Chapter 141: Nima, Jiaxing Again?
After the premiere ceremony.
Xu Jia's evaluation of "Wolf Warrior" and Wu Jing has been widely circulated in the circle.
Everyone sneered and smiled, but they didn't take it to heart at all.
No matter what field you are in, the newcomers who are new to the new will only be unpleasant.
Even Xu Jia has had a successful experience.
But that is in the field of TV series and variety shows, and movies have always been the one at the top of the chain of contempt.
"A yellow-mouthed child, can you pay so much attention? Not only him, but Wu Jing is also directing a movie for the first time, good guys, the two cross-border ones are still pointing fingers at us, ridiculous. ”
"I watched that movie, and it was above the passing line, so it is reasonable to say, it is by no means as high as Xu Jia's praise, if I want to watch it, it is that they praise each other and play marketing."
"That's what I said, whoever believes is the big fool, and he left without looking at Feng's pants and turning his head."
"Now in this film industry, it's really a miasma, not as pure as before, nostalgic for the past."
The last thing he said, if he let a real filmmaker hear it, he would have to spit on his face.
In the past, the film industry was the most chaotic, because it was a closed circle, and closed circles were easy to breed crime.
Besides, if it weren't for the entry of capital later, the film industry would not only be just a small circle of self-sprouting circles, but it is still two to say whether the practitioners can live so nourishingly.
There is not so much capital to pursue, these guys are a fart, they have been mixed for a long time, they have deep qualifications, and they think they are seniors.
The real seniors never stand up and point fingers.
It's the national team, how can there be such idle time.
Jiaxing.
Miao Yuqing took the recent evaluation of "Wolf Warrior" that she had collected, and her face was annoyed: "These guys are really shameless, they don't talk about a little conscience when they speak one by one, don't they just don't give red envelopes." ”
"Leave them alone, the main audience of this film is audiences in third-tier cities and towns, and we should promote it enough to sink down, not to please these so-called seniors and film critics."
Xu Jia's expression was calm, from the moment he spoke, he had expected this kind of public opinion environment.
"Wolf Warrior" has a simple plot and a single structure, and there is no room for these film critics to play at all.
It is nothing more than the lack of so-called 'artistry'.
But this movie has never been a literary film, and the target is only those popcorn movies.
As long as it can satisfy the audience's cool emotions, in Xu Jia's opinion, it is enough.
"The people from the Propaganda Department did it, but is it really good for us to completely abandon the first-tier cities?"
No wonder Miao Yuqing has this question, before this year, 80% of the movie box office was provided by first-tier cities.
Quite simply, there are no cinemas in the third tier and towns.
But now many small theaters and cinema chains are looking at this uncultivated land, only to find out how fertile it is.
The most obvious thing is that in the past, there were many fewer movies that talked about suffering at every turn, and on the contrary, those films that were called vulgar and routine were not lacking in popularity.
Suffering is for those who have experienced little or no experience, and those who have really experienced it, even those who are in it, do not like it.
I'm bitter for you, I want to see the suffering, I just need to see myself, and go to the fart movie theater.
And those vulgar routine films can make Bo Jun laugh in his spare time, which is enough for most audiences.
It is only those urban 'elites' who think they are niche and tasteful to be hit, and they will also suffer from the dimensionality reduction of young people in small towns.
Because most of these people don't have the time and energy to go to the movies, they have no value to the film side.
"Don't worry, as long as you catch the third-tier and urban groups, the first-line audience will come over when they smell it." Xu Jia said with a smile.
"Huh? What is the rationale for this? Miao Yuqing was puzzled.
"They have to see what the movie looks like before they can judge how vulgar it is."
The corners of Xu Jia's mouth rose, "This wave, it's called a black cat or a white cat, and if you can catch a mouse, it's a good cat." ”
Regardless of whether it is positive or negative, as long as you are willing to contribute to the box office, you are a good audience.
Not to mention that after watching it, these people will also comment on the Internet and contribute to the popularity.
……
Next, as Xu Jia expected.
The box office trend of "Wolf Warrior" completely fell through everyone's eyes.
On the first day, it was only 60 million, and on the second day, it rose to 100 million, and the total box office reached 300 million on the third day.
This is the next Charlotte Troubles!
You must know that in the previous life, the first part of "Wolf Warrior" only got a box office of more than 500 million.
is still Wu Jing alone to pick up the beam.
Regardless of the publicity and distribution, there is not much money to achieve.
In this life, there is Yang Mi's joining, coupled with Xu Jia's strong support and marketing.
won more than 600 theaters on the release, and immediately tapped all the potential of the movie.
On the fourth day.
The box office of the day only dropped slightly, winning 90 million, which is still the daily crown.
It took a week to surpass the box office of the previous life, and anyone with a discerning eye can see that over time, breaking one billion is a sure fact.
After getting this result, everyone's first reaction was to breathe a sigh of relief.
It turned out that it had just broken one billion, and I thought it was the next "Charlotte Troubles" again.
The next moment, when I came back to my senses, I wanted to slap myself.
What made me float so much, it was a result that broke the box office of one billion, and many directors couldn't reach it in a lifetime.
There are only 47 domestic films that have broken 100 million yuan in the whole year, and only 6 have broken 1 billion so far.
Especially Wang Lei of Huayi, he only feels that his imagination has been subverted.
The highest box office of Feng pants is still 13 years of "Private Custom", more than 700 million.
Jiaxing has already released two movies that have broken one billion.
Not only are people more popular than people, but this company is more angry than the company.
"Give me research! Everyone went to watch "Wolf Warrior" a hundred times, and each of them handed me a report. Wang Lei roared angrily.
Only then did he face up to what Xu Jia had said before, as long as he could understand the key to "Wolf Warrior".
Huayi can also follow the trend and eat some meat.
"But boss, Jiaxing has investigated more strictly, and there are no free resources on ......the market at present," the subordinate said.
Wang Lei was stunned for a moment, and was furious: "We are making movies, and we still watch pirated copies?" ”
"Can movie tickets be reimbursed?"
"Roll !!"
The same scenario happens across companies.
While everyone was studying "Charlotte's Troubles", "Wolf Warrior" was added.
Xu Jia proved with his actions that even if he entered a new field.
Produced by Jiaxing, it must also be a high-quality product!
I thought this was already the pinnacle of Jiaxing.
The words of Jiaxing's investment in the upcoming "Monster Hunt" and "Detective Chinatown" have made many film companies tremble.
Vonima?
No way??
Come back???
I don't believe that these two parts of you can also be a big hit!
At this time, Xu Jia's mind was no longer on the box office of the movie, but on the development of the surrounding of the movie.
The real bigwigs never value a project.
(End of chapter)