Chapter 305: Help people to the end, send the Buddha to the west
At 11:59 p.m., there is still one minute before the lunch break, the tea is in place, and the lunch box is in place! Electronic mustard, searching!
Luo Jian opened the webpage of the live broadcast platform, found the live broadcast room of the familiar game anchor and clicked in, the time on the computer jumped to twelve o'clock, and it was time to get off work!
Tearing open the disposable chopsticks, Luo Jian was eating a boxed lunch while watching the live broadcast, at this time, a banner suddenly popped up at the top of the live broadcast room, Luo Jian didn't have time to check the text on the banner seriously, and quickly put down the chopsticks and manipulated the mouse to click on the banner.
Unlike usual, this time the banner clicked on a new live broadcast page, instead of jumping out of a big treasure chest.
Well, it's not the big guy who sends out treasure chests, it's the whole site banner promotion, I'm fooled!
Swing the mouse to close the live broadcast room page here, and when he returned to the game live broadcast room just now to continue watching, the anchor's voice came to Luo Jian's ears through the network cable and headphones.
Thirteen tons of agricultural products were sold in the live broadcast room yesterday, thank you very much for your support, Hezibao people express their heartfelt thanks for their support, but here I still want to remind everyone that the appreciation period of agricultural products is not long, everyone consumes rationally, don't place a bunch of orders on impulse."
Presumably everyone has seen the title of the live broadcast room, and the highlight of today's live broadcast is the implementation of the donation of Xu's catering. Because of everyone's enthusiasm yesterday, the donation amount of Xu's Catering has exceeded 2,000 yuan, that is to say, it can support a child to go to school After discussion, the donation plan was changed from January 1 settlement to a donation for every 2,000 yuan."
Now, we have come to Hongshan Town No. 2 Middle School, ready to put this fund in place. The person next to me is Li Sixin, the secretary of Hezibao, and what he is holding in his hand is the data file of the student who ranked first in the assessment of the third primary school in Hongshan Town."
Hearing this, Luo Jian finally reacted, isn't this Xu's Catering a company that was on the hot list because of 'fake charity' before, and now this is going to be real?
Regardless of whether he was real or not, Luo Jianma flicked the mouse, copied the link to the live webpage and posted it to the group chat.
[Friends are here to eat melons, Xu's Catering Online Live Broadcast sponsors students to return to school! ] γ
It was meal time, and many people in the group were looking for electronic mustard for themselves to eat, and they happened to see the link sent by Luo Jian, and then looked at the content and seemed to be a little interesting, so they clicked on this link to enter the live broadcast room.
At this moment, Xu Heping has walked into the gate of this school in the live broadcast room.
Compared with the No. 3 Primary School in Hongshan Town, the measures and equipment of this school are much more perfect.
The school building is made of red bricks, and the mottled white on the surface proves that it was once plastered white; The playground is still yellow mud, but the weeds on the playground are cleaned up, a sand pit has been dug and a few climbing poles have been erected.
Just when the audience in the live broadcast room complained that the school had been abandoned, the bell rang for the end of class, and countless children poured out of the classroom and flocked to all corners of the playground.
Xu Heping and the two saw a spirited white-haired old man come out of a classroom, and the two strode over, this old man was the target of this visit, the principal of Hongshan Town No. 2 Middle School.
"Principal Zhong, I am Li Sixin, the secretary of Hezibao, and I took the liberty to visit this time to help a child in our village go through the enrollment procedures."
"It's a good thing, what about the child, didn't the child come with him?" Principal Zhong smiled brightly when he heard this, and looked sideways behind the two of them.
"Hello Principal Zhong, I am a staff member of Xu's Catering, because this donation is a live donation, in order to protect the children from harassment, I did not bring the children over, but the relevant information Secretary Li has already prepared."
The communication was very pleasant, the formalities were also very smooth, and when the name of the donor was signed at the end, Xu Heping hesitated between 'Xu's Catering' and 'all Taobao consumers', and finally chose the latter, and after writing, he also gave a close-up of the signature.
As Xu Heping expected, the moment this signature appeared in the live broadcast room, the audience screamed.
[I didn't expect that in this life, I could still have something to do with charity because of consumption in Taobao stores, and I can call myself a great benevolent person in the future (funny)]
[After roughly calculating, based on the normal sales volume of Xu's Lo Mei Taobao store, it can only subsidize two to three children to return to school in a month, will this be a little too little? ] γ
[No matter how much, Xu's Catering has done what it says, unlike a certain celebrity who has not fulfilled its promise for three years, Xu's Catering is a slap in the face! ] γ
γ. γ
Luo Jian's heart suddenly moved when he saw this, and took a screenshot of this close-up, and also took a few complete document shots and sent them to his mobile phone.
