Hanyu Hideki said that the exchange meeting was boring, but Koizumi didn't believe it.

I happily walked around the mall for an afternoon and bought a skirt I liked, but when I arrived at the exchange meeting, there was no beautiful banquet in my imagination.

Heroic entrepreneurs are completely invisible, and most of them are pot-bellied old men.

The thrilling shopping mall competition, that's not all, everyone is harmonious, and the most talked about is the weather in Las Vegas.

From beginning to end, the most boring thing was the speeches of various big people, anyway, after an exchange meeting, Koizumi's hand was sour when he raised his glass.

"It's boring, it's not fun at all." Koizumi complained today.

"I've said it a long time ago, you don't believe it, this exchange meeting is for the children of some wealthy families in the Ministry of Foreign Affairs to brush up on their qualifications, how interesting do you expect this place to be."

Hideki Hanyu said.

"Okay, I got it." Koizumi Kyoko shrugged her head.

But at this time, Hanyu Hideki didn't have the time to care about the goblins.

The end of the neon enterprise exchange meeting means that the exhibition is about to begin.

It's time to check your results.

Early the next morning, Hideki Hanyu went out.

Unlike last night's outfit for the exchange meeting, he dressed up in a very low-key way today, just like a visitor to an exhibition.

Kyoko Koizumi also accompanies Hideki Hanyu.

Although she didn't understand Hideki Hanyu's career, she could tell that Hideki Hanyu cared about the opening ceremony of today's exhibition.

Her outfit was also incredibly simple, and she even made some disguises.

Because at the beginning of the exhibition, there will definitely be neon reporters to report.

Although they must be reporters from the social and financial editions, if these people catch her photos, they will definitely not mind making a cameo appearance as a paparazzi.

The exhibition began at nine o'clock in the morning, and Hideki Hanyu arrived outside the exhibition hall just after half past seven with the help of staff ID.

At this time, you can see that there are already tourists wandering outside.

And he also saw that the staff wearing the image doll costumes of the elf entertainment game were handing out flyers to tourists.

Last year, the effect of this trick was quite good, so Elf Entertainment used it again at this exhibition.

Hideki Hanyu entered the pavilion with Kyoko Koizumi.

Michael Katz and Satoshi Iwata also arrived early, and the two had already begun to lead the staff to put the finishing touches on the booth and inspect it.

Make sure that there will be no problems with the booth after the exhibition opens.

Hideki Hanyu didn't come forward to help.

At this time, the most important thing for him, the boss, to do, is not to make trouble.

The exhibition will start immediately, and even if he sees any problems now, can he still rectify it immediately?

He goes up and directs at will, which only makes the employees feel uncomfortable.

As the time approached, the atmosphere at the booth became more and more tense.

Michael Katz walks back and forth in the booth.

Satoshi Iwata even took a hand towel and wiped down all the Pokeball 2 handhelds in the demo area.

It can be seen that the hearts of both of them are quite unsettled.

But that's normal.

The Pokeball 2 handheld is the second and most critical step in Genie Entertainment's three-step strategy at Amerika.

It needs to inherit the Poké Ball market, and it also needs to help subsequent consoles activate the game market.

The importance can be imagined.

The Pokeball 2 handheld succeeded, and Genie Entertainment's strategy was a big step forward.

The Pokeball 2 handheld failed, and the three-step plan would suffer a major setback.

They are not Hanyu Hideki, they don't know what the future holds, and their worries can be imagined.

Although Pokeball 2 is nominally a sequel to the electronic Pokéball, it is a full hundred dollars more expensive, and the features are completely different.

No one is sure whether consumers will accept it.

Even Hideki Hanyu is no different.

But one thing he knows for sure is that the game market in America will recover.

So even if the Pokeball 2 handheld sales are cold now.

But as long as it is given time, Hanyu believes that the Pokeball 2 handheld will definitely be recognized by consumers.

But in that case, Elf Entertainment's three-step strategy will undoubtedly fail.

The Pokeball 2 handheld was not successful, and the follow-up consoles may not be even more concerned.

