Friday, August 7, Los Angeles time.

The Kodak Theater was packed.

Thousands of fans gathered here, waiting for the premiere of "Iron Man 1" for a while.

Among these thousands of fans, more than half are loyal fans of Lu Ping'an.

Lu Ping'an arrived at the scene and saw several familiar faces at a glance.

Many times in the past, these people would come to the premieres of his films.

They also came today, so Lu Ping'an pointed at them as usual and said hello.

And these loyal fans were also as usual, and they cheered happily when they were pointed at by Lu Ping'an.

Except for Lu Ping'an's personal fans, the rest are basically Marvel fans.

Just look at those homemade Iron Man image boards that are held high.

A total of 3,000 fans gathered, which also made today's premiere very lively.

Of course, this also raises some other problems.

For example, Robert Downey Jr. saw this kind of scene, and his already nervous mood was not to mention now.

These days, when I was running the pre-promotion of "Iron Man 1".

On a large scale, Lu Ping'an is the most set on fire.

Everyone knows that someone wants to kidnap him to the big theme of "activating the Marvel movie".

As a result, the summit has now been listed for almost a week, but the stock price is still hovering around the issue price.

Obviously, when "Iron Man 1" is released, the box office and word-of-mouth performance are not enough for industry insiders to believe that the goal of "activating Marvel movies" can be achieved, and there is basically no suspense that the stock price will fall below the issue price.

And on a concrete level.

Whether "Iron Man 1" can succeed or not, various institutions, industry insiders, film critics, and media people are analyzing it these days.

Analysis and analysis, the firepower is also focused on Robert Downey Jr.

Why.

Very simple.

Rob Downey Jr. has a bad past.

Also known as an unknown name.

At least there is a big gap with Marvel fans and folk surveys who believe that "the most suitable actor for Iron Man", such as Tom Tom, Sam Rockwell, Hugh Jackman, Cliff Owen and Nicolas Cage.

Of course, some media pointed out that Robert Downey Jr. has his unique advantages.

It was his dark past, a complete reflection of Tony Stark's.

But at the moment this voice is not recognized by most people.

Even if it is approved, it will soon be drowned out by the rest of the doubts.

Then, in turn, such an advantage becomes a reason for some to ridicule the protagonist.

Because of this, the closer to the release date of the movie, the more restless Robert Downey Jr. becomes.

It's just that in this fidgeting, there is very little pessimism.

More of it, biting a breath.

I can't wait to look up to the sky and shout "go to Nima" in the face of all the doubts.

Because he knew that he would succeed.

Definitely!

"Donnie, think about it for a while, what do you say about the 'acceptance speech'?"

At this time, Lu Ping'an patted him on the shoulder.

Donnie came back to his senses, took out a note from the inner pocket of his suit, and said with a little nervousness: "I've written it all, the road, you see." ”

Lu Ping'an took it, glanced at it, and then tore it in half:

"Thank you for this, thank you, it's not Iron Man at all, there's too much nonsense."

Donnie embarrassed: "I've been thinking about it for days, okay, what should I say?" ”

Lu Ping'an smiled: "That's it."

Soon, Donnie's gaze under his coffee-colored glasses flashed with stars

The premiere begins.

This premiere at the Kodak Theater was Disney's handiwork.

No matter how the outside world questions it, Disney's support for Lu Ping'an and Marvel still has nothing to say.

At the premiere, in addition to the main creative team of the movie, Disney also invited Madonna, a diva-level singer, and several other popular singers to sit down, which also made the specifications of the premiere even higher.

In Lu Ping'an's view, what satisfies him most about this release is the scale of the release.

There are 4,322 movie theaters in the United States, with a total of 6,700 big screens.

This scale is much more fierce than the 6,200 pieces of "Fantastic Four 2" that Lu Ping'an envied at the beginning.

The most important thing is the account-sharing model.

Because this is a movie that Disney is involved in producing.

So this time, Lu Ping'an really felt the strength of what is called the North American head snake.

During the first week of release, 90% of the box office accounts of so many theaters were filmmakers.

And you can't change the film at will.

The payment cycle is also much faster than that of other production companies.

Under the general rules of the overlord clause, Disney's movies are of acceptable quality, and it is really difficult to lose money.

In addition to North America, "Iron Man 1" was also released in 49 countries and regions around the world.

This is the real strength of Disney in the global market.

Many of these 49 countries and regions have branches in Disney, so it will be much easier to talk about things.

Without a division, when it comes to negotiating the release process, the position of the local distributor is almost the same as when the North American company did with Disney.

In addition to the proportion of account sharing will vary according to the policies of each country, the rest can basically be arranged just by saying hello.

There are more than 60 countries and regions that are ordinary buyout issuances.

But the model of buyouts is also very different.

Because the film distribution right and the peripheral copyright are basically bound together.

That is, if a company wants to buy out the distribution rights of a certain Disney movie, it must package the surrounding copyrights.

In this way, most of the smaller companies are naturally excluded.

In addition to being rich, large companies also have the advantage of stability.

The long-term cooperation between the two parties is also clearly beneficial to Disney's global strategy.

In fact, anyone can think of such a model.

But not much can really be done.

This is the result of the comprehensive influence of national strength, brand strength, IP reserve and development, management and operation model, etc.

And Disney can do this, and it can't be done overnight.

This also gave Hu Qingquan and others a positive glimpse of Disney's strength.

With such a behemoth in front, the stars will have more motivation to catch up in the future.

Of course, having said that, with such strong support, you have to come up with works of equal quality, otherwise you will be really ashamed.

Fortunately, "Iron Man 1" lives up to its mission.

More than two hours later.

"Iron Man 1" came to an end with the applause of thousands of people at the scene.

Listen to the warm applause at the back.

Robert Downey Jr. in the front row already had moist eyes.

At this time, Lu Ping'an handed over a tissue.

Donnie took it in a slight fluster, just in time to wipe away his tears when the lights came on.

Then came the moment when the creators took the stage.

It's just that all the creators didn't move their butts.

Everyone unanimously cast encouraging glances at Donnie.

Downey tidied up his suit and strode onto the stage when fans began to wonder why there was no movement.

Then he turned around, took off his sunglasses, and said in the tone of Tony Stark at the end of the film:

“Yes，i am iron man！”

In the next second, the audience completely turned from silence to boiling.

(End of chapter)