March 9, just after Women's Day.

"Hurricane" was officially launched on + video.

Compared with the previous life, "Hurricane" only relied on one Zhang Yi to carry the ratings, and in this life, because it was produced by Jiaxing from the beginning, it attracted a lot of attention when it was launched.

"All the publicity releases are arranged, and our channels are all sent, and I want the whole network to be full of information about "Hurricane" within three days." Xu Jia arranged in full swing.

Yang Tianzhen is specifically responsible for the promotion of "Barbie", and the former has been looking for new challenges since the idol economy declined.

The establishment of the global publicity system of "Barbie" this time seemed to her to be a big opportunity for improvement, and she immediately led the team to the United States.

The company originally had a deputy in charge, but Xu Jia couldn't bear to be idle in the company, so he took over the relevant publicity of "Hurricane", which can be regarded as a mold for the company's backwards.

Most of these guys came in after Yang Tianzhen joined the Jiaxing Propaganda Department, and they had only heard of Xu Jia's marketing ability and had never seen it.

After all, in the propaganda industry of the entertainment industry, Xu Jia's publicity and marketing ability is well-known.

Everyone knows that the magic weapon of Jiaxing's rise is publicity and marketing, but later Xu Jia rarely participated in this specific matter in person, and only legends about him were circulated in the rivers and lakes, and now he is finally going to re-emerge.

"It has all been arranged, and all publicity channels have released relevant press releases, and the effect is good so far, the number of broadcasts of "Hurricane" exceeded 100 million in one hour after its premiere, and it is expected to break 1 billion in 24 hours." Zeng Jia said.

These billion broadcasts are not like the tens of billions of data that some online dramas blow that are so virtual that they can no longer be virtual, as long as they are in Jiaxing, all the data presented are real and effective.

And now, because Jiaxing has taken the lead, other platforms and companies have also followed suit, and the previous trend of false data reporting has put the brakes on it.

After all, if they boast about how high the broadcast volume of their dramas is and how good the data is, compared with Jiaxingyi, they find that they are still far behind, and the bottoms are gone, so they can only follow the truth, at most they are playing some tricks in other aspects, such as the completion rate and the popularity of the neck.

It's just that many viewers no longer eat their set, and from this point of view, Xu Jia can be regarded as completing a small part of his goal, which has indeed changed a little bad atmosphere in the entertainment industry.

"Maintain this rhythm, with this situation, "Hurricane" will be our first big hit online drama this year, Zhang Songwen and the main creative team must also take care of it, and they can't be too floating, but the treatment must also keep up, so that they can feel the company's attention, understand?" Xu Jia continued to admonish.

The success of a project is not the end, but only the beginning of a new round of division of interests.

And compared with the contradiction at the beginning, the contradiction involving immediate interests is different, and the movement is much greater.

If he could, Xu Jia naturally didn't want such a good creative team to fall apart, and it was best to be rich and prosperous.

In fact, "Hurricane" exploded far faster than everyone imagined.

From March 8th to the end of the month, for nearly a month, the whole network was the territory of the Gao family, and there were more than 20 hot searches around the neck, and Zhang Songwen, who was originally unknown, became a popular actor because of the role of Gao Qiqiang.

The bigger the wind and waves, the more expensive the fish, which is a widely circulated golden sentence today.

So much so that Xu Jia didn't show his true strength at all, he found that the crew had reached the point of seeking defeat alone, and the popularity was so great that there was no need for publicity at all, the whole country knew about it, and even Gaoli and Dongying sent people to talk about the introduction, where else could it be transmitted, and it would be too wasteful to spread the publicity expenses outside.

The Asian partners who joined in the streaming media immediately introduced "Hurricane" into the distribution system as the first share of the pie in 18 years.

After all, under a mature distribution system, the more companies involved, the easier it is for the project revenue to grow.

For a time, Zhang Songwen had a tendency to burn the whole of Asia.

……

As soon as an interview ended, Zhang Songwen breathed a sigh of relief.

He has suffered from not being popular, he has been an actor for so many years, he can't even afford a house, and now that he is popular, he has no intention of refusing at all, but cherishes these exposures and announcements very much, even if he is tired, he will never get tired of it.

After all, how many actors want to get this kind of treatment, but they don't have this opportunity.

"Teacher Zhang has worked hard, I heard that you have been cooperating with the propaganda during this time, and it is difficult for you." Xu Jia's voice sounded.

When Zhang Songwen reacted and hurriedly stood up, Xu Jia's figure had already appeared in front of him and stretched out his hand.

The two shook each other tightly, especially the former, Zhang Songwen was excited, and his eyes were full of gratitude.

"No, no, it's not difficult at all, I wish there were more announcements looking for me, it's best to have so many all the time, there was no media when I wanted to be interviewed before, and in terms of hard work, those who promoted our crew were the hardest, compared to what I gained, they deserved more rewards and encouragement." Zhang Songwen shook his head and said.

He thought he had gained enough, not to mention inflated, and his heart was more of a sincere fear.

Having these announcements kept him busy also relieved his inner agitation, making him feel like his feet were still on the ground.

"If many artists have your mentality, they won't be just a shooting star, to be honest, actors like you in the entertainment industry are more popular, and there will be a lot of changes to the atmosphere, but it's a pity that it's too late, it's better to be younger." Xu Jia said with a smile.

For Zhang Songwen's mentality, he is what he appreciates the most, and other abilities are secondary, you must know that if the image of a public figure collapses, the impact can be much greater than the poor ability.

"It's too much, I'm just doing the basics." Zhang Songwen said modestly.

"Come to see you today, the first is to congratulate you on your popularity, the role of Gao Qiqiang not only made you, but also added a lot to "Hurricane", and second, I am looking for you to talk about a sequel, of course it is not "Hurricane 2", this story is over, but to change the script and the same set of teams to continue to make this type of film, strike while the iron is hot, it is best to continue the previous glory, if not, the boutique drama is worthy of the audience." Xu Jia said.

Series dramas are a common problem of domestic film and television companies, to put it bluntly, the uneven distribution of interests makes it difficult to shoot sequels, such as the successful IP of "Love Apartment" is also weak in the fifth season, and a large part of the reason is in the actors.

(End of chapter)

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