Chapter 19 The period of the rise of domestic products
The last heat wave, after a heavy rain, finally dissipated.
The summer heat is fading, the green leaves are withering, and the earth is a little cooler.
The Double 10 event is in full swing.
Advertisements on various platforms have been filled all over the world, as soon as you open the relevant cooperation platform, you can see a mandatory pop-up window about the Double 10 event.
Not only that, TV advertising is also the most important place for [Taozhu.com], in order to talk about a CCTV advertisement, Ma Yunhua personally went to the CCTV Building to talk to the person in charge of the CCTV Ministry of Commerce about the double 10 advertisement.
From October 3rd to October 5th, Chen Jun of [Taozhu.com] ran to CCTV almost every day.
However, CCTV's attitude is very ambiguous. Dark.
Neither said refusal, nor agreed, and the ambiguous attitude made Chen Jun frown involuntarily.
On October 5, Chen Jun finally realized one thing.
Mr. Ma...... Are we abandoned? β
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Chen Jun knocked on Ma Yunhua's office, and then, in a very bitter voice, said these words.
Ma Yunhua was silent, just staring at the slightly gloomy sky.
The momentum of the Double 10 event is still very large, and for this event, they have spent hundreds of millions of dollars in just a few days.
But......
Vaguely, Ma Yunhua always felt that as soon as he raised his head, he saw an invisible barrier, which restrained him fiercely and made him breathless.
Since the beginning of her business over the years, Ma Yunhua has naturally seen countless high-ranking officials......
Every time they were smiling faces, and there was even a lack of flattering faces, but lately, these smiling faces have become less and less.
is still enthusiastic, but a little more alienated, as if he has become the purest businessman and official.
Seeing that he was silent, Chen Jun didn't know how to speak for a while, but he didn't dare to leave the office, and the atmosphere was so eerily silent.
I don't know how long later, Chen Jun looked at Ma Yunhua and turned around: "We launched [Tiangu Mall], but still can't we keep those merchants?" β
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This time, Chen Jun was silent.
"How much did "Truman" do at the box office?"
"In the five days since its release, the total box office has exceeded 80 million, and the total number of moviegoers has exceeded 2.28 million ......"
"What about Demon World?"
"280 million, the total number of moviegoers is about 4 million......"
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If in terms of box office.
The box office of the two movies is very different, but if you look at the number of moviegoers, the distance is always narrowing.
After all, the average movie ticket for "Demon World" is 70 yuan a piece, while the average movie ticket for "Truman" is about 35 yuan a piece, which is half the difference.
After hearing this data, Ma Yunhua's whole body felt powerless again, but in front of Chen Jun, he always maintained his usual calm.
"You can make an appointment with a few mainstream big brand merchants of our [Taozhu.com], and I will talk to them personally......
"Mr. Ma, you ......"
"Go make an appointment."
"Good!"
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Since the beginning of the millennium, domestic brands.
Maybe it's because of some historical problems, or maybe it's because of the technical level and various levels of problems, which have never been treated by mainstream platforms.
However, after 2010, many excellent domestic brands have actually begun to emerge under the suppression of capital.
In the large conference room.
Dozens of [Taozhu] cooperative domestic brand merchants gathered in the conference room.
Among them, there are sports brands, clothing brands, cosmetics, and some electronic and electrical brands......
Ma Yunhua looked at these people with a sincere expression on her face.
"For a long time in the past, when we [Taozhu.com] were expanding savagely, there were inevitably some omissions......"
"I know that you have some feelings for us [Taozhu.com], and I am also very happy that you can come over and discuss with me what to do next, our e-commerce ......"
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Ma Yunhua's rare sincere voice suddenly made some people's hearts feel a little complicated.
Subsequently, everyone stood up one after another, saying that they had always supported [Taozhu.com] and just wanted to get better rights.
Ma Yunhua looked at everyone's reactions, and it seemed that everything was within his senses.
He told everyone more frankly that the current situation of [Taozhu.com] is more complicated, and although it is listed, he has always lacked the absolute right to speak.
However, he is willing to post his own money, and with the situation of traffic advertising, he will push your brands to the most conspicuous position of the [Taozhu.com] Double 10 event, which will not be worse than the exposure of any international brand.
At the same time, he also asked Chen Jun to bring over a copy of the agreement of the [Tengu Mall], and told everyone that as long as this agreement was signed, he would unconditionally support the Double 10 event, and they would be the mainstay of the entire mall in the future [Tengu Mall].
Window......
A cool wind blew in.
Inside the conference room.
Almost immediately, everyone looked down at the contract.
Ma Yunhua's various lowered postures came from his ears, almost treating them as family members.
Some people were infected by Ma Yunhua's sincerity and signed the contract on the spot.
Others, although moved in their hearts, gradually calmed down when their minds thought of reality.
They didn't pick up the pen and sign the contract, they just said that they couldn't reply today.