"Because Hongshan Town No. 2 Middle School is a full two-hour drive from Hezibao, I can't go back to Hezibao immediately to buy mushrooms for everyone. So I found a little helper to help me live broadcast the scene of Hezibao's acquisition of mushrooms, and the next live broadcast will be handed over to her, everyone wait a minute! β
Some viewers just like to listen to Xu Heping chatter before they come into the live broadcast room, and now they hear that it is not Xu Heping's live broadcast next, and these people want to quit the live broadcast room.
But before their right hand touched the mouse, the live broadcast room with a black screen just now lit up again, and half a wheat-colored face occupied the entire screen. The half of the smiling face quickly retreated, and a shy and timid girl appeared in the live broadcast camera.
Looking at the camera with big watery eyes, he seemed a little embarrassed, his mouth pursed hard, and he suddenly showed a bright smile, and said very unskillfully in Mandarin with a strong native accent: "Did my friends in the live broadcast room see me?" See the buckle buckle '1' th! β
As soon as Li Xiumei appeared in the live broadcast room, she was recognized by people who followed Xu's catering account, after all, in the three-minute promotional video of Hezibao released by Xu's catering, the clip of her picking mushrooms occupied a full forty seconds, plus she was a cute and kind little girl, and her recognition was too high.
Seeing a series of '1' brushes, Li Xiumei pointed the camera at the mushroom acquisition site, stopped reading the comments, and began to walk the live broadcast process.
"Hello everyone, I am the anchor of the live broadcast of mushroom procurement for everyone, Li Xiumei."
Everyone can see through this mobile phone or not, these two teams that can't see the end of the line are sent mushrooms over. Let's see how we choose the mushrooms."
Many viewers in the live broadcast room who wanted to tease the little girl for a few words were stunned when they saw the long queue behind the camera.
The procession was made up of dark-faced, plainly dressed people carrying baskets in bamboo baskets containing a large snakeskin bag that was more than 20 centimeters tall above a person's head.
The most shocking thing is that more than 70 percent of the people who make up this team are old people with snow-white hair, and half of the remaining 30 percent are middle-aged and elderly people with gray hair, and half are half-grown children. As far as the eye can see, I can't see half a young man
"Uncle He, can you take a look at the mushrooms you brought?"
As the sound sounded, the camera quickly approached a middle-aged and elderly man with nearly snow-white hair.
The middle-aged and elderly man known as Uncle He first glanced at Li Xiumei's mobile phone on the handheld stabilizer suspiciously, and smiled honestly while taking off the back basket sideways: "The mushrooms I brought are all good mushrooms!" It's all good! β
"That's it, in our area, Uncle He, your ability to pick mushrooms is all one by one!"
The camera began to shake, and when the camera ended, a small calloused hand grabbed a few mushrooms and brought them to the camera to display.
"These mushrooms are not worth much in our place, but they are sold very expensively outside, like a white porcini mushroom, Boss Xu said that it can be sold outside for one hundred and sixty yuan a catty, and we have it in the mushroom soup package we sell, a soup package is only nineteen yuan and nine cents, the stewed soup is fragrant, and it is very cost-effective."
"Yo, how can you sell it for one hundred and sixty yuan, the year before last, a dealer came to collect it, and gave it a price of sixty yuan a catty!" Uncle He thought that Li Xiumei was talking to him, and after refuting it, he sighed with emotion: "It's still Boss Xu, wow, this catty can be a hundred yuan, and the price is very beautiful!" β
"That's too" Li Xiumei nodded approvingly, her little hand continued to pull the mushrooms, and praised again: "Uncle He, your mushrooms are all good, and there is no one who is bad!" β
"Hahahaha!" Uncle He laughed and approached Li Xiudie, lowered his voice and said: "Before we left the village, the village chief had seen it, and let us leave if there was no problem. β
"Ah, how does Village Chief He think of it?" Li Xiumei was quite interested in this topic, so she just talked about it.
When Uncle He heard this, he stretched out a big black hand with thick knuckles, wrinkles and calluses, folded his hands and said, "Don't dry it out, don't moldy it, don't eat it!" Those who can get out of the village are good! β
Although Uncle He lowered his voice, behind his ears, he usually spoke loudly, and now after lowering his voice, he is almost like an ordinary person.
Therefore, the conversation between the two gave the audience in the live broadcast room a real listen, and everyone spoke one after another, asking the live broadcast to hurry up with the link to the mushroom soup packet.
