Some people say......

Battery cars are a grassroots industry.

Some people say......

The main consumer of battery cars is the sinking market of the second and third lines in China.

From the beginning of the millennium, a bicycle converted from a battery to today's battery car market......

Low-price competition is still the main theme of competition in the battery car market.

Low price means that the cost is frantically compressed, when compressed to the limit, semi-finished products are directly pushed to the market, with a huge market and capital chain, to the top of the sales list.

The core of [independent design and R&D capabilities] is naturally regarded as a dispensable cost, and a series of compressions are carried out, and even banned.

Whether it's an investor or a market executor.

Very few people are willing to spend a fortune on the thankless aspects of R&D and design.

for decades.

Most of the Huaxia battery cars are imitations of scooters and well-known foreign power-assisted bicycles.

For example, the appearance of the "Little Turtle Series", which is popular throughout China, is borrowed from Honda's "JOKER" scooter in Japan......

Subsequently, this kind of copycat car made a lot of money in China by virtue of its appearance and price advantages, and this imitation did not stop until 2011.

[Source Energy], [Green Horse], [New Era]......

The three battery car brands are a little better than the rest of the battery car brands.

They have their own design room.

However, the so-called design room is a group of people, staring at the appearance and characteristics of the battery car of the same industry all day long, as long as they see that the other party's sales are slightly better, they will immediately buy one, and then split and integrate the mold, and finally in the shortest possible time, make an identical car, and then paste their own brand, grandiose, and even sell at a lower price than the other party.

Over the past decade......

With this trick, the three brands are invincible.

Countless battery cars want to rise with a novel design and a streamlined appearance.

But it's a pity that they ......

They have all become other people's wedding dresses.

They have also complained about this kind of borrowing.

But......

It's the same as the [Tengji Technology] in the past......

The three brands monopolize nearly 60% of the battery car market in China.

The small brand has confidence, but there is no capital to fight the war of attrition, and the lawsuit has been dragged on for more than a month, until when the internal and external difficulties and the people's hearts are unstable, the three brands will go into battle together.

Then, at a price slightly lower than the market price, we will talk about the acquisition of production lines, mergers and acquisitions, and cooperation......

There are all sorts of ways to get you to get your lawsuit dismissed......

Those entrepreneurs who can't beat capital, even if they have a backbone, they can't resist a dog bone.

And then......

In grief, despair, and pain, he became a part of the other party.

In time......

The three Japanese-funded brands are getting stronger and stronger, while the rest of the Huaxia battery car brands, although they still stick to it, they have never been able to shake the foundation of the other party.

There is no way to talk about transcendence.

…………………………

July.

This is the craziest month in the history of Huaxia battery cars.

From mid-June to early July, the newly rising [Hongwei New Energy MINI] hit the top of the sales list of Huaxia [New Energy Electric Vehicle] with the advantage of leading the way.

The order sales of 100,000 shocked countless industry insiders.

Many people are exclaiming that the era of [Hongwei] has officially begun.

But......

In mid-July, when the heat gradually subsided, coupled with the limited production capacity, the order growth rate of [Hongwei MINI] began to decline, and there were even multiple time period refunds.

[Source Energy], [Green Horse], [New Era]!

These three old battery cars have taken advantage of this strong rise, with almost the same appearance as [Hongwei MINI], and entered the market strongly.

The prices of the three cars are 28,800, 32,800, and 38,800 respectively, plus an official subsidy, and there are more discounts.

It's already an outrageous price!

And [Source Energy], [Green Horse], and [New Era] are directly reduced in price, and the cheapest car, as long as 18,800, can be driven home!

Moreover, the speed of delivery is extremely fast, you only need to go to the store to order a car, the fastest three days, the latest eight days, you can get the current car!

Virtually.

In a battlefield without gunpowder, a despicable capital war is once again being staged.

[Source Energy], [Green Horse], and [New Era] are supported by huge capital!

If there is no accident, [Hongwei Technology], the newly rising [new energy industry], will be buried in the dust of history in the same sigh as many challengers.

But......

"I'll say it unceremoniously!"

"The era of some battery car brands, relying on the support of many capitals, calling for wind and rain, and bullying the weak, has passed!"

"As everyone knows, I've always been a tolerant person!"

"Last year, when the iPhone 4 was raging in our Chinese era, I had the exact same patent for the iPhone 4, or rather, I was borrowed...... In short, I believe that countless friends in the live broadcast room understand how much an appearance patent is worth! ”

"But, I never thought about what to do with my own appearance patent!"