In this regard, Ma Yunhua did not force it.
After the meeting, Chen Jun walked into Ma Yunhua's office with half of the agreement and a heavy face.
Ma Yunhua did not look at the agreement, but asked Chen Jun to pay attention to the movements of those merchants who did not sign the agreement.
Chen Jun nodded and left the office.
About an hour later, Chen Jun knocked on the office door again.
"Their itinerary seems to be in the direction of Yanjing......
"Zhang Sheng is ...... in Yanjing"
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When Ma Yunhua heard this, he felt a little heavy emotion, and the feeling of suffocation became more and more suffocating, which made him uneasy.
On the other side, Chen Jun's face became more and more ugly, and there seemed to be something unspeakable.
"What else?"
"We ...... Cooperative brands, there are also many people who have come to Yanjing to find Zhang Sheng to cooperate......"
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γFlowing ShampooγExited about three times in the movie "Truman"!
From October 1st to October 5th, this brand, which had been squeezed by the market for 10 years, sold more than 2 million bottles of shampoo, more than 1 million soaps, 700,000 shower gels, and nearly 1 million toothpastes in just 5 days......
[Shenchuan Computer], which continues to appear in "Truman", has sold more than 200,000 new notebooks and 300,000 desktop computers in five days, and computer accessories in all aspects have far exceeded one million......
In just five days, the number of importers in stores across the country is almost in a queue, and the sales of coffee products of the [Chaoque Coffee] brand on the Internet are far more than five million......
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A staggering statistic ......
It has been placed in front of countless brands.
After reading it, countless brands are almost crazy!
No one could have imagined ......
An advertising film called "Truman" not only did a great job at the box office, but also made the early sponsors of the film a lot of money.
What's even more unexpected is that the box office of "Truman" in Europe and the United States is even more amazing, with a box office of more than 10 million US dollars in 5 days, and it is bursting towards the historical record of 20 million US dollars!
The box office in Europe and the United States has made the logos of countless Chinese brands show their faces in Europe and the United States......
On Twitter and the Internet, there are even a group of netizens who buy [domestic brands] through various channels.
...... within 5 days
According to online statistics, the export units of domestic brands cooperating with [Truman] have nearly doubled, and after the financial crisis, it has created a spectacle of one of the few domestic products whose exports have risen against the trend!
On the Internet, the voices that once questioned "Truman" and Zhang Sheng disappeared all of a sudden......
Those filmmakers who once sprayed "Truman" began to apologize for their previous words and deeds, and after apologizing, they each posted a film review of nearly 10,000 words.
"Truman" is called the first perfect film combining business and art in the Chinese film industry!
"Mr. Zhang, we are a domestic brand, although we have foreign capital, we are also an authentic domestic brand!"
"Mr. Zhang, our foreign capital accounts for a relatively small proportion, we are really domestic products!"
"Mr. Zhang, we [Fengsheng] have less foreign investment, we have a long history, we have it 20 years ago, we have not been easy these years, this time, we are very sincere......"
"Mr. Zhang, you can help us publicize it, we also want to win glory for domestic products!"
"Mr. Zhang, we have already opened a store in [Qiangsheng Online Mall], but we still hope that we can cooperate further, we have money now!"
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Early in the morning of October 6th.
The entrances of [Qiangsheng Online Mall] and [NC Entertainment] are surrounded by countless brands vying for the lead.
The [fake foreign brands] who were once disgusted and eager to post a few foreign brands crowded into the crowd one after another, shouting at the throat.
Benefit!
Always the craziest thing!
in the office.
"Teacher!"
"We have pressed Lao Ma's Double 10 influence to the minimum, and nearly half of the domestic brands [Taozhu.com] have come to us!"
"In addition, there are many joint venture brands, and you are talking about it in the conference room......
"They're all big-scale brands...... As long as you are willing to nod your head and make an agreement with them, they will immediately disconnect from [Taozhu.com] and become a part of our system......"
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Zhang Sheng sat in his office drinking tea.
His eyes calmly looked at the crowd below.
The world is bustling, all for fame and fortune.
"After drinking this cup of tea, I'm leaving......"
"You...... Where to? β
"Our research and development in the laboratory in the west is at a critical time......"
"This year...... CCTV hopes that you can serve as the chief director of this year's Spring Festival Gala, you ......"
"My path is no longer on these...... This year's chief director, you let Director Bi find a way. β
"But ......"
"I still say the same thing, you can do a good job! This time, even if I don't come, you can still do a good job! I'm just giving you some confidence, that's all......"
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Look out the window at the sun.
Zhang Sheng put on a piece of clothing, and then, standing up, under Li Bin's gaze, walked out of the office.
Before leaving, Zhang Sheng paused slightly.
"That's right......"
"What?"
"Spring Festival Gala, WeChat red envelopes continue to be sent, in addition to red envelopes, you will do a [Qiangsheng.com] Wufu activity ......"
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(End of chapter)