014 Silver Bear, Blood Earned

No matter what time of day you walk the red carpet, you have to arrive early.

Lu Ping'an didn't have any sponsors, he originally walked with Gao Yuanyuan and them to rub their car, but the people from Zhongying came to invite them to go together, compared with women, no matter who she is, of course, career is the most important, so he and Hu Qingquan set off early, which made Gao Yuanyuan angry and unrighteous.

Along the way, the people of China Film and Lu Ping'an chatted for a long time, probably congratulations, and then mentioned the movie adaptation.

This time, Lu Ping'an did not hide his clumsiness, and directly revealed that there was indeed a script for a big movie that was about to be completed.

There is no need to hide clumsily at this time, even if "The Tuner" does not win the award, it is already famous, and if you don't take advantage of this time to expand the results, there will be no chance after a while.

Of course, the premise is that Lu Ping'an himself has the right to take the lead, and being a director is the bottom line, otherwise it's better to talk about it later.

So the two sides agreed to talk again after returning to China.

After arriving at the waiting area, the red carpet is about to begin, and the host is introducing the results of this year's film festival, how many participating films are there, how many regional and national filmmakers are there, and some of the celebrities who participated.

Probably like this, anyway, a lot of the buzzing Lu Ping can't hear clearly, and a lot of them are not English, he thinks it's still important to learn a few more foreign languages in the future, after the golden finger strengthens his body, his memory has also been strengthened, and it shouldn't be so difficult to learn.

In the waiting area, Lu Ping'an saw the crew of the same unit module, and nodded to say hello.

Several European directors communicated with Lu Ping'an in English, praising the structure and creativity of "The Tuner", and finally asked about famous directors such as Lao Mouzi and Li An, which was a little embarrassing like a foreigner talking to you and mentioning Cheng Long.

Soon the red carpet began, and Hu Qingquan was informed that it was about to be the turn of the "Tuner" crew.

It's very formal, in fact, it's just like that, after all, it's a short film, and it doesn't leave you a place like a feature film, so after entering the venue, it's like entering the sports meeting, there are people in front and back, and it's very lively.

The red carpet host also introduced the name of the dish: "The following to the red carpet is the short film competition unit, they are the crew "Black Soul" from Canada, the British crew "Jungle Jazz", and the Chinese crew "Tuner"... ”

Lu Ping'an tried to keep smiling, and outside the red carpet, the cameras of various media flashed wildly, even a little dazzling.

Lu Ping'an saw the six princesses sharply, as well as Sina, the three major portals in the past few years, Sina is coming, NetEase and Sohu will probably come, but they can't be found for a while.

About a minute later, Lu Ping'an's first red carpet ended, there was no interview, he went directly to the venue to find a place to sit down, and then watched the people behind him enter the arena one after another, Gao Yuanyuan almost fell when he entered the venue, and Lu Ping'an regretfully couldn't do it, I didn't take a picture, it's a pity.

The staircase venue, which can accommodate thousands of people, slowly began to fill up.

The "Tuner" crew is located in the back of the center, with Canada's "Black Souls" crew on the left and the British "Jungle Jazz" crew on the right.

Lu Ping'an took a look, and the three short film crews were arranged together, while the rest of the short film crews were arranged in another area.

So this time, the short film Golden and Silver Bear is estimated to be the one they are competing.

As the time approached, the atmosphere of the scene became heavier and heavier.

It was getting dark outside, but the lights were brilliant, and soon, the supporters in the venue announced that the closing ceremony of the 51st Berlin International Film Festival was officially opened.

The most exciting moment is coming.

All the guests were staring at the big screen on the podium

First of all, there were other awards and the Teddy Bear Short Film Award, and none of the domestic directors won it.

Then there was the short film unit, and as soon as it came up, a special mention award was won by the British "Jungle Jazz".

After that person came to power, the rest of Lu Ping'an and the two Canadian crews were also very happy, because it has now been determined that they are either golden bears or silver bears.

"Congratulations on receiving the Special Mention Award, and then we move on to present the Silver Bear Award to the Short Film Jury, presented by Payal."

As the host's voice fell, the award presenters took the stage.