"Then the person in charge of collecting mushrooms today will save trouble! Boss Xu's standard for us is also this."
Li Xiumei wanted to continue chatting for a while, but her eyes swept to the dense 'upper link' comments on the mobile phone screen, and finally remembered to get down to business. I hurriedly searched for a long time in the live broadcast room, but I couldn't find any links, and I was so anxious that fine sweat broke out on my forehead.
"Where is the link? Why can't I find it, I learned it this morning, why did I forget it?"
Before hearing Li Xiumei's whispering, Gu Yutao thought that this was a link that the anchor deliberately hung people's appetites, but when he heard this, he immediately understood that the anchor in the second half of the year was a novice, and he would not be on the link at all.
After learning about this situation, Gu Yutao immediately contacted Xu Heping, and after getting his permission, he gave the live broadcast room a link to the mushroom soup package of Xu's lo-mei Taobao store through the background permission.
[Hey, the link can be regarded as coming up, I'm in a hurry to death! ] γ
[As an old fan of Xu's catering, I placed an order as early as the start of the broadcast, hehe! ] γ
[Upstairs, orders placed from the link in the live broadcast room can get an additional free agricultural product. γ
[Damn, it's a big loss! ] I'm going to place another order! γ
γ. γ
I just wanted to find a game live broadcast to watch Luo Jian, who was eating, but after entering this live broadcast room by mistake, he actually looked at it for more than half an hour, and he hadn't finished eating the boxed lunch in his hand when it was cold.
Seeing the lively discussion in the comment area, Luo Jian was itching, and he also clicked the link to jump to the Taobao store and placed an order.
After placing the order, he thought of the screenshot of the student he had just donated, so he took a screenshot of the order and sent it to the circle of friends with the picture he had just taken from the computer.
[Surprise! The great good man is actually myself! γ
After posting the circle of friends, I flipped down, and then saw a circle of friends similar to myself, and the picture with it was also a screenshot of the live broadcast room of Xu's Catering, and the dynamic post was-[I have placed almost eight orders this month, which should be regarded as the backbone. γ
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"Zhao Yi, there is a new move over there in Xu's Catering, there are just a few new entries about Xu's catering, what is the purchase of mushrooms, what is the sales of more than 13 tons in a single day live broadcast room, and there is an entry to help fund the return to school, the owner of this store is worthy of being a young man, and he actually knows how to rub the heat!"
"Sponsoring students back to school?" This entry aroused Zhao Yi's interest: "What is the specific content of this entry?" β
"It is the cumulative donation amount of more than 2,000 yuan for Xu's catering public welfare project, which is enough to pay for a child's living expenses for a year.
"This gimmick is not small" Zhao Yi touched the beard on his chin and said with a smile: "Help people to the end, send the Buddha to the west, and I will snipe that fraudulent donation star to give my god a head." I don't know what this person relied on to win so many TV series, acting like shit, spicy to my eyes
As he spoke, Zhao Yi read all the entries related to Xu's catering in the past two days, opened the computer file and began to edit it.
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With the double blessing of the recommendation position on the right side of the homepage and the banner of the whole site, the number of online people in the live broadcast room of Xu's fast food today has reached 170,000! The number of people who placed orders through shopping links is 26,000! Although the conversion rate is low, the volume is ten times higher than yesterday!
The reason for such a low conversion rate is not because the audience base has become larger, but because nearly 100,000 people in the audience are users of the platform itself, and these users seem to have little interest in agricultural products.
After the background detected that the accounts of these old users were basically clicked to connect, they returned to the live broadcast room in less than ten seconds, and only one or two of the hundred people placed orders. On the contrary, those who newly register are more active, and one in three people will place an order.
Therefore, if you want to invigorate live shopping, you can't just think about letting old users on the platform come to consume, but you still have to develop new users and new users who are willing to shop!
Xu's Catering's two live broadcasts have brought nearly 50,000 new users to the platform, and this opportunity must be seized and we must find a way to retain these people!
Just when Gu Yutao was thinking about how to keep these new users and revitalize this shopping sector next, the background data of Xu's catering live broadcast room was like a BUG, and it suddenly jumped up and again.
By the time he reacted, the data on the status table had soared to an incredible height and was still growing.
The number of viewers in the live broadcast room: 520,000; Clicks on shopping links: 180,000; Order volume: 42,000, Yesterday's video replays: 83,000.
Gu Yutao immediately called up the detailed data of the audience in the live broadcast room, among the 520,000 people, 300,000 people watched the live broadcast as tourists, and these 300,000 people entered the live broadcast room almost at the same time.
