Seeing that Jiaxing's career is very good, the project leaders in the company can't sit still.

Early in the morning, Dapeng ran to Xu Jia's office.

"Mr. Xu, you see that "Sewing Machine Band" is almost cut here, and the finished product will come out soon, how to arrange the schedule?" Dapeng asked, rubbing his hands.

Don't look at the fact that he directed a "Pancake Man" before and was a great success, but that was with the support of Sohu and the overdraft of word of mouth.

Now he still has no bottom in his heart.

"Isn't there a special person in charge of this part of the company? Just go according to the plan. Xu Jia said.

The arrangement of the project schedule is responsible for the project department on Zeng Jia's side, and the unified planning and management saves the conflict between one's own people and one's own people.

In addition, it is also to remind the outside in advance, when will your own project be launched, and those who dare to compete will be counted, if you feel that you don't have the ability, you will avoid it with interest and give everyone a way to live.

Otherwise, just like the current Chinese New Year file, under the squeeze of the two blockbusters "The Birth of the Demon Boy" and "Monster Hunt 2", most of the movies have become cannon fodder.

That is, Han Han has a sharp eye and runs fast, otherwise "Riding the Wind and Waves" will be finished.

"My idea is whether you can put it on May Day in advance, the company has arranged the movie for the summer file, I really can't stand it." Dapeng Daoming came to understand.

As far as his movie is a few pounds and taels, he still knows that he really doesn't have the courage to enter such a place where soldiers fight in the summer file.

"Shift to May 1st? Wait, let me ask Zeng Jia first, the reason for transferring you to the summer file. ”

Xu Jia hesitated for a moment and called Zeng Jia, "Sister Jia, the film directed by Dapeng, why did your project department arrange it for the summer file?" ”

Even he, the boss, knows how fierce the competition is in the summer file, and it is difficult for ordinary movies to even splash out.

For example, the film project he personally prepared for Reba some time ago, "Pride and Prejudice".

gathered Reba, Yang Yang, Wang Kai, and also had two major teams, "Occasional Practice" and "Creation 101", before they dared to put it in the summer file.

"Director Dapeng's film is a feature film, suitable for the white-collar class, our plan is to put it in June, before the summer vacation, mainly on weekends, and see if we can attract students." Zeng Jia explained.

There is another reason that she did not say, that is, Dapeng's project is really not ranked among the company's many projects, so naturally it can only arrange a general position.

Hearing Zeng Jia's reason, Xu Jiamo rubbed his chin, and the two parties had their own reasons.

He looked at Dapeng and asked, "Although there is a holiday on May Day, it is not long, and it can't be connected to the summer file, are you sure to move to this position?" ”

"These two positions are actually generally attractive, I might as well put it in the May Day stall where the competition is relatively small, I think that with the quality of the movie itself, it can slowly accumulate the box office in the form of word-of-mouth." Dapeng said.

He has little confidence in the commercialization of his films, but he still has some confidence in the quality, after all, he directed it himself and stared at the cut out himself.

If you don't even have confidence in yourself, then what do you put in the theater.

"Yes, just do as you say."

Xu Jia nodded, he has always been open to autonomy in this regard, so he said to Zeng Jia on the other end of the phone: "Do you hear what Director Dapeng meant, please Sister Zeng, please cooperate with you to adjust the schedule of "Sewing Machine Band". ”

In fact, Jiaxing's stall is big, and the people below also have their own small Jiujiu, and disputes are inevitable.

As the boss, what Xu Jia can do is try to level a bowl of water and take care of all aspects.

Just like Dapeng's appeal, in fact, it is not high, but its own value is not optimistic about the project department, so such a problem appears, which now looks inconspicuous, but with the postponement of time, sooner or later it will become a big problem.

In the final analysis, in fact, the domestic film market has become more involved under the leadership of Jiaxing, and most of them are still involved in their own projects.

"Thank you Mr. Xu, I will definitely run more publicity and live up to your love." Dapeng said excitedly.

He didn't know that he was being underestimated, and he was a little apprehensive when he came here to see Xu Jia today, but he never expected it to be so smooth.

It can be seen that Xu Jia's trust and importance to him is not just a fool of what he said at the beginning.

This made Dapeng, who had experienced Sohu's weak attitude of capital, finally have a sense of belonging to Jiaxing.

"You film more, which is the biggest help to me, by the way, since you choose May 1st to avoid competition, it means that the front can be extended, and there are basically no competitors in May, so it is very important to do your own publicity, I will ask the Propaganda Department to reformulate a propaganda plan for you, but you also have to try your best to cooperate, understand?" Xu Jia instructed.

His next promotion is no longer just the old set of templates, but with the new platform of Douying, "You and the main creators of the crew have to create an account on Douying, forget about it, and if you don't, as soon as possible, establish an official account of Douying of "Sewing Machine Band", send some tidbits, or preview highlights." ”

"In short, since you have confidence in your own movies, you have to mobilize the public, become more down-to-earth, and make it easier for everyone to enter the cinema and choose you."

Each movie will have different promotional strategies for different positioning, and even the promotion platform may be different.

Douying is the second propaganda position that Xu Jia wants to open up, taking advantage of the fact that this fertile land is not discovered by others, to be the first person to eat crabs.

In the previous life, many movies were obviously the material for hitting the streets, but in the end they achieved profitability and box office success, relying on the propaganda to fool netizens and deceive batch after batch of audiences to be leeks, especially dog blood and bitter movies, such as "Something More Sad Than Sadness" and so on.

The young people of the towns were fooled into following the trend one after another, and they were all deceived into becoming Muggles.

Once or twice was fine, and then later, the fool also found out that something was wrong.

From the belief at the beginning, to the later group ridicule, the movie promotion in Douying has become a clown.

Xu Jia couldn't control it in his previous life, but in this life, Douying has his shares, and the close cooperation between Jiaxing and Douying is also destined to be both prosperous and lossy in a short period of time, of course he can't carry forward this atmosphere.

It is a safe choice to use a film like "The Sewing Machine Band" to play the front station.

Thinking of this, Xu Jia patted Dapeng on the shoulder: "You will work hard, and I will never give you less in terms of resources." ”

"Mr. Xu......"

Dapeng's eyes were red, his mood was surging, and his eyes were full of tears.

(End of chapter)