"Actually, I don't have a good way, Mphone2 is perfect enough, and it's almost impossible to launch 3 this year.

There is no progress in chip technology,The full screen technology I mentioned before will probably not be able to do it this year,As for the under-screen fingerprint, it can be made,It's just an under-screen fingerprint technology iteration,Users may not buy it。 ”

After Lei Jun became the CEO of Matrix, he did have a long chat with Zhou Xin. As the founder of Matrix who shapes the soul and creates miracles, Lei Jun needs to know Zhou Xin's thoughts.

The strategic planning is too rough, and Lei Jun hopes to get more specific guidance from Zhou Xinkou. Naturally, he would not ask Zhou Xin what I could do to eliminate the doubts of the outside world because of the pressure of being the CEO.

Lei Jun's question is mainly when Mphone's next generation of new phones will come out, which will be his first work after serving as the CEO of Matrix, and he naturally wants to make Mphone3 another classic after Mphone2.

Lei Jun said: "We can add more colors and design bigger screens.

Even if it's just the under-screen fingerprint, if we remove the Home button under the Mphone2 and turn it into a whole screen, these iterations are enough to satisfy users.

I've been to a lot of mobile phone brand launches, and their product updates don't seem to me to be anything substantive at all, and most of the time it's just a cosmetic update that can be launched as a new product.

Mphone2 sets the bar too high, and if we continue to have such a high standard, it will be more and more difficult to launch new phones in the future, which I don't think is a good thing for consumer electronics brands. ”

Lei Jun's idea is what Apple did in later generations, Apple's mobile phone starts from X, and the content of iteration is getting less and less, and sometimes only the chip can be used.

Even so, Apple still has a large number of fans around the world, and Apple does not have to worry about its position being shaken until a new revolutionary product is released.

The strategic direction proposed by Lei Jun, Zhou Xinyou has thought about it, there is an upper limit to technology, Mphone cannot be eye-catching every generation launched, and Mphone will sooner or later follow the old path of Apple and Sony, that is, PUA users, brainwashing users.

But Zhou Xin thinks that this point in time is not now: "Lei Jun, I understand your thoughts.

We don't talk about mobile phones, because smartphones and traditional mobile phones are completely different from products to consumer groups to marketing strategies.

Purely for consumer brands, whether it is mobile phones, automobiles or other consumer goods, appropriate iteration is necessary, even for a century-old brand like Coca-Cola, the packaging will be changed.

I partially agree with you, for example, the Mphone2 has more colors, which I support, we need new colors to stimulate users' desire to buy, but we can't call this a 3.

It's just the new colorway.

We need to build up enough technology for Mphone3 that it can blow up the world again once it's launched, and then we can launch a generation every year, because the brand has been completely shaped. ”

After listening to it, Lei Jun can understand Zhou Xin's thoughts, and he will not object to Zhou Xin's ideas, because Zhou Xin's ideas have been verified by the market countless times to be correct, Lei Jun just wants to ask:

"Mr. Xin, what do you think is the most important thing for Matrix to do now?

The accumulation of technology is done by the R&D department and upstream and downstream suppliers, what other important tasks does Matrix need to do? ”

Zhou Xin had told him some work before, and Lei Jun always felt that there was something missing, but these things were not enough.

Zhou Xin said: "The construction of the ecosystem, after the acquisition of Apple, Matrix can attack in the field of operating systems, from mobile phones to computers, we have our own operating systems.

How to use this advantage to build the Matrix ecosystem is crucial.

Apple phones will use MOS, Apple computers are still MacOS, and one of the next important tasks of Matrix is to take advantage of this advantage and build a good enough ecosystem to use, which is an opportunity to break Microsoft's monopoly.

MOS can learn from the good points of MacOS, and MacOS can also learn from the good points of MOS, MOS and MacOS can be completely integrated into a set of systems, and this operating system can be adapted to different hardware devices. ”

This matter is obviously not that simple, because Apple's resistance will be great, and Apple's original executives are not necessarily willing to do this, Lei Jun thought to himself.

Lei Jun didn't say this, he knew that this was his job, and he had a way to clean up the executives of the Apple system to achieve his own goals, which was also the best opportunity for Lei Jun to establish his authority internally.