In the end, the first-mover advantage was wasted, and he could only fight with Nintendo, which logged in to America, and even Sega, which was better than the previous life, to fight in close quarters and kill with bayonets.

That's why today's exhibition, the Pokeball 2 handheld debut, made everyone so nervous.

Near the start of the exhibition, Hideki Hanyu noticed that representatives of the four contracted dealers had also arrived.

Apparently they also wanted to know how the Pokeball 2 handheld would perform at the exhibition.

Now that a bunch of contracts have been signed, the Pokeball 2 handheld has failed, even if they have less to lose than Genie Entertainment.

But according to the contract, it still has to pay a lot of resources.

Especially as migrant workers, once the products introduced by them fail, their future will also be affected.

Best Buy's Blatter Anderson knows this well.

Last year, when the Poké Ball sales were cold in the early days, Best Buy's board of directors almost made him resign.

Fortunately, in the end, the Jedi turned around, and he not only kept his job, but even went further.

If the Pokeball 2 handheld can succeed this time, he will be in Best Buy management.

In the patient waiting of everyone, the exhibition finally began.

Waiting outside the pavilion, tourists and dealer buyers poured into the exhibition hall like sardines.

Among them, there are many young tourists who hold elf entertainment leaflets and rush to the booth of elf entertainment according to the booth number on the leaflet.

Poké Balls have been sold in America for a year, selling more than eight million units, and I don't know how many fans they have amassed.

Therefore, when Genie Entertainment announced that it would launch the next generation of products, there were still many Poké Ball fans who came to the exhibition to cheer.

When they approached the Elf Entertainment booth, before they even walked in, they saw the advertisements on several color televisions that kept repeating themselves.

It is still a unique form of animation and live-action combination of Elf Entertainment.

It's far more exciting than last year's commercial.

However, when the protagonist of the ad finally took out the Pokeball 2 handheld, many people muttered in their hearts.

This paint job looks decent, but it's a little far from the original Poké Ball.

How does it look so much like a handheld game console.

And when they entered the booth and used the Pokeball 2 handheld with their own hands.

All kinds of thoughts erupted in my heart.

"Pokémon Red/Green" is really fun, and the game features are not known to be much more powerful than electronic pets.

Plot adventure, pet training, illustrated collection, team matching, pet upgrade and evolution, and even combat must pay attention to attribute restraint.

The various game mechanics are simply too surprising in the eyes of electronic pet players.

Players who didn't get the Pokémon Red/Green body, but got the Tetris body.

It was still strange at first.,Didn't you say that the sequel to the electronic pet was released?

What is this game that seems a little silly?

But under the introduction of the employees of Genie Entertainment, when they experienced the joy of Tetris, most of them immediately became addicted to the game and couldn't extricate themselves.

There are also a small number of people who are big fans of animatronic pets and have a strong desire to experience Pokémon Red/Green.

Then, in their stunned eyes, Genie Entertainment demonstrated the Pokeball 2 handheld cassette replacement function on the spot.

At this time, players who have reacted quickly have understood that what Genie Entertainment sells is not a sequel to electronic pets at all.

It's a handheld gaming machine!

Some players who understand the market wonder if Elf Entertainment is floating because the sales of electronic pets are too good?

Even those who are buyers directly feel that Elf Entertainment is crazy.

The Atari shock was imminent, and Elf Entertainment dared to launch a game console at this time.

Although the machine called Pokeball 2 looks good, in a depressed market, a good product does not necessarily succeed.

Again, this world is not a good product that can be successful.

And when some people asked the staff of Genie Entertainment about the retail price of Pokeball 2.

Everyone thinks that Elf Entertainment is really crazy.

One hundred and twenty-nine dollars!

That's a hundred dollars more expensive than the original animatronic Poké Ball.

This price increase is enough to dissuade most Poké Ball lovers.

However, although everyone has a lot of ideas in their hearts, the enthusiasm for the trial has not diminished at all.

It's fun, and it's free.

Whether you buy it in the future or not is another story, but now you can play enough for now.

As one of the few booths in the exhibition that simply displays entertainment products, the popularity of the Elf Entertainment booth is also overwhelming.

