Chapter 66: You're a Genius

Outside the venue, in a place where no one was around, Hu Ze opened his mouth and said to Xu Chuan: "I mean, I want to see if you have time over there to help us write an advertising song, as long as it is suitable, the price is easy to say." ”

Promotional songs?

Lemon cow's?

"Sweet and Sour is Me"?

Xu Chuan only had this song in his mind when he heard this.

Zhang Hanyun, the goddess of childhood.

However, if the new product in Hu Ze's mouth is pure milk or something, it is not suitable, but flavored drinks are okay.

Thinking of this, Xu Chuan opened his mouth to Hu Ze and asked, "Do you have any product photos for me to see?" ”

"Yes." Hu Ze took out his mobile phone when he heard this, and then flipped through a few photos to show Xu Chuan.

While showing Xu Chuan, he introduced: "The probiotic drink is also rich in vitamin C, sweet and sour, in this way, I will arrange someone to send you some, and you may be more inspired after drinking it." ”

After listening to Hu Ze's introduction, Xu Chuan looked at Hu Ze with a complicated heart and said, "Lemon Cow Good Bottle? ”

"Yes." Hu Ze nodded.

When Xu Chuan heard this, he looked at the picture on Hu Ze's mobile phone again, and the more he looked at it, the more awkward it became, as if he was looking at a copycat.

Because this thing has an identical product on the earth, called [Mengniu Youyi C].

Xu Chuan likes to drink it, and he has to have a bottle every morning.

Why do you want to call it [Haoyi Bottle], no matter how bad it is, it sounds better than this one.

Thinking of this, Xu Chuan suddenly had a flash of inspiration in his mind, yes, it should be called Youyi C, Youyi C and his own show, they are all C.

Thinking of this, Xu Chuan had a plan in his heart, he could make a lot of money just selling songs, but songs couldn't be sold like this, what he wanted was favors, but favors were not good.

This kind of money owner's usual sycophancy is too much, it's useless to stutter, you have to solve the actual problem for others, people will look up to you, and now the opportunity seems to have come.

Thinking of this, Xu Chuan asked tentatively: "Mr. Hu, has your product been listed?" ”

"No, but it's fast, isn't this thinking about advertising strategy, I just happened to come over to participate in this investment promotion this time, thinking of asking you to invite a song by the way." Hu Ze was not too polite, and said that it was convenient to find Xu Chuan.

Xu Chuan won't be looked down upon because of this feeling, it's strange that people say that they came to find him.

How much money does Meng Niu invest in advertising a year, tens of billions of dollars, he and Yi Li are really the fathers of various programs, and they can only talk about small projects like themselves by the way.

If it's a big project, he can't just talk about it in the venue, and there is an eavesdropping next door.

"Mr. Hu, don't really say it, I am kind when I see your product, so cordial that although I haven't come out of the song in my mind now, a strange product name has emerged." Xu Chuan said with a smile.

"Really? Hahaha. Hu Ze was amused by Xu Chuan's words, it was a kind laugh, and it was very funny to hear.

"No, I won't share this name with you, I'm suffocating." After Xu Chuan finished speaking, he directly took out his mobile phone, typed out these words, and handed them to Hu Ze to read.

Hu Ze was completely amused by Xu Chuan, he took Xu Chuan's mobile phone with a smile and looked at it.

At this glance, his smile slowly disappeared, and his face became serious.

He looked at the [Lemon Cow Youyi C] on the screen, and then looked up at Xu Chuan.

Then he stared at the name again.

What is the selling point of this drink?

Probiotics and vitamin C.

Of course, if it were only because of this, Hu Ze would not have such a big reaction, the key is what kind of show "Creation 101" is.

He couldn't come to the China Merchants Conference without preparing anything, and the program materials were placed on his desk when he was invited.

He is a person engaged in brand development, and countless publicity plans have passed through his mind in an instant, which is called a more reliable the more he thinks about it.

After a long time, Hu Ze smiled, and his body trembled when he laughed.

Seeing Hu Ze laughing, Xu Chuan also laughed, he knew that he had hit Hu Ze's G spot by mistake this time, the earth is really a treasure, and there is also a game if you don't copy the song and copy the product name.

"Mr. Xu, you are simply a genius! Really, I'm not talking nonsense, so, tonight I'll be Dong, let's have a few drinks. Hu Ze said to Xu Chuan.

This guy doesn't seem to be going to any kind of reception dinner.

"Okay."