"Newman, congratulations on your graduation, you'll be Berkeley's pride." William Odenheim shook hands with Zhou Xin.

William Oldheim is the chair of the Department of Electrical Engineering, and Hu Zhengming has served as Zhou's mentor since he left Berkeley.

The reason why William Odenheim will personally come out is also because he is worried that Zhou Xin will poach Berkeley's professors again, and the treatment of Xinxin Technology's California R&D Center is much better than Berkeley.

Zhou Xin said: "Professor, thank you for your care, I was able to strike a balance between my studies and entrepreneurship, and I couldn't do without the support you and Berkeley gave me." ”

In the first half of 04, Zhou Xin successfully obtained his Ph.D. in Berkeley with a paper on a new method of X-ray diffraction for thin film crystal processing, which mainly describes a complete method for constructing thin films with fiber texture, which is conducive to helping people understand how thin film processing works in the microstructure.

This dissertation is more than enough for Berkeley's doctoral dissertation, at least at the upper middle level, but it does not match Zhou's business achievements in Silicon Valley, and the professors in Berkeley's Department of Electrical Engineering originally thought that Zhou Xin would come up with some amazing results as the result of his doctoral career.

"We've always been here to make it easy for our students, not to mention that the amazing things you've accomplished in Silicon Valley are the best publicity for Berkeley," Odenheim said.

The PhD stage is more about independent learning and exploration, and you also have sufficient resources to do it in your own company, so there is no need to be tied to school, people are different. ”

Odenheim then smiled wryly, "And if Newman continues to let you stay in Berkeley, I don't know how many professors will be poached by you."

You've been at Berkeley for a total of five years, and you've poached a total of five professors, not to mention Chenming, and Tsu Jae was also poached by you, and there are three other professors.

I breathe a sigh of relief when I hear that you're graduating, and I don't have to go to the office to check my email and get a resignation from a professor. ”

Jin Zhijie is also a professor in the Department of Electrical Engineering, she is well-known for her scientific research achievements in FinFET transistors, she cooperated with Hu Zhengming and made famous achievements in FinFET, but she is not only good at theoretical research, but also has a deep research on chip technology.

Among them, the paper published in 2001 on the fabrication of 60nm planar FinFETs using a simplified process has played a guiding role in the manufacture of FinFETs.

If it weren't for Zhou Xin, Jin Zhijie would have been the vice president of Berkeley, and now after joining Xinxin Technology, Jin Zhijie has made considerable contributions to Xinxin's chip manufacturing process.

For Odenheim, Hu Zhengming and Jin Zhijie are both top research talents, and it is really painful to be poached by Zhou Xin.

Zhou Xin said: "Professor, maybe you think more simply, I can poach people from Berkeley when I leave Berkeley."

You shouldn't think of this as a bad thing, because it's because I'm constantly bringing in great talent from Berkeley that Berkeley is also motivated to bring in talent from outside, so there's a positive cycle.

Berkeley brings in talents, they make good results at Berkeley, and then come to my company to monetize the research results, which is a win-win situation. ”

Odenheim wanted to curse in his heart, but thinking of Zhou Xin's identity and the fact that Berkeley would count on Zhou Xin to donate more money in the future, he held back his words: "Newman, maybe what you said is right."

But you can think about Stanford, MIT, these schools, they are either in Silicon Valley or not far from Silicon Valley.

Sometimes it's not a good thing for a company's talents to come from the same place, the same background makes it easy for them to get together, which is not conducive to your management, you can try to bring in talents from more universities. ”

Zhou Xin's words also make sense, because Zhou Xin was born in Berkeley, which led to Berkeley students working in Silicon Valley in the past period of time, and it was easier to find high-paying jobs, especially for PhDs in the field of integrated circuits, which was quite popular.

Because for a Ph.D. in the field of integrated circuits at Berkeley, Xinxin Technology is equivalent to a guaranteed offer, and it is naturally easier for you to negotiate with other companies and raise the price after you have a guaranteed offer.

Odenheim had heard similar things from Berkeley's graduates, and Zhou Xin's previous achievements made Odenheim very fond of Zhou Xin, and it would be better if Zhou Xin could not poach people from Berkeley.

