Zizi Young Master Cao, teasing the little rich woman, the days in school passed very quickly, so quietly, the May Day holiday arrived, the temperature in Linchuan gradually increased, and the consumer market also seemed to go up the temperature line, and gradually began to be active.

On the eve of the holiday, the group was upgraded as a whole, and the map guidance function was launched in four major cities and several second- and third-tier cities at the same time.

In fact, on weekdays, we don't rely too much on map navigation, because living in a city that you are familiar with, even if you don't have this function, you can find it casually.

But on non-working days, especially when the tourist population increases, the importance of this function is unmistakable.

In unfamiliar cities, unfamiliar streets, and unfamiliar business districts, the praise list of the group combined with the location guidance of GIS has woven a large network that cannot be replaced by other websites.

Because the May Day holiday is not long, but it is not short, many people who come out to play do not like to waste too much time on the matter of "finding".

Moreover, the reputation of the group has always been very good in the major consumer markets, and the upgrade of the service has made him the first choice of many group buying users.

Xiao Zhang from Xijing came to Kyoto with his wife and parents, because there are many places that must be visited, so he and his wife will open a group every day, study the places and routes to go tomorrow, and even make coupons in advance.

"Tomorrow go through the front door to the square...... Then buy a ticket and go to the Wangfujing neighborhood to eat at this highly rated shop......"

"I don't think my parents should be able to go that long, what do you think?"

"Then I'll take another look."

Xiao Zhang held his mobile phone and observed for a while on the map of the group.

The same thing happens almost every day, and clever people don't just think of the group as a group buying network, or even as a portable electronic map.

In this case, even if its discount is not as high as that of other websites, some of the ones that are not bad will buy it directly.

Shencheng, Kyoto, Yuecheng...... Group buying giants established in first-tier cities have begun to be squeezed, and their survival territory has been shrinking.

Sites like Handle and Glutinous Rice can only break their bones again, and in the face of 7,000 injured enemies and 3,000 self-losses, they struggle to protect their basic plates.

At noon on May Day, when the sun was hot, Yang Xueyu came out of the office, planning to have lunch, and then met Chen Jiaxin in the corridor.

"Mr. Chen, let's go eat something together?"

"Forget it, I don't have much appetite right now."

Chen Jiaxin waved her hand, and then kept her eyes staring out the window.

Yang Xueyu hesitated for a moment, walked over, and then saw a huge LED screen erected in the building opposite the headquarters, with the ten words "group buying and grouping, worry-free and more money-saving" on it.

Then the picture turned, and a girl with the world in her heart raised her arm, bouncing, grabbing a handful, grabbing a handful, bouncing, bouncing, bouncing, bouncing.

"It's so vulgar......"

"It's vulgar, but it's useful, don't believe it, look below."

“？”

Yang Xueyu looked in the direction of Chen Jiaxin's finger, and below was the leisure area of the office building in soho, where a large number of men were looking up, staring at the group advertisement on the LED, and couldn't take their eyes off it.

Even, some people suddenly became hungry when they looked at it, turned their heads and went to the convenience store of the bottom merchant to buy a bag of milk, and slurped it in their mouths for a long time.

"Sure enough, yellow is the primary productive force."

"And this little girl shouldn't be a star, the cost is not high."

Yang Xueyu looked at Chen Jiaxin's frowning brows, and couldn't help coughing: "There is another thing, the business area of Lashou.com in Shencheng was half snatched away by the group. ”

Chen Jiaxin pursed the dry corners of his mouth: "He said he would kill him, and now he really killed him......"

"Actually, even if he doesn't say it, he will definitely kill him in the end."

Chen Jiaxin's eyes sank, and suddenly remembered the picture of Jiang Qin holding steamed buns and saying that no matter how brilliant a person is, he will eventually be forgotten, and only chicken soup will last forever, so he couldn't help but smile bitterly, and finally gloomed.

There are a lot of elites in this building, and there are also a lot of high-priced talents, everyone wears suits and leather shoes, their hair is smooth and smooth, and their leather shoes are shiny, but they are helpless in the face of the young man whose "main business is to go to school and work part-time in a group".

"Don't think so much about Mr. Chen, have you forgotten Jiang Qin's thinking? Chaos is also an opportunity. ”

"Although the group is menacing, our public's plate has also become bigger, hasn't it? The boss also praised you at the conference yesterday, and you gave the public's breath of life. ”

After returning from Shanghai, Chen Jiaxin submitted his business district plan to the senior management, which immediately attracted attention.

At present, they can't provide consumers with map guidance that can go directly to the store like grouping, but adding business district options and promoting major popular stores can indeed allow consumers to get rid of their dependence on maps to a certain extent.

