is much better than the office space they rented.

Elf Entertainment Division, Research Center, Elf Vision.

The three companies moved together and also held a lively relocation party.

Hideki Hanyu, the boss, was definitely going to participate, so I waited a few more days.

Thank you for the tip

(End of chapter)