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Chen Daolin's idea, in fact, is to put it bluntly, if it is placed in the real world, it is already a bad street marketing method.

His strategy is simple.

The first batch of "Force Sword" with some fire elements was released in small quantities.

As for pricing?

Not high!

A handful of 3,000 gold coins!

When Angulo first heard the idea, he panicked.

Because according to the cost of this thing, there are 2,000 gold coins, although if it is mass-produced, it may be possible to further reduce the cost, but selling things is not only the cost of manufacturing, but also the cost of labor, operation and sales!

Don't you need money to open a shop on the land? The empire still has a commercial tax to pay, right? The stewards and craftsmen in the shops who are fed by the big and small have to spend money?

That's a handful of 3,000 gold coins...... It's really thin!

However, Chen Daolin said directly to the fat man:

"Dude, selling things and making money from the sale price of items is too outdated???? right!!!"

Angulo heard this, and he couldn't figure out what it meant.

However, Chen Daolin naturally did not explain to him, this is a marketing strategy that has long been universal in the real world.

Don't you see those car 4S stores all over the world, what do you rely on to make money?

The profit from selling a car? Wrong, wrong! Big mistake!

How much profit is there from selling a car? The investment cost of a 4S shop is at least tens of millions, how much profit can be made from selling a car? From the factory price to the payment of taxes to sales, the 4S shop just relies on the profit from selling the car, it is really not much, if it only relies on this money, it will be closed long ago!

In fact, 4S stores in the automotive industry make money by not selling cars. Instead, it depends on after-sales!!

After you buy a car, you always have to maintain it after driving it for a while, right? What is the so-called maintenance? It is nothing more than changing the engine oil, and then the repairman will inspect it.

Low-grade cars generally charge hundreds, and the higher the age of the back, the more expensive the maintenance charge.

But how much does it cost? How much does a bottle of engine oil cost?!

It's still small!

If the car breaks down and changes to a small part, car lovers like to use the original original, right?

So do you know how much the original original cost is, and then what is the price of the 4S store for you?

Doubling or quadrupling? That's the conscience of the industry!!

Air filter, cabin air filter, oil filter. Gasoline filters, and some car cosmetology, tuning...... Profiteering Cheng dù. It's unimaginable to outsiders!

Knowledgeable people know that the profit from selling cars in 4S stores is really not much, and they all rely on after-sales to make money!

There is also the after-sales service of the mobile phone! A piece of the outer screen is broken, and it needs to be repaired and replaced, and the official after-sales service will directly give you a quotation of thousands! How much does it cost to make a real zuò?

That's pretty good!

"My 'Force Sword', every time I urge the magic array, I can only maintain the beam, which accumulates for about five minutes, and if I do more, it will not work, and the magic power will be exhausted. Although the magic array can be automatically and slowly recharged. It will automatically absorb magic elements to replenish the magic gems for storage, and it will take about thirty minutes to cool down before the magic circle can be activated again. But there will be a wear and tear. Chen Daolin smiled and said, "According to my calculations, a 'Force Sword'." After about a hundred catalytic beams. The magic circle will reach a threshold of attrition. At this time, it is necessary to rework and maintain, as for the content of maintenance, it is very simple, replace a magic gem.

And. My design is subtle. This magic gemstone must be polished to a very standard size. And the output value of the gem must match the other six pieces!, so the person who bought it can't replace it himself, and must return to our workshop for 'maintenance'.

Don't worry, there are other chambers of commerce that will learn through our craftsmanship to make magic gems and help people replace them!

I'll apply for the Wizard's right first, and this technology will be our patent!

If anyone dares to pirate us, he will be directly sued for bankruptcy! If anyone dares to hack the workshop, I, as a magician, will dare to kill him directly and burn down his shop!

The cost of replacing a gem is about 200 gold coins, as for the charge...... I think if you double or triple it, it shouldn't be a big problem.

I roughly estimated that according to the urine nature of those nobles, they get this novel gadget, and the number of times they can use it up a hundred times will be used up in a month at most, and if it is curious, it may be used up in a few days. After that...... will obediently come to the door to deliver money!

