Chapter 292: On the eve of the premiere
There is a lot of content that needs to be approved for the premiere of a Chinese movie.
For example, scripts, posters, movie release plans, finalization, rectification, contact distribution, and theatrical scheduling......
After a series of processes, "Seven Days of Killing" couldn't even review the script.
But......
Overseas movie premieres, but it's not so cumbersome.
As long as it is confirmed that there is no principled problem with the movie, and it does not deliberately belittle or promote anything, and symbolically change it, the boss will turn a blind eye and pass it.
…………………………
The world's most powerful marketing tactic is a gimmick.
A long, long time ago, someone said that curiosity kills cats.
Horror ......
It's not a public, but there are countless curious fans who want to see it!
Over the years......
There are no horror movies in the true sense of the word.
Basically, they all created all kinds of suspense and horror scenes before, and in the end, they suddenly told people that these were all dreams, just fantasies before death, or taking sleeping pills or something.
Since 04, a Japanese horror film called "Cursed Kill" has swept the world, and Japanese and Korean horror films seem to be gradually weakening......
They have a good atmosphere, but the routine is gradually single, and some horror film directors are exploring new models, but after exploring for a long time, they still haven't explored new models.
Although horror films will not lose one film, as long as they can be made, they can still make some money, but "Cursed Killing" is really like a milestone in global horror films.
Ke Zhanyi felt that horror movies were thankless.
If you shoot Huaxia well, you can't release it, if you don't shoot it well, you won't have a box office, and it's not good to make other commercial films with a well-carved and rendered atmosphere?
Therefore, Ke Zhanyi finally gave up "Seven Days of Killing".
"However...... the promotion of "Seven Days of Killing" is really fierce! How did he come up with the idea of using this way to advertise? ”
Some time ago, Ke Zhanyi really thought that something big had happened to Zhang Sheng.
However, when he really saw the news that someone died because of watching the movie "Seven Days to Kill", Ke Zhanyi realized that this was a hype.
It's obvious......
The hype was a great success!
The premiere of "Future SWAT" is on April 25.
Until the day before the premiere......
The hot search on Weibo was replaced by "Future Special Police" with news such as "The First Science Fiction Film in the Real Sense of China", "The First Year of Chinese Science Fiction Films", and "Xie Tianwang Was Seriously Injured for the Movie and His Hand Bone Was Broken"!
On the morning of April 25.
Ke Zhanyi heard a piece of news.
That is, the movie "Those Flowers", which was supposed to be released in late April, was suddenly withdrawn.
The withdrawal is a good thing for "Future Special Police", and many of the vacated positions are given to "Future Special Police".
The popularity of sci-fi films brought by "Avata" has made Chinese sci-fi fans extremely excited, coupled with the patriotic gimmick of "Chinese local sci-fi films", coupled with amphibious superstars Xie Tianwang, Xu Diting, popular traffic Xiaosheng Lu Zihan and other names, directly made the advance tickets sell out directly!
The company's team's prediction of the box office for the premiere of "Future Special Police" has reached a staggering 20 million!
This made Ke Zhanyi breathe a sigh of relief, and also made him a little more confident!
Although "Future SWAT" is not as awesome as advertised, judging from the advance ticket box office, this movie is definitely making a steady profit!
Even this is his landmark work!
Eight o'clock.
Ke Zhanyi walked into the cinema with excitement.
It's as if stepping into a new stage in your career!
………………………………
Brazil.
When the [Southern California International Film Awards] ended, there were fewer tourists from China, but it was much more lively than before.
Through this Academy Awards, countless people have come to know Rosinja, a slum in Brazil, and countless directors have carried cameras and shot some documentaries in the slums of Brazil.
The Southern California International Film Awards have made many filmmakers in the world know Rossinia, and inevitably many documentary filmmakers are keenly aware that through Rossinia, they can show the so-called "class gap", "traces of time", "rich and poor are only separated by a mountain", "problems left over from history" and "problems of government system......
They excitedly told Leo John that it was an art, the art of man.
Leo John smiled and nodded.
As a former manager of a gang, a figure who did in a chaotic order and unified a region, he naturally didn't know what art was.
But he's a very open leader, and the slums of Rossinia are a family ugly, but as long as he can generate income for the people below him, even if he takes pictures of his panties in the villa, he doesn't care......
