Luffy quickly bought the popsicle, and the three of them squatted at the door while looking at the freshmen who came and went, they couldn't be said to be obscene, but they didn't look like good people.

Dong Wenhao and Lu Feiyu had not yet reached the thickness of Jiang Qin's skin, and there was always a feeling of discomfort when they were looked at by those freshmen with strange eyes, but Jiang Qin didn't let them go.

"Shy of what? Whoever looks at you, you look back! ”

"Okay boss."

After Dong Wenhao listened, he immediately looked back, but the moment his eyes dodged, he became the senior sister who looked at him.

Jiang Qin smiled with a popsicle in his mouth, and said in his heart that these two goods have always been responsible for online content, and they are lacking in social aspects, commonly known as thin-skinned, so Jiang Qin had a flash of inspiration and planned to exercise their cheeks.

Because only by practicing a thick skin can you be fearless of other people's eyes when you stand alone in the future.

This is called talent training.

Jiang Qin also asked them to ask for the QQ number of the new students, if they want girls, they must have five to pass, and they only need two to ask for boys.

"I plan to open the browsing rights of Toutiao in the middle of next year, cancel the restrictions on student status, and go out of the forum independently, Feiyu, you have to prepare well, this is a very important part of our later strategic plan."

"Okay boss, I'll try to do a good job in this section."

"Okay, let's go ask for a QQ number, I'll go to Zhihu's booth and have a look."

Jiang Qin stood up and walked towards the school, with his hands in his pockets, a little unsure of what an opponent meant.

The date of admission of new students does not have much significance for the society, but it is quite significant for Jiang Qin.

Because the current Zhihu and the group are doing the business of the university town, to put it mildly, the opening of the semester for freshmen is equivalent to the New Year's Festival of campus business.

Therefore, Zhihu began to set up booths in various university towns the day before, with colorful brochures on the tables, as well as accurate and exquisite Q version of the school map.

There is also a "Friends Group" wearing blue vests at the scene, distributing Zhihu brochures for new students, and guiding the way for new students who are not familiar with the environment, so that every new student can have a good impression of the Zhihu campus before they have a good impression of the school.

In addition, the content group in charge of Dong Wenhao also took advantage of this time to start the topic guidance on "new student admission".

For example, which cafeteria has the best food, which barber shop has the best craftsmanship, and a list of the top 10 things you need to buy after entering school.

In addition, they have collected the so-called top ten rumors on campus, a special issue of gossip on campus, a guide to moral depressions on campus, and a big classification of college cold knowledge and the difference between college and high school, in order to develop the habit of college students visiting Zhihu in the most boring military training stage.

To be honest, the thinking of these freshmen who have just entered the school is still stuck in high school.

If you ask 10 people about what university is like and how they should live independently, nine of them are blindsided.

Especially when you suddenly leave your hometown, for some people, it is inevitable that you will not get used to it.

Zhihu is providing them with practical and emotional value, and is also trying to help them integrate into the new learning environment.

This proved to be an extremely effective method, because in just one day's work, the number of registrations and daily activity of the entire Zhihu began to skyrocket, even faster than when the online school flower competition was first held.

Of course, these online topic areas and offline color pages are part of the soft market, because half of the content is accompanied by soft marketing content.

For example, this post is introducing you to a barber shop, and there is a discount coupon jump link below......

With Zhihu gathering traffic and seamlessly connecting the group, for this industrial chain, the team under Jiang Qin has been playing very slippery.

Therefore, even if some group buying websites take a fancy to the university market and come to the university market, they can only smell it in the end, but they can't do anything else.

In addition, in addition to Zhihu's iconic blue vest, there are many yellow vests at the opening site, which are also very dazzling, these people are all former ground push employees, that is, those bread people who kill invincible opponents everywhere.

They cooperate with Zhihu's offline booths, and often help new students and their parents lead the way, take luggage, and distribute mineral water, hoping to win a congenital favor in the early stage of school.

Zhihu: A campus forum used by college students across the country

Group buying is a group, saving worry and money.

New students may not remember where their dorm is, but they will be able to memorize these two advertising slogans in half a day.

In addition to these advertising marketing, in order to cater to the activities of the new semester, the group has recently taken off a part of the general discount coupons for the whole site, but has cooperated with Xihan Heqing and merchants who have signed in-depth cooperation agreements to carry out a targeted discount coupon.

What is orientation?

It is to concentrate the traffic, introduce it to the designated stores or products, and require merchants around the country to place offline billboards of the group and Zhihu in accordance with the regulations of the group.

If the traffic of ten people is divided into ten, it will be insignificant, but the traffic of ten people will be divided into one, which will definitely set off the prosperity of the grouping business.

