Interestingly, in 2023, Microsoft really invested in a company called Matrix, the full name of this company is D-Matrix, which is engaged in AI chips.

Bill Gates thought to himself, is it really not possible? Originally, he wanted to spend money to buy a road.

Previously, Microsoft's mobile version of Windows has not had enough flagship machines to support it, and Nokia has chosen to fully cooperate with Microsoft in the past two years because of its decline.

However, as a giant in the past, Nokia's smart phones are really unattractive, and the advantages accumulated in the era of feature phones have led to their inability to make products that are attractive enough.

The previous high-end machine, the more like Mphone2, the better the sales, the more the use of their own technical advantages to develop products, the worse the sales.

Nokia is confused, copy it, your brand image will be seriously affected, users will naturally think that you are just a plagiarist of Mphone, don't copy it, and sales will teach them a lesson.

In the past two years, Nokia has launched two so-called flagships every year, one is based on the Mphone2, and the other is its own design concept and style.

The user's evaluation of Nokia is the Mphone2 with the windows operating system.

That's why Bill Gates has such an idea, if Matrix cooperates with Microsoft to create a real Mphone3 equipped with windows operating system, then sales will not take off?

MOS is easy to use, but Bill Gates is also confident in windows, and he believes that MOS has the advantage of closing the loop between hardware and software.

The result disappointed him, and Zhou Xin changed the subject: "Bill, I really want to cooperate with Microsoft, but we really don't have the opportunity to cooperate in the field of smartphones."

MOS and windows haven't been separated yet, and Microsoft is too powerful, if Microsoft is an aircraft carrier, Matrix is a cruiser at best, and there is still a big gap between us.

Matrix doesn't have much of an advantage over the mobile operating system. ”

Bill Gates lamented: "It's hard to imagine that Android is also your company, if you count Android, you occupy close to 70% of the mobile operating system.

If you merge MOS and Android in the future, Microsoft has little chance of winning. ”

Zhou Xin explained: "I can't merge MOS and Android, you should also feel that technological progress is getting more and more difficult, and in terms of hardware, the previous 30 years of technology accumulation have almost exhausted."

It is difficult to make a big breakthrough in the follow-up Mphone, Matrix wants to sell at such an expensive price, and if it wants to occupy the high-end market, it needs to rely on software services, including MOS.

The in-depth adaptation of MOS and Mphone will be the key point to distinguish other brands of smartphones.

It is more important to run Matrix well than to occupy the mobile operating system market. ”

Zhou Xin is well aware of Microsoft's problem, and Microsoft's problem is that they are still operating smartphones with the same mindset they originally had.

After the mobile phone operating system is updated, the mobile phone cannot be directly upgraded to the new version, and you need to spend money to buy this service.

Compared to the free update of a large version of Android every year, this alone is enough to dissuade many users.

And Microsoft also has a reason, we also operate this way on the computer operating system, the minor version can be updated for free, but the major version has to be charged separately.

This business strategy has generated a steady stream of cash flow for Microsoft, which has shaped the past two decades, but also created the current dilemma.

Sometimes your strengths may turn into your weaknesses in new areas.

Bill Gates is a little embarrassed, because Microsoft also acquired mobile phone manufacturers, because it is not doing well, so it does not invest any more resources.

He changed the subject and said, "Newman, you just mentioned that Microsoft and Matrix can work together, where do you think we can work together?" ”

Bill Gates didn't expect that there was anything that could be done between Matrix and Microsoft other than the ones he just mentioned.

Zhou Xin said: "It seems that there is nothing to work with, but we can work together.

Now is a good time to buy the bottom. ”

"Newman, to be honest, I don't think Neon has too many assets to buy the bottom of, real high-quality assets, Neon people will not sell.

As for Neon's real estate, it is even less valuable as an investment. "Bill Gates doesn't understand what neon is worth buying.

He'd rather buy land in Texas than find neon any assets that appeal to him.

"Mr. Gates is right that since the bursting of the neon bubble economy in the '90s, land has been falling, and the decade-long downward trend has made it impossible to stop even the neon central bank with zero interest rates and quantitative easing.

Thanks to the efforts of the central bank, Neon has gradually made progress in the disposal of a large number of non-performing loans, but land prices are still falling, and we cannot find any reference coordinates from the long-term trend of real estate fluctuations in European and American countries.