"Not only that, but I even licensed my patents to more than a dozen or even dozens of mobile phone companies in China for free, and the sales of these mobile phone brands are also obvious to everyone!"

"I never thought I was a sage, nor was I a good character, and I was even scolded by those old guys in my company at one point......"

"However, I always feel that our market in Huaxia is very large, I am alone, I will never be able to eat this market, there is money, everyone earns together, only this market everyone makes money, I can make more money......

"In fact, the appearance of the [Hongwei MINI] model, I have never thought of monopolizing it, what I think is that after the lawsuit of [Tengji Technology], after I have time, I will talk to some cooperative brands about licensing......"

"It's still rich and everyone makes money! We serve customers well, is the most reasonable! ”

"However, I never thought that some companies, taking advantage of the fact that I was in a lawsuit and had no time, would infringe on my appearance without my consent!"

"Not only that, but even the appearance is exactly the same, just a different brand, a different brand! Then, under the banner of [new energy vehicles], the market circled money! ”

"These days, I can't sleep all nights, my whole body is shaking with anger, I grit my teeth, I am almost emotionally broken, I even feel like I have depression......"

"A lot of people are persuading me, forget it, you are facing a huge and terrible capital, you can't beat it, you stop it, some brands have always been like this, and even the entire market, you have no way to ......"

"I finally can't swallow this breath!"

"I don't know if one day I will be shocked to the bottom in the tide of capital, and even in the future, will I be scolded by thousands of people and scolded for profit!"

"But, this time, I will never give in, and I will use legal means to protect my legitimate rights and interests!"

“……”

August 2nd.

Outside the window it was gloomy.

It's dry and stuffy.

【Source Energy Battery Car】In the office of the headquarters building.

Che Zhenglong stared at [J&T Live], Zhang Sheng's personal live broadcast room.

The comment area below is filled with countless voices full of righteous indignation......

Che Zhenglong's face became more and more pale.

[Yuanneng battery car] has dominated the Chinese market for many years......

In other words, Japanese capital has penetrated into all aspects.

The first is the media market......

In countless seemingly fair and fair media, there are people with Japanese capital, and many news have just been exposed, and then they are quickly suppressed.

After the momentum was suppressed and could not make any impact, they then used some capital means to clean up some people.

But......

At this moment, Che Zhenglong realized that he didn't know when [J&T Video] had risen!

That is, Zhang Sheng's own live broadcast platform, with the rise of games and various new formats of live broadcasting, some time ago, the number of users even surpassed [YK Live], and it has reached the peak!

They want to block it, but they can't block it, or even infiltrate it at all.

Not only [J&T Live], but even [Humi Live] is also playing Zhang Sheng's video!

Chen Zhenglong didn't understand until this moment that Zhang Sheng had laid out his own media a long time ago.

Press!

It's completely unbearable!

Moreover, not only the media circle can't suppress it, but in the legal circle, they have no choice.

Che Zhenglong's face became more and more ugly.

He turned off the live stream and was frantically talking on the phone everywhere.

But one bad news after another came in.

No lawyer is willing to accept this case, and the People's Court of Mitu District, Yanjing City, has called this infringement case [2011 Huaxia Typical Patent Case].

Inside sources said that the top is paying attention to this matter, and even hinted that this [patent case] should be accelerated!

"Mr. Che, I received news that CCTV is also going to end!"

“……”

Since Che Zhenglong founded [Source Energy], he has never encountered such a tricky thing.

Then, his phone rang frantically, it was a call from the capital to him, asking him to deal with this matter quickly!

The capital behind him is even going crazy!

With the sales of the car [Source Energy Little Bee], the capital behind him has invested nearly one billion upwards, and the investment in building a factory is even more numerous, if this car is completely banned, then ......

These billions will be completely wasted, and even blood will be lost!

It wasn't until two o'clock in the afternoon of August 2 that the phone stopped a little.

"Boom!"

Che Zhenglong, who had just sat on a chair in the office, thinking about countermeasures, turned his head, and then saw a burst of thunder in the distant sky!

Not long afterward......

Pouring rain falls from the void!

The car is dripping with heavy rain.

He stared at a series of news on the Internet.

Then he called the two former competitors of [New Era] and [Green Horse].

At this moment, they are also anxious like ants on a hot pot.

After several rounds of discussions, the three parties finally decided to send a representative to talk to Zhang Sheng in person......

(End of chapter)