Genesys & Associates.

"Kimura, you're going to be on fire." My colleague Masahiro Nakai held a magazine in his hand and put it in front of Takuya Kimura.

KDAI, a veteran idol magazine published in 1966, has gone through more than 20 years now, and has transformed into a popular idol, actor, and singer in the last two years.

Because of the large number of readers and the timely transformation, it occupies a very important place in the field of the same idol magazine.

In particular, the new artist rankings launched in the magazine have been welcomed by countless readers.

Kimura followed Nakai's fingers and saw a table inlaid in the black-and-white pages of the magazine.

Kimura is in the third row of the table.

"What is this?" Takuya Kimura looked up and asked suspiciously.

"Kdai selected the most popular rookie male artist by surveying more than 400 passers-by."

"Huh? Really? Although Kimura has confidence and a hunch about this, when he actually hears the news, he still has a sense of unreality.

It's like a dream.

But Kimura himself knows that this feeling is not a good thing.

If young people become famous too early, it is easy for people to be flustered, and the future will be big.

Takuya Kimura's friend Masahiro Nakai, who is also a member of their SMAP team, don't mention how envious he is.

"Really, your popularity is rising now." Nakaju Masahiro said sourly.

In a way, he is very envious of Takuya Kimura for meeting a president like Seong Chi Won, who was used for discovery before he became famous, and used a newcomer like Kimura to be the spokesperson for his own products.

"No, no." Kimura frowned and said, "I haven't even felt it myself, I don't really experience it at all." ”

Although there is no real feeling, Takuya Kimura himself can probably guess what the reason for the fire is-

Since becoming the Pokémon spokesperson for Pokeni, with the popularity of games and anime, Kimura can now be recognized by many people walking on the streets.

This was something I had never experienced before.

Even if he participated in the Red and White Song Party during the Spring Festival last year, but there were many members of the group at that time, and he was not necessarily the most outstanding one, but now, many people will directly call him [Pokémon] instead of [Kimura Takuya]

Thinking of this, Kimura couldn't help but smile bitterly.

I don't know if it's good or bad.

Regarding the loss of his real name and the fact that he became a Pokémon, Takuya Kimura really didn't have any psychological preparation at all.

Even when he took the advertisement, it was just to be able to do his duty to complete the tasks assigned by the firm.

I never thought that Pokémon could become like this.

And as the cartoons continue to play, there is a tendency to become more and more intense.

"Kimura." At this moment, Nakai Masahiro patted him on the shoulder, waking Takuya Kimura from his contemplation.

"What are you thinking?"

"I ......," Kimura smiled quietly and wryly, turning to his friend and saying, "Do you know what the kids on the street call me right now?" ”

"What?"

"Pokémon." Kimura said uncomfortably, "The name Takuya Kimura is not as loud as Pokémon." ”

After being labeled with this label, the ego is gone.

"You kid," Nakai Masahiro put his arms around his neck from behind, and broke his head to the side, with very light force, it was all a fight between friends, which was a small lesson to Kimura, "If you get cheap and sell well, you can be content." If it were me, I would also like to be called a Pokémon. ”

"Haha." Kimura shook his head and grabbed the other man's arm with his hand, "If I can, I'm willing to exchange it with you." ”

"Don't be stupid, Kimura." Nakaju Masahiro let go of his hand, stood up, and moved his arm, "This is an opportunity that you should seize, and others may not be able to have this effect." ”

Masahiro Nakai is telling the truth.

Except for Kimura, who can interpret that cuteness and softness, masculinity and charm so naturally, others really can't do it.

One more point, one less point, will cause the audience to be disgusted.

What's more, you have to interact with the cute pets in the game.

At least you can see the clarity and kindness in Kimura's eyes.

Just like the protagonist of the story, Ash.

"You'll be famous in the future, but you can take care of me more." Nakai Masahiro said.

……

Pokémon games, animations, advertisements, peripherals, four-in-one, forming a perfect industrial chain, basically with animation as the main body to spread people's field of vision, especially among teenagers to form a sensational effect.

At the same time as the game was selling well, the dazzling variety of Pokémon peripheral products also began to gradually gain momentum, becoming a new sales growth point.

Among them, the best-selling ones are naturally Pokémon's plush toys, especially Pikachu's.

Then there's Eevee, the Frog Seed......

The reason why Ibu sells well is because it is beautiful, and the so-called appearance is justice.

The rest of the products are basically ranked based on popularity.

In addition to plush toys, cat bags have also become a big sales leader.

In the country of neon, there is a unique love for cats, which may have been influenced by Miyazaki and other painting masters, who have a heartfelt love for cats.

And owners who own a cat often also have the need to go out with their pets, not so much that Pokémon's products are attractive, but that the cat bag itself has a strong application value.

At the same time, because of the various cute cartoon images in Pokémon, this kind of cat bag with [astronaut helmet] quickly occupied the market and became the favorite of cat slaves.

