Chapter 553: Sit back and wait for the day of the open beta

After being contacted by Yang Tianzhen, the navy also raised his hands to welcome him.

This kind of film that can promote them, naturally, will not refuse.

What's more, there is Han Sanping as a guarantor, coupled with Jiaxing's strong reputation.

Eight of the leading actors were also sent over for assault training.

But these are just the concerns of the public, as well as the recognition of Jiaxing's initiative to invest in sincerity at the official level.

At the level of capital, they instead focus on something else.

"Hehe, we're all in the same boat from today onwards."

Xu Jia signed his name on the contract, and the corners of his mouth rose, "I have already let the finance pass, you can take a look, I hope this money can be used for the development of the game "Genshin Impact", if there is a gap in funds, you can still find me." ”

He was willing to pay, but Liu Wei didn't dare to let go of this mouth anymore.

One billion was sold to forty percent of the other party's shares, and he, Cai Haoyu and Luo Yuhao could barely overpower the former.

If you sell the shares again, whose surname is this miHoYo?

"I'm glad you're joining, for the time being, Genshin Impact is not short of funds, it's enough, but in terms of publicity, I still need your help."

The reason why Liu Wei agreed to introduce Xu Jia into the company was that in addition to valuing one billion funds, it was the strong ability of the other party to publicize.

Who doesn't know that Jiaxing's marketing methods can be called the first in China.

Anyway, what is exposed on the bright side, the big V accounts on multiple platforms have the imprint of Jiaxing, not to mention those that have not been exposed and have a deep relationship with Jiaxing.

It is no longer the era of print media, and even platforms cannot promote without scruples.

Under the abundant and chaotic information, these big V self-media, which have many fans and huge fans, have become the most effective channels for voice.

These channels account for the vast majority of Jiaxing, which means that the mouthpiece basically speaks for Jiaxing.

In this way, can the propaganda ability not be strong?

Not to mention that these accounts can also attract traffic to other accounts, and the children and grandchildren are endless!

Many people want to copy the operation of Jiaxing, but unfortunately they have given up after trying it.

Because they found that it was impossible to go at all, it was not a matter of how much money was spent, but that they entered too late, and the ecological location was occupied by Jiaxing in advance.

It can only be said that Xu Jia's vision is too advanced, and when the mobile Internet has not yet emerged, he actually began to lay out.

"Don't worry, we are a family now, if you have any needs in terms of publicity, just contact Director Yang Tianzhen, and I will leave you her contact information later, she is the president of Jiaxing's public relations department, publicity department and brokerage department." Xu Jia said.

He owns 40% of miHoYo's shares, and in this alone, he is more than the three founders of the company, and he is the largest individual shareholder of the shares.

It is not an exaggeration to say that it is a family.

It was Liu Wei, Cai Haoyu and others who felt a strong sense of helplessness, and they got most of their hard-working foundation overnight, which is the power of capital.

Luckily, they're going to be joining in soon.

After all, their own valuation was only an estimate before, and if no one paid for it, it would be impossible to realize it, and it would always be just wealth on paper.

But after the introduction of Xu Jia, their shares became completely valuable.

So it's not good to lose or gain, and so far they are still winners in this deal.

However, none of them could have imagined what kind of behemoth the company they founded would grow into after the birth of "Genshin Impact".

And now, nearly half of the ownership of this behemoth belongs to Xu Jia.

Now that the transaction has been settled, Xu Jia naturally no longer has to hide from the outside world.

What's more, with his identity, this kind of action can't be hidden.

Let Mihoyou spread the news of his entry.

After all, Xu Jia, as the CEO of Jiaxing, second only to the head company, is known for his accurate vision, and is willing to invest one billion yuan to buy miHoYo's shares, which is also a kind of aura for miHoYo.

Just like Warren Buffett, many companies will give Buffett some shares for free in order to raise their worth.

Including Ma Yun, these are the same, Huayi will give Ma Yun shares when it goes public.

The latter is willing to hold, which means that they are optimistic about the company, and small and medium-sized investors will naturally follow suit.

It's just a double-edged sword.

In 10 years, 11 years, and 13 years, Ma Yun continuously reduced his holdings and cashed out more than 400 million.

Huayi's share price also plummeted.

Even if Xu Jia doesn't have as much influence as Ma Yun, he at least has a lot of skills.

What's more, he still gives money, not prostitution in vain.

"By the way, when will Genshin Impact be released?" Xu Jia asked.

As a major shareholder, although he promised the three of them that he would not interfere in the company's affairs, he still has the power to intervene.

"According to the current progress, there is hope to meet the majority of consumers in about three years, and it is the first time we have done it in an open world, and many places are not as simple as originally imagined." Liu Wei said.

In other words, if it is the media, or someone who has not yet invested, he will beautify it, but now Xu Jia is also a member of the company, so the real situation naturally does not have to be hidden.

"Don't be in a hurry, do it slowly, don't put too much pressure on the technical staff, we don't lack funds, and the performance of the "Honkai" series is so bright, you can work steadily, if there is a need for special effects, I can also help here, "The Wandering Earth" over our own special effects department and New Zealand's Weta special effects studio work together, you can open your mouth if you have needs."

Xu Jia knows that without himself in his previous life, miHoYo can make "Genshin Impact", and if he has his own franchise in this life and strong funds to enter, there will be no problem.

He said that these are to reduce the burden on the other party, so as not to put too much pressure on his back because of his own entry.

Liu Wei was a little surprised by Xu Jia's behavior, but the fact that investors could think about them really made him feel relieved.

I am afraid that the other party will ignore the difficulties for the sake of benefits.

"That's what we've always been upholding, and we're working steadily." Liu Wei nodded.

Cai Haoyu, who was a technician, looked at Xu Jia more cordially, and said: "Do you want to hold a special press conference to announce this matter?" ”

Don't look at miHoYo's small achievements, but it is only in the two-dimensional circle, and it is still unknown at the public level.

Now that Xu Jia has joined, he finally has the opportunity to show his face, and he doesn't want to miss it.

"That's not necessary, I suggest that you focus on the production and development of Genshin Impact first, with the layout of miHoYo, this press conference will not have any effect."

Xu Jia shook his head, he had a plan for miHoYo, "Your first appearance in front of the public, I plan to put it on the day of the open beta of "Genshin Impact", you are professional in making games, and the marketing is still mine." ”

(End of chapter)