So, from the dormitory to the school gate, and then to the off-campus business district, Zhihu and the group are like a huge net, a high wall, and not a single freshman intends to let go.

According to Burger Emperor's recent marketing report, their market share has swelled by 1,200 percent since the first phase of joint marketing, and the net profit for the quarter has exceeded the total amount of previous investment.

Therefore, this is not a victory for Jiang Qin alone, but a great victory for the entire Linchuan Business Gang.

Many bosses of local brands in Linchuan are discussing whether to make a statue of the God of Wealth for Jiang Qin and leave it at home.

"What's the little man on these coloring pages, maps, and necessities?"

"That's the Q version of the anthropomorphic image of the group and Zhihu, representing the good friend relationship between Zhihu and the group, inspired by the newly installed Haier air conditioner in my house, the whole design and molding are made by Xuemei, how about it, not bad, right?"

"This ...... Isn't it you and Feng Nanshu? ”

At the publicity booth on the main campus of Linda, Gao Wenhui, who came to help, held a campus map, stretched out his hand and pointed to the two villains in the lower right corner, with a suspicious expression on his face.

These two villains are the kind of Q version, one is a boy wearing blue short-sleeved shorts, and the other is a girl wearing a ponytail and a pale yellow dress, although it is the Q version, but many details make people feel familiar, such as hairstyle, expression, one dog and one stupid.

Another example is some small accessories, watches, jade bracelets......

These details all say who these two people holding hands are.

Feng Nanshu showed a curious expression after hearing this, and then leaned over to take a look, his eyes were smart and moist.

At the same time, Song Qingqing, Jian Chun, Jiang Tian, as well as Cao Guangyu, Ding Xue, Ren Ziqiang, Wang Linlin, and Zhou Chao, all came over.

The new semester has just started, and they have nothing to do in the dormitory, so they came over to help, and at this time, when they saw the villain pointed by Gao Wenhui, they each had their own judgment in their hearts.

"It's the two of them!"

"I don't need to ask, the watch is so pretended, I can't forget it."

"Envy ......"

Jiang Qin didn't hide it: "The prototype characters are me and Feng Nanshu, because the relationship between Zhihu and the group is like the two of us." ”

Gao Wenhui raised her eyes and glanced at him: "No, it's not appropriate to say that the group and Zhihu are good friends, in the concept of all of us, the group and Zhihu are obviously the same family." ”

"Aren't you afraid of diabetes? Can this also be knocked? ”

At this moment, two freshman girls walked over, flipped through the leaflets, and whispered in their mouths.

What is the relationship between the group and Zhihu, I saw their logo all day today and were together.

The more knowledgeable student next to her said, oh, you ask this, these two websites are the same.

Jiang Qin sighed, noncommittal, and then looked around, and saw immaturity and innocence, as well as curiosity and yearning, on the faces of those freshmen wandering around the school.

A lot of the time didn't make people feel happy when he experienced it in person, but when he looked back, he realized that he had been practicing for three years.

"Time flies so fast, I'm a junior, and I still don't think I've learned anything, hehe."

Jiang Qin blushed and didn't blush at all.

Cao Guangyu took a bite at him: "The classes you have taken in the past three years add up to less than a small movie." ”

Ding Xue glanced at him, and her eyes became serious: "What kind of little movie?" ”

"Eh, the tiger of the Pleasant Goat and the Big Big Wolf is mighty, have you seen it? I didn't watch it during the Chinese New Year, but I just watched it recently. ”

After Ding Xue followed Cao Guangyu to meet her parents, her identity and attitude obviously changed, and she began to have the temperament of a housekeeper.

In addition, Ding Xue really didn't expect Cao Guangyu to be really a rich second generation, and he still has a feeling of dizziness.

"Let's go, it's afternoon, let's go have a meal together, I'll please."

“……”

Jiang Qin took people out to eat here, and in Pudong, Shanghai, there is also a dinner that determines the direction of the group buying market.

There are two main people among the people who participated in this dinner, one is Chang Song, the marketing manager of Nuomi.com, and Kang Jingtao, the marketing manager of Lashou.com.

Chang Chang Song is a bit of a little-known person, after all, the market road of glutinous rice network has been very bumpy, and he has not established a base camp until now, so his talent has not been able to play there.

But this time in the attack on Shanghai, Chang Chang Song really shined, and the business level was fully demonstrated.

And Kang Jingtao has long been famous in the circle of group buying websites, after all, during the rise of the market, it was he who single-handedly promoted Xu Wanshi's rebellion and poached the Shencheng team of the Suixin group.

