The competition for electric vehicles is cutthroat.

The battle in the market is comparable to a tragic war.

The loser fell and retreated, and after the winner had eaten it, he stepped on the bones and climbed up to a high place.

Nie Xiaoping is probably a loser in the battery car market.

He entered the industry at the end of 07 and established a brand called [Hongwei] electric car with full enthusiasm.

When the brand was first established, it happened to eat a wave of dividends of the times, which also made him millions, and after earning millions, he felt that he saw the prospects of the market, so he took out a loan of millions and built a branch factory in Taishi, intending to sharpen his knives and make a big deal......

And then......

The financial crisis came.

The financial crisis has doubled the cost of raw materials in the market, and after the exponential rise, the sales cost of electric vehicles has risen accordingly, especially the [Vaillant] battery car, which has nearly doubled!

And then......

The [Hongwei] electric car, which was supposed to be a bestseller, suddenly couldn't be sold.

In big cities, old electric vehicle brands such as [Yuanneng], [Green Horse], and [New Era] relied on the capital accumulated in the early stage, and in this fight, he suddenly started a price war.

Various preferential treatment and measures to give back to old customers emerge in endlessly......

The sudden price war has made some low-cost electric vehicle brands unable to take any advantage at all, and the living space of [Hongwei] has been squeezed to the point that it cannot breathe.

After several price wars, the old electric vehicles such as [Source Energy], [Green Horse], and [New Era] were not affected in any way, but the new generation of electric vehicles similar to them [Hongwei] suddenly suffered bad luck, and finally lost a lot of money, not to mention, the dealer's market was also accounted for more than half......

Big brands can rely on price wars to grab the market, they have a large volume, and they can talk about the price with "battery manufacturers", but small brands are not qualified.

But if you don't fight a price war, you can only stagnate sales, and operating costs can directly kill you.

After 09 years.

The raw materials of electric vehicles are still rising, but this price war has not stopped, and almost every day we can see some electric vehicle factories being pressed to the point that they cannot hold on.

Around May, the market share was almost completely eaten up by the electric vehicle brands of [Source Energy], [Green Horse], and [New Era]!

Nie Xiaoping was forced to withdraw from the big market and shift his strategic focus to cities, districts, and counties......

He could think of the cake.

Those old electric cars can think of this cake even more!

He investigated a set of data, and in despair found that these old electric vehicles seemed to have put their strategic eyes down on the countryside, and within a few months, these electric car brands were piled up in dense dealer outlets in towns and villages......

Their [Hongwei] electric car is one step slower, and they can't even find a breakthrough plan at all, and it seems that there is only a dead end waiting in front of him.

Yesterday......

They had a short meeting with the marketing department.

After the meeting, Nie Xiaoping sighed and smoked a cigarette.

Damn it!

[Hongwei] electric vehicles have to be reduced again......

These bottoms are going to be stripped naked!

Just when he was speechless, he saw a middle-aged man come to the door.

The middle-aged man introduced himself as the teacher of Yan Petrochemical, and they developed a battery that is safer and has a longer battery life than [Vaillant......

At first, Nie Xiaoping was quite moved to hear it, but when he saw the price, Nie Xiaoping was silent again.

The price of this battery is actually more expensive than [Vaillant]!

That's a piece of!

Is it now a question of battery life and safety?

Now it's a matter of price!

With your miscellaneous battery, the price has gone up, doesn't this make me die?

Yesterday's chat ended unhappily......

Unexpectedly, this morning, that teacher came again!

"Mr. Nie, are you free today?"

"Teacher Tang, what's wrong?"

"I want you to spare half a day to go to a meeting...... There are not many people at the meeting, and there are probably only about five brands......"

"Mr. Tang, I know that your battery is excellent, but I also told you yesterday, this is not the relationship between the battery is excellent or not, but the price relationship, I am starving to death, you can't expect me, a person who is dying of hunger, and then pay to subsidize you, right?"

Nie Xiaoping felt that he had already spoken thoroughly, but the teacher named Tang Wu still said all kinds of things as if he didn't understand.

Nie Xiaoping was a little irritable, but in the end, he nodded.

Forget it, let's go to Yan Shihua in the afternoon.

…………………………

Afternoon.

It was noisy in the office of the Yanshi training base.

The bustling sound made Nie Xiaoping a little irritable, and a feeling of breathlessness came to his heart.

He looked around.

In the office, there are five electric car brands, all of which are peers who started at the same time or a little later.

During this period, the electric car brands that started were all unlucky, and their circumstances were very miserable, either the products were unsalable and about to go bankrupt, or they were tossed to death and survive.

"Damn, these big brands are really not things, fighting for us!"

"[Green Horse] electric car is a Japanese joint venture brand, they have channels, capital, and support, our small electric vehicles, no one cares, can only fend for themselves"

"Hey, I regret dying now, I shouldn't have invested in electric vehicles in the first place, and now I'm stuck in the quagmire......"

"Is this a commercial monopoly?"