After all, those TVs, walkmans, electronic keyboards and the like are not as interesting as game consoles.

Even tourists who are not fans of Poké Ball have come to join in the fun when they hear that they can experience game consoles here.

Therefore, even if Elf Entertainment made sufficient preparations, the queue outside the booth was still dozens of meters away.

In the Elf Entertainment executives, as well as the four major dealer representatives of the card.

Regardless of what the Pokeball 2 sales are after the handheld.

But judging from the situation of the booth, it is undoubtedly liked by everyone.

This also proves that the game console is only silent in America, but the market still exists.

This is the same reason why they chose to work together.

That's the Pokeball 2 handheld launched by Genie Entertainment, which is good enough after all.

Maybe a good product doesn't necessarily succeed.

But it is certainly more successful than junk goods.

Therefore, it is worthwhile to take a risk on a good product.

They bring in so many products every year, and who can guarantee that each one will be successful?

Best Buy's representative, Blatter Anderson, looked at it for a while, and then went out of his way to look at the survey report of the trial tourists.

After finding that the feedback was very good, I was finally relieved.

Representatives of wholesalers should continue to keep an eye on it to ensure that they can discuss cooperation at any time if there are subordinate dealers who are interested.

Best Buy and Walmart don't have this problem.

Blatter Anderson simply called the female representative of Walmart and walked towards the backstage of the booth.

It's been morning until now, and I haven't said hello to Hideki Hanyu yet.

They were going to talk to Hideki Hanyu.

They still have great respect for the creator of Genie Entertainment, the creator of almost all games of Genie Entertainment.

They wanted to ask Hideki Hanyu what he thought about the future.

But when they entered the backstage, they saw Hanyu Hideki and his female companion in front of an arcade game console, having a lot of fun.

Walking up to them, they find that it seems to be a game from the Mario Bros. series.

Both representatives are no strangers to arcade games.

Because in some of their large stores, they will also sell the whole arcade machine of Elf Entertainment.

"Mario Bros. and Dr. Mario" are two games of elf entertainment, both of which they have handled.

They also recognized that the one who moved on the game screen at this time, wearing red clothes, was the eldest brother Mario.

But what makes them strange is that Hideki Hanyu is instructing his female companion to play, but it is not the previous two games.

Playful music, bricks on the head, mushrooms and turtles on the feet.

When you eat mushrooms and grow larger, you can break through bricks.

If you eat a flower, you can shoot fire bullets to shoot monsters away.

You can even drill pipes, climb vines to the sky, or go down to swim in the water......

All kinds of interesting settings didn't take long to attract the attention of the two.

When the two saw Kyoko Koizumi operate the game character to jump off the high platform, slide down with the flagpole, and finally win the points and enter the castle.

Blatter Anderson couldn't help it, and asked directly to Hideki Hanyu, "Mr. Hanyu, what kind of game is this?" ”

When Hideki Hanyu heard the voice, he realized that the representatives of Best Buy and Walmart had stood behind him at some point.

He asked Koizumi Kyoko to play first, and he explained to the two, "This is a game that Elf Entertainment just developed last month, and it's called Super Mario Bros." ”

"Super Mario Bros?"

Next to her, the female representative of Walmart muttered, and then immediately asked, "Will this game be available on the Pokeball 2 platform?" ”

In just a few moments, the two representatives could already see that Super Mario Bros. is definitely an excellent game.

No!

It can't be described as excellent anymore.

They had never seen such a fantastic game before.

It's definitely a game-changer in the gaming world.

The female delegates were not very interested in video games.

But after watching it for a while, even she couldn't help but want to start playing.

There was a time when you could judge the attractiveness of this excellent one.

"Of course, when this game was developed, it was developed at the same time as the arcade and Pokeball 2 dual platforms, but the Pokeball 2 version was limited by performance, and the content will be cut to a certain extent."

Hideki Hanyu replied.

"Mr. Hanyu, you should release this game now, it looks so fun that it will definitely drive Pokeball 2 sales."

Blatter Anderson said bluntly.

"That's right, you should put it in the demo area now." Walmart female representatives chimed in.