"Professor, what you said makes a lot of sense, I will seriously think about your suggestion, I have tried to poach people from Stanford and MIT before, but it is much less efficient than poaching people from Berkeley." Zhou Xin teased.

"I'm still very grateful to Berkeley for giving me the opportunity to further my education, if it wasn't for Berkeley's invitation in '98, I wouldn't have achieved where I am now, and I will donate $100 million to the Department of Electrical Engineering in the name of the New Philanthropy Foundation."

Berkeley is a public institution, and its funding comes mainly from government grants, and social donations are small compared to other top universities, although even if it is placed in top private universities, 100 million dollars is a lot.

For Zhou Xin, donating in the name of a charitable foundation can also enjoy preferential tax policies, which is a win-win situation.

Who lost? The tax department lost.

Odenheim smiled sincerely, got up and hugged Zhou Xin: "Newman, thank you for your donation, what professors can teach in the electrical engineering department in the future, I will send an email to tell you when the time comes."

I can tell you what they like, what they want, what their hobbies are. ”

$100 million, earmarked for the department, has not yet been earmarked, and Oldheim can make 20 permanent faculty positions, and 5 is nothing.

Odenheim thought to himself, fortunately, no matter what Zhou Xin did before, he greeted him with a smile, and now he finally exploded the gold coin, and 100 million US dollars is already a lot of money.

Zhou Xin stretched out his hand and shook hands with Odenheim: "Professor, then we have made up our minds, in the future, Berkeley talents will be welcome to work in my company, and my company will always welcome Berkeley graduates." ”

Among these companies under Zhou Xin, Berkeley and Yan University have the most universities, and if you only count the number of employees in the Ameriken area, Berkeley is more than Yan University.

The siphon effect of Zhou Xin's study at Berkeley was too obvious.

Zhou Xin got his doctorate in June, and at this time the sale of Weibo has already had results, and Microsoft won the first place with an offer of 27.4 billion, of which more than 70% is settled with Microsoft equity, and the cash is less than 7 billion.

Compared with established giants like Microsoft, Baidu's financial resources are still not strong enough, and they can only make an offer of about $20 billion at most.

This offer is not an exaggeration, as a pre-installed application of Mphone, issued on multiple platforms at the same time, with more than 30 million users worldwide, although the revenue is limited, less than 100 million US dollars, but this is a star-level application in the field of mobile Internet, and the valuation has little to do with revenue.

Facebook's offer for WhatsApp was around $20 billion, while WhatsApp only had $1 million in revenue at the time, so Microsoft's offer was even lower.

Zhou Xin is also because the election is approaching, and he doesn't want to make extraneous branches, so he hurriedly throws this hot potato out, otherwise if he is willing to give Baidu time to raise money, the transaction amount can be thrown up again.

Of course, if it were the time when the Nasdaq bubble had not burst, the $100 billion would have been unjustly paid.

"Mr. Ballmer, Weibo is an amazing app, and it's a joy that Microsoft was able to buy Weibo at such a low price."

At Microsoft's celebratory dinner that day, Paulson attended the dinner as a representative of Goldman Sachs, and he sat next to Ballmer.

Microsoft's acquisition of Weibo actually faces a lot of resistance, because as a Silicon Valley giant, Microsoft's attitude has always been clear, that is, to support the Donkey Party.

While Bill Gates has not shown a clear inclination to donate to both the Donkey Party and the Elephant Party, Ballmer's inclination is obvious, as is the inclination of most of Microsoft's executives.

Therefore, the White House was reluctant to complete the deal, but under the wrestling of Washington, Microsoft still managed to complete the acquisition.

Ballmer nodded: "This price is indeed a lot lower than our bottom line, and it seems that Newman is also under a lot of pressure."

If Weibo wants to continue to become a pre-installed app for Mphone, we need to pay Matrix according to the number of units.

The price hasn't been discussed yet, but I heard Pony mean that the price of a unit is about $0.5.

This made me realize once again the importance of the ecosystem, and if Matrix were to take the ultimate lead in the smartphone operating series, it would be very disadvantageous for Microsoft. ”

Ballmer wasn't too happy because he didn't get much out of the deal, and with so much stake and cash for Microsoft, while at the same time making a full stake in smartphones and game consoles, cash flow was under unprecedented pressure.

(End of chapter)