Thereupon!
Centered on the Southern California International Film Awards......
As long as the director comes, there will be a group of young adults with a smile on their faces, standing next to them, responsible for protecting the safety of entering Rosinia for filming, and at each station, they will also promote local food to the crew as soon as possible, and then personally take you towards the slums that extend in all directions, after you are tired, because considering your personal safety, you must eat and drink Lazar at the place designated by them......
Then, after this experience, you will always find that you have a full pocket when you go in, and when you come out after shooting the material, you find that you have nothing left but the material.
From late April!
Leo John noticed that the number of tourists from China began to increase one after another.
At the entrance of the viewing hall that was once used for the premiere of the [Southern California International Film Awards], tourists will gather around, constantly asking when "Seven Days to Kill" will be released......
"Seven Days to Kill" was just given to Rossinia yesterday, because of a very pleasant relationship with the [Southern California International Film Awards], the other party directly licensed it to Leo John for free, and the box office directly signed a 55-share agreement.
When Leo John got "Seven Days to Kill", he didn't care very much, he didn't watch movies at all on weekdays, and he didn't think how much money movies could make.
He only thinks that the behind-the-scenes boss of the [Southern California International Film Awards] is quite good at being a person.
Before the release of this movie, many people were sent to help them repair the movie theater for free......
Well, some open-air movie theaters have been renovated into indoor movie theaters with a very Brazilian style, wooden chairs have been replaced with upholstery, and even the big screens have been replaced.
Walking into these movie theaters, it really looks a little bit interesting!
In addition, they also built a lot of screening halls in the surrounding abandoned houses, and after building the screening halls, they went directly to the door and took the contract to directly transfer nearly 40% of the shares of the cinema to Leo John's name, Leo John saw this contract, and instantly smiled and squinted, and even a little incredulous.
When the others came to Rosinia to work with him, most of them promised him how to generate taxes......
This Chinese person is good!
directly divided nearly half of his property to him!
And he, Leo John, doesn't have to do anything, not even the staff doesn't need to arrange, just wait for the money to be collected according to the contract.
This Chinese people......
I really want to see him and kiss him!
How can you be so good at being a human being?
In addition, these people also replaced the stage and equipment of the [Southern California International Film Awards], and expanded it again by the way.
And in the contract, it is stated in detail that except for some film screenings by the organizer or some overseas activities, under the premise of not violating the law, Leo John has the absolute right to use the entire stage!
It's not in a sense......
Just gave him the whole stage?
"A movie with such a big influence?"
"There has been news from Huaxia, it seems that when the staff watched this movie in France, someone was scared to death......"
"Scared to death watching a movie? Really? ”
"That's what the news from Huaxia wrote, and those friends from Huaxia also said the same......"
“???”
April 23.
At the gate of the Rossinia slum, more and more Chinese tourists are coming.
They looked at the brand-new movie screening hall and the poster of the upcoming premiere of "Seven Days to Kill" outside, looking at it with some fear and some anticipation.
There is only a white dress on the poster.
Snow-white, mud-stained, but without any blood......
But the surrounding area is an endlessly oppressive black background, and under the black background, the dress seems to be a dark ...... without a head
A little look, but it smells oozing!
Advance tickets are available on the morning of April 23......
It's not expensive, about two dollars a piece......
Paper advance tickets go on sale at 7 o'clock in the morning, and by 8 o'clock, they are all sold out!
Leo John took a group of people to inspect the pomp and circumstance on the edge of the movie theater, as well as some reporters with cameras on their shoulders.
When I first saw this scene, I was a little dazed.
The gang went to Brazil just to watch a horror movie called "Seven Days to Kill".
Is there something wrong with the brain?
But when a group of his subordinates told Leo John about the "sensation" caused by "Seven Days of Killing" in China, he suddenly became a little confused!
A movie ......
Can it scare people to death?
How can it be?
These people's psychological tolerance is really too poor, right?
This fake news......
Leo John shook his head in disbelief.
Subsequently, he looked at the Huaxia News brought by his subordinates, and also saw the so-called "Weibo......
Look at it......
He suddenly became interested in this "Seven Days of Killing"!
