The original world.

A mobile phone called [Xiaomi] suddenly made a decision to have a brain congestion in 2021, spending 2 million to invite Japanese designer "Kenya Hara" to personally design a LOGO.

It is said that this logo took 3 years to design, and the design cost was as high as 2 million, in fact, the cost paid one after another has exceeded 6 million!

After the design was completed, they announced their design concept: "The more technology evolves, the closer it is to the form of life".

Netizens were looking forward to the new LOGO of [Xiaomi] at first, but after looking at the LOGO that cost 2 million to design, everyone was stunned.

Many people stared at the new LOGO and the original LOGO for a long time, and only felt that it had become a little more mellow from the original boxy!

Art is not art, they don't understand it, but look at the picture to find the difference, they still can!

2 million in three years, why did you design such a Jebbel thing?

Countless netizens were crazy, thinking that Rebus was really miserable this time, or his brain was in water, and he was once ridiculed by netizens, and more enthusiastic netizens helped Xiaomi design the next generation of icons, triangles, rabbit ears, pandas......

But!

Crazy netizens, they don't know at all that Rebus, who is proficient in publicity, spent 2 million this time to do an amazing commercial promotion.

Hot searches, discussions, circle of friends, self-media, major social software......

The topic of #Xiaomi's new logo# alone has nearly 210 million views, more than 30,000 discussions, and has been talked about for a long time......

………………………………

[Haha, 20 million to buy an advertising space, [Kamigawa Computer] is crazy! ] Sure enough, after the founder's kingdom retreated, [Kamigawa Computer] was also abolished, isn't this a proper loser! Twenty million, what is not good? Want to buy a movie ad space? 】

[[Kamigawa Computer] is really stupid and has a lot of money, haha, oops, I'm laughing to death! Twenty million, brother! Have you gotten this kind of money? 】

[I have to say, Mr. Zhang is awesome! ] These people were brainwashed by Mr. Zhang, if one day, Mr. Zhang said that he was going to land on the moon, these people would follow stupidly if they didn't ......]

【……】

[What kind of movie is "Truman"? 】

[20 million in the water! 】

[[Kamigawa Computer] Oops, contracted my biggest laugh in 2011, hahaha! 】

[Mr. Wang was deceived! Badly deceived! 】

[But I have to say that Mr. Zhang is awesome, I have watched a few of Mr. Zhang's speeches, and when I watched the speeches, I felt that I was still me, but after reading the speech, I really wanted to be a dog for Mr. Zhang! ] 】

[Hey, so I want to be a dog too, damn, I suddenly found that the group of people who were dogs for Mr. Zhang all made a lot of money! ] 】

【……】

This world!

The era of traffic is booming.

And the more magical things are, the easier it is to catch the attention of netizens.

From mid-August to September.

Zhang Sheng's hot searches in various fields have never come down.

At the beginning of the [social field], Zhang Sheng's [Returning to the Hometown] to help farmers and the poor, followed by the various money-making practices of the film industry [Southern California International Film Awards], and then to the brand circle!

In the early hours of September 14.

[Kamigawa Computer] once again appeared in the public's field of vision.

On Weibo, hot words such as "20 million movie advertising spaces", "Truman", and "Shenchuan Computer" rushed to the hot search.

Titles such as "People are stupid and have a lot of money" and "Kamigawa Computer has given up on itself" have become frequent visitors to major media!

That morning, the number of readers of [Kamigawa Computer] has exceeded 10 million, and the degree of discussion has exceeded 400,000!

Countless voices of ridicule are laughing at [Kamigawa Computer]......

In the morning, even a large number of media rushed to the Yanjing headquarters of [Kamigawa Computer], and all of them asked if the 20 million was true......

[Shenchuan Computer] offline stores, you can also vaguely see netizens holding mobile phones to watch the excitement......

Even some brands that once wanted to cooperate with Zhang Sheng also operated on their respective Weibo with a wave of fools who were yin and yang [Shenchuan Computer]......

……

But!

No one could have imagined!

In the midst of countless ridicule......

There has been no new computer for many years, and in the major counters, the [Kamigawa Computer], which cannot be seen in the marketing store, released a [Kamigawa T9] notebook on the afternoon of September 14, as well as a [Kamikawa A12] desktop, and the price is not expensive, respectively, the price is 3999 and 2999!

……………………………………

September 15th!

The laughter continued.

However, no one could have imagined that not only did the number of people grabbing [Truman] advertising space not decrease, but more and more.

"We sent the money over, why didn't Mr. Zhang sign a contract with us!"

"Wait for the process?"

"Damn, isn't it just a few minutes behind [Kamigawa Computer]? Is this necessary? ”

"Speechless!"

"You go and contact Mr. Zhang again, hurry up! You can always sign a contract today, right? ”

"You ask, what does Mr. Zhang mean by this? I don't think 20 million is not enough, we can add more money, and it's no problem to add another 5 million......"

"!"

“……”

In the early years, Xingyang Household Appliances was mainly engaged in the research and development, production and sales of small household appliances, mainly engaged in soybean milk machines, wall breakers, rice cookers, air fryers, etc.

The founder's name is Dong Mingqiang, a forty-seven-year-old middle-aged man from Zhuzhou.

