Entering December, not only did [Three Lives, Three Worlds, Ten Miles of Peach Blossoms] begin to promote, but [Love Saint], which was released at the end of the month, also successively released the "First Cheap" version of the poster, the "Single Dog" version of the poster and the "Get Off the Single" version of the stills.

In the trailer released, a version deliberately cut out Gu Wei's cameo character "Wang Kun", from running to heart attack, into a black and white photo and put it on the tombstone, almost cutting the shots from Gu Wei's movie to the trailer, [Love Saint] relied on Gu Wei's name to really attract the attention of many audiences.

This is a bit like the future [Happy Twist] movie, as long as Shen Teng makes a cameo, he must be cut into the protagonist in the trailer, and now Gu Wei's box office appeal is stronger than that of Shen Teng in the future, and the company's own movies naturally have to make good use of this fame.

Of course, he didn't go too far in the promotion, and the poster clearly said that Gu Wei was a "special star", so it was not considered to deceive the audience.

Coincidentally, [The Great Wall], which was released earlier than [Love Saint], also played the banner of Gu Wei in domestic publicity.

Although the real protagonists of this Sino-US joint venture blockbuster are Matt Damon and our Da Tiantian, when it was promoted in China, the drama party forced Gu Wei, a friendship actor with only two shots, to occupy a place in the poster.

On some posters of the Great Wall, Matt Damon stands in the middle, and Da Tiantian and Gu Wei, who is dressed in gold armor, stand on both sides, looking very bluffing.

Coupled with the song "Fate Bridge" sung by Gu Wei as the ending song and main promotional song of "The Great Wall", the audience who didn't watch the drama looked at the poster and thought how heavy Gu Wei's role in the movie was.

In the rest area of the set of [Predecessor 3], Ni Ni was holding a cup of milk tea while drinking his mobile phone.

"Gu Wei~

Director Zhang's Sino-US co-production blockbuster [The Great Wall] is about to be released, why don't you run publicity with the group?"

Ni Ni made her debut as a Mou girl, and she has always been very grateful to Director Zhang Yimou, she has paid attention to the movies shot by Director Zhang, and the recent publicity of [The Great Wall] has been in full swing, and the Internet is overwhelming with news about this movie.

"I'm just playing soy sauce, I'll just go to the premiere in two days, and I'll just go to the show, and forget about the rest of the group promotion."

"Soy sauce?"

Nini was surprised.

"But looking at the publicity, I feel like you're at least a male number two!"

"Hehe~ Although it seems a bit arrogant to say this, the publicity in the early stage of [The Great Wall] is obviously rubbing my popularity and asking me to help the movie drain.

Of course, because of the relationship between China Film and Wanda, it doesn't matter if they rub it.

The main distributor of this film in China is LeTV Pictures, and this kind of publicity method is what they are best at."

Gu Wei was not surprised by this, after all, his own company's films use the same publicity methods.

"This

When the movie is released, won't the audience feel deceived when they find out that you don't have so many scenes?"

Gu Wei looked indifferent.

"It's very clear on the poster that I'm a special star, and it's not a deception.

If the later film is really popular, the audience will not care about this little thing."

On December 6, Forbes released the 2016 China Celebrity List, selecting 100 celebrities with outstanding performance in their respective fields in 2016 as candidates.

Use multiple indicators such as income, exposure, and work influence to comprehensively rank celebrities in Chinese mainland, Hong Kong, Macao and Taiwan, including singers, actors, hosts, directors, models, athletes, but excluding business celebrities and Internet celebrities.

In this issue of the Chinese celebrity list, Gu Wei is firmly at the top of the celebrity list with a star income of 420 million. (PS. Forbes Celebrity List does not include operating income in personal business)

Fan Bingbing, who ranked first last year, fell one place this year and ranked second with an income of 244 million, and her top spot on the celebrity list for three consecutive years was finally ended by Gu Wei.

In fact, last year, if Fan Bingbing hadn't had the popular [Legend of Wu Meiniang] at the beginning of the year, plus Gu Wei last year

The endorsements have not expired, and the personal income is relatively low by Forbes, only more than 100 million, and the top of last year's list will normally change hands.

Of course, even if Forbes calculates that Gu Wei's artist income is 420 million this year, it is not accurate.

In January of the beginning of the year, Gu Wei renewed his contract and added 9 endorsement products, including Lay's potato chips, Baicaowei, Master Kong iced tea, Mosen glasses, L'Oreal men, KFC, Lebao beer, Qingyang, Watsons, etc., with a total of 410 million endorsement fees in two years.

In the second half of the year, the glory of the king will be 60 million in two years.

Last month, he signed two-year global endorsement contracts with Coca-Cola and Porsche, for $15 million and $10 million, respectively.

Regardless of the salary, just the endorsement fee, Gu Wei's pre-tax income this year is as high as 650 million yuan.

It seems exaggerated, but this is the benefit that Gu Wei's unique fame in domestic entertainment has brought him.

Everyone knows these endorsements, but the real endorsement fees are confidential, and Forbes can only guess based on past experience when counting.

It's also normal for there to be a gap between the income in the list and the actual income.

The third place on this year's celebrity list is Lu Han, as the hottest traffic star in domestic entertainment under Gu Wei, his annual income is 183 million, and his ability to absorb money is super strong.

His former teammate Li Jiaheng ranked 9th with an income of 136 million.

Yang Mi is a big seller of [Embroidered Spring Knife 2] in cooperation with Gu Wei, plus some TV series she shoots by herself has good ratings, ranking 4th this year, with a personal income of 170 million.

Huang Xiaoming and baby are the seventh and the other eighth, with incomes of 160 million and 140 million respectively.

Gu Wei's Nazha and Zhang Tianai failed to enter the top ten, between ten and twenty.

This year's Forbes celebrity list did not surprise everyone, Gu Wei's ascent to the top is logical, not big news.

If Gu Wei hadn't become the first in this year's list, it would have been called news, and it would have sparked all kinds of discussions.

Now, it seems that everyone recognizes this ranking, netizens are happy to see it, and sigh that Gu Wei makes a lot of money, and fans have another capital that can boast about their idols.

"It's not as good as Gu Wei, other celebrities are also more qualified, why is Lu Han in front of me?"

Li Jiaheng looked at the hot rankings on the Internet and complained dissatisfied.

Now he has long lost the strength to surpass Gu Wei at the beginning, but the box office results of the other party's movies this year have had too much impact on him.

He returned to China to make a few movies, and his small-budget romance film with monoclonal antibodies won more than 200 million at the box office, which is very good, and the box office appeal is also the top in domestic entertainment