"Chainsaw" already has a lot of brand power in the United States.

During the release, although the films released at the same time also had a thunderous publicity, in order to compete with "Chainsaw 2".

But a classic horror series, it's just anti-hitting!

In a week, the North American box office results of "Chainsaw 2" were released, 33 million!

The media predicts that the North American box office of "Chainsaw 2" will be more than 100 million, and the global box office will be more than 160 million.

This achievement is also ranked high in the history of North American horror films.

Regardless of the ranking, compared to the cost of less than $5 million, this achievement means that the summit has been a success again!

There was no time to celebrate, and soon new partners came to the door.

In addition to "Chainsaw 3", everyone's goal is "District 9".

In August last year, Lu Ping'an released two short films of more than one minute through the peak.

One is "Kung Fu Panda" and the other is "District 9".

At the same time, Summit also announced that both short films will be made into big movies.

The relevant abbreviated plots have also been released.

Both have only one purpose, which is to set the nail in advance.

Among them, the news of "Kung Fu Panda" was really made public when it was actually at the end of the Oscars in 03.

Later, short films and various related content were released, but they just drove the nail deeper.

Now the situation is very good, and DreamWorks has not started the project, but has come to seek cooperation.

Lu Ping'an's attitude is that the production will come first, and the distribution and in-depth IP cooperation can be said after the success of the first part.

DreamWorks was reluctant to do so, but after all, the project had already begun, so it had to accept.

This was last year.

As for "District 9", many companies also came to inquire last year.

Although Lu Ping'an's signboard is not really mainstream in Hollywood on the surface, it is said that it is so, but companies do not really see it that way.

If you can make money, it is the mainstream.

However, at that time, Lu Ping'an asked Watzberg to say that he would have to wait for the release of "Chainsaw 2".

The reason is that there is financial pressure.

Now that "Chainsaw 2" has been released for a week, the results are impressive, and there will be no financial pressure at the summit.

After the companies analyze the situation, where can they still sit still.

So since the second day of the release of "Chainsaw 2", someone has actually come to the door.

There are those who have money, there are those who have made people, and there are those who have recommended themselves.

All in all, it was very lively.

Lu Ping'an is also paying attention.

He wondered if the director of the original "District 9" would also recommend himself.

It would be nice if I came.

With him, just like Nolan in the crew of "Batman", Lu Ping'an can be much easier.

But unfortunately I haven't encountered it so far.

Among the actors, there are a few self-recommended and famous.

But Lu Ping'an is not in a hurry.

The nail has been nailed, and it's not up to him to decide when the next shooting will start.

He has thought about it, and will wait for the official announcement of the start of filming after the successful release of "Batman 1".

In this way, the best publicity effect can be achieved.

At that time, Lu Ping'an will be a serious Hollywood director.

A big director who is a high-quality director wants to open a new work, and the effect is naturally different.

Watzberg agreed with both hands.

However, he regards this more as an insurance means for Lu Ping'an to impact the director.

Anyway, it's all about supporting you anyway.

It's a big deal to go back and continue to make small-budget horror films.

That's a lot more lucrative than blockbusters

"Chainsaw 2" continues to be released, and the first phase of "Batman" promotion has been completed.

The timing of the project of "District 9" was also agreed with Watzberg.

Lu Ping'an has two last things left in Los Angeles.

The next day, Lu Ping'an and Hu Qingquan met again with Dell of the public relations company.

"Long time no Dale."

"It's been a long time, Lu."

The two met and shook hands warmly.

Lu Ping'an had a good impression of Dell.

Last time, it was a pleasure to work together on the PR work of "Memory Block House".

is also for this reason, Lu Ping'an, the public relations work of "Brokeback Mountain" this time, also found him.

In fact, the original public relations work was to find the original focus film and television.

Several CEOs of Focus Film and Television have cooperated with Li An for many years, are proficient in business, and also know how to operate this kind of literary film.

But the problem is that at this time, Focus Film and Television has not yet been established.

In addition, Dell has them in the bag.

Lu Ping'an was very curious: "How did you think of taking them in?" ”

Dale confessed with a smile: "It is not difficult to find those who have handled the public relations work of Chinese directors' works." ”

"That's true, Oscar really doesn't have many Chinese faces."

Lu Ping'an smiled and didn't ask more.

Now there is no need to bother, there is nothing wrong with Dell to finalize.

Of course, this also made Lu Ping'an doubt the true identity of Qi Dale again:

"Do you have anything to do with Dell?"

Dale didn't pretend this time: "There is indeed a little, distant relatives." ”

"Family, no wonder."

"But the business is still done independently."

"If you really have to do it independently, there are some things that you can't do."

"Of course, I will definitely borrow a little bit of strength when necessary."

Dale is humble, but there is confidence in his eyes.

He was also qualified to be so confident.

After all, "Memory Building Block Cottage" was indeed a success of his own public relations on his own.