Don't worry if these guys are going to be too expensive! Pretending nobles who are willing to spend a few thousand gold coins on something like 'Frost Sorrow' are absolutely willing to throw a few hundred gold coins to keep their 'new toy' running.

Moreover, the more things are used, the more emotional they become, and when they use them easily and get used to playing, they will come to the door again and again in the future to 'maintain'. I think a sold 'Sword of the Force' needs to be serviced at least three or five times a year, which is the average of my estimates. So ......"

"So, according to what you said about 'after-sales', every time we sell a 'Sword of the Force', we can have a fixed 'after-sales profit' of at least more than a thousand gold coins every year. Right?"

The fat man thought for a moment and asked again, "What ......is this?" Compared to the frost sorrow of the tulip family, the profit is still less. ”

"Hah, do you think that my 'Sword of the Force' is only a fire element?"

Chen Daolin laughed out loud.

"Fire magic is the most popular and mainstream of all magic genera. Therefore, in the strategy I set, the red 'Force Sword' of the fire type, in this series of products, belongs to the low-end mainstream configuration.

Once the Fire Force Sword has opened up sales and markets, we can continue to launch new models!

Like what...... The silver 'Sword of the Force' of the wind type, and the green 'Sword of the Force' of the wood type...... Come to think of it, I can use the magic array on the hilt of this sword to condense into a beam of light!

By that time...... Red, silver, green...... A variety of colors to make up a collection!

At that point, we can start running the second phase of sales.

The core of the second stage is to stimulate the buyer's desire to collect!

Until that time. We can promote the notion that owning a mainstream fire-type red Force Sword is only an entry-level player!

Only fully equipped with red, silver, green...... and so on, in order to be regarded as a real top player!

You must know that these rich people, these nobles, and these local tyrants are absolutely unwilling to be weaker than others!

If you have red, I'm going to make a higher green than you! If you have green, I'm going to make a higher silver!

This time. We can divide the whole series of products into high and low prices!

The most mainstream red fire-based Force Sword, we can only sell it for 3,000 gold coins, no problem!

Want a more advanced green?Sorry!Add money!5,000 gold coins are worth two prices!And it's a limited edition!!

As for the more advanced silver, I'm even more sorry! The price starts at 6,000 gold! And there's a threshold! It must be a player who owns two low-end products, red and green. to be eligible to purchase the Silver Sword of the Force!!

If you want to buy silver, you can, you have to collect all the red and green!

And even higher, the requirements are the same! To buy the high-end model, you must collect all the low-end models!

Don't be afraid that those local tyrants are reluctant to spend money!

This is really in line with their nature of comparing and pretending!

You want to. When the time comes, you will take out a handful of red ones, and people will take out a handful of green ones! Without using your hands, you can directly be ashamed in this wordless way.

And at this time, someone brings out a handful of silver! It is even more eye-catching! Because this practice not only means that the silver in my hand is superior to yours. And it is also equivalent to hinting at the other party: the red and green you are holding, Lao Tzu has already had!

Rich people have a little abacus, I tentatively call it: showing off their wealth!

When you unleash a red mainstream 'Sword of the Force'. Your 'Flaunting Wealth' is 3,000 gold coins.

But when you show a silver high-grade 'Force Sword', your 'Flaunting Wealth Value' is equal to: Red + Green + Silver, which is equal to 14,000 gold coins!!

You don't need to speak at all, you directly reflect your own forced style!!

The same nobles, the same local tyrants. They will have a heart of comparison!!

What is an aristocracy and what is a local tyrant! It is to show a sense of superiority! We sell more than just products! What we sell is a sense of superiority!

Chen Daolin said in the end. The fat man is already faceless!

And Darling Ge smiled lightly:

"The strategy I designed, in the end, there is an ultimate killer feature! It is the ultimate and highest-end product of this series of 'Force Sword' I designed! I used several magic gems with different attributes, using the colors of magic elements with different attributes, and finally reconciled to a balanced value, and mixed a final extreme color - gold!

The golden 'Sword of the Force'!

Personally, I have given the ultimate product in this series a private name, which is called:

Dirt, Wealth, Gold!"

If there were other people who crossed in front of Chen Daolin, it must be a mouthful of old blood spurting out directly at this moment!!

