Uh, isn't this just here to hug your thighs?

Xu Jia was stunned and said in surprise: "As far as I know, the ratings of your station are not bad, even if they are not top-notch, they are at least at the middle and upper level, and the excellence of the production team is obvious to all." ”

They don't have an online platform, so it stands to reason that they shouldn't find themselves, and they still put on such a low profile.

You must know that the other party is a director-level figure, even if it is a deputy, it is also amazing.

After all, the culture of Lu Province is still very strong.

Don't look at the style of the soil, that is to capture the audience.

The fact that the uncles and aunts don't speak out doesn't mean that they don't exist.

The three major advertising signs, Lanxiang, fertilizer, and infertility, ensure profitability.

In terms of variety shows, "I Am a Big Star", "Happy Forward" and "Sunshine Fast Lane" are also extraordinary.

The former, the material library of the ghost animal world, will also become popular in another twenty years.

In the middle, the national tide of breaking through the customs was set off, which was regarded as creating a category and making great achievements at a small cost.

In the end, not to mention, one of the troika of entertainment programs that year, the ratings once exceeded 30%, and it was able to wrestle with "Happy Camp" at its peak.

Best-selling author Da Bing used to be the host of this show, and it is hard to imagine that the hosting style and book style are completely similar to two people.

In terms of TV series, "Fairy Sword 3", "Breaking through the East", "Parents' Love" and so on are all available.

Originally, "Langya Bang" should also be premiered here by them, and there is a relationship between the noon sunshine, which is a matter of one sentence.

However, it was vetoed by Xu Jia at the beginning, and the ratings of "Langya Bang" were poor in the previous life, not because there was no TV station.

After all, the audience groups on both sides are not the same group, and they will only be made into one plus one less than two.

Later, the soaring ratings of "Langya Bang" also proved that Xu Jia's choice was not wrong.

With such a satellite TV whose ratings rank among the top ten in the country all year round and can occasionally sprint upwards, Xu Jia really can't imagine that the other party needs to beg for himself.

"The ratings are good, and the profitability is okay, but this reputation is a little unsatisfactory."

Editor-in-Chief Lu showed an unspeakable look on his face, "There are always people on the Internet who say that we are Taiwanese, and young people don't like to watch it, so we think about whether we should reverse this reputation, or attract young people to come and see it." ”

Feelings are such a thing.

What did Xu Jia think it was, he remembered that in his previous life, in 2022, there was an online selection of the most local TV station.

The scarf platform jumped to the first place with 83.8% of the votes, and it was invincible, and there was no opponent.

Instead of refuting it, his own family members supported this result more than others.

At a time when TV stations across the country are doing their best to pull young people to their own channels, and the online work is eager to attract everyone's attention.

The scarf stand is a bit out of place.

After all, rural dramas such as "My Niangtian Xiaocao" and "Taking the Wrong Car" are really not liked by young people, or anti-Japanese war dramas, which have long passed that outlet.

"Then have you ever thought that if you cater to young people, can the elderly in your satellite TV's basic plate be stable?"

"There are so many TV stations that are attracting young people, and there are only a few that can produce results, you ask yourself, whether in terms of scale, experience, or strength and funding, can you compete with those few?"

Xu Jia said the other party in two or three sentences, punctured the illusion, and made up for it at the end, "Don't be busy until the end, lose your wife and lose your soldiers, while you envy the upper stage, there may be other platforms waiting to pull you down." ”

This is not alarmist, the scarf station feels that the advertising is dirty, and the rural and anti-Japanese war dramas are old-fashioned.

But the others can't wait to learn these magic weapons.

Without him, it's too robust.

As long as you master these magic weapons, it is difficult to make mistakes in profit and ratings.

"It's me who didn't think it through."

Editor-in-Chief Lu happily admitted his mistake, sighed and said: "We have also had meetings and discussions many times, and we have been in a state of entanglement. ”

There is another very important point, but the people present know it in their hearts, but they can't point it out.

That is the arrival of the Internet age.

Being down-to-earth is not necessarily a good thing, and the middle and upper positions can only guarantee that there is no punishment, but it cannot be in the eyes of the above.

If you want to get results, you must have exposure and topics.

In other words, draw circles.

"Ahem, Lao Lu, don't be embarrassed for Mr. Xu, people are tired of traveling, or the VIP I specially invited over, and I will be interviewed with us later, you will give people problems when you come up, don't you drive people away?"

Hou Hongliang spoke in a round, interrupted the topic, and continued to talk about it, which made Xu Jia feel that he couldn't get off the stage.

Xu Jia waved his hand, "It's okay, I understand Editor-in-Chief Lu's mood, if you have to say a way, I have one here, but I'm afraid it doesn't meet your wishes." ”

In fact, he could not have interfered in this matter, but he thought of the identity of the other party.

And in the case of Jiaxing, which has moved many peers, it is time to attract a group of powerful allies.

The position of this scarf platform seems to be embarrassing, but for Jiaxing, it is just right.

"You said, whether it's appropriate or not, we all remember this situation on Lu Provincial Satellite TV." Editor-in-Chief Lu patted his chest and said.

The two thought of going together, and the business could not be benevolent.

If this thing can't be done, it's just a starting point, and it's not bad to be able to get in touch and get closer.

Looking at Jiaxing's recent achievements and projects, the two sides will have the opportunity to cooperate sooner or later.

"There is a saying on the Internet, called 'the extreme soil is the tide', it is difficult for us to turn now, and it is a way out to achieve the ultimate in this direction."

"Since it is soil, then it is soiled to the end, and while firmly grasping the basics, we will attract other groups, but in addition to the soil, I think that with the cultural heritage and history of Lu Province, we should also appropriately do some programs with cultural heritage."

"These programs may not be conspicuous, but they are a real establishment of word-of-mouth."

Xu Jia thought about it, so as not to leak the future secrets, and he had to hide some good things and take them out later.

"What do you mean, can you give an example?"

Editor-in-Chief Lu frowned slightly, and faintly felt that there was some truth in what Xu Jia said.

But the window paper didn't pierce.

"Let's take the treasure appreciation program, although it is soil, it still contains a certain amount of knowledge, including idiom competitions, the strongest brain, etc., these knowledge programs, they all have one thing in common, that is, other elements are mainly entertainment supplemented by programs."

"For example, if we invite a star from Lu Province to set up a restaurant, let's take Huang Bo, he will be the owner of the restaurant, and then find an elderly person with Alzheimer's disease to be a waiter, and invite a few famous artists to join the show at the appropriate time to add heat."

"The main body is not a restaurant, not a celebrity, but those elderly people with Alzheimer's disease, will it be meaningful to let the audience experience and understand the symptoms of this disease more deeply in an entertaining way?"

Xu Jia was inspired by the variety show "Can't Forget the Restaurant" in his previous life, but it fell on the ears of the two, like thunder.

(End of chapter)