"There's a demo area, and there's two Super Mario Bros. installed in the arcade demo area." Hideki Hanyu said.

"Mr. Hanyu Hideki don't be kidding, you know what I'm talking about, it should be on Pokeball 2."

Blatter Anderson said.

"I had high expectations for the game, which is strategic at Genie Entertainment, but it's not meant to be there at the beginning, it's going to come back at a critical time." Hideki Hanyu explains.

"When it matters?" Brant Anderson was a little confused.

"That's right, since Super Mario Bros. is so fun, let's let everyone know about it in the arcade first, and then use it to help Pokeball 2 when sales need to go further."

Hideki Hanyu explains.

At the beginning, the sale of the Pokeball 2 handheld was destined to be an icebreaker.

Putting Super Mario Bros. on Pokeball 2 for sale at this time would only be a waste of the game.

It's better to let it accumulate popularity on the arcade platform and attract more people.

At the critical moment, it was announced that Super Mario Bros. was coming to the Pokeball 2 platform, and the effect was only better.

The situation in the Pokeball 2 handheld is completely different from that of Nintendo's time, so it is impossible to copy the solution.

After listening to Hideki Hanyu's explanation, Blatter Anderson and the female representative of Walmart glanced at each other, and then nodded in agreement.

Apparently they approved of Hideki Hanyu's plan.

But then, the two of them spoke at the same time, "We now want an arcade order for this game!" ”

Both of them could see the excellence of this game, and naturally understood that the sales of this arcade machine would definitely not be bad.

Agree in advance to get the goods in advance, otherwise when they start to sell well, they will wait to be out of stock.

In these years, as long as all semiconductor products are hot, there is no shortage of them.

When Poké Balls were on sale last year, they were stationed in the Elf Entertainment branch for the sake of goods.

Now that they have seen it, there is no reason to miss it, how much can be grabbed.

And as soon as the two of them opened their mouths at the same time, they immediately knew their respective thoughts.

Immediately, from the state of tacit understanding just now, it turned into a state of competition.

"The amount of goods on hand, three seven distribution, you three and I seven." Wal-Mart female representative said.

"Impossible, why should Wal-Mart take seventy percent!" Blatter Anderson said unpleasantly.

"There are only so many large stores where Best Buy can sell arcade machines, and it's useless to ask for too many goods."

"Our small stores can also sell it, and we can distribute it in five or five years."

Seeing that the two of them were arguing over the goods, Hanyu Hideki had no choice but to spread his hands.

"Both, please contact the sales department if you want the goods, I don't care about these, and don't forget, this game is not only in the background."

When the two heard this, they immediately thought that there were two Super Mario Bros. arcades outside.

If others find this game good, there will be even more competitors.

The two didn't care about the competition, so they left the backstage and went to the booth to find the person in charge of the sales department.

Seeing the two of them leave in a hurry, the corners of Hanyu Hideki's mouth curved into an arc.

Judging from the performance of these two people, the charm of "Super Mario Bros. is really not small".

At this time, Kyoko Koizumi, who was beside him, shouted loudly.

"Teacher, help me take a look, I can't pass this level."

"Here we are."

Hideki Hanyu returned to his job of instructing the "schoolgirls" game.

What he didn't know was that at this time, there were already several acquaintances in the booth of Elf Entertainment.

Hisashi Ryoki Ken.

After settling into his booth, the Sony executive came to the Elf Entertainment booth early.

Even though his speed was already very fast, and the two booths were still so close, when he arrived, there was still a long queue at the two entrances of the Elf Entertainment booth.

If Ken Kutsuki shows his identity, then of course he can cut the queue to enter.

But he didn't, but hid in the crowd, wanting to hear what tourists had to say about the elves' entertainment.

As soon as he heard it, he found that there were many tourists queuing, who had already tried the game once and came to line up for the second time.

And from these mouths, he learned that the sequel released by Elf Entertainment at this exhibition is not a sequel to the electronic Pokeball at all, but a handheld game console!

When Kutsuki heard the news, he couldn't say how surprised he was.

In his heart, he plans to cooperate with Elf Entertainment, but the scope is still on electronic pets.