He made a copy of a USB flash drive in the movie theater, took it to his bedroom, plugged it into the computer, and prepared to watch this "Seven Days of Killing" in advance, to see if this movie was as mysterious as he said......
……………………………………
France.
In the lounge of the Syru Cinema.
Zhang Sheng sat leisurely on the sofa, drinking coffee and bathing in the warm afternoon sunshine while watching the news from China.
The first round premiere of "Future SWAT" seems to be over, but the comments from fans on the Internet are not too good.
More than half of the fans feel like they've been scammed......
They were attracted by the "gimmick" of [Chinese science fiction film].
They thought that even if "Future SWAT" was not as colorful as [Avata], it created a visually stunning alien world, but at least the special effects would not be too bad.
And then......
They walked into the cinema and saw embarrassing special effects!
They can endure the special effects, after all, the technology of the film industry in China has never been the same level as the technology of the Hollywood film industry, they can understand.
So, they patiently watched the plot of "Future SWAT".
"Future SWAT" is a science fiction film that plays with a timeline, and many foreign science fiction films that play with a timeline have average special effects, but the plot is amazing.
Then, the plot disappointed them.
The protagonist played by Xie Tianwang travels from the future to the present, protecting the "core energy" of this world so that it will not fall into the wrong hands, and then lead to a repeat of the tragedy.
There seems to be no problem with the overall context of the story, and if it is really filmed around the plot, there is actually a lot of content that can be filmed.
But when the movie was filmed, Ke Zhanyi seemed to be contaminated with the theme of youth, or rather, it seemed that he wanted to make a different "love science fiction film"?
Thereupon!
There are few thrilling scenes, and more of them are the male protagonist played by Xie Tianwang falling in love with the female protagonist.
When they fight the bad guys, they are in love, when the protagonist's teammates die, they are in love, and when it ends, they are still in love......
Then, the fans watched the brain-skew!
Zhang Sheng roughly knew the general plot of "Future Special Police" through one comment after another.
After reading it, he sighed slightly in his heart, feeling a little pity, and then put down the notebook.
It was at this time......
There was a knock at the door of the office.
"Come in."
"Mr. Zhang Sheng, aren't we going to premiere yet?"
"It's not time yet......"
"However, now many fans from Huaxia have gathered at the door of our cinema, and I receive hundreds of calls every day, and they seem to be going crazy!"
"It's not time yet, by the way, Miss Elaine, is this year's [Cannes International Film Festival] starting in June?"
"Yes, it used to be in May, but this year it's a little later......"
"Oh...... Is the registration still ongoing? ”
"Registration should be closed, but this year's nominations have not yet been announced."
"Oh."
Elaine looked at Zhang Sheng with big beautiful eyes.
She was very puzzled, and she didn't know why Zhang Sheng suddenly asked about [Cannes].
Since a few days ago, Zhang Sheng invited a group of "actors" to pretend to be reporters and scramble around [Sailu Cinema] to cover the news of "Seven Days to Kill", and countless fans from all over China have been surrounding Sailu Cinema every day.
They excitedly asked when "Seven Days to Kill" would premiere and when movie tickets would be sold.
But......
Zhang Sheng kept dragging his ......
She learned that not only the premiere on the French side, Zhang Sheng dragged it, but even the premiere on the Brazilian side, Zhang Sheng seemed to have dragged on for a few days.
"Knock knock!"
Just then, there was another knock on the door.
The door opened.
Bi Feiyu walked in in a hurry, and finally with an excited expression on his face: "Mr. Zhang, I finally contacted Avery. Mr. Tashi, however, he only promised us ten minutes, he has been very busy reviewing films lately, let alone helping us recommend "Seven Days to Kill", even if he is asked to take an hour to watch the movie, he is not available......"
"Ten minutes, that's enough."
"Mr. Zhang, you won't really let our "Seven Days Kill" participate in Cannes, right? Mr. Zhang, I'll be honest, so far, no horror film has been shortlisted for the three major European film festivals......"
"There is no road in this world, but when there are more people walking, it becomes a road." Zhang Sheng pushed his glasses, and an intriguing smile appeared on his face: "Let's go!" Let's see if we can make a big one..."
(I'm sorry, it's really out of shape today, it's only 4,000 words, please allow me to take a little leave...... )
(End of chapter)