After the applause, the guests directly began to read the award speech:

"In the fierce piano sound, the film turns from blandness to anxiety and despair, and the dramatic conflict comes from the lying world constructed by the protagonist...

"Alright, Silver Bear!"

Hu Qingquan clenched his fists and became excited when he heard the words "piano sound".

Lu Ping'an was also excited.

Again, he really didn't expect to win the award, and it was the Silver Bear Award.

He has talked to many bigwigs these days, the Berlin Award in this period is actually a bit political, like "The Tuner" is neutral in the plot, there is nothing particularly obvious and implicit, just like Xie Fei said before, Ken's shortlisting is already the best result.

But I don't want to, it's actually a silver bear.

“。。。 Through the masterful control of the cinematic screen, the film ~lu~ depicts the story of a fallen artist who falls into a hell of his own making... ”

The road is safe, which is read as a piece of road.

But it didn't affect the audience and already applauded.

"The winner of the Silver Bear Award is, the short film "Tuner" by film ~ lu."

The venue remembered applause.

Lu Ping'an, Zhang Songwen and Hu Qingquan got up, hugged each other clumsily, and then shook hands with the two crews in Canada and the United Kingdom.

Then the three of them came on the stage in a daze, they couldn't understand anything the host said throughout the whole process, no one spoke English, Lu Ping'an and Zhang Songwen were just laughing there.

At the beginning of the official awards, Lu Ping'an received the Silver Bear Award gift box with both hands.

There is still a difference between the silver bear award for short films and the trophy for feature films, one is a sculpture, and the short film is a medal with a bear engraved inside.

However, this is also the first important trophy belonging to Lu Ping'an.

"Thank you." Lu Ping'an thanked.

The presenter took a step back and gave up the podium to Lu Ping'an.

Facing the thousands of people at the venue, Lu Ping'an was a little nervous, but he puffed up his breath and said in broken English, "I'm Lu Ping'an, from China BJ Film Academy, and a freshman student.

This is the first time I have brought my own work to the competition, and I am very honored to be loved and affirmed by the jury, and I will continue to work hard.

I would also like to thank Mr. Hu Qingquan here. Teacher Zhang Yifan, my good friend Zhang Songwen and the students who did not come, thank you for your support to me. Thank you to my school for nurturing and teaching me. Thank you again for the recognition of me at the Berlinale, thank you. ”

The applause rang out like thunder, and Lu Ping'an and the others returned to their seats as if stepping on cotton.

Everyone passed through the trophies and smiled.

The awards on the stage continued, the animated short film "Black Soul" won the Golden Bear like the original time and space, and then the main competition unit, Wang Xiaoshuai's "Seventeen-Year-Old Bicycle" won the Silver Bear Award for Best Newcomer Actor and the Jury Award, and the Golden Bear Award was taken away by "Intimacy", Director Lin Zhengsheng from Wanwan won the Silver Bear Award for Best Director with "Love You Love Me", and the heroine Li Xinjie won the Silver Bear Award for Best Actress.

This is the end of the film festival.

At this moment in China, it is already three o'clock in the morning, and good multimedia practitioners are forced to get up and work overtime.

First-hand news from the Berlinale is starting to grab headlines.

And Lu Ping'an is ready to meet with a group of filmmakers the next day.

While he was falling asleep, the domestic morning news began to report on the awards of "Seventeen-Year-Old Bicycle" and "The Tuner" in Berlin, and Lu Ping'an became famous for the first time.

The next day, Gao Yuanyuan and Zhang Songwen left Berlin, and Lu Ping'an was specially sent to the airport, one of them had a job, and Zhang Songwen still had to attend classes.

Seeing the two of them boarding, Lu Ping'an returned to the hotel and began to meet the filmmaker.

He used to have a question why the domestic film market in this era is almost unprofitable, but the older generation of filmmakers are always happy to shoot.

Now he understands that they are going to the film festival, as long as they can win the award, the copyright can be sold at least several times the cost, and there is less publicity and distribution costs and theater shares, pure earnings, and they don't care whether the domestic box office can return to their original costs.

Now Lu Ping'an's "Tuner" is the same, before winning the Silver Bear Award and not winning it, the copyright price can be much different.