Many manufacturers of similar products are still in the stage of using portable portable cat cages, and they did not expect that DUN, a company that produces blue products, has such advanced creative capabilities.

As soon as Pokémon's cat bags came out, many players and manufacturers of cat products competed to imitate them, and all kinds of cat bags appeared on the market.

Portable cat cages have also begun to use transparent materials at the ends and sides to facilitate the expansion of the cat's field of vision.

In addition to DUN's backpack style, there are also shoulder bags from other companies, or cat bags that can be hung on the front.

In short, as time goes on, you can see all kinds of cat bags on the streets of Tokyo.

But none of these cat bags have succeeded in threatening, and even grabbed 1% of the market share of Pokémon cat bags, for no other reason, mainly because Pokémon are too cute.

And Pokémon cartoons have a high degree of popularity.

According to some, unless it's Disney who makes the cat bag, there are basically no rivals.

……

As night fell, Seichi Won and Nao Tsuda strolled through the streets of Ginza.

Neon lights flickered all around.

In the 90s, it was not yet the simple and atmospheric decoration style of the future, and it was rare to see oversized LCD TV screens, and the main way to attract people was through the colored lights.

So at night, it's a colorful place, and you can be dazzled when you look up at it.

In the future there will be a special name to describe it, called light pollution.

However, in this era, the flickering and colorful lights seem to be alive, and they are constantly changing through their own changes, and the more lively the place, the more common such a scene is.

In the large shopping mall, in addition to the colorful lights, there are also noisy and noisy sounds, which are full of vitality.

This is neon Tokyo, one of the largest metropolises in the world.

"Qingsang."

Nao Tsuda stopped, tilted his head, and looked at Qing Zhiyuan carefully.

The latter touched his nose and wondered, "Why are you looking at me like this?" ”

"I think Qingsang...... You're growing too fast, too. Nao Tsuda said with a smile.

After laughing, she walked forward like no one else.

Qing Zhiyuan took steps and kept up with her.

So the two of them were side by side again, looking like a pair of mature lovers.

"In retrospect, it's really surprising." Tsuda sighed, "When I first met Ao-san, you were still a person who was single-mindedly focused on the game and had a high talent for the product itself, but like a scientist in an ivory tower, he turned a blind eye to the world around him.

I don't understand the market, I don't understand people's hearts. ”

"Hehe, thank you for the compliment." Qing Zhiyuan sneered twice, sarcastically.

"But now...... Tsuda thought for two seconds, "you can already think about many development routes at the same time, such as animation, games, advertising, peripheral toys, etc., and you can tie them together at the beginning of the layout, and each has its own mission, but at the end of the day, you can form a synergy."

The strategy and creativity embodied in it, as well as the ability to co-ordinate, are amazing enough. ”

Nao Tsuda felt a deep tremor in her heart, even though she was already quite familiar with Qing Zhiyuan, and these things were happening right under her nose.

No, it's because these things are happening right under her nose that it's really surprising.

Even from time to time she wonders-

What kind of genius is Qing Zhiyuan, who can make such great progress in a short period of time, I am afraid that there is no second person in the world, right?

Even the spokesperson he chose was so appropriate.

Nao Tsuda asked herself, if she were to come, she would definitely not be able to do it so comprehensively.

Not even a tenth.

Qing Zhiyuan chuckled and did not answer directly to Nao Tsuda.

Am I going to say that these things are really leftovers from someone else's play, and that I'm just borrowing some ideas from the future?

However, being able to feel the admiring gaze in Nao Tsuda's eyes really made him feel extremely happy.

Even dizzy.

It's like this colorful neon sign.

"That's right, Qingsang."

At this moment, Nao Tsuda pulled the sleeve of Qing Zhiyuan's coat and guided him to look over.

I saw a row of claw machines not far away, and among the hottest claw machines, there were Pokémon toys.

In front of the machine was already crowded with people.

Now the machine is being used by a mother and daughter.

"Left, left, put! Ah...... It's a pity, it's almost ......."

……

Seeing this, Nao Tsuda couldn't help but snicker.

From the side, it confirms the fact that Pokémon is indeed very popular.

"Qingsang. Do you know who invented Neon's first claw machine? ”

"Huh?" Qing Zhiyuan was stunned for a moment.

He doesn't seem to have much research on this matter.

Seeing that he didn't answer for a long time, Nao Tsuda smiled and revealed the answer:

"Sega."

"Huh?"

This is something Qing Zhiyuan didn't expect.

He knew that Sega used to start with arcade machines, but he didn't expect Sega to even make claw machines, and to do it so early.

"To be precise, the development to the point where it is today, like a crab clip, a robotic arm that can be controlled by the upper and lower joysticks, is entirely due to Sega." Nao Tsuda said with a smile.

"At that time, Sega was a legendary company that was full of vigor and made a name for itself with many arcade games."

