Chapter 258: I won't accept gifts for the holidays this year
"Damn, what's the situation, are you ready?" Seeing this, Zhou Ren turned his head sideways and whispered to him.
"Nonsense, count on your copywriter, knelt at the beginning, haven't you heard people say you've seen something like it? Apparently prepared. Lin Hao was speechless for a while.
"Hehe, who knew this thing could crash."
Zhou Ren smiled wryly and said, "Coincidence, pure coincidence." β
"Leave yourself a way back before you do something next time, and save yourself embarrassment." Lin Hao admonished.
"I want to too, but the brains of the people under my hands are all wooden, and it would be nice to be able to take out this one." Zhou Ren explained.
"With a combination of work and rest, you don't need to rush the list too quickly, and the brain will be starved of oxygen." Lin Hao reminded.
"There is no pressure, how can there be motivation, I still want to lead my people to buy a car and a house." Zhou Rendao.
"You're not afraid of driving people crazy."
Lin Hao was speechless.
Zhou Ren smiled.
The two of them were talking.
Zhang Guoding, Wang Yijing and others also opened the advertising plan.
I watched it for a minute or two.
How to say it.
The expressions on everyone's faces were weird.
It's awkward.
Several young employees looked up at each other.
Then he looked at the positions of Lin Hao and Zhou Ren.
He hurriedly lowered his head again.
Silenced.
Is this an advertisement?
Is this also called advertising?
If it weren't for the occasion.
Many people can even spit out a mouthful of old phlegm.
Elementary school students are afraid that their writing is much better than this.
"That. Mr. Lin, this copywriting that your company took out is too. Maybe it's a little too simple. β
Wang Yijing was the first to speak.
I have to say.
See the creativity inside.
She was a little intimidated.
It's not that you're scared because of the idea.
It's rough and scary.
Because the level of planning and writing is simply too low.
It is perfunctory to follow.
The advertising slogan is sung in a singing way.
There's nothing wrong with that.
But what is this about?
"I don't accept gifts for the holidays this year! Don't accept gifts, don't accept gifts! If you don't receive gifts, you don't receive gifts, and if you receive gifts, you will receive your brains and benefit your mind! Brain! Benefit! God! β
That's it?
It also has to be accompanied by the animation of the old man and the old lady.
Wang Yijing couldn't smile bitterly.
She really couldn't see anything useful.
This CΓ΄te d'Azur company isn't joking, is it?
"Manager Wang is right, is it too monotonous to say such a short advertising word."
Zhang Guoding also raised his head and asked.
At this moment.
He didn't look very good.
Where's this an advertisement?
It's like a joke.
At best, it's simple.
It's hard to hear what the hell this is written about.
"Copywriting is just that, we don't joke with our company's reputation."
Lin Hao explained with a smile: "Before any novel advertisement is launched, there is actually no guarantee that it will be successful, Mr. Zhang also said, what you want is sales, and I think this advertisement can increase your sales, isn't that enough?" β
Everyone was embarrassed when they heard this.
Enough?
Enough for a hammer.
Is this something that can be put in your hands?
"I'm sorry, Mr. Lin, to put it mildly, just the advertising copy you took out is a mess, and it's not even as good as the planning cases we just had, it's more than 108,000 miles away, and if such an advertisement is put out, I'm afraid that Brain Yishen Company and Cote d'Azur Company will become a laughing stock."
Wang Yijing lifted the frame of the mirror and said unceremoniously: "In such a planning content, I myself can't see any highlights and feasibility." β
"Manager Wang can't help but talk to himself, no one can guarantee the result before the advertisement is launched, and it needs to be further verified and practiced by the market."
Lin Hao said-for-tat: "Before that, how did you know that my copywriting could not be successful?" β
"Because I not only know how to produce advertisements, but also a professional copywriter, I know how to analyze, and I know the good and bad content of the plan." Wang Yijing said.
"At the end of the day, it's your subjective guess." Lin Hao said with a smile.
"My subjective guess is based on an analysis of the market environment." Wang Yijing retorted.
"Mr. Zhang, what do you mean?"
Lin Hao didn't continue to quarrel with her.
Instead, he turned his head to look at Zhang Guoding.
"Mr. Lin really wasn't joking with me?"
Zhang Guoding frowned.
This advertisement is indeed a novelty.
But the novelty is already beyond the normal range.
Sort of.
Some jokes are in nature.
Although Wang Yijing's words are not good to listen to.
But the truth was foreseeable.
Sing these few advertising words.
Criticism is inevitable.
"When it comes to money, our company never jokes."
Lin Hao sighed and said, "If Mr. Zhang can't believe it, then I'll give you a guarantee." β
Zhang Guoding was stunned.
Watch him wait for the following.
"Add a clause to the contract, if your company's sales can't be doubled during the period of brain benefit, I won't take a penny, what do you think?" Lin Hao continued.
As soon as these words came out.
Immediately it was intriguing.
Zhou Ren's face changed first.
Not in a hurry.
In his opinion.
Isn't that pure?
If the sales data does not double, it is not a casual fraud.