"Hey, hahaha, oops, there's something about you that no one else has, okay, it's almost time, we should go in." Hu Ze sighed as he raised his feet and walked towards the venue.

Seeing this, Xu Chuan also followed.

Walking to the door, Hu Ze suddenly said to Xu Chuan again: "Let's deal with each other for the first time, since we want to drink, do you like sweet or spicy food in this appetizer, or will I bring you two dishes differently?" ”

God is like two plates, how can Lao Tzu have such a good waist.

Xu Chuan blinked quickly when he heard this, he didn't pretend to be stupid now, he said with a smile: "It's inconvenient for me to eat snacks." ”

"Oh yes, yes, you're a public figure, but it's okay, it's all food safety certified, don't worry, I'll put it on you first, maybe you have an appetite and want to taste it, hahaha." After Hu Ze finished speaking, he patted Xu Chuan's arm, gave him a look that all men understand, and then pushed the door into the venue.

Xu Chuan in the back was a little helpless, damn, don't push it back, don't worry about it, I'll talk about it when the time comes.

So Xu Chuan also pushed the door into the venue.

This time I went in and found that the performance had ended, and the host was on it.

Xu Chuan and Hu Ze, who were full of yellow light, sat down under the eyes of Wang Zhihong, who was waiting next to the stage and was embarrassed to stare at it.

There was no time for Wang Zhihong to think about it at the scene, and now he can only put aside all the mess and go to the stage to talk about the project.

Should I say it or not, Xu Chuan felt that the aura of Wang Zhihong's speech was still okay, and the logic of the mouth was also very clear, but it was a bit too serious and restrained, and this style would have to be sleepy after listening to it for less than half an hour.

Xu Chuan is getting more and more sleepy the more he listens now, but fortunately, he can still hold on.

I don't know how long it took, but the applause came, which made Xu Chuan come back to his senses from his daze.

It turned out that Wang Zhihong finished speaking.

After Wang Zhihong finished speaking, Jia Can went up to talk about what types of advertisements can be cast, and what kind of situation is expected to be after casting.

Not to mention, there are really a lot of names, more than 20 kinds of large and small.

One of the most eye-catching is naturally the advertising space of the total title sponsor, which is related to all the processes of the entire program.

The investment promotion is not an auction, and there is generally no scene of raising prices with signs, even if it is CCTV investment promotion, it is also a hidden bid.

Of course, there are also routines for attracting investment, and after the meeting, we will not let everyone go, so we will talk about it on the spot.

Arrange a few trustees to raise the atmosphere of the venue first, and first get some small advertisers, these people have less experience, so they are easy to fool.

Soon, the elites of the business group and the entire business department of the company were dispatched, and one person caught a brand owner to communicate on the spot, and the venue was noisy like a vegetable market for a while.

As for big financiers like Meng Niu Yili, it is natural that the big leaders come to talk in person, for example, Wang Zhihong and Jia Can walked towards this side with a smile.

Of course, Hu Ze also noticed them, he looked at Xu Chuan beside him, and then at Wang Zhihong in the distance.

Then he smiled and said to Xu Chuan: "Teacher Xu, oh no, Mr. Xu, I remember that you are the chief producer, can I talk to you." ”

"Not so good now, you better talk to them first, I'll be with them first." Xu Chuan shook his head with a smile and said, after speaking, he got up and left directly, his favor will not be sold to "Creation 101", and he still has to talk about it at night.

When Hu Ze heard this, he felt that he understood what Xu Chuan meant, and he had some face, Hu Ze felt that he really had to give it, Xu Chuan's meaning should be to let himself card in front of others, and then put it in his name, so that the title would be his credit.

This credit should also be his, after all, if you want to use the name [Youyi C], then this general title really has to be taken down, and if it is not associated with this show, this name is a good name at best, not good.

Therefore, the total title is inevitable, and Hu Ze has this decisiveness and market judgment, and what else is he hesitant to do?

But how much does it cost?

If he doesn't count enough, will Xu Chuan change hands and recommend a hand of [Youyi C] to Yi Li.

Don't look at the people in Yi Li who ignore Xu Chuan's love now, as long as they are not stupid, they will know how fun this name is with this show.

The one next door must also be engaged in similar products, the two factories don't know how many commercial spies have been planted with each other, one has a new product, and the second family will not take long to take out the same kind of products, so they can engage in [Youyi C].

Wait, this kid is really the name he just came up with, he can't set himself up here in advance, right?

Does he know that he is working on this new product?

No matter what, arrange for someone to register first, and then ask him what he thinks when he eats in the evening.