"I went to the top and asked, the commercial monopoly is a single brand monopoly of the market, and now there are so many big brands of electric vehicles on the market, they can't identify whether this is a monopoly or not......"

"Grass!"

in the office.

Smoky.

A personal boss sits and pours bitter water.

During this period, it was inevitable to say some ugly words, and even a boss became more and more angry the more he thought about it, and slapped the table, which was not of good quality, into a crack.

Tang Wu's heart was full of anger.

From the point of view, these businessmen with Erlang's legs crossed, smoking cigarettes, and full of anger are simply a group of rabble.

If it had been a few years ago, he would have not even glanced at these people, and even felt that he had lost points when he got closer.

But at this moment, he still smiled and sat patiently in the seat next to him.

After failing to start a business and experiencing many setbacks, he already knows how to bow his head.

He looked at the office door in the distance.

Why haven't you come yet?

He looked at the time......

Zhang Sheng hasn't come yet!

I couldn't help but feel anxious.

Just when his spirit was so tormented that he couldn't hold back his smile, the door finally opened.

Zhang Sheng walked in.

But Zhang Sheng didn't have a smile on his face, but glanced at all the bosses and slowly sat down on the main seat.

The bosses looked at him, didn't care about him, and then acted like nobody, chatting and talking nonsense......

Zhang Sheng didn't care, he just sat in his position and played with the computer by himself.

Tang Wu was a little speechless, and whispered a few words in his ear, while Zhang Sheng shook his head.

"Don't worry, wait until they finish chatting......"

Tang Wu exhaled deeply: "Then I'll go first?" ”

"Let's go, you go get busy first."

"Good!"

Tang Wu really couldn't stand such an environment, and then walked out of the office and came to the training room next to him to breathe.

About ten minutes later.

Tang Wu saw the door to his office open.

Then, the two bosses walked out scolding.

"What the hell!"

"We've been waiting here for so long, just to get us to work together with a single word?"

"Neurotic, what do you want to get rich to cooperate with me, and those who don't want to get rich can go, isn't this sick?"

"Damn, wasted an afternoon!"

“……”

After these bosses saw Tang Wu, they scolded even more.

The corners of Tang Wu's mouth moved slightly, but he didn't say anything, and he didn't say anything to stay, letting the two bosses leave scoldingly.

These two bosses who came out, since they entered the office, he actually didn't like it.

After the two bosses left, Tang Wu walked into the office.

There was a lot of commotion in the office just now, but now it seems to be very quiet.

Zhang Sheng sat on the main seat expressionlessly: "Is there anything else you want to leave?" If you're leaving, leave early......"

His voice was not heavy, but it was full of majesty, and even Tang Wudu's heart sank when he heard it.

Zhang Sheng continued to look around at each boss expressionlessly, and after seeing that no boss was leaving, he nodded.

"I invite you to come over today, not that I ask you to talk about cooperation, but to help you get out of the current predicament, I know that you are very resistant to my words, very disgusted, feel that I am too angry, but since you can stand my big words and sit here, whether it is to watch the excitement or watch my jokes, or want to wait for me to finish talking and then refute, in short, I want to "congratulate" you, you stay and listen to me say two words is right! ”

“……”

"I know every predicament of you, and I also know your pain points and anxieties, in the general environment, we will always talk about opportunities in the new era, what are opportunities? Here, I would like to start by talking about the background of our time and why we are in trouble when starting a business......

“……”

Tang Wu sat in his seat.

At first he was unimpressed.

But then, listening and listening, somehow began to concentrate.

Zhang Sheng seems to be lecturing, and he is speaking more and more passionately, it is obviously a boring thing that everyone understands, he can tell new ideas, and analyze the pros and cons from another angle.

In the office, the bosses who were originally careless began to get serious.

The originally anxious expression on Nie Xiaoping's face gradually turned serious.

Zhang Sheng......

It seems that their previous entrepreneurial experience is dissected, and then detailed to each step......

He listened and listened, as if he was a little abrupt, as if there was something that he couldn't digest, and fell into deeper thought.

But he couldn't help but look at Zhang Sheng with some doubts.

This person doesn't seem to be quite like a teacher at school......

He's too young!

As soon as this fleeting thought appeared, I was stunned by the topic that Zhang Sheng brought out!

He no longer talks about entrepreneurship, nor about "success".

He turned on the computer projection and showed the official policy that had just been released today in front of everyone.

The policy just released today is the "home appliances to the countryside" activity, a policy to stimulate the country's domestic demand!

Nie Xiaoping subconsciously stood up!

"Mr. Zhang, can you really get official support?"

"As long as the quality of your products passes, I can help you take it down, I can not only help you take it down, I can also help you seize the market ......"

Nie Xiaoping saw that the corners of Zhang Sheng's mouth showed a trace of curvature, and looked at him seriously.

The average price is up another thousand from yesterday!

The daily recommendation votes exceeded 600, ranking first in the increase in new books!

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(End of chapter)