All Party A has the final say.
I can't restrain it at all.
Encounter a shameless point.
Let's just say that it hasn't doubled.
What can I do?
To put it nicely is to give a guarantee.
If you say it's ugly, it's equivalent to planning for someone for free.
We can not accept advertisements.
I can't stand this anger.
Zhou Ren felt that his brother was so humble because he wanted to stand up for him because of the previous incident with An Chimei.
Immediately, I was moved.
"If you don't forget it, we won't take it."
He whispered in Lin Hao's ear.
But Lin Hao didn't pay attention to him at this time.
Let's talk about the situation now.
It's useless to just talk about it.
Whether it is Zhang Guoding or Wang Yijing.
I didn't believe in this advertisement at all.
Don't take the initiative again.
It can be said that there is no hope at all.
"Lin is always serious?"
Zhang Guoding was stunned.
It's really useless to put this kind of regulation in the contract.
But the other party is willing to hand over the initiative.
Full of sincerity.
"Seriously."
Lin Hao nodded.
"Mr. Zhang, I think you should use our previous plan, Mr. Lin, this is really too bad."
Wang Yijing persuaded: "This kind of advertising will greatly reduce your company and image." β
Zhang Guoding hesitated.
On one side are new ideas that look a bit pit.
On one side is the old theory of steady and steady.
He is actually more inclined to Wang Yijing's side.
Because the former looks so new and unreliable.
"Mr. Zhang, I've heard such a sentence before."
Then.
Lin Hao suddenly spoke.
Zhang Guoding and everyone looked at him suspiciously.
"How can a person who has not tried new things, new ideas, and new methods, and does not give himself a chance?"
Lin Hao said slowly: "There is no fixed law for success, and there is never a business thinking concept and concept, it will always change to be new, try is always combined with practice, the times are changing, the environment is changing, and new things will always appear, this is an undeniable fact, I believe that Zhang will always understand." β
"Mr. Lin, this is a radical method?"
Zhang Guoding stared at him and narrowed his eyes.
Lin Hao smiled but did not speak.
"Mr. Zhang."
Wang Yijing has to persuade again.
Zhang Guoding waved his hand and said: "Okay, needless to say, Mr. Lin is full of sincerity, this advertising plan is too chilling if I don't use it, how the contract should be written, I, Zhang Guoding, am not a person who likes to take advantage." β
"So you agree?" Zhou Ren got up excitedly and asked.
"That's right."
Zhang Guoding nodded.
"Then I'll call someone to draw up a contract immediately, don't leave at noon, how about we have a meal together?" Zhou Ren arranged.
"Next time, I have other things to do, just connect with Manager Wang directly in terms of advertising production."
Zhang Guoding got up and stretched out his hand to Lin Hao and said, "Mr. Lin, then I wish us a happy cooperation?" β
"It's a pleasure to work with."
Lin Hao shook hands with him and said, "Thank you for your trust, I promise not to disappoint you." β
Zhang Guoding nodded.
Waited again for a moment.
The contract was delivered.
Both sides signed their names.
Zhang Guoding is also not staying.
Leave directly with someone.
Lin Hao is on crutches and it is inconvenient to send it.
Let Zhou Ren go.
This thing understands in seconds.
He hurriedly followed.
"Mr. Lin is really eloquent, and he won this big contract in a few words." Wang Yijing has something to say, praising him, but in fact, he is sarcastic.
"Manager Wang's advertising production company is not too big, right?" Lin Hao asked suddenly.
"Company size?"
Wang Yijing didn't understand his intentions too much, and immediately said: "Although it is not as big as Mr. Lin's family, it can also be mixed to eat." β
"What does Manager Wang think of the scale of Zhang's company?" Lin Hao asked again.
"The giant in the health care industry."
Wang Yijing thought for a while, then looked at him curiously and said, "I don't know what Mr. Lin is asking for?" β
"I just want to correct what Manager Wang just said."
Lin Hao pointed to his head and said, "Mr. Zhang and I have been able to get to this point, not just by mouth, but by this." β
Wang Yijing's face changed.
His own caution was pointed out.
It's not over yet.
Is this a reply that I have no brains?
She took a deep breath.
Considering the partnership behind it.
He did not continue to refute it.
It's going to be stiff.
My identity as a manager is completely inadequate.
Which is more important.
Wang Yijing is still separated.
"Mr. Lin, let's talk about the specific content of advertising production."
The contract is all signed.
Wang Yijing is reluctant to dwell too much.
Brings the conversation back to the work itself.
"The details are in the contract, I will let Manager Zhou be responsible for the root, and Manager Wang had better make a sample first, and then make modifications."
Lin Hao didn't bother to take care of her.
If it weren't for the hostility of the other party, it would have been obstructed.
Negotiations will not be so difficult.
And this woman is useless in belittling her own copywriting.
Party A says so, forget it.
You are just a third party hired by Party A.
I really take myself seriously.
That's it.
Lin Hao left the conference room on crutches.
By the way, I sent a message to Zhou Ren.
When necessary.
Dry each other.
(End of chapter)