Chapter 626: If I Kill the Past, Who Can Withstand It?
The weekend time is the time for the group to work as a whole.
The overall force means that there are not only group takeaways, but also group visits, group selection, daily special offers and ground promotion.
This is a regular project class.
There are also Zhihu and Tonight's headlines, which are also unconventional projects, and they are all on the line.
Because there are a lot of departments to be transferred, even if the internal system of the group is very sensitive, Jiang Qin can't operate it alone, so the company's executives at all levels have gathered 208.
Under the brilliant sun, the tree outside the window swayed gently, and it seemed to be their lost youth when it went with the wind.
I haven't worked in this place for a long time, and the core members of 208 have a feeling of dreaming back to the era of grass creation, Mu Ran suddenly found his original intention and enthusiasm, and then plugged into the computer is a hard work, and countless task orders are passed in all directions.
"Boss, it's time to eat, let's do it later."
Luffy Yu and his younger brothers came back with a lot of take-out meals, and the soup was swaying.
Jiang Qin frowned: "Stay away from my fragrant clothes!" ”
"It's not new, what are you afraid of?"
Wei Lanlan chuckled: "Although it's not new, but the proprietress washed it." ”
Luffy Yu's eyes widened: "The boss lady is like a fairy, boss, you are willing to let her wash your clothes!" ”
Jiang Qin coughed: "The big discount has been released, we have remobilized the group function of the daily special, grabbed the coupon regularly, and then waited for the situation to test the traffic." ”
Luffy Yu held a steamed bun in his mouth, held the mouse and clicked for a while: "The advertorial on how to take out wool in a group that I wrote before has also been sent out." ”
"Okay, let the bullets fly for a while."
The market is chaotic, and it has become the shape of Jiang Qin, and in the whole headwind situation, it is particularly difficult not to fight when you are hungry.
On the one hand, they have to carry the distrust of consumers, and on the other hand, they have to resist the attack of the group, and during this period, there are still many small stores that have been exposed one after another.
The entire marketing department was in a state of panic, and the hungry senior management had a sense of panic that they were powerless.
What Zhang Xuhao regretted the most was that he burned the fire first in the first place.
Faced with the predicament at this moment, this rising star, who was nicknamed the second Jiang Qin, suddenly realized that this may not be a sarcasm, but a compliment.
"In the era of group buying, the group has updated a group function, called daily specials, which is equivalent to a built-in group buying group, and now the daily group purchase is independent and has joined the group takeaway, but the function is still there."
"At present, they are using this feature to issue coupons for group takeaway for consumers at regular intervals and quantitatively every day."
"Tonight, Toutiao and Zhihu recently became popular with a post, called How to Sell Wool in a Group, and it is very popular."
"In addition, the progress bar plan that was previously used to screen riders was used by them to allow users to pull users to fission growth."
"What's more, they have an extra secondary page called Guess What You Like, which should be the algorithm system they have been developing for Tonight's Headlines......"
At the ninth plenary meeting of the week, Dai Qing of the marketing department and the team responsible for keeping an eye on the group reported one by one, and no one squeaked at the whole scene.
And watching the lively business elite, they smell even more bad.
Jiang Qin used the forum as a traffic pool to raise a group, and the group used the traffic of group purchases to the store to raise a daily special, and now, the order of the daily special offer has become a steel knife in the takeaway market.
At this moment, the food delivery that has grown up is feeding the group supply chain.
Then this supply chain, if there is no accident, will be a steel knife.
In addition, there are big data algorithms, strict selection of groups, and Linchuan business gangs......
The enterprise itself was raised in the war, and if someone wanted to crush him in the war, how could it be.
At this time, Chen Jiaxin looked at the declining curve in front of her, and suddenly had the feeling she had when she was doing public commentary.
[You killed it, I carried it, so if I killed it, can you bear it? ] 】
The answer is, I can't bear it.
Even if it is no longer the same battlefield, even if Chen Jiaxin feels that Zhang Xuhao is the entrepreneur whose style is most like Jiang Qin in recent years, the result is still unbearable.
At this moment, there was a knock on the door, and Zhang Zhang pushed the door and walked in, leaning into Chen Jiaxin's ear and reading it softly.
"Mr. Chen, Ali's investment manager is here and is in the conference room."
"What are they doing here?"
"Mr. Ma plans to merge word-of-mouth takeaway into Hungry."
Although word-of-mouth takeaway is getting worse and worse, it changed its development direction in the later stage and no longer grabs the first-tier market, so it is still doing well in the third- and fourth-tier markets.
Mr. Ma hopes to rely on the strategy of encircling the city from the countryside, and cooperate with the hungry to trap the group.
After the group buying war, except for the group and Dianping, other websites have closed down, and those elites have also fallen into disarray.
Kang Jingtao, who was known as the Golden Shovel at the beginning, is now in Koubei Takeaway, and after learning the news that Koubei was going to be merged into Hungry, he directly submitted his resignation.
It's just a part-time job, so there's no need to play with your life.