In 09, after [Xingyang Household Appliances] gained a firm foothold in the field of small household appliances, it began to gradually make efforts in the field of some major household appliances.

However, it is a pity that although [Xingyang Refrigerator] is not inferior to other refrigerator brands in all aspects, due to the saturation of the market and the extremely cruel competition, not only did it not pave the way for [Xingyang Household Appliances], but directly lost money for three consecutive years.

In the past three years, Dong Mingqiang has thought of many ways, such as cooperating with other home appliances to brand, for example, developing his own online store, such as finding [Taozhu.com] to hold activities together......

Outcome......

Again, that's the same sentence.

[Xingyang Household Appliances] itself is not a big brand, and the transformation of major appliances, there is really no market foundation, and there are strong enemies around, and the final method is more and more tried, and the more you try, the more you lose.

The department management put a lot of pressure on Dong Mingqiang, and they strongly stated that the refrigerator must be turned off, otherwise, the company will be dragged down......

But Dong Mingqiang is very stubborn, and feels that if [Xingyang Household Appliances] wants to go to the next level, the field of major appliances must be involved, so that there can be profit points, otherwise, how to sell small household appliances, you are a foil.

In 2010, he learned about [Zhang Sheng].

He saw Zhang Sheng go to the countryside with his own eyes to make a battery car and household appliances, and then watched Zhang Sheng make a [Hongwei] that was about to go bankrupt so impressively, and even made a lot of money!

He realized that his chance might be coming!

In the first half of 2011, he began to try everything he could to establish a link with Zhang Sheng.

But......

Today's Zhang Sheng has a very loud signboard in the brand circle, and the pressure of brand competition is quite high.

Nearly four or five hundred brands, grab 30 places!

Without exception, he was defeated!

And then......

Finally, when [Truman] saw that small brands had withdrawn one after another, and even complained, he realized that this was the best time for him!

But he's fast!

【Kamigawa Computer】This scoundrel is faster than him!

in the office.

Dong Mingqiang paced back and forth while watching the shocking heat on the Internet, extremely annoyed in his heart!

This is a splash of wealth!

Damn it!

The first person to eat the flow crab has now eaten a lot of traffic!

On the morning of September 14th, the number of readings of [Shenchuan Computer] has exceeded 10 million, and the degree of discussion has exceeded 400,000!

On September 15th, that is, this morning, the number of readings of [Kamigawa Computer] keywords has exceeded 50 million, and the degree of discussion has soared to one million!

Even, the [Kamigawa Computer] just released [Kamigawa T9] notebook and [Kamikawa A12] desktop have been brought up......

I haven't seen much sales yet!

However, the brand effect, the brand effect!

When the brand effect implanted in people's hearts is more and more well-known by young people, then the first thought of consumers will imperceptibly emerge of the brand!

"Responded, Mr. Zhang responded!"

However, the competitive pressure still seems to be very high, and many home appliance industries have also entered the market! There are even a few first-line brands, such as [Chuangdu TV], such as [Jinhong Refrigerator] ......"

"Grass! Damn, I shouldn't have hesitated for a few minutes! Hurry up and pack your things, let's go over and sign the contract, quick, we must be fast! ”

“……”

"Forget it, let's go, drive my car, no, take a taxi! Hit Mr. Zhang's [Didi Taxi], use [WeChat] to take a taxi ......"

“……”

Dong Mingqiang's face changed greatly!

Even if he has already paid Zhang Sheng, as long as he doesn't sign a contract for a day, he will be under a lot of pressure!

If the competitor is a second- or third-tier brand, they [Joyoung Home Appliances] still have a great advantage, but if it is those first-line brands, especially first-line brands, suddenly throw money......

He can't stand it!

But!

He had to think about it!

This is very likely to be the last time for [Xingyang Home Appliances], and it may also be the only chance!

He's going to have to fight on his back!

………………………………

When Dong Mingqiang got a taxi and drove to [NC Entertainment], Dong Mingqiang found that there were really too many smart people in this world.

Countless [Hongwei Fengxing] online car-hailing cars are parked at the door of [NC Entertainment]......

[Chuangdu TV], such as [Jinhong Refrigerator], [Songsen Air Conditioner] and other second-line appliances in the field, or the person in charge of the first-line brand, has come earlier than him, and they all took a taxi like him.

There are more and more media surrounding the side......

At a glance, he saw Shen Jinhong, the boss of [Jinhong Refrigerator], who was being interviewed, talking about his special desire to support Huaxia directors and Huaxia films......

The appearance of that stinky fart made him gnash his teeth!

His face was gloomy......

However, in the end, he met Zhang Sheng one step ahead of time by virtue of the relationship between the speed that was second only to [Kamigawa Computer] before, and the [sincerity] of playing money in advance.

Meet Zhang Sheng......

Zhang Sheng hasn't spoken yet......

He sat down without saying a word!

"Mr. Zhang, 25 million, advertising expenses, no, I also support Huaxia Films, if I want more money, I may need a little time, but we are more sincere than anyone else!"

"Drink tea first, calm down and then talk about things......"

"Mr. Zhang, let's talk about money first, Mr. Zhang, you make a price, you can say as much as you want, although we [Xingyang Home Appliances] are currently a second-tier brand, and the funds are not particularly abundant, but I can prepare immediately!"

“……”

(End of chapter)