Until the end of the movie theater, fans still talked about what Xu Jia said.

Don't think about it, when you get home, you have to rush to the hot search on the Internet.

With Xu Jia's understanding of his own propaganda department, Yang Tianzhen will not let go of this opportunity to promote the movie for free.

"You guys, you have to pull me to do something, it was not easy to persuade the people in the company to stop looking for me to cooperate with the publicity, so a whole thing, I should say that I favor one over the other." Xu Jia sighed and said.

I really thought that he liked to talk big and put satellites, but in fact, he still likes to be low-key in his bones.

It's just that his behavior fell in the eyes of others, which is called a pretend.

"Come on, if you can save so much publicity funds, you can steal the fun and put it up, if you want to say that you are tired, then I have to cooperate with the crew to run the publicity, isn't it more finished, you don't know how to take care of the elderly." Uncle Benshan forked.

If he doesn't do it, forget it, if he wants to do it, he will do his best, and he basically plans to follow the promotion of "Sherlock on the Plains" to the end, after all, the box office is high, his face is better, and the money in his pocket is thick.

Younger generations such as Shen Teng and Jia Ling are all thriving in the film industry, and another pair of pairs, Zhou Xingxing and Uncle Da, also won a lot of box office.

"You're so healthy, you're much healthier than many young people, but to be honest, you don't have to follow all of this publicity, just rest when you need to." Xu Jia said.

As far as the cost of "Sherlock on the Plains" is concerned, not even 20 million, he is worried about the box office of a der, and the profit is stable, which is nothing more than making more and earning less.

In addition, because of Uncle Benshan and the starring role, I'm afraid that I don't have to think about it in this sequel, so there is no need to pull two older people to squeeze excessively.

Seeing that Uncle Benshan waved his hand, he didn't plan to listen to persuasion, Xu Jia didn't say more, people knew it in their hearts, and it would not be so that he would stop the other party from making money for himself, so he looked at the range on the side and said: "Teacher Fan, when do you plan to join the group here, I'm waiting for you." ”

This Jiaxing's commercial achievements are rising steadily, and he doesn't plan to fall behind in literature and art, so he can use this movie to impact the award.

"Don't talk about calves, has the director decided, it seems that I'm alone now." The scope finally understood why Uncle Benshan was always so uncalm in the face of Xu Jia.

This child didn't speak smoothly, and a word could trigger his emotions, but I have to say that the relationship between the two parties is also progressing rapidly in this situation.

"Director, I'm going to find Wang Xiaoshuai, what do you think?" Xu Jia said casually.

In fact, whether the other party accepts it or not, Wang Xiaoshuai is his choice of director, not because he values the fame of the former's sixth-generation director, mainly because this guy is really suitable for the shooting style of "Long Time and Long Time".

It can be said that "Long Time and Long Time" is tailor-made for Wang Xiaoshuai, and the sense of age and detailed emotions in the movie are not something that anyone can film, and even if they do, they may change their taste.

When the scope heard the candidate given by Xu Jia, he was stunned for a moment, then pondered, and smacked his lips: "Don't say it, I have seen Wang Xiaoshuai's "Qinghong" and "Rizhao Mountain City", and the story you told is quite compatible, I think it's okay, who are you going to find to play the role of Wang Liyun?" ”

The director has decided, then the second is the female lead, and in terms of scope, the latter has a greater impact on him.

After all, Liu Yaojun and Wang Liyun played by him are husband and wife, and the two have the most rival plays, whether they can play a better performance, and the level of the rival actors is also very important.

In case his acting skills are outstanding, but he pulls his hips against the actors, it will not be in vain.

"How is Hui Yinghong?"

Xu Jia searched for the list of actresses in his mind, and suddenly jumped out.

If the age is appropriate, coupled with good acting skills, it must be this one.

"Of course it's good to be able to invite over, after the Golden Horse and Golden Statue double film last year, then what am I not satisfied with, I'm still worried that I won't be able to catch her play." Scope's eyes lit up and he said.

He is a 16-year Academy Medalist, but in terms of qualifications and awards, he really can't compare to Hui Yinghong, who debuted and signed Shaw Brothers in 77, and won the first Academy Award in 82.

Looking at the whole country, few actresses can compare to this resume.

"Yes, the director, the hero and heroine have decided, isn't this all live, you will come to our company directly after the announcement, and we will start preparing for filming."

Xu Jia didn't give the other party time to react at all, so it was given.

As for whether those two people can be invited over, it is not within his consideration, Mo said that the country is the world, as long as he wants to, few actors can refuse his invitation.

The range opened his mouth and swallowed it back.

Xu Jia has done everything to this point, he really has nothing to shirk, he has never filmed such a smooth scene, and the two consecutive happy cooperation processes have already made him biased towards Jiaxing in his heart.

It can be said that in the future, Dan Fan Jiaxing will invite him again, and the scope will not be rejected based on impression points alone.

……

Day 2.

"Sherlock on the Plains" can be described as the only dark horse player in this unpopular period.

With the blessing of Uncle Benshan and the range of golden partners, coupled with the aura of Jiaxing's word-of-mouth, the box office on the first day got 120 million.

In one day, the rate of return reached more than 500%, which made others look greedy, but they couldn't be jealous.

It's very simple, the same movie, put it in their hands, I'm afraid that it will be difficult to think about it at the box office.

First of all, Uncle Benshan and the range of the old duo are not easy for them to move, even if the salary will never be low, and secondly, how can a comedy film with a rural theme in the market make the audience believe that it can be worth the ticket price? The audience can't be moved, so how can they persuade the theater to arrange a film schedule?

You must know that the theater side has always watched the producer put the dishes on the plate, and the box office of many movies is poor, not because of the poor quality, but because the movie theater does not schedule films, no matter how high the attendance rate is, it is useless?

Now many big projects have signed bundled contracts before release, how many films do I want for this movie, how many films do I want for that movie, and the rest of the films compete for that scheduling rate, and I don't even have the qualifications to compete from the beginning.

But here is Xu Jia, it is different, just with the word Jiaxing, no matter which cinema chain is sideways, especially Wanda, which is like a son, the poster of "Sherlock on the Plains" can be seen everywhere in this off-season theater.

What's more, in terms of publicity, by leveraging the nostalgic tide of "Ma Dashuai", it is even more free of charge.

This two-pronged approach naturally pays off.

(End of chapter)