To be able to detonate this data in a short period of time is either by news data, or it is on the big eye hot list!
Sure enough, Gu Yutao found a relevant entry on the Big Eye Hot List, and the name of the blog post ranked first in the entry was - [A fraudulent donation star was slapped in the face]; The account that posted this blog post is - Zhao Yan Dayi!
Gu Yutao is not the only one who is also keeping an eye on the data, but the team of Xu's Catering also pays attention to the data in the background.
After the data skyrocketed, Gu Jiayi quickly changed the store's signature [Hell Lo Mei] from unlimited sales to limited to one per order. Even so, Hell Lo Mei sold out a full 3,400 copies in just half an hour.
As a last resort, Gu Jiayi could only report the situation to Xu An, and after getting permission, she removed Hell Lo Mei from the shelves and modified the poster on the homepage of the store, increased and bolded the words "Rational Consumption", and then added a line of small words below [Limited by the restriction of raw materials, Taobao Store is limited to 100 catties of Hell Lo Mei every day].
Since Xu Heping went to Hezibao, there have been more good-looking and usable photos, and Tang Wen has used these photos to rub against her own hot spots.
Under the entry of "Sponsoring Students to Return to School", Xu Heping's photos of children playing, writing, reading, doing farm work, etc. were released, and a lottery was launched to congratulate the children on returning to school, and the prizes were 20 copies of Hezibao Agricultural Products Gift Package (5 catties) and 20 copies of Xu's Lo Mei Gift Bag (5 catties);
Under the entry of [single-day sales of up to 13 tons in the live broadcast room], a photo of agricultural products piling up in the ground hall at night and people smiling happily was released, and a lottery was launched to thank netizens for buying Hezibao agricultural products, and the prizes were as above;
Under the entry of [Hezibao in Changshou Village], a photo of the old man over the age of 85 in Hezibao was posted, and a lucky draw wishing the old man to be blessed with longevity in the East China Sea was sent to Nanshan, and the prizes were as above;
After all the blog posts related to the corresponding entries were released, Tang Wen put the blog post of [Rational Consumption] released yesterday to the top.
The achievements achieved after this operation are: the number of fans of Xu's Catering Big Eye account has risen to 200,000, the WeChat public account has risen to 80,000, and Xu's Lo-mei Taobao Store has risen to 130,000!
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When Lu Shengnan was still in the headquarters, only resignation, promotion and salary increase, and more than five days of leave applications needed her approval, and the marketing department employees were responsible for the process of card refill, leave, vacation, etc., all of which were responsible for the supervisors of their respective teams, and as long as the data was not too exaggerated, she would not strictly supervise them.
But after Lu Shengnan left the headquarters, Mr. Luo did not recruit a new general manager of the marketing department, nor did he promote from within the company.
However, as a high-level executive, how could he personally handle these things.
So, this task was handed over to his secretary Xiao Chao, and he logged in to his account twice a week to handle these things.
After the lunch break, Xiao Chao routinely obtained Mr. Luo's consent and logged in to Mr. Luo's OA account to prepare to deal with these trivial application processes.
Report on the resignation of Wang Yun from the operation team of the marketing department. Graphic designer of the design team of the marketing department, Zhou Liu, chief accountant of the finance department, and cashier of the finance department. Human Resources Department. Administration Department. Logistics.
A total of 5 departments and 34 people initiated the resignation process on the same day!
After reviewing all the other processes with a little trembling in his right hand, Xiao Chao made a summary form of the applications of the thirty-four people and printed them out, walked to Mr. Luo's desk, and handed over the report head-on: "Mr. Luo, this is the list of people who submitted resignation applications this week."
"Where to put it first, I'll see later."
"Yes" Xiao Chao slowly put the file on top of the thick pile of pending documents, returned to his workstation, and after secretly glancing at Mr. Luo, he opened his friend's chat box.
γit!γ Guess what amazing thing I saw when I helped the boss deal with the work today! γ
[Don't guess, it won't be an industry secret or the core of the enterprise anyway.] γ
[I saw thirty-four resignation processes! Thirty-four! These thirty-four people encompass five departments! γ
[Is your company laying off employees? No, didn't you just take a piece of land not long ago? For the sake of your company, I worked overtime all night during the National Day! γ
[I don't know, I didn't hear the news of layoffs. γ
[Damn, you figure out what's going on!] If something goes wrong with your company, our label will be in vain! γ
[Let me ask. γ
2-in-1
(End of chapter)