Since last year, more and more people believe that the long-term downward trend of neon land is basically over and that land should be going to rise, and JREITs and funds have been buying real estate at high prices, only to encounter an unprecedented financial crisis this year, which has caused land prices that had improved to fall again.

To be honest, the neon land situation is very rare and may be low for a long time in the future. Naoyuki Yoshino said.

The neon Tokyo area gathers more than half of the population of neon, but the housing prices in the Tokyo area are not as good as those of Yanjing, Shenhai and Pengcheng, and historical inertia is an important reason.

When something keeps falling, you don't want to buy it.

Naoyuki Yoshino, the president of NewPay's neon branch, was a professor at Keio University's Faculty of Economics before joining NewPay.

Zhou Xin said: "We can see what Internet companies or semiconductor companies Neon has. ”

Bill Gates smiled: "Neon is okay in the semiconductor field, isn't it a desert in the Internet field?" I have the impression that Yahoo is very popular on their side. ”

After he finished speaking, he looked at Yoshino, and Yoshino replied: "Yes, Mr. Gates knows Neon very well, and Neon's largest Internet company is Yahoo, and Yahoo almost monopolizes Neon's Internet ecology except for electronic payment.

Previously, Microsoft's MSN could compete with Yahoo, but with the opportunity of in-depth cooperation with Matrix, Yahoo has squeezed MSN's market share particularly hard in the past three years. ”

These Zhou Xin are not clear, he has the impression that Yahoo is doing very well in neon, and Yahoo has declined in later generations, but there is still a sense of existence in neon.

"Deep collaboration between Yahoo and Matrix? I remember suggesting that Jerry focus on mobile Internet transformation, and Mphone's app store gave Yahoo some traffic support. ”

Naoyuki Yoshino replied, "My boss is right, Baidu has expanded rapidly around the world in the past five years, and there are far more heavy users of Baidu than Yahoo in the world.

The only exception is Neon, where Yahoo's market share is about 1.5 times that of Baidu and 10 times that of MSN.

MSN later caught up to half of Yahoo's market share with the help of a portal and a lot of advertising, and soon Yahoo used the advantage of mobile to further widen the gap with its competitors.

From gaming, news, finance, forums, portals to search engines, Yahoo is in an absolute leading position in these areas. ”

Bill Gates didn't expect that Yahoo would be able to maintain an absolute lead in neon.

"Apart from Yahoo, what other Internet companies are worth mentioning about Neon?"

When Zhou Xin and Bill Gates landed on Neon, all the neon media reported on it.

"The special plane of Zhou Xin and Bill Gates, the leading figures of the world economy, landed in Tokyo today."

"The real reason why Zhou Xin and Bill Gates came to Tokyo"

"Zhou Xin was interviewed by reporters at the airport, saying that he was optimistic that Neon would take the lead in getting out of the financial crisis"

In fact, the reporter asked Zhou Xin how to view the current situation, and Zhou Xin's answer was that the current situation was not good, and he came to Neon to understand the survival of Neon Enterprises in the financial crisis.

As soon as the media translated, it became that Zhou Xin was optimistic about the neon economic situation.

That's the magic of the media, the ability to embellish things to the point of being outrageous.

Neon attaches great importance to the arrival of Zhou Xin and Bill Gates, if Zhou Xin wants to short the Japanese economy, a large number of financial institutions around the world will flock to cooperate with Zhou Xin's crazy shorting.

"Yoshino, I mentioned before that I came to Neon this time to buy some troubled semiconductor companies, do you have any recommendations?" Zhou Xin asked.

Zhou Xin informed Yoshino before going to Ameriken and asked him to do his research in advance.

Zhou Xin thought about it when he went, and just came to Neon to take a turn, and there are many semiconductor companies in Neon that can't survive this winter.

Isn't this the best time for Xinxin to share the cake? As for Neon don't want to sell, they can't help it at this time.

The financial crisis does not mean that it will stop at the end of 2007, the financial crisis has just begun now, and it will intensify in the future, even if the neon government does not agree to sell now, and when the situation is stronger next year, you can't sell it if you want to.

Yoshino took out his notebook from his briefcase, and said:

"After talking with Fujitsu Electronics Co., Ltd., Representative Director Haruki Okada, NEC Electronics Co., Ltd. President Toshio Nakajima, and Toshiba Senior Managing Executive Officer and President of Semiconductor Corporation Sho Saito, I concluded that the following companies are valuable and most likely to be sold.