He is young, less than forty, and he can't give himself a whole brain congestion.
Kang Jingtao still remembers the scene in the Shencheng market, where Jiang Qin provoked infighting with one sentence and let them end under the brilliant sunset.
"The whole word-of-mouth, only you have mature market experience, and only you have had a head-to-head confrontation with the group, how can you say that you won't do it if you don't do it?"
Word-of-mouth takeaway can't be done, and the generals have been changed many times during the period, and now the person in charge is called Fan Rong.
Speaking of talent, this person does not have a lot, but the advantage lies in making good use of people, so now the business of word-of-mouth takeaway in the second and third lines is what he authorized Kang Jingtao to be responsible for.
Now that Kang Jingtao is leaving, Lao Fan is very panicked.
"Mr. Fan, in fact, I haven't confronted the group head-on, I've always been beaten head-on."
“?”
Probably because he was about to resign, Kang Jingtao was a lot more relaxed: "Like Chen Jiaxin, Luo Ping Robin, Yang Xueyu, this group of people who came out of the group buying war, all said that they had fought against the group, but in fact, it was all, and we were just beaten unilaterally." ”
Fan Rong: "......"
"Mr. Fan, if anyone tells you in the future that I have fought against Jiang Qin, you will be regarded as a fart, don't believe it anymore."
After Kang Jingtao finished speaking, he suddenly thought of his old partner Zhu Jinfu.
At the beginning, their branch station in Shencheng collapsed, and Zhu Jinfu packed up his things overnight and joined the group, and now he should be doing well.
Damn, it's worse to see your partner doing well than when you die.
And there are many reactions like Kang Jingtao, such as Zhou Zhenhao, who is currently tossing the rental website, and Cui Yiting, who has made her own beauty brand.
In addition, people like Luo Ping, Robin and Yang Xueyu are still on the front line of O2O.
Looking at the hungry people who are being beaten now, they can't help but think back to the beaten years.
Many of them regarded Jiang Qin as an opponent at the beginning, and when their website was at the peak of the Spring and Autumn Period, they all had the illusion that "Jiang Qin and I were open".
Even if their website is scrapped, they will feel that it is due to insufficient funds, insufficient resources, or problems with high-level decision-making.
People are like that, and it's not unusual to make excuses for failure.
can see that there are two big factories betting at the same time that they are hungry, and they are still being grouped to do this kind of work, and their illusion of "having five or five open" was suddenly shattered.
"I always knew that Jiang Qin must have a follow-up move, but I didn't expect it to be so fast."
"If you're hungry, you shouldn't hold out until the end of the year."
"I'm not so pessimistic, after all, word-of-mouth takeaway is about to be merged into Hungry."
"It's all covered in holes, a patch on the left, a patch on the right? Isn't that pessimistic? ”
"In other words, Ali is really ruthless this time, and the resources and money have been given."
"If you don't be ruthless, you can't do it, in-store group buying, community group buying, supply chain, brand owners, and the closed loop of group building will be formed immediately, and finally we will definitely set foot in e-commerce."
"In fact, now that I think about it, Jiang Qin can let us have the illusion that he is open, which is the biggest gap among us."
Everyone doesn't know if they are hungry and persevering until the end of the year, but the first one who can't hold on is the takeaway Superman.
Originally, they only did high-end takeaways, although the volume was small and the growth rate was slow, but at least the reputation was good.
The money is well spent, Superman's takeaway is definitely different from other homes, and even the packaging box is a lot more exquisite.
But after catching up hungry, it was also splashed with a basin of dirty water in the group, and it changed from a bit expensive to not only expensive but rotten.
Many rich people feel that they have become wronged, so they don't even have the original users.
Hungry, he is already anxious now, and naturally he can't take care of Takeaway Superman, so Takeaway Superman and his old club Feng Group are in the same situation.
That is, it has lost profitability, but its own operation is still consuming cash flow.
Finally taut, tense again, just one step away from the break of funds.
"When I grow up, I'll be you...... The Dead Look"
"Mr. Feng, the salary can't be paid, I need a fund."
"I can't help you anymore."
"Why?"
"I don't have the authority anymore."
“?”
When Hungry was not suppressed into a corner, Hurricane Capital's investment in the Internet field was completely stopped, and the board of directors held a special meeting to let Feng Shirong focus on the real estate field, while all the affairs of Hurricane Investment were temporarily managed by Cai Ming.
In other words, Feng has decentralized.
Feng Shirong can only point fingers at the commercial real estate sector now, and Hurricane Capital is no longer under his control.
The shareholders have no choice, you can't make money, it's just that, who can stand it if you always put money in it!
Feng Shirong had nothing to say, so he could only accept it silently.
He has never experienced the group buying war, he has not witnessed the rise of the group, and he has not heard of Jiang Qin once being forced to sink with countless broken group buying networks to open up the market for him.
When Ali and Tengxun bet on whether he was hungry, he was really confident, but he really underestimated the group, and his daughter's boyfriend was indeed beyond his imagination in terms of business
(End of chapter)