The ultimate killer of the local tyrant is Youmu!

Don't you see, after Apple launched 5S, how much money did this local tyrant gold take away in the Celestial Empire market!!

The same product, the same performance, is that the coating on the back of the phone has become golden!!

The same 5S mainstream machine sells for about 5,000 yuan, and the local tyrant gold is directly sold for 10,000 yuan!!

Why? Rich people don't buy mobile phones! What they buy is a sense of superiority! What they buy is different!

"As the ultimate product, the same purchase threshold is that you must have all the previous different colors of the Force Sword in order to be eligible to buy the Tuhao Gold......! I'm sorry, from 10,000 gold coins, no discounts, no price reduction!!"

After a few words, Anguluo suddenly turned pale, staring at Chen Daolin with wide eyes, and his breathing became more and more rapid!

After gasping for a long time, he looked at Chen Daolin in awe, and couldn't help but say, "Brother...... You...... You...... How did you come up with such an idea? If you had been in the Empire for decades and had joined the merchant world, we would have all begged for food!!"

At this moment, Anguluo is already trembling like overelectricity, and his eyes are full of golden light!

It was as if he had seen the aristocracy of the empire boiling over their own Wushuang Fang! As if he had seen countless gold coins spread their wings and fly towards him!!

When the time comes, Lao Tzu punches the tulip workshop and kicks the Liszt family!

!!!There is wood!!!!

......

When Angulo left, he was almost faceless and in a trance.

This guy seems to be going crazy, walking, walking a few steps, laughing a few times, walking a few steps, laughing a few times. Even the servants beside him stared at their master, for fear that their master would be crazy.

It wasn't until Angulo left that Dixon came out of the house again, picked up a charcoal-grilled piranha on the barbecue grill, took a few bites, made it beside Chen Daolin, looked at him, and said with a wry smile: "I simply admire you now." Professor Darling ......"

Speaking of this, this strange trouble-making king couldn't help but ask: "This 'sword of the Force' of yours, I accompanied you to get it out in the real room, although I just gave you a hand, but I also probably know a little about this thing...... You made this thing, the idea is certainly ingenious, but ...... This is a sword after all, what about the practical effect?"

Chen Daolin smiled slightly, glanced at Dixon, and said leisurely: "Is the actual combat effect...... How sharp do you think the second-level magic gems and condensed magic elements can be? To be honest, those noble lords used it for hunting, killing a wild dog, slaughtering a reindeer, or something, of course, it's no problem. If you fight with someone, the other party doesn't need to have any good weapons in their hands, and a kitchen knife should be able to resist it. ”

"Huh?!" Dixon froze.

"It's natural. Chen Daolin glanced at Dixon with disdain: "What are the nobles and tyrants doing with the luxury goods they use to pretend to be so sharp? What if one accidentally hurts himself? Anyway, these lords won't really use it to fight, do you expect these nobles to take my 'Force Sword' to the battlefield to fight the orc warriors hand-to-hand?"

Think about the laser sword in the movie, it is certainly sharp, but if that kind of thing is really given to these aristocratic lords, when they dance and show off, one of them accidentally cuts off his arms and thighs, wouldn't it be bad?

"However, the actual version of the Force Sword, it's not that I can't do it, it's nothing more than to increase the level of magic gems, use high-grade high-grade magic gems to increase the output of magic elements, and the condensed beam has stronger penetration and cutting power...... But that kind of thing is not really used by a samurai of great strength. But how many of those real masters can afford it?"

What is the highest level!

In Chen Daolin's heart, the highest state is the Qiao gang leader he admires the most!

Empty your wallet with a novel product, and let you obediently prostrate under his thighs to worship infinitely, willing to become his brainless fan!

After the advent of the Apple mobile phone, how many brain-disabled non-mainstream people in the Celestial Empire were willing to sell their kidneys to buy an Apple mobile phone? And how many brain-disabled women went to the aid to sell their bodies to make money to buy a PAD? And when the Qiao gang leader died, countless people ran to the door of the Apple store to light candles and flowers, and cried bitterly!

This is the highest level!

Wash away your money, and make you willing to become his brainless fan!(To be continued)