Next.

"Parasite" was officially released worldwide.

Bong Joon-ho and other main creative teams were sent by Xu Jia to Goryeo for a roadshow.

That's what he thinks is the largest box office, and with the character of the Koreans, this kind of Oscar-winning movie will definitely be bought by them.

As for the rest of the film market, it is enough to have the honor of four Oscars.

They are not as familiar with the main creative team as the people of their own country, and they value the name of the Oscar more.

And Huaxia, not to mention, these four words are enough for Jiaxing to produce.

However, Xu Jia didn't expect the box office to be much of a hit.

After all, the core of this movie is still about some phenomena in Goryeo, and Chinese people can feel and understand the things in it, but they may not be able to recognize it.

Whoever makes each have their own way of suffering, and there are indeed certain cultural differences.

In fact, in the previous life, this film was banned in the mainland, but in this life, there is Jiaxing's investment, coupled with the Oscar bonus, and the impression score that was finally brushed up, it gave the opportunity to be released for the first time.

It's just that it's still deleted, deleted, and reduced, but it's satisfying for Jiaxing to be released.

"How's movie attendance?" Xu Jia asked in the office.

He doesn't value the results of "Parasite", but the company still attaches great importance to it.

Seriously calculated, this is Jiaxing's first movie to warm up for the summer after this year's Chinese New Year.

"Each theater chain has data sent back, the attendance rate in the first and second-tier cities is more than eighty percent, and the cities below are average, but there are also fifty percent, mainly because the schedule is not good, so I can only wait for the weekend to see." Miao Yuqing reported.

"The online evaluation is good, but there are indeed many negative factors, one is that the subject matter is relatively unpleasant, the other is that the schedule is not suitable, and finally the starring lineup is not familiar to domestic audiences, everyone is generally more willing to watch "Furious 8", and the company's internal estimate of the box office may stop at about 300 million." Zeng Jia elaborated in more detail, but the sense of loss between the words was overflowing.

Looking at it again, everyone in the office is relatively depressed.

is obviously not satisfied with this result, the movies produced by Jiaxing are not even below one billion at present, and they are all hits of the season.

This "Parasite" is Waterloo in their eyes.

Xu Jia couldn't help but smile helplessly: "You are more inflated than me, even if a literary film wins the Oscar, the upper limit is there, not because it is invested by our Jiaxing, you subconsciously feel that the audience must be able to accept it, if you want to think clearly about the purpose of the original investment in this movie, in addition to harvesting the global box office, you are rushing to win awards." ”

"Now it has played well in both attributes, we can't just look at the domestic box office, we have to see that it has a large audience in Korea, North America, and Dongying, and look at the world, many Hollywood movies are losing money at the North American box office, but in our China it is making a lot of money, and we must also look at the world in the future, and walk on two legs to be more stable."

He really thinks that if the domestic box office of "Parasite" can reach 300 million, it will be very good.

Unless the main creative lineup is all replaced by Chinese, there may be hope of becoming a hit, but it is not worth it.

The core of this movie is the class antagonism of Goryeo, and if it is replaced by a Chinese actor, there will be a big problem inside.

Jiaxing finally brushed the impression points, and when the time comes, they will all fall off.

In order to prevent the box office, Xu Jia chose this film in order to help Jiaxing accumulate experience in the operation of film festival awards, and by the way, build a foundation for the distribution system.

"No wonder you don't have many plans for the promotion of "Parasite" in China, I understand, and then let it be, and don't need to disclose this set of rhetoric to the media, so as to save the outside world from rumors." Zeng Jia said thoughtfully.

She initially advocated increasing the publicity budget, but Xu Jia did not respond and did not refuse.

Now that I think about it, I still think about it.

"No, normal publicity, we are mainly online, the main creative team will arrange a trip at most, their gang will be ambitious after winning the Oscar, this is basically the final cooperation, but we can help them undertake domestic affairs, and there will be a lot of invitations in the near future."

"As for the gossip, do you think we need to care?"

Xu Jia smiled contemptuously, Jiaxing was in the limelight, and there was no doubt that someone secretly used the topic to play, but he couldn't hurt half a hair.

With 1.3 million tickets sold, the turnover of more than 30 million is enough for Shijiaxing, a company interested in live broadcast e-commerce, to guide the way.

It's too late to tie the knot, who dares to follow suit?

waited until the next day, the domestic box office on the first day came out, and it really attracted a lot of topics on the Internet.

【Jiaxing Waterloo】

[Jiaxing myth broken? ] 】

["Parasite" box office 30 million on the first day]

Three topics rushed to the hot search list of the neck, and the comments below were even more smoky.

"I said that Jiaxing's grades will decline sooner or later, now let's see what it comes true."

"If you invest in a movie for the Korean people, you still want to make money from the Chinese people, what kind of beautiful things do you want."

"This is the opposite of things, and I expected it when I watched the live broadcast yesterday."

"Jiaxing's products must be high-quality products, which is already a thing of the past."

All kinds of voices of decay have emerged, some of which are instigated by forces, and some are purely online mobs, who cannot see the good of others.

According to common sense, this kind of wind direction can be suppressed by Jiaxing with a little move.

But Jiaxing didn't seem to pay attention, and never responded, as if he acquiesced.

Even the Jiaxing fans, who are strong in combat on weekdays, did not go out for the first time, and they died down.

This made netizens who originally planned to watch a good show suddenly feel wrong.

Didn't you really get poked in the sore spot?

As everyone knows, Jiaxing at this time is in a state of jubilation.

""Parasite" in Korea had 560,000 viewers on the first day of its release, ranking first at the box office on the day, with an estimated box office foothold of at least $50 million, and North America and Dongying are also performing well, and the total global box office is estimated to be no less than $200 million."

Miao Yuqing talked about these data, which is called an eyebrow dance, "And through this movie, we have developed distribution channels in Southeast Asia, and local fans have gradually begun to realize the reputation of Jiaxing's production, and the distribution system in other regions has also been established, and many of our films are packaged and sold, although the current acceptance is not high, it can still help the local people recognize Huaxia films." ”

Xu Jia understands the difficulties in the development of the global distribution system.

Back then, whether it was Xiangjiang Movies or Hollywood, the process of conquering global fans was accumulated bit by bit, and it was a proper thing to be frustrated, but if you don't sow the seeds, you will never see the fruits of the harvest.

Obviously, Jiaxing is already on the way.

(End of chapter)