With this successful experience, many things have gone much smoother.

It can be said that even if he was allowed to use the so-called family power before, he was not qualified to use it.

But now it's different, the current Dell has succeeded, qualified.

Of course, the most important thing is to confirm that Dale is a Jew, in fact, he can already put half of his heart at ease.

The remaining half is to see how the quality of the movie is.

In this regard, Dell also said bluntly: "For feature films to hit the Oscars, I admit that my own experience is still a little lacking, but our team is also very different from before, as long as the film meets the standard, we will do our best." ”

"Then let's not talk nonsense, let's watch a movie first." Lu Ping'an said directly.

"Okay, I can't wait to see the level of your literary films"

Hours later.

Lu Ping'an and Dell finalized a general public relations plan.

The process is still the same, first go to the three major awards in Europe to post gold, and then start public relations in the United States, then hit the Golden Globe Awards, and then impact the Oscars.

As for whether "Brokeback Mountain" can win the award, his evaluation is the same as Hu Qingquan, this movie itself has the potential to win the award, and it is excellent.

The probability of hitting Europe is very high, and the European gang is good at this.

But when it comes to the Oscars, the Dell team's answer is "hard to say".

The movie is really good, Dale likes it very much, and the artistry is really high.

But the subject matter is indeed a bit sensitive.

For this answer, Lu Ping'an was not surprised.

The original time and space "Brokeback Mountain" had won the Golden Lion Award before its release, but it was still not favored in North America.

Same-sex themes.

But the problem is that at this time in 05 and 06, it is the time when the old American atmosphere changes.

It's like the old American people in 2018 may be completely unimaginable, only four years later, the mermaid is actually black!

So the time of day is very important.

This is also the reason why Lu Ping'an must let the movie step on this node like the original time and space.

is also for this reason, "Brokeback Mountain" is not just a movie after its release.

Instead, it became a landmark film of the early 21st century.

Boldly and openly challenging social morality and interpersonal relationships is a stimulus, a spiritual progress, and a social leap forward for a group that has been waiting to explode

Therefore, before the release of "Brokeback Mountain", not many people were optimistic.

After its release, no one expected that this kind of movie would be a big hit.

About these, Hu Qingquan and Dale naturally don't know, and Lu Ping'an won't say much.

So for the answer of "it's hard to say", Lu Ping'an just nodded, and then said: "Work hard, I'll be ready for money anyway." ”

The original time and space "Brokeback Mountain" is said to have spent more than 10 million US dollars for the prize.

I don't know how much exaggeration there is, anyway, Lu Ping'an is ready.

This money has to be spent.

Because after this village, there may really be no next time.

To put it mildly, the birth of "Brokeback Mountain" came just right for the special groups of people in North America.

The impact on the Oscars drew protests from some people.

But it is also because of this that it gives the movie a certain meaning.

With this meaning, it will go more smoothly to win the Oscar.

Of course, the price is that the "best picture" is unlikely to be won.

In contrast, Lu Ping'an attaches more importance to "best director".

To put it further, this period is still a honeymoon period between China and the United States.

Lu Ping'an's Chinese identity has the least impact on the award.

In such a combination, if Lu Ping'an wants to win the Oscar trophy, "Brokeback Mountain" is the most likely to be achieved.

After the honeymoon period, it will be difficult to win the Oscar if you miss this movie.

But there's no need to take it then.

Holding the old and beautiful stinky feet also depends on the timing.

When and what you do, you have to adapt to the time.

During this period, Lao Mei is a friendly army, so you have to make good use of it.

If you can eat international awards in China, then eat more.

After this window period, Lao Mei has become an enemy, so you have to stay away.

Well, speaking of which, Lu Ping'an feels that he is quite a villain.

But whatever.

Anyway, he just rubbed an award, and he didn't change his nationality.

It would be nice if there would be no permanent effects.

Those who took advantage of this period to change their nationality and then came back to show their worth are really stupid.

As for the theme of "Brokeback Mountain", it will also cause some criticism in China.

Lu Ping'an and Hu Qingquan had already thought about these things.

First of all, he does not ask for the film to be released in China.

Secondly, there are no other political risks in the film except for the same-sex aspect.

Besides, if you win an award, there will be a positive boost, if you don't win the award and don't release it, everyone won't know how good this movie is.

In the end, it really won various awards at that time, and domestic criticism was everywhere.

Lu Ping'an and Tian Zhuangzhuang, Jiang Wen and others are on top.

Tian Zhuangzhuang knows the script of the movie and has also seen the finished film, but he said, this movie really wants to win the Oscar, who wants to you when the time comes, I will risk my life to do it with him!

Lu Ping'an was skeptical, after all, the relationship was not so good.

But thinking about the criticism caused by the movie in China, the intensity of the movie is not high, and Lu Ping'an has no intention of seeking to release it in China this time, and Tian Zhuangzhuang really wants to work hard and doesn't have that opportunity.

(End of chapter)