Swim.

Inside the conference room.

"How? Is the sales data for the first day out? ”

The man sitting in the first place crossed his fingers and rested it on the table.

"It's been counted."

An employee at the bottom stood up and looked at the report in his hand: "In the first 24 hours of the game's release, our new game sold a total of 52,170 copies, which is 4.3% higher than the expected 50,000 copies. ”

"Good."

The man's tense expression gradually eased: "We have invested nearly 300 million in this game, and it is expected to return on the cost in two months, and now it seems that it should be enough in one month." ”

"It was mainly the good work of the publicity and distribution department that allowed us to achieve such results on the first day." The other followed.

"We did a good job in publicity, and that is because the level of your production department is high enough, otherwise no matter how good the publicity and distribution is, the game will not be good."

"That's because everyone worked together to achieve such a feat."

Everyone in the office spoke one after another, complimenting each other.

The originally tense atmosphere became much more lively because of this news, and everyone had a smile on their faces.

One month to pay back, in the entire stand-alone industry is not too fast.

But their investment in this game is larger than that of ordinary games, and the payback period is already longer.

Sometimes it doesn't even pay for itself.

So this news is undoubtedly a shot in the arm for them.

"By the way, what about the situation over there? Has there been a survey? ”

The man seated in the first place spoke again.

The others all turned pale and looked at the employee again.

As their sworn enemy swimming, the news of Huanhai is naturally very important.

The reason why they released it ahead of schedule this time was to catch Huanhai off guard.

After all, it's about their company's share price.

As the first battle of capital entry, it must be fought beautifully.

In this way, shareholders can know the strength of Changyou.

At that time, you will be able to get more capital injections, so why worry about not having money to occupy the market?

"That's right, I've already investigated, although the new games over there are of high quality, but there are too many competing FPS games in the market recently, and the response doesn't seem to be very good."

The employee quickly replied.

As soon as these words came out, everyone present was dazzled.

"Good! I'll just say that the FPS market is too competitive, and there is only a dead end if you continue to do it. ”

"Blindly conservative, I don't know how to be flexible, I will only be eliminated by the market."

"This time Huanhai is really big, although it is their best field, but the people below are not very good."

"Indeed, I heard that several of them have relied on relationships, and the internal structure has long been out of order."

Their words were full of disdain for Huanhai.

The former Huanhai may have the strength to compete with them for the market.

But for now.

There is no need to worry about it.

At least not much will change until they restructure and make changes.

"That. Majordomo. ”

At this moment, the voice of the reporting employee rang out again.

"In addition to the two of us this time, there is actually a new game worth noting, and the sales have exceeded 10 million since yesterday."

Another one?

Everyone was stunned when they heard this.

You must know that there are only two major manufacturers that released new games at the beginning of the year, and the others are basically still under development.

In addition to them.

There are still people who can reach the first day of 10 million results?

"Which company's game is it?" The superintendent asked.

"The Wolf: The Shadow Dies" by Honghuang Studio." The employee answered truthfully.

"It's them?"

The others couldn't help but be surprised.

They all know about this studio, which has been rising rapidly since last year.

Especially the VR games and movies at the beginning of this year, even if they look at it, they are red-eyed.

He has a small studio, how can he be.

actually made a movie that broke 100 million at the box office in the first week?

Of course.

Redness is one thing.

But it does not prevent them from judging the situation.

If the fall of Huanhai is due to internal structure and strategic problems, then the flood has undoubtedly contributed to igniting this fuse.

Because as far as they know.

Since last year, the games of Honghuang have basically been released against Huanhai, and they are extremely popular.

invisibly diverted away a lot of players who should have played the game of Huanhai.

If it's not a coincidence, it's a bit intriguing.

may be a big help for them to defeat the Huanhai.

As for whether they will lose to Hong Huang in this competition, they are not worried at all.

Because of the publicity resources in their hands, as well as the fame they have accumulated for more than ten years, it is not comparable to a small studio.

Not to mention, their games are not far behind.

"Bang!"

Suddenly, the door to the conference room was violently pushed open.

A figure with a report in hand hurried in from outside.

"Director! Something is wrong! Our new game sales have been surpassed! ”

"Overpowered?"

Inside the Flood Wilderness Studio.

Chen Lin looked at the old Song in front of him in surprise.

"Yes, there was still a gap of several thousand copies when the 24-hour sales were counted at noon today, but after two hours, the sales suddenly surpassed."

Lao Song said in disbelief.

Just as the top brass thought.

Whether it is in terms of publicity resources or fame, they can't compare with the heritage of more than ten years of travel for the time being.

Don't say anything else.

Just during this period of time, the carpet bombardment and hot search entries have already made most players know about their game.

In this case, they should all be at a disadvantage in the first few weeks of the game's launch.

But the opposite is true.

It only took a little more than a day for their sales to explode Changyou, and they were getting farther and farther away.

Now it has reached 60,000 copies!

After deducting the platform share, almost 10 million was credited!

At this rate, it will only be a matter of a few days to return to the capital.

After all, their publicity and distribution investment is not as exaggerated as Changyou.

"It seems that I guessed correctly, this year's game market has started to develop faster, and the compatibility is much greater than before."

For this result, Chen Lin was just surprised for a moment, and then lowered his head and groaned.

"It's true that I can feel that the daily sales of the first few games are starting to increase." Old Song nodded and said.

"That's a good thing, because players are more willing to pay for games to play."

"So what do we do next? Do you want to get the word out more? ”

"Plus! Since you make money, you don't have to be reluctant to spend it, and by the way, you can also promote the previous games. ”

Before, because they didn't have much money when they just started, they tried to save as much as possible in their publicity.

Now that there is the support of the movie box office, it is natural that you can't save money in this area, and the publicity still needs to be promoted.

So quickly.

A large number of advertisements for "Wolf" and several flood games began to emerge on the Internet, and even the hot search followed and bought two.

#菜狗: Die twice more#

#今天你打铁了吗? #

(End of chapter)