Although the sales of electronic pets of Elf Entertainment are good, the main sales areas are limited by channels, concentrated in Asia and America.

Other major markets, such as Europe, are very average.

Unlike Sony, Sony's sales channels are spread all over the world.

He intends to use the sales channel as a condition of cooperation to jointly develop the next generation of electronic pets with Elf Entertainment.

But he never expected that Elf Entertainment would change the track.

Americaka's game console market, after being hit by Atari, is now in such a miserable situation, and Hisakumi is naturally very clear.

Elf Entertainment suddenly launched a handheld game console at such a time, which seems somewhat irrational.

However, according to Ken Kuzuku's understanding of Hideki Hanyu, although the other party is young, he is an extremely stable person.

Sony is a giant in both the entertainment industry and the consumer electronics industry.

Naturally, I learned about the past business operations of Hideki Hanyu's two companies.

Steady and steady, planning the future, every step out, there is a feeling that I have been planning for a long time.

Therefore, he did not believe that Hideki Hanyu would not know the current state of the Amerika console market today.

If the other party does this, there must be the other party's intentions.

I think of the memory of him taking his son shopping in Tokyo when the Nintendo FC console was launched last year, and his son was attracted to the FC console.

At that time, he felt that video games would definitely be a huge market in the future.

It is important for Sony to consider this market.

Could it be that Hideki Hanyu also had the same idea as him?

Think of the games that Genie Entertainment has launched that are extremely popular with players.

Kutsumi Ryoki Ken thinks that maybe Sony and Elf Entertainment can cooperate more than just electronic pets.

And as Ken Kutsuki finished the long queue time, under the guidance of the staff of Elf Entertainment, he experienced the Pokeball 2 handheld with his own hands.

He was even more determined in his thoughts.

With such an excellent Pokeball 2 handheld, it is impossible to develop it in a short period of time.

Not even a few months are enough.

Entering the realm of game consoles, Genie Entertainment is not a whim.

It must have been planned a long time ago, and it is even possible that the development of this Pokeball 2 handheld was started when Poké Ball was just launched.

It looks like it's a handheld game console in front of you, but you have to use Pokeball 2, a name related to electronic Pokeball.

Kutsuki Ryoki Ken suddenly felt.

Twenty-two-year-old Hideki Hanyu is far-sighted, the kind of eye that seems to be able to see through time.

It made him feel a little scary!

And the one who is also scared is not only Jiuyu Liangmu Ken.

Minoru Arakawa.

Head of Nintendo's America branch.

is also the son-in-law of Nintendo President Pu Yamauchi.

Yamauchi inherited Nintendo as a son-in-law.

And Minoru Arakawa, as the son-in-law of Pu Yamauchi, is also the heir of Nintendo's internal determination in the eyes of Nintendo.

At this year's International Consumer Electronics Exhibition, Minoru Arakawa, as the person in charge, personally led the team to participate.

However, after the exhibition began, Minoru Arakawa left Nintendo's booth.

Soon came to the elf entertainment booth.

For elf entertainment, Minoru Arakawa has always attached great importance to it.

If there is any disturbance in Amerika by Genie Entertainment, he will report it to Neon Nintendo headquarters as soon as possible.

Because in Minoru Arakawa's view, although Elf Entertainment has not risen for a long time, it is a great threat to Nintendo.

Why, exactly, because although Elf Entertainment is young, its steps are very solid.

Whether it is game development, copyright operation, or hardware research and development strength, they have done a very good job.

Compared to Sega, which cares more about the neon headquarters, Minoru Arakawa is more afraid of elf entertainment.

Because in his opinion, since Elf Entertainment can develop electronic pets and arcade substrates, it has the ability to develop game consoles.

Although Elf Entertainment has developed very well in the field of electronic pets, Yu Neon and América are both dominant.

In this case, the average business will not venture into unfamiliar territory.

But Arakawa always felt that the young founder of Elf Entertainment was not simple, and it was not impossible to do some risky things.

And with the strong game lineup of Genie Entertainment, once it enters the field of game consoles, it is far better than Sega, which can't play a few good cards.

