There are currently three TV series in Xingchen.

"Beauty Scheming" is still filming and is about to be completed.

"Shunyo" and "My Group" have been released in early July and early August respectively.

The former has good ratings, currently ranking 5th in the country, and is expected to retain its top 10 position by the end of the year.

The latter's words are the same as the original time and space, the premiere ratings are lower than expected, even if the show advertises the original cast of "Soldier Assault", but because the plot is too flat and too sad at first glance, the ratings will inevitably be affected.

But in the same way, the show is also the same as the original time and space, and the reputation is good.

Douban currently has a score of 9.2, almost becoming the "best anti-Japanese war drama".

Lu Ping'an knows that the score of this drama will continue to rise in the future.

The 9.6 score of the divine drama is one of the representative dramas of 09, and even the most representative drama, which can stand the test of time.

So the show is officially a big hit, and it should start from the second round.

It's just that the results that are not as expected at the moment are indeed a little Waterloo for the stars.

However, Lu Ping'an and Han Sanpin don't look down on this kind of "Waterloo".

Both of them know that the TV drama business has just begun for Xingchen, and a work with poor results does not mean anything.

What matters is what to do next.

The TV drama market is huge, no smaller than the film market, and the future will be the same.

Therefore, after officially unlocking the TV drama business, Xingchen's market value will have a lot more room for growth.

Currently in terms of TV series.

The stars are divided into two parts.

One is traditional, that is, relying on TV stations.

The other is the future web drama part.

At the moment, it is natural to stick to the traditional drama first.

In this regard, "Shunyo" and others are already opening the way, and Xingchen has also invested in many copyrights, such as "The Legend of Zhen Huan in the Harem", etc., and there is no need to worry about no popular projects to do in the next few years.

In terms of online dramas, Lu Ping'an is still ready to use traditional broadcast channels in combination with the form of online dramas, use a fierce drama, and open up the website's fame first.

In fact, now the "AYT" video website is one of the preferred websites in the eyes of netizens.

After all, the website has a lot of copyright reserves, no ads, and the video screen is smooth, which is much better than the average website.

It's just that if you really want to say everyone's first choice, this period is of course "fast broadcasting".

With "Quick Broadcast", you can watch anything.

Before the domestic online film and television copyright is completely established, "fast broadcasting" will not disappear.

If you count the time, there are about four years left.

During this period, the rest of the video sites were basically out of action.

However, Lu Ping'an's plan for his own video website is not like the original time and space Aiyouteng.

It's against Netflix.

Strictly speaking, platforms such as Netflix and Aiyouteng are not the same at all.

Aiyouteng is a video UGC platform, that is, the type of works uploaded by ordinary users, and its opponent should be YouTube, not the film distributor.

Aiyouteng belongs to the broadcasting unit in the industrial structure, so it also has production companies such as iQiyi Pictures, Tencent Pictures, Youku Pictures, etc., but they are often joint productions, and they are rarely exclusively produced by Aiyouteng.

Naturally, its own production technology cannot be compared with Hollywood and other big studios.

Netflix is the world's first streaming site, a production company, and a broadcaster, but it only does its own content.

Both have their advantages and disadvantages.

This also has to do with the habits of the market.

The main reason why Aiyouteng does not learn from Netflix in China is not only to reduce risks, but also to the difference in consumption concepts between China and the United States.

Lao Mei users are more likely to accept payment for content, but in the current domestic market, copyright laws and regulations are not perfect, and you still pay to watch videos? Obviously, it won't work well in a short period of time.

In addition, the technical strength of the platform is also an important reason.

From quality control to playback, Netflix is obviously more professional.

Netflix's self-made dramas, from "House of Cards" to "Squid Game", are all high-quality products.

And Aiyouteng participated in the filming of a drama by the producer, and more than a dozen producers participated together, it is difficult to form a unity of opinions, and it is no wonder that bad dramas are all over the world.

However, later Aiyouteng is indeed trying to go in the direction of high-end dramas, such as "Fog Theater" and so on.

It's just that now, several platforms are still far from the real benchmark Netflix.

In addition to the above two reasons, there is another reason, and that is market coverage.

Aiyouteng's basic market is basically domestic, while Netflix is global.

So the three points are combined.

This is very similar to the difference between Xingchen Film and Television and the rest of the current mainland entertainment companies.

Xingchen is both a production unit and a broadcasting unit.

The technical level is the world's top.

The market covers the whole world.

The rest of the mainland entertainment companies are basically only jumping on their own acres of land.

Therefore, Xingchen's streaming website is obviously more suitable for benchmarking Netflix.

However, Netflix's charging model is not something that Xingchen can learn if he wants to.

The basic plate is in North America, and the starting price is disc leasing, and the basic plate is solid and legal.

As for their own home, piracy is rampant, and it is free to rule.

So if you want to learn Netflix completely, it's obviously not suitable.

But overall, it's not a big deal.

Xingchen's video website can combine the two first.

In the early stage, it was broadcast in cooperation with TV stations, and then with the resource reserves of countless high-quality dramas, it should be able to gnaw out a scale that is unique in China and on par with the six major ones like Xingchen Film and Television now.

So now the next step for the website is to test the market with a high-quality drama.

And this first wave of temptation, we have to target a larger market at the beginning.

Focusing on the mainland and radiating to Asia is the goal set by Lu Ping'an.

So "Star You" is quite suitable.

So Lu Ping'an directly announced that "Star You" can enter the preparatory state.

The eyes of everyone in the "Star You" project team lit up after hearing this, and their expressions instantly switched to "It's finally my turn", and they were very excited.

Seeing this, Han Sanpin was also a little curious about the show, and decided to turn around and ask.

At the end of the meeting, Lu Ping'an raised the question of looking at the market during working hours.

There is no explicit prohibition, but it also gives a reminder: "It's only 200 now, and you're excited like this, and the market value will exceed 200 billion in the future, so you can't explode on the spot?" ”

Everyone laughed, but they also understood that this matter really had to be managed.

Lu Ping'an doesn't really care, and takes this opportunity to let the company conduct a comprehensive self-inspection, check all aspects, and suppress this impetuous atmosphere.

After the end, the new management mode will be officially accessed, and then a new journey will be officially started.

At the end of the meeting, Han Sanpin also asked about "Star You".

Lu Ping'an just said that he wanted to make a fashion boutique drama and explore the global strategy of the future Xingchen TV series.

It's just that after hearing that Lu Ping'an was going to shoot a TV series in person, Han Sanpin's reaction was the same as most people: "The first drama you personally filmed was actually an idol drama, isn't that a bit."

"A little bit of a drop?"

"That's for sure."

"What if it could also be popular in Asia or the world, and achieve a great cultural export?"

"If you can really do it, it can be considered in line with your identity."

"Then you'll see."

(End of chapter)