In this regard, Lu Ping'an directly accepted Hu Qingquan's suggestion and handed over the matter to China Film to do, they are professional, and they must also hurry up to determine the introduction of some films in the past two days, Lu Ping'an is a student of Beiying, that is, his own people, they will not mess around.

At ten o'clock in the morning, I met with several well-known film companies with China Film.

European film companies are still the highest bidders, in addition to the normal low to pitiful price of more than 10,000 yuan for short films, there are a lot more targets for adaptation rights, just because of a silver bear trophy.

After a day of negotiations, there was no problem with the buyout of the screening rights of "The Tuner", and the total of all regions was about 80,000 US dollars, which should be the best result among the short films of this film festival.

It's just that Lu Ping'an is a little hesitant in terms of adaptation rights.

The highest bid was from North America, $300,000.

This is the disadvantage of short films and not selling finished products, after all, they have not been tested by the market.

If it is a feature film, the judging criteria are different, many filmmakers can actually see at a glance whether this film can make money in their own country, just like "Seventeen-Year-Old Bicycle", with "Chinese mainland banned", the box office will not be bad, and the full buyout will be at least two million US dollars.

Later, "Blind Well" took Alfred Bauer Silver Bear, which was also banned, and I don't know how much it sold, but director Li Yang personally said that it earned more than 10 million yuan.

So short films and feature films are actually two different fields in business after all.

However, from the perspective of cost, Lu Ping'an is actually making money by choosing whichever one he chooses now.

The cost of more than 10,000 US dollars can be sold for more than 300,000 yuan, and after deducting taxes, you can also get more than 200,000 US dollars, which is dozens of times more than that, which can be regarded as the most profitable of this Berlin Film Festival.

"How do you sell it?"

The man from Zhongying asked.

Lu Ping'an fell into thought.

If you want to sell the adaptation rights, you have to ensure that you have certain interests.

For example, when you make a big movie in China in the future, you can't have copyright issues.

After the film is filmed, it can be sold at the film festival, and there can be no copyright conflict.

If it works, then sell it, and if it doesn't work, just wait for the big movie to be made before selling.

The person in charge of China Film went to talk about it after understanding it clearly.

Finally, on the third day, the copyright negotiation of "The Tuner" was completely completed, and the screening rights were bought for 85,000 US dollars worldwide.

The short film adaptation rights were sold to North America for 420,000 US dollars, which did not affect the production of domestic big films, of course, the other party also wanted the right of first refusal to buy big movies, and there was a restriction that if the domestic adapted film could not be released within one year, even if it came out later, it could not be distributed abroad within five years.

It's a bit of an overlord clause, but Lu Ping'an likes it, so it's finalized directly.

The person in charge of China Film didn't understand it at first, but after listening to Lu Ping'an's big movie idea, he understood: "Maybe this time you can eat two fish with one fish." ”

Lu Ping'an smiled: "So I need your support." ”

So a short film sold a total of 505,000 US dollars.

In this wave, after the calculation of China Film, after deducting taxes, Lu Ping'an earned 326,000 US dollars!

And that's not all, every time a short film is played, he can earn as little as dozens of yuan and more than hundreds, and the short film can be broadcast on TV, and the broadcast evaluation rate is far higher than that of the movie, so the follow-up profit is estimated to be much worse than that of a big movie.

"A short film can sell 500,000 US dollars, which is a record for the entire film festival, why didn't I know it in advance, I knew that if I voted for you, the profit would be more than 30 times that it was really scary."

The person in charge of China Film joked.

Lu Ping'an said modestly: "I just took it as a homework." ”

"You can win a Silver Bear Award for a homework, and you can make so much money, I want to say this to the media, those directors in China have to be envious, I just heard that the "Black Soul" with the Golden Bear sold a total of 70,000 US dollars, and the profit is still a loss."

The people in the film laughed happily.

Hu Qingquan also corrected with a smile: "We are engaged in art, how vulgar it is to talk about money!" ”

The person in charge of China Film nodded again and again: "Mr. Hu is right, then let's go back and talk about it?" ”

Lu Ping'an nodded: "Okay, let's talk about it later." ”