So after the exhibition started today, he decided to take a look.

After waiting for him to be the same as Hisakumi Liangmujian, he queued up for half a day to come to the trial area.

He found out that what he feared had happened!

The launch of Elf Entertainment is not a third-generation electronic pet at all!

This is a handheld gaming machine.

Powerful, it's an excellent gaming machine.

Even the unique save mechanics of the Pokémon Red/Green cartridge are not available on Nintendo FC console cartridges.

As an executive at a gaming company, he was able to think of many benefits in an instant about using the save mechanic to develop games.

The wolf ambition of Elf Entertainment is obvious!

Minoru Arakawa ended the trial and didn't leave as soon as possible.

Instead, he suppressed his surprise and went to the staff of Genie Entertainment first to learn about the relevant functions and parameters of the Pokeball 2 handheld.

The cassette can be changed at will.

You can use a data cable for online connection.

With the battery, the theoretical battery life is more than twenty hours.

……

One explanation after another, it struck Minoru Arakawa's heart again and again.

Bidding farewell to the narrator of Elf Entertainment, when he passed by the arcade trial area, he saw "Super Mario Bros. Brothers" surrounded by a group of people.

After only a few minutes of watching, he understood that this was a game that spanned the generations.

Once this game is logged in to Pokeball 2 handheld.

Even the Amerika players who have been heartbroken by Atari will probably be rekindled for the game.

Once the Pokeball 2 handheld was a success, Genie Entertainment took advantage of the situation to launch their own home console......

The result?

It was nothing short of a disaster for Nintendo.

Nintendo seems to have a dominant trend in neon.

But in America, in terms of popularity, it doesn't even have one-tenth of the elf entertainment.

Thinking of a certain time in the future, the home host of Elf Entertainment will sweep the entire America, and then radiate the world with the help of America.

In the end, with the general trend of panic and counterattack the neon market, what terrible situation will Nintendo face?

Thinking of this, Minoru Arakawa's entire junior oozed cold sweat.

Hideki Hanyu!

Genie Entertainment!

I really didn't expect that the other party would unknowingly plan to this step.

Neon HQ must be notified as soon as possible to inform his father-in-law, Uro Yamauchi, that Nintendo's Amerika strategy must be accelerated!

Minoru Arakawa hurriedly left the Elf Entertainment booth and left the exhibition site to contact the Neon Nintendo headquarters.

For this reaction, Hideki Hanyu naturally thought of it.

Since the Pokeball 2 handheld dares to be released, you can't be a fool for others.

The plan has come to this point, and the stratagem has become a conspirator.

Now the test of elf entertainment is no longer the competition of opponents.

It's the reaction of América's consumers.

As long as the Pokeball 2 handheld is a success, Genie Entertainment's plans for the next step are unstoppable.

But if the Pokeball 2 handheld fails, you don't need to stumble on the opponent, and the Genie Entertainment will also be greatly damaged.

……

However, just after Minoru Arakawa dialed the phone of the neon headquarters and introduced the elf entertainment to the handheld game console, he told Yamauchi Puhou 1510.

The expected reaction did not materialize.

"I see."

Yamauchi Pu just said this in a flat tone.

"However, if Elvish Pokeball 2 is successful, they ......"

Arakawa didn't give up, and told his father-in-law about his worries.

Who would have thought that Yamauchi Pu still said in that flat tone, "I know, you continue to pay attention, and report to me in time if there are any changes." ”

Hearing that his father-in-law, Yamauchi Pu, had no plans for the next step at all, but just asked him to pay attention, Arakawa Minoru suddenly became anxious and asked loudly regardless of etiquette.

"Are we going to let Elf Entertainment develop in America?"

"Tell me, then, what are we going to do now?"

Yamauchi asked rhetorically.

"We should also let FC consoles enter the America market, and since we can't stop the Pokeball 2 handheld, we can't let them take the lead on consoles."

Minoru Arakawa speaks his mind.

"How do you enter the America market? Marketing plan? Sales channels? Game revision? What is the model suitable? Can these problems be solved in a short period of time? ”

For a moment, Yamauchi was extremely disappointed in his son-in-law.