As a result, all departments of the website worked overtime to divide the business district one after another, which kept their existing market.

This is a plan that the Iron Lady came up with overnight, which was originally intended for Shanghai, but it played a huge role in resisting the group.

There are some consumers who will indeed use the map guide of the group, and after determining the location of the business district, they will turn around and come back to buy Volkswagen's coupons.

Why? Because the public's discounts are more powerful.

However, both Yang Xueyu and Chen Jiaxin understand that this is not a long-term solution.

Because you need to burn money, and the opponent doesn't need it, then it must be yourself who dies tragically in the end.

Just like the experience of the Suixin group, you have raised a lot of money, but compared with before the financing, your business circle has shrunk, so who will continue to finance you after this round?

You know, now the group buying market is not what it was at the beginning, capital will no longer tolerate those companies that will only lose money in order to speculate on hot plates, and what they are pursuing now is returns.

"You said to join a group...... Are you making a profit now? ”

Yang Xueyu thought for a moment: "I don't know, but I believe that joining a group must be the least consumed in this group buying war." ”

Chen Jiaxin once again thought of Jiang Qin's snatching of their coupons: "Shouldn't we wait for us to burn the money out, and settle the accounts on the group's side, and there will be 190 million left of the 180 million that was raised?" ”

"This ...... I can't say exactly, but it's possible. ”

"You're right, he's a terrible guy indeed, and we all know that GIS service is just the first trick......"

"Yes, and community group buying."

"Those ground pushes, they really shouldn't be cut."

Yang Xueyu shook his head: "At this stage, everyone feels that the pattern has been fixed, and all websites want to save costs and fight a protracted war, so naturally they will not raise a group of employees with such a large base in vain." ”

Chen Jiaxin was silent for a long time: "What is the ability of the newly recruited batch of land pushers?" ”

"They are all outsiders, they are not familiar with the road, and many people have never done the work of pushing, and the face is much thinner, and the efficiency is very slow."

"How do I feel like we're going to be finished......"

"Mr. Chen, you can't say this nonsense in the company."

Chen Jiaxin nodded and began to keep silent, but her expression became worried.

's own service can't keep up, so it can only use the division of the business district and the main promotion of popular merchants to make up for it, which is already a lost move.

Now, the ground pushes they recruited can't be compared with the ground pushes of the group, so they lost another move.

The most important thing is that the group has upgraded services to retain consumers, while other websites can only rely on burning money to beg them not to go.

Chen Jiaxin looked at the LED screen on the opposite building, looking at the bouncing scene, looking a little tired.

"The group went south to take the handle of the Shencheng market, didn't the handle react?"

"If there is a reaction, they sent Kang Jingtao over earlier."

Chen Jiaxin thought for a moment: "Kang Jingtao? Is it the golden shovel that dug up the Suixin group for the hand.com, and then dug up the foundation of the 24 coupons in Jiangcheng? ”

"Yes, that's him."

After all, Yang Xueyu has stayed in Hands.com, and he is also a little connected, and he is far more well-informed than others.

Chen Jiaxin nodded after hearing this, and somewhat understood the idea of pulling hands.

There are two generals in Handle.com, one is Luo Ping, who focuses on market development, that is, Robin's brother, and the other is Kang Jingtao, nicknamed Golden Shovel, who keeps digging people.

This man is a master negotiator, and his notoriety has spread in circles, and everyone knows that he likes to dig into the wall, so many companies will be specially guarded against his movements.

Although Kang Jingtao has not made a move for half a year after digging up 24 coupons in the marketing department of Jiangcheng, his record is still ranked first in the field of poaching teams.

"They want to restrain them by poaching the team?"

"If it can be successful, it can at least give the group a painful blow, and it can suspend their layout in the deep city market."

And as Yang Xueyu said, Kang Jingtao of Lashou.com did arrive in Shencheng first, and secretly began to investigate the team in Shencheng, detailing everyone's information.

The team is a patchwork type, including the old team left over from the initial market development, and the new team established after the completion of the market construction.

Kang Jingtao's first sight was Xu Kaixuan, because he was the person in charge of Shencheng, and if he was poached, the operation of the group in Shencheng would collapse faster, but after hesitating for a long time, he still gave up.

Because according to the information, Xu Kaixuan was transferred from the Shanghai team, and Jiang Qin pulled him up, so it is not easy to dig such a person.

And once you fail to poach people and leak the news, when they are prepared, it will be difficult to make a move.

Therefore, after thinking about it for a while, Kang Jingtao set his sights on the person in charge of their local team and decided to start from here and find a way to make a breakthrough.

(End of chapter)