The first ASPLA was founded in 2001 under the leadership of the Neon Ministry of Industry and Economic Affairs, led by NEC and co-founded by 11 semiconductor manufacturers.

The Neon Ministry of Sangyo and Economic Affairs injected 31.5 billion yen into ASPLA in FY2001 and another 30 billion yen in FY2002.

According to what I've gotten from insiders, ASPLA has a lot of experience and unique technology in 90nm and 65nm processes.

However, due to NEC's poor management in the semiconductor manufacturing field and the suspension of financial injections by the Ministry of Industry and Economic Affairs into ASPLA, ASPLA is on the verge of becoming precarious.

It is the first company that I think can be fully acquired, and it is at the right price, and it has a lot of value for Xinxin Technology. ”

Yoshino's report on the work assigned to him by Zhou Xin was very detailed, and it can almost be described as detailed.

Almost all of the industry insiders he mentioned are old fritters who have been working in the semiconductor field for more than 20 years.

Zhou Xin believes that ASPLA is valuable because he has vaguely heard of the company.

When he interned at Intel, there were neon people who came to work at Intel from this company, and Zhou Xin still remembered that the neon man proudly mentioned ASPLA, saying that ASPLA was Neon's last effort in the field of semiconductor manufacturing.

Zhou Xin asked curiously at the time: "What happened later?" ”

"The effort is shattered, Neon has no future in the field of semiconductor manufacturing, everything is over."

The more Bill Gates listens, the more wrong it becomes, you have Xinxin Technology, you can pick up the corpses of neon semiconductor companies to eat, and grow on their corpses.

The problem is that I don't invest in semiconductor companies, and I'm not interested in semiconductor companies.

After Yoshino's report, Zhou Xin asked: "Bill, I know you're not interested in semiconductor companies, Neon also has a large number of agriculture-related companies, you can go and find out."

Neon also has a lot of consumer electronics-related enterprises, and the aesthetics of Neon people in industrial design are still online.

Maybe you'll find a way to reinvent Microsoft's Windowsphone.

After the launch of Matrix's keyboard, only Neon Studio could resonate with me in the aesthetics of the custom keyboard.

I have always felt that the level of neon industrial design is very high, and I want to know about neon industrial design related companies in addition to semiconductor companies. ”

The news of Zhou Xin and Bill Gates' visit to Neon has not been reported in a day, not only by neon media, but also by global media.

What the hell do they want to do in Neon? This is the most curious question for the global media.

Someone directly on Weibo @Bill Gates and Zhou Xin.

Zhou Xin's answer was: "It's hard to come out for a run, and go to Tokyo by the way." ”

Bill Gates couldn't stand Zhou Xin's hypocritical face, he said: "Newman said that Neon has a lot of good companies, and he wants to come to Neon to buy some companies like shopping." ”

Chinese netizens who were originally puzzled and even dissatisfied with Zhou Xin's trip to neon immediately understood.

"Buy more, if the money is not enough, let Xinxin Lithography Machine issue additional shares for financing."

"What are you talking about, the new will always be short of money? Grit your teeth and buy Tokyo Tower. ”

"You don't have to grit your teeth when you buy Tokyo Tower."

"It's still the new always rich, when everyone is crying poor and saying that there is no money, the new always can still go to Neon to buy companies."

"Think about Toyota or Honda, it's the lifeblood of a small day."

"Compared to these, why do I feel that Mr. Xin is most interested in neon semiconductor companies?"

"You said that Mr. Xin went to Neon not to buy Nikon's lithography machine business, right? So Xinxin Semiconductor is not allowed to take off? ”

It is a sentence from Chinese netizens on the oasis, which made the Xinxin lithography machine directly increase the price on the next day, because shareholders think that Zhou Xin went to Tokyo to talk about the acquisition of Nikon.

From the acquisition of the company to the acquisition of Nikon lithography machines to the acquisition of Nikon, the principal did not move in so quickly.

So much so that Zhou Xin deliberately sent an oasis to refute the rumors: "Go to Neon to see if there are any companies that can be acquired that are real, and the acquisition of Nikon is fake."

I want to buy Nikon's semiconductor business, but let's not talk about whether Nikon agrees or not, and the Neon government will not agree, so don't think about it. ”

(End of chapter)