Chapter 706: Farce, Jumping Beam Clown
"Rest assured, we will do our best in terms of security, and as for the guests, we will also cooperate with the transportation department to give the greatest convenience, and in terms of publicity, I hope that our TV station can also participate."
Not long after, a person who looked like a boss walked over, and from the actions of other people, it could be seen that this person should be the boss of the cultural and tourism department.
Xu Jia stretched out his hand and said with a smile: "Thank you for your support, if you need anything in the future, just open your mouth." ”
He is now entangled with Hangzhou's interests, and under his advocacy, most of the short drama companies have moved to Hangzhou, including some live broadcast companies.
In a sense, Xu Jia has made a lot of contributions to the GDP of Suzhou and Hangzhou.
"Hehe, if you talk about this, I have a reluctant request, I know that you are a Chinese expert in marketing and publicity, and now various cities are attracting young people and tourists, can you give us some advice in this regard?"
This one was also unceremoniously, and when he saw that Xu Jia said that he owed a favor, he immediately cashed in the favor.
But I have to say that such a frank move has been appreciated and recognized by Xu Jia.
"I can't talk about it, at most I have some personal opinions, after all, you know that I am more focused on the Internet in terms of marketing and publicity, which coincides with your target group, most of the young people are high-intensity players who surf the Internet, and although tourists include multiple age groups, there is one platform that can still include most of them, that is, Douying."
"Have you ever considered setting up an account of Hangcheng Cultural Tourism on Douying, to post some related videos to attract young people and tourists, as far as I know, some short videos for local publicity are quite good, and as long as you have this idea, I can arrange for Douying's people to connect with you."
Xu Jia really put forward a practical idea, in fact, this is also the number of cultural and tourism departments in most areas of the later generations.
It's just that today, it's still strange for everyone.
Putting the local cultural tourism promotion on the Internet, or using its own official media account, this is a sword that has gone off the rails.
But the other party's eyes became brighter and brighter, obviously able to draw nourishment from Xu Jia's thoughts.
"Listening to your words is better than reading a book for ten years, as soon as this angle changes, I suddenly feel that the sea and the sky are wide." The middle-aged man clapped his hands, and then shook hands with Xu Jia vigorously: "Then trouble Mr. Xu, if it can be done, I thank you for your help on behalf of the people of Hangzhou." ”
"Seriously, I think your image is actually quite good, I suggest that you can appear in person to promote your hometown, put on ancient costumes and go to some scenic spots in Hangzhou to shoot cross-dressing videos, in short, you can promote your hometown in a way that is close to young people."
Xu Jia gave the earliest regional cultural tourism promotion tricks out of the circle, which is also the easiest to copy, and others, such as Siping Police, which require high-quality content, are not suitable for the other party for the time being.
At least play a routine first, let's talk about it, just now domestic short video users are in the stage of curious babies who have never seen anything, and it is enough for them to come up with some tricks.
Everyone looked at Xu Jia's eyes, and then they understood that it was not unreasonable for others to succeed.
Just casually pointed out a method, and they found it interesting to listen to it.
It can be said that as long as they practice this idea, it is no problem to achieve certain results in self-media.
Based on this alone, people simply think about the short video thoroughly, no wonder it is a shareholder of Douying.
After impressing the people in the cultural and tourism department, Jiaxing's work became much smoother.
Zeng Jia has taken over in all aspects, and Jiaxing's team has long been tempered in various crews, and this project can only be regarded as trivial.
Xu Jia saw that he no longer needed to stare at it himself, so he called all the big coffees.
"Uncle Benshan, is the movie finished? Already started cutting? Don't stare at it and leave it to the director, you take Uncle Fan to Hangzhou, participate in the Jiaxing night held by our Jiaxing, and call your apprentices by the way. ”
"Master Xing, are you busy? You come to Hangzhou with Uncle Da, it's not a big deal, come and be an award presenter for me. ”
"Brother Cheng Long, let "Runaway Player" go first, there are more important things to do here, I plan to make an awards ceremony, the fairest one in the country, without any interests, mainly to promote newcomers and reward those powerful actors."
"Ma Dong, let's take a trip, "Gong Shou Dao" has been shortlisted, it is definitely not a black-box operation, you should give me a face, not to mention whether this ceremony is for you Taobao to promote Double 11, or in your base camp Hangzhou."
One phone call after another, from home to abroad, Xu Jia was thinking about who else had not been contacted, but the staff on the side were stupid.
I thought that the first Jiaxing Night was the internal entertainment of Jiaxing, but I never thought that Xu Jia's list was only higher than those old ceremonies.
After contacting all the big names, Xu Jia turned his head and called Miao Yuqing over, saying: "This grand ceremony must not only be recognized by insiders, but also pay attention to outsiders. ”
Huaxia's earlier award ceremonies, such as the Golden Rooster and Hundred Flowers, were actually very recognized by the audience, and the ratings were quite high at the earliest, and many viewers paid attention to them.
It's just that with the development of entertainment, everyone's attention to these festivals naturally declined.
After all, a bunch of old pedants, the ceremony was purely for their own people, and they didn't consider the audience's feelings at all.
Later, I pinned my hopes on young people to watch, and began to compromise with some actors with high traffic and popularity, and even lost the fig leaf of credibility at the end, and finally made a fuss about both inside and outside the circle.
If you don't recognize it in the circle, the crew won't recognize it, and the practitioners won't care if they win the award or not, and if they don't recognize it outside the circle, it means that they have lost their credibility, and how much impact can an award ceremony that no one watch?
As a result, we have fallen into a vicious circle, and it is naturally getting worse and worse.
What Xu Jia has to do is to start another stove, and the master will not play with you, nor will he touch your body.
Don't say it, after those people heard about the night of Jiaxing, they were impatient.
"An amateur celebration held by an amateur is purely entertaining, and we firmly disapprove of it."
"It's hard to imagine what kind of award ceremony a private enterprise owner can make, which is nothing more than entertainment to death, mixed with a lot of advertising, which is more worthy of trust and attention, I believe the audience's eyes are bright."
"Jumping beam clown, no matter how lively it is, it's just a farce."
Many veterans in the film and television industry stood up and openly criticized Jiaxing Night, and everyone knew who the sword was pointing at.
Many people are beginning to look forward to how Mr. Xu, who is rumored to take revenge overnight, will respond.
(End of chapter)