Arakawa was born into an aristocratic family, and the Arakawa family was a wealthy family in Kyoto, and the land they occupied in Kyoto alone exceeded one-fifth of Kyoto.

can be born in a wealthy family, but he did not give the other party the vision of a wealthy family.

There is no calmness and calmness of the children of wealthy families.

I just want to do it, but I don't know how to do it.

I only think about the gains and losses of one city and one place, but I don't know how to look at problems with a broader vision.

Seeing that Minoru Arakawa was no longer speechless, as if he was asked, Yamauchi continued.

"Sega announced the new console Sega 1000 in the morning, and announced a more lenient review scheme for third-party games, with a lower sales share.

There are already two mini game developers who have decided to cooperate with Sega.

The headquarters is about to launch a light gun peripheral for the FC console, as well as a heavyweight game.

At this time, we invest huge human and financial resources to open up the depressed American market for something that has not yet happened.

Once there is a problem in the neon market, all the advantages that Nintendo has achieved before will disappear.

The neon market is the foundation of Nintendo, so no matter what Genie Entertainment does in America, we must first ensure the stability of the neon market.

Otherwise, there will be no success at all, and there will be no success in America, and what awaits Nintendo is a catastrophe. ”

In the end, Yamauchi asked his son-in-law on the phone, "Do you understand?" ”

Although disappointed, Yamauchi still gave advice.

After all, Nintendo is a family business, and his ancestors put Nintendo in his hands.

If there is a choice, Yamauchi naturally wants Nintendo to continue to pass it on among his relatives.

"I see, father."

Even though Minoru Arakawa was still unconvinced in his heart, he could only answer respectfully.

Hanging up the phone, Minoru Arakawa sighed.

In his father-in-law's view, the neon market was the root of Nintendo.

But in Minoru Arakawa's view, the Amerika market is the future of Nintendo.

Fundamentals are important, but without a future, even if Nintendo survives, how far can it go?

But he couldn't refute Yamauchi's words.

And after being reminded by Yamauchi Pu, I also figured out what I didn't think of because I was anxious before.

Without any preparation, Nintendo rushed into the America market.

What awaits Nintendo, I'm afraid it's more likely to fail.

Why did Genie Entertainment dare to do this?

That's because Genie Entertainment has cultivated a fixed consumer group by using electronic Poké Balls.

But even so, when Elf Entertainment was promoting, it didn't dare to mention that Pokeball 2 was a handheld game console, only that it was a third-generation electronic pet.

Nintendo's presence in America at this time can be said to have no foundation except for arcade machines and old-fashioned handheld consoles with dismal sales.

At the critical moment, Hayao Nakayama led Sega to carry out a surprise attack, and Nintendo was "attacked on the back of the enemy", and it was impossible to fight on two fronts.

Minoru Arakawa can imagine that once Nintendo really makes a targeted arrangement for elf entertainment in America.

In order to keep the American market, Genie Entertainment will 100% join forces with Neon's Sega.

The Sega 1000 has better performance than the FC console, and when combined with the game library of Genie Entertainment, it is very scary to think about.

I'm afraid that the neon Nintendo headquarters at this time will not have any objections to the release of Pokeball 2 handheld by Genie Entertainment.

On the contrary, it will vigorously close the relationship with elf entertainment.

Even if you can't let Genie Entertainment log in to Nintendo's FC platform, you can't let Genie Entertainment fall to Sega.

There is no absolute enemy, only absolute interests.

The heart is more than enough, but the strength is insufficient.

That's how Minoru Arakawa felt at this time.

He felt that he could see the future, but he was powerless to solve it.

At the same time, I can't help but have the same idea as Ken Yoshiki Kuzuki, the one who has brought elf entertainment to the present Hanyu Hideki.

Let him be afraid from the bottom of his heart.

He is young, but he is scheming and seems to have calculated all developments.

……

And at the same time, Neon Kyoto, Nintendo's headquarters.

Yamauchi hung up the phone and immediately asked the secretary to call Junhei Yokoi, who was in charge of hardware research and development, and Masahito Hirano, the head of the business department.

