566 Sleepless Nights in Internal Entertainment
"China's First Entertainment Stock Successfully Listed"
"Lu Ping An is worth more than 10 billion"
"Lu Ping'an: In the future, Xingchen will continue to output high-quality film and television dramas"
“.”
Xingchen was successfully listed and doubled its market value on the first day of listing.
Lu Ping'an jumped from the 131st place on the rich list to the 16th place with a value of 18.9 billion, second only to Lao He, the CEO of Midea Group.
And Xingchen's employees have also directly produced 9 billionaires, more than 50 multimillionaires, and hundreds of millionaires.
This directly shocked the entire domestic entertainment and even the domestic society.
In the industry, it has also begun to focus on the analysis of Xingchen's listing operations and past development models.
"Advantages and Disadvantages of Listing of China's Private Media Enterprises"
"The Enlightenment of the Listing of Stars to the Film and Television Drama Industry"
“.”
There are endless reports of all kinds.
All kinds of in-depth analysis, even if there are many before this, but the media is still happy to do it.
And for the reason why the stars can develop to this point.
Everyone actually knows that.
That is the strength of Lu Ping'an himself.
It's the energy of being a top director.
From the first award-winning short films, to the later international films, and then to the industrial films.
All of them are achieved by extraordinary talent.
Outstanding talent, coupled with the right time and place, Xingchen has also grown step by step to an unattainable point under everyone's nose after 9 years.
Just for people in the industry.
It is clearly not enough to analyze this alone.
Talent and the like, you can't learn it.
But fortunately, Xingchen did not rely entirely on the talent of a single person to achieve such a scale.
Soon, the industry as a whole dissected several things that could be used as a reference.
The first is branding.
In the entire mainland film and television drama industry, there are more than 5,000 production companies, and less than 100 are well-known.
Many film and television companies are purely temporarily registered for a film and television drama project, and the project is cancelled immediately after the completion of the project, and the name is changed and restarted.
There are also leather bag companies, which first get an idea, and then find money to start the project operation, without any fixed office location and assets.
From the perspective of film and television dramas, most of the works on the market are more "project system", a TV series is counted as a project, and after the project is completed, recombine human, material, and financial resources, and then start over.
Many company names in the industry are very unfamiliar, but after you have in-depth contact with them, you will find that in fact, they have operated many projects, this practice has a certain historical background in the early stage of the marketization of film and television drama production, and it is not standardized, but with the deepening of the marketization of film and television dramas, this practice of establishing a company with a project is not conducive to long-term development.
And "Xingchen" has entered the film industry since 2001, and one of the reasons why it has been able to become famous in just a few years is because of the word "Xingchen", a well-known signboard.
In Xingchen's prospectus, it is mentioned that according to the list of "China's 500 Most Valuable Brands" from 2004 to 2009 released by the World Brand Conference jointly sponsored by the World Brand Lab and the World Economic Forum, the brand value of "Xingchen Film and Television" has always been in the leading position of domestic media enterprises.
Based on the brand advantage of "produced by Xingchen", the initial brand licensing business has achieved a certain scale of revenue and profit.
The second is industrialization.
In the film and television production industry, the operation mode of "workshop" has also led to a set of established and humane operating rules for the entire industry.
From the very beginning, Xingchen has introduced a modern talent management system to retain the core members of the team and play an active role in the form of equity subscription.
At the same time, a modern financial management system is introduced, and the accounts are clear, which eliminates the gray area under the family-oriented and humane management of the project company.
In Xingchen Film and Television, the biggest difference with other companies is that there is no family relationship between Xingchen's directors, supervisors, and senior managers.
This is the most standard model of industrial company management.
And like Pony Galloping, Rongxinda and even Huayi, etc., all have the shadow of "family-style" to some extent.
In the production of the project, Xingchen carries out modular and standardized management of various business links, such as financial management, with "income evaluation + budget control + capital return" as the main line.
In terms of operation and management, it adopts the flexible model of "business division + studio".
The standardized operation on the basis of flexibility ensures the standardization and high efficiency of the entire business operation system.
In the creative industries, human resources are the most important factors of production, that is to say, the management and business teams are the "first assets" of cultural enterprises, and whoever has a good team can attract the funds needed for business development.
Among companies whose main business is film, Xingchen's management methods are the most modern, and this management does eliminate many unpredictable risks.
Therefore, now that Xingchen is listed, countless people in the industry have begun to pay attention to how to use scientific means for team building and management.
Of course, from the listing of Xingchen, looking back at its own management model, learning from it and making relevant adjustments is only the second reaction of many companies in the industry.
The first reaction was: I want to go public too!
Quadrupled in one day.
Lu Ping'an earned 10 billion in one day.
Who doesn't blush?
Although your own company may not be as good as the stars in many places.
But we have to look at financial markets from a different perspective.
"China's first entertainment stock" was successfully listed and achieved a miracle of wealth.
This is actually another groundbreaking achievement.
In itself, it is a huge positive for the entire industry.
Just like Lu Ping'an opened the Spring Festival file, even if the Spring Festival file in the future is not as good as the first Spring Festival file, but the schedule has been opened, this matter is of great significance.
With the stars in the lead.
There will be less resistance to subsequent listings.
At the same time, after the hot money in the market missed the first wave of dividends of the stars, it will naturally not miss the subsequent dividends.
The market has opened, the attention has soared, the hot money is ready to move, and the follow-up funds are endless.
At this moment, several companies such as Huayi have also entered the sprint stage of listing.
A new era has begun.
Today's stars are beautiful.
The happiest are the Xingchen employees.
"Mom, my son is rich, yes, I will buy a house in a few days, and you can also come to the capital to live together."
"Minmin, it was the biggest mistake in your life that you abandoned me at the beginning!"
"Dad, yes, it's listed, not much, just 6 million, hahaha."
"Sister, it's really not good, who are you going to leave, your brother is rich!"
“.”
A company goes public and creates hundreds of millionaires.
Every new millionaire has his own book.
And a feast of wealth has completely erased the bitterness and bitterness of the past.
Tonight is the sleepless night of internal entertainment, and it is the sleepless night of the stars.
And after the carnival, everyone does not forget what is the most important thing.
(End of chapter)