The two made an appointment here for the regional division of the Shanghai market.

Because the gap in the Shanghai market has been torn apart, and the two websites have also successfully settled in, it is now necessary to consider the later strategic plan.

Because it is necessary to burn money to do the market, their first step is to burn the existing market of the Suixin group, if the region is not divided in a targeted manner, the two people have not burned the Suixin group, and they may have to burn each other.

"I'll do it in Area A, we have signed a lot of merchants in this place now."

"Okay, then you can do it." Chang Song nodded.

Kang Jingtao pointed to another area: "The prosperity of Area B is about the same as that of Area A, so I'll leave this to you." ”

Chang Chang Song thought for a long time, and finally waved his hand modestly: "Area B will also be given to you, Area C will also be given to you, we want Area D, Area E, and Area F." ”

"Oh?"

Kang Jingtao was a little surprised, because the areas selected by Chang Song were not as prosperous as the three areas he let out, which made him a little stunned.

Why do you have to seize the first-tier cities as soon as you do group buying? It is because of the highly prosperous market that the group buying business can be supported.

Then the business districts of first-tier cities have become a place for businesses to compete, but people don't want anything, which makes Kang Jingtao, who is used to playing tricks, a little embarrassed.

"Brother Chang, are you sure?"

"I ...... I'm sure, we can do DEF, Handle is the big brother in the industry, and you should do ABC better than we do. ”

Kang Jingtao smacked his lips: "This is too embarrassing, right?" ”

Chang Chang waved his hand: "It's so decided, Mr. Kang, you don't have to be polite to us." ”

"That'...... Then it is better to be respectful than to obey fate. ”

After Kang Jingtao finished speaking, he couldn't help muttering in his heart, and said in his heart, "It's really your mother's evil door, when did Nuomiwang talk so well? Okay, don't pick the ordinary.

And Chang Song also has his own thoughts, damn, ABC is sandwiched between the four largest university towns, and there are hooligans who can grab hands everywhere, you can go.

Lashou.com has never worked in the Shanghai market, but the glutinous rice comes out of Shanghai.

Looking at Kang Jingtao's face that took advantage of him and wanted to laugh, Chang Chang Song immediately added: "Mr. Kang, even if the choice is decided, none of us can regret it." ”

"Okay, good, no regrets, absolutely no regrets."

So the next day, the local push employees of the two websites carried out separate actions and started to push the designated area.

Chang Chang Song's focus is on the small market, and there is indeed a lot of money in hand, so the implementation plan is very silky, and in just three days, he ate a business district of the Suixin group.

But......

Things weren't going well on Kang Jingtao's side.

What is the business model of a group buying website? It is to first sign in the merchants in this area, establish an online business district, and then attract consumers through flyer advertising.

Their marketing commissioner reported that except for a few large shopping malls and living areas in the target, other merchants were reluctant to sign contracts with them, especially the recently popular fast food brand Burger King, which united with surrounding merchants to openly boycott Lashou.com.

Several other popular brands, such as Heli Lao, Xi Tian, Green Pepper Grilled Fish, Snack Convenience Store, Wiener Hotel, Mr. Xian Hui, etc., have shown a very resistant attitude.

Linchuan's brand originally relied on Zhihu to get out of the local area, so the area around the university town was the area with the highest concentration of their industries, so Lashou directly started to suffer a setback.

Okay, okay, if you don't sign, you won't sign.

But does Suixintuan have such a big business appeal in Shanghai?

Kang Jingtao thought about it for a long time and didn't figure it out, so he decided to put the existing merchants on the shelves first, and then start the business first, after all, he received a military warrant to come, but first make some achievements to the headquarters to see.

As a result, he was beaten.

According to the front-line marketing specialists, they handed out flyers all the way, and as soon as they walked to the gate of a school, people were scolded.

Can I bear this? I the big brother pulls hands and was pushed to the ground.

"Mr. Kang, they said that the university ahead, holding hands is forbidden."

“？？？？？？”

Kang Jingtao's temper rose: "Who? Who hit. ”

"I've seen their badges, 24 tickets."

Kang Jingtao said in his heart that this is hell, I haven't heard that 24 coupons are doing business in Shanghai, aren't they competing with Wowo.com for the southern market? Where the fuck did these hooligans come from, grass?

Five days later, Chang Chang Song's side won another big victory, and the four small markets had all been eaten, while Kang Jingtao's side was frustrated everywhere and it was difficult to move an inch.

At this time, Kang Jingtao suddenly realized the problem.

Damn, Chang Song is so polite, he has to give me three economically prosperous markets, it can't be that he knows something, right?

(End of chapter)