Although he admonished his son-in-law Minoru Arakawa, saying that the local market of neon is the mainstay.

But the problem that Arakawa can see, he can't see.

So he wasn't going to do nothing.

After the arrival of Gunpei Yokoi and Masahito Hirano, Uru Yamauchi told Genie Entertainment about the release of the handheld game console at the International Consumer Electronics Show.

Junhei Yokoi, who is in charge of hardware development, did not say so.

Masahito Hirano of the business department expressed the same concerns as Minoru Arakawa.

Since Genie Entertainment has released a handheld game console, it has become a big problem for Nintendo.

Yamauchi Pu pressed his hand and said.

"I understand that, of course, but the most important thing now is Sega.

Hirano-san, you personally go to the person in charge of Genie Entertainment, I don't ask their games to log on to the FC platform, but I definitely can't let them cooperate with Sega.

At the critical moment, we can even promise that we are willing to divide the market with Genie Entertainment, and Nintendo promises that it will not enter the American market. ”

The two on the other side could hear that Yamauchi Pu was planning to use appeasement to prevent the elf entertainment and Sega from converging.

At least at this stage, the Pokeball 2 handheld released by Genie Entertainment has no business conflict with Nintendo's home console.

Of course, the promise of dividing the market must be just to stabilize the opponent and cope with the scene.

When Nintendo cleaned up Sega, the first thing to deal with when it was free was Elf Entertainment.

"I see, I'll go." After saying that, Masahito Hirano took his leave and left.

After Masahito Hirano left, Pu Yamauchi looked at Yokoi Junhei, "I remember that you mentioned before that you wanted to develop the next generation of handhelds?" ”

"That's right, but at that time, our main R&D resources were invested in FC, and my design ideas were not mature enough, at least the people in the first R&D department did not approve of it, so it was shelved."

Gunhei Yokoi replied.

"Then let's go to Las Vegas and see what the handheld of Genie Entertainment looks like, Nintendo can lag behind, but you have to know how to catch up."

Yamauchi commanded.

"Yes, I'll go." After Yokoi finished speaking, he set off for America.

Genie Entertainment released a handheld in America, which may not be so concerned for ordinary people and for the non-gaming world.

In their opinion, what Genie Entertainment released is just the third generation of electronic pets.

But in the industry, it has been called a stone to stir up a thousand waves.

The exhibition has just begun, and Sony, Nintendo, and other companies that are on the scene immediately know.

And other companies in the industry who were not on the scene also learned the news one after another.

Sega, which had just publicly released the new console, also received news from America in the afternoon.

When President Hayao Nakayama learned about this, his eyes could not hide his joy.

Call the person in charge of contacting the third-party game developer and immediately order.

"I'm going to contact Genie Entertainment tomorrow and tell them that Sega wants to use their channel to let the new console enter the American market."

"President Nakayama, we are ...... in America"

The person in charge thought to himself, we Sega have a branch in America, and the resources left by Atari, so why do we need to use the channel of Genie Entertainment.

"Just do it if you want to."

After speaking, he advised, "Remember that this matter is just to mention, the most important thing is to talk about game cooperation, as long as Genie Entertainment is willing to let the game log on to the Sega 1000 platform, Sega can give them the most favorable conditions." ”

"I see." The person in charge knows about the release of the Pokeball 2 handheld by Genie Entertainment.

I can now guess why the president asked him to do it.

"Go ahead." Hayao Nakayama asked the person in charge to leave.

Then leaned back in the boss's chair and smiled unconsciously.

Everyone is a human spirit, and the problems that Arakawa can really see, of course Hayao Nakayama can also see.

The enemy of the enemy is the friend, and those who may become enemies in the future can also join forces now.

The second and third both want to be the boss, but before they compete for the boss, they can join forces to kill the boss first.

As for the development of the American market, it is nothing more than a small expression of some threats.

Nintendo can't afford to look east, and Sega is now investing all its resources in neon, so why is it qualified to go to America to restart the game market.

I looked at the duplicate before, because the shield was released and re-modified

(End of chapter)