Uh-huh.

Qing Zhiyuan nodded seriously.

"But, after a few decades, Sega has become an old company."

"Huh?"

"Look at Ginza here." Nao Tsuda directed Qing Zhiyuan's gaze.

"How many people want to have a store here."

"But the reality is that if there is no development and innovation, the businesses here will only be abandoned by the times and then replaced by newer ones."

"It's very similar to Sega, but it's different."

"Sega is very old, but Zhongshan is a person who is very courageous, even if he is now in his 60s, he still has the courage to move forward without fear."

"People like this can generally only be described as gamblers."

"However, it is this kind of gambler who can stand out in the tide of the times."

As Nao Tsuda spoke, Aoi Chiyuan's brain involuntarily conjured up Hayao Nakayama's sparse but stubbornly covered bare hair on the top of his head, as well as his sharp eagle-like eyes.

Come to think of it.

Qing Zhiyuan couldn't help but shudder.

……

……

"The victory of Pokémon is not only the victory of Pokeni, but also our victory."

In the thriving sauna, Hayao Nakayama said.

He sat motionless, his already modest hair falling to one side, soaking wet from the steam and sweat.

Hayabusa Nakayama's whole person is like a stone Buddha, which is particularly terrifying in such an environment.

Even if you don't move, you can feel a powerful force from him.

That kind of power was soaked in every cell of Hayabusa Nakayama, and Qing Zhiyuan couldn't imagine what this person had experienced, and he felt his pores expand just by looking at it.

Qing Zhiyuan smiled happily and politely, but he was very puzzled in his heart.

The bigwigs love saunas, right?

Xuyuan Xuan also went to the sauna with him.

Now there's another Hayabusa Nakayama.

Sweating all over and two big men sitting in the sauna with nothing but sitting is strange in itself, okay?

"Qingsang, it seems that you enjoy the sauna." Hayao Nakayama glanced at him, and smiled without a smile.

"Average." Qing Zhiyuan waved his hand.

Please don't say such strange things, okay?

If it weren't for the big guy pulling himself to the sauna, how could Lao Tzu come here?

"Isn't there an old saying in China that it is called thriving?"

Hayao Nakayama said, "If you are thriving in the sauna, you will have good luck in the future." ”

"After the sauna is over, go to the cold pool to take a comfortable cold shower, let the muscles of the whole body relax, this is called life." The corners of Nakayama's mouth twitched slightly.

Qing Zhiyuan thought to himself, this guy shouldn't be laughing, right?

Moreover, you are just thriving, and suddenly you fall into cold water, isn't it a bit unlucky, and it's too contradictory to what you said before, right?

However, Qing Zhiyuan didn't care about these details, he knew that the Zhongshan boss was in a good mood now, after all, he had achieved good results, and the road ahead was still very long, everyone hoped to have a good start and a good end.

"This time, Sega GP was able to achieve a good sales growth rate, Qingsang, you really contributed a lot." Hayakuo Nakayama said.

"No, no." Qing Zhiyuan shook his head again and again.

"Qingsang."

Hayabusa Nakayama turned his head and stared at Qing Zhiyuan's eyes and said seriously, "If there were no Qingsang, we would not have thought that there would be such a thing as lithium batteries in the world, let alone the combination of lithium batteries and game consoles, which can save the space of the game console, make the game console slim down, and provide good battery life."

Moreover, without Pokémon from Pokeni, it is estimated that our current handheld games will not be able to support the sales of consoles. ”

What Hayao Nakayama said is true, but it's not entirely true.

Qing Zhiyuan thought to himself.

It is not his credit, even if he fails to realize the role of lithium batteries now, he may not realize in the future that the development of science and technology has never been transferred by personal will.

It's just that Qingzhiyuan accelerated this process and combined Sega and Sony.

And the latter's Pokémon is indeed promoted by Pokeni, but it is true.

Therefore, Qing Zhiyuan can only take half of the credit.

"The main thing is that Sega and Sony's technology is very strong, otherwise they would not have been able to achieve such good results." Qing Zhiyuan smiled, "Sure enough, the handheld machine in the future will definitely be dominated by color screens." ”

Hayao Nakayama smiled and nodded.

The handheld of the future is colored, and he still agrees with it.

"But now the market is still dominated by GB." Hayabusa Nakayama couldn't help frowning when he thought of this.

And there is still half a sentence to say, if you want to promote dominoes, it is not enough to have Pokeni and Sony, more third-party game manufacturers need to come in.

Moreover, the real war is not in the handheld, but in the TV game console.

"As long as it continues, more and more game developers will join Sega in the future." Qing Zhiyuan responded.

"We all have a common adversary, and hopefully we can work together more in the future to oust it from the throne." Hayao Nakayama clenched his fists.

"yes, okay." Qing Zhiyuan